participatory politics
New Media and Youth Political Action
Cathy J. Cohen
University of Chicago
Joseph Kahne
Mills College
Benjamin Bowyer, Mills College
Ellen Middaugh, Mills College
Jon Rogowski, University of Chicago
About Us: The YPPSP (Youth & Participatory Politics Survey Project) research team led by Cathy
Cohen and Joseph Kahne is a project of the MacArthur Research Network on Youth & Participatory Politics
(YPP). The YPP network is made up of eight scholars—Danielle Allen, Cathy Cohen, Howard Gardner,
Joseph Kahne, Mimi Ito, Henry Jenkins, Elisabth Soep, and Ethan Zuckerman—working at the intersection
http://ypp.dmlcentral.net/. The YPP Network, funded under the MacArthur Foundation’s Digital Media
and Learning Initiative, is also part of the DML Research Hub. For more on DML see http://dmlcentral.net/.
Acknowledgements: We are enormously grateful for all the support we received in conducting this study and
writing this report. We are especially grateful for the guidance and feedback we received from other members
of the MacArthur Research Network on Youth and Participatory Politics: Danielle Allen, Howard Gardner,
Mimi Ito, Henry Jenkins, Lissa Soep, and Ethan Zuckerman. We also greatly value the insight and assistance
from Jeff Brazil, Chris Evans, Sandra Mistretti, John Rogers and Joel Westheimer, Geoffrey Knox & Associates, and An-Me Chung and Connie Yowell of the MacArthur Foundation. The generous support we received
from the MacArthur Foundation enabled this work to take place. Of course, full responsibility for the content
of this report rests with the authors.
[cover photo: Cell Phone Freedom by Nicolas Will http://www.flickr.com/photos/numb3r/2402267054/]
of youth public sphere engagement and digital media use. For more detail on YPP’s research projects see
participatory politics
New Media and Youth Political Action
Cathy J. Cohen*
University of Chicago
Joseph Kahne*
Mills College
Benjamin Bowyer, Mills College
Ellen Middaugh, Mills College
Jon Rogowski, University of Chicago
*Cathy J. Cohen and Joseph Kahne are co-principal investigators
and contributed equally to the writing of this report.
++ contents ++
iv
Executive Summary
1
Introduction
7
Section 1 | Who is Online and What are They Doing?
11
Section 2 | How Commonly do Most Youth use Digital Media
to Engage in Participatory Politics, and is it an
Important Dimension of Their Political Life?
15
Section 3 | What Factors Make Engagement in Participatory
Politics More Likely?
19
Section 4 | Does New Media have the Potential to Facilitate
an Equitable Distribution of Political Participation Among
Young People from Different Racial and Ethnic Groups?
31
Section 5 | Do Participatory Politics Influence the Amount and
Diversity of News and Information that Youth Encounter?
35
Conclusions & Implications | Realizing the Potential of Participatory Politics
39
Appendix A | The Youth Participatory Politics Survey Sample
41
References
executive summary
iv |
PARTICIPATORY POLITICS
o
ver a period of just three days in October
On September 17, 2011, responding to a blog post and circu-
2011, 75,000 people signed a petition started
lated e-mail calling for a peaceful protest and “occupation”
by 22-year-old Molly Katchpole on Change.
of Wall Street by the Canadian-based magazine Adbusters,
org to protest Bank of America’s proposed
and inspired by international protests from Egypt to Lon-
$5.00 debit card fee. Ultimately, over 300,000
don, hundreds of mostly young people took to the streets
people signed and more than 21,000 pledged
surrounding the financial district in New York City. The
to close their Bank of America accounts. The movement
protesters eventually set up a now-famous camp in nearby
attracted national attention, and Bank of America reversed
Zucotti Park. While the Occupy movement will be known
its decision to charge customers.
for reinstating the topic of inequality back onto the national
[United by Keoki Seu http://www.flickr.com/photos/keokiseu/5152249387/]
agenda, it was also successful in raising money. Accord“We’re in the business of amplifying. We’re trying to
ing to the Chronicle of Philanthropy, the movement raised
change the balance of power between individuals and
$454,000 during its first month of activity largely “from
large organizations.”
some 8000 online donors and other supporters.” While
—Ben Rattray, thirty-one-year-old founder of Change.org
Occupy encampments have been torn down and vibrant
discussion of class warfare has faded, what does continue
In December 2011, Internet users and activists worked
is the potential for people—in particular, young people—
together to defeat the Stop Online Piracy Act (SOPA).
to organize independently of elites and elite institutions
Purportedly designed to thwart Internet copyright in-
using new media and social media platforms. But the ques-
fringement and intellectual property theft, SOPA enjoyed
tion remains: How important and long-lasting is the role
strong bipartisan support in the House and Senate and was
that new media may play in the reorganization of young
backed by powerful lobbying forces in Washington DC. But
people’s lives and politics?
then hundreds of websites participated in a synchronized
Internet blackout in protest of the legislation, complemented by blog posts, videos, and posts and discussions in
NEW DATA FOR UNDERSTANDING YOUNG PEOPLE’S
forums on an array of websites, organized largely by youth.
POLITICS IN THE DIGITAL AGE
All of this sent a single message: the pending legislation
The Occupy movement, stopping SOPA, and the power
would undermine Internet freedom and invite widespread
of six million users of Change.org are only three of many
censorship. Within days, Congress responded and the leg-
examples of how new media impact politics in America,
islation was blocked. In the aftermath, the Pew Foundation
especially as politics are practiced among young people.
found that young people under the age of thirty followed
The Obama campaign’s use of social media in 2008 helped
protests over SOPA more closely than news about the
to produce record turnout, especially among young blacks
presidential election.
and Latinos. In the 2012 elections, all those involved in
campaigns are relying more heavily than ever before on
“I think it is an important moment in the Capitol.
This is individual citizens rising up.”
— Representative Zoe Lofgren (D-CA),
quoted in The New York Times
social media. The intersection of youth, new media, and
politics is not exclusively a U.S. story, however. As recent
movements from Tunisia to Egypt to Russia indicate, the
significance of new media’s impact on political expression
is international in scope.
New Media and Youth Political Action
|v
++defining ++
participatory politics
The Youth and Participatory Politics study
engage partici-
defines participatory politics as interactive,
pants. Witness how
peer-based acts through which individuals and
newspapers and cable
groups seek to exert both voice and influence on
television stations now
issues of public concern. Importantly, these acts
try to facilitate a controlled
are not guided by deference to elites or formal
engagement with their audience
institutions. Examples of participatory politi-
through the use of social media.
cal acts include starting a new political group
online, writing and disseminating a blog post
3. Participatory politics as practiced
about a political issue, forwarding a funny po-
online provide for greater creativ-
litical video to one’s social network, or partici-
ity and voice, as participants produce
pating in a poetry slam. Participatory political
original content using video, images,
acts can:
and text.
+ reach large audiences and mobilize networks, often online, on behalf of a cause;
+ help shape agendas through dialogue with,
and provide feedback to, political leaders
4. Participatory politics afford individuals the
capability to reach a sizable audience and
mobilize others through their social networks in an easy and inexpensive
manner.
(on- and offline); and
+ enable participants to exert greater agency
These practices are focused on expression and
are peer based, interactive, and nonhierarchical,
through the circulation or forwarding of
and they are not guided by deference to elite
political information (e.g., links) as well as
institutions. The pervasive presence of such
through the production of original content,
practices in the lives of young people is creat-
such as a blog or letter to
ing an actual culture shift. The participatory
the editor.
skills, norms, and networks that develop when
social media is used to socialize with friends
Four factors make participatory politics espe-
or to engage with those who share one’s
cially important to those thinking about the
interests can and are being transferred to
future of American politics.
the political realm.
1. Participatory politics allow individuals to
operate with greater independence in the
political realm, circumventing traditional
gatekeepers of information and influence,
such as newspaper editors, political parties,
and interest groups.
2. Participatory politics often facilitate a renegotiation of political power and control with
the traditional political entities that are
now searching for ways to
vi
|
PARTICIPATORY POLITICS
To rigorously consider the impact of new media on the
these reports often focus on anecdotal or single-case examples
political and civic behavior of young people, The MacArthur
of a protest mobilization where new media played an impor-
Research Network on Youth and Participatory Politics (YPP)
tant role. To date, there has been limited opportunity and
developed and fielded one of the first large-scale, nationally
data available to explore the relationship between new media
representative studies of new media and politics among
and the political action of young people in a more compre-
young people. The two principal researchers for the survey
hensive manner. This new survey data provide a strong basis
component of the YPP, Cathy J. Cohen of the University
for five major findings, summarized as follows.
of Chicago and Joseph Kahne of Mills College, oversaw
a research team that surveyed nearly 3,000 respondents
1. Large proportions of young people across racial and
between the ages of 15 and 25 years of age. Unlike any prior
ethnic groups have access to the Internet and use online
study of youth and new media, this study included large
social media regularly to stay connected to their family
numbers of black, Latino, and Asian American respon-
and friends and pursue interests and hobbies.
dents, which allows for unique and powerful statistical
comparisons across race with a focus on young people.
Contrary to the traditional notion of a technological
digital divide, the YPP study finds young people across
Until now there has been limited opportunity and data
racial and ethnic groups are connected online.
available to comprehensively explore the relationship be-
`$K:GL=:AB>C<AN L=>I:ɊɇE:G8:CI 7A68@ɊɅE:G-
tween new media and the politics of young people. One of
8:CI !6I>CDɊɇE:G8:CI 6C9H>6CB:G>86C
the few entities to engage in this type of rigorous analysis
(98 percent) youth report having access to a computer
has been the Pew Internet and American Life Project. The
that connects to the Internet.
YPP study expands on this field-leading work by including
`B6?DG>INDGC:6G B6?DG>IND;L=>I:ɆɂE:G8:CI 7A68@
an extensive battery of items addressing participatory poli-
(57 percent), Latino (49 percent), and Asian American
tics and adequate numbers of participants from different
(52 percent) youth report sending messages, sharing
racial and ethnic groups, thus allowing for analysis of how
status updates and links, or chatting online daily.
different groups of young people were engaged with new
media in the political realm.
Youth are very involved in friendship-driven
and interest-driven activities online.
The YPP study findings suggest that fundamental changes
in political expectations and practices may be occurring—
especially for youth. The analysis of the data collected
reveals that youth are taking advantage of an expanded set
`ɈɉE:G8:CIH:C9B:HH6<:H H=6G:HI6IJHJE96I:H
or chat online on a weekly basis.
`ɆɉE:G8:CIH=6G:A>C@HDG;DGL6G9>C;DGB6I>DCI=GDJ<=
social networks at least once a week.
of participatory practices in the political realm in ways that
`$C6L::@AN76H>H GDJ<=ANDC: I=>G9:C<6<:>CE6GI>8J-
amplify their voice and sometimes their influence, thus in-
lar interest-driven activities, such as posting, linking
creasing the ways young people participate in political life.
to, or forwarding information; giving help, advice, or
The YPP researchers label this expanded set of opportuni-
suggestions to others; or posting comments online
ties and actions participatory politics.
about someone else’s media.
`7DJIDC:>CH>M:C<6<:>CBDG:68I>K:H:A; :MEG:HH>DC
The YPP study, summarized in this executive summary
such as organizing an online group or discussion,
and presented in full in a longer report available online at
starting a website, or creating original media
http://dmlcentral.net/resources/5058, presents important new
to share online.
information about the different trajectories of new media
`$K:G6AA ɇɅE:G8:CI:C<6<:>C6IA:6HIDC:>CI:G:HI 9G>K:C
uptake in the United States and its use in the political realm
activity in a given week, and 32 percent engage in three
across different groups of young people. It measures the
or more activities a week.
online participatory practices of young people in their social
lives, as well as youth engagement with more traditional
forms of social and political interaction.
2. Participatory politics are an important dimension
of politics.
`ɅɂE:G8:CID;NDJC<E:DEA:=6K::C<6<:9>C6IA:6HI
While the topic of new media and youth politics has garnered
one act of participatory politics, while 44 percent
lots of attention from pundits, politicians, and journalists,
participate in other acts of politics.
New Media and Youth Political Action
| vii
++ key data ++
Asian
Participatory politics are an important
Americans
dimension of politics:
ɄɇE:G8:CI b>HDCAN
` 41 percent of young people engage in at least
7 percentage points.
one act of participatory politics, while
44 percent participate in other acts of politics.
` Specifically, 43 percent of white, 41 percent of
Taking into account participatory politics, institutional
7A68@ ɄɉE:G8:CID;!6I>CD 6C9ɄɇE:G8:CID;
politics, and voting, black youth
Asian American youth participated in at least
are the most likely to have par-
one act of participatory politics during the
ticipated in at least one form of these
prior 12 months.
activities:
Participatory politics are an addition to
` Engagement is highest among black
youth, with only 25 percent reporting
an individual’s engagement rather than
no engagement in any form of political be-
an alternative to other political activities:
havior, compared with 33 percent of whites,
` Youth who engaged in at least one act of participatory politics were almost twice as likely
40 percent of Asian Americans,
and 43 percent of Latinos.
to report voting in 2010 as those who did not.
` A large proportion—37 percent of all young
people—engages in both participatory
and institutional politics.
` Among young people who engage in participatory policies, 90 percent of them either vote or
engage in institutional politics.
Youth get news through participatory
channels but believe they would benefit
from learning how to judge the credibility
of what they find online:
` Youth now consume news through participatory channels. 45 percent of youth reported
getting news at least once a week from family
Participatory politics are equitably distributed
and friends via Twitter or Facebook feeds.
across different racial and ethnic groups:
This rivals the 49 percent who got news at
`Contrary to the traditional notion of a technological digital divide, the YPP study finds that
least once in the past week from newspa-
DK:GL=:AB>C<AN L=>I:ɊɇE:G8:CI 7A68@ɊɅ
pers or magazines.
E:G8:CI !6I>CDɊɇE:G8:CI 6C9H>6CB:G>-
` Survey respondents were asked, “Do you
think people like you and your friends
can (98 percent) youth report having access to a
would benefit from learning more about
computer that connects to the Internet.
how to tell if news and information
` The difference in voting in 2008 between the
group with the highest rate of turnout according
to the U.S. Census Bureau—black youth (52%)—
and the group with the lowest rate of turnout—
Latino youth (27%)—is 25 percentage points.
` In contrast, the difference between the group
with the highest rate of engaging in at least
one act of participatory politics—whites (43
percent)—and the groups with the lowest rate
of engaging in at least one act of participatory
politics—
you find online is trustworthy?,”
and 84 percent said “yes.”
`(E:8>Š86AAN ɅɄE:G8:CID;L=>I: ɅɂE:G8:CID;7A68@
ɄɉE:G8:CID;!6I>CD 6C9ɄɇE:G8:CID;H>6CB:G>86C
youth have participated in at least one act of participatory politics during the prior 12 months.
`>G8JA6I>C<B6I:G>6AHIDI=DH:L:@CDL6HL:AA6HID
those whom we have never met is much easier through
social media.
`(D8>6AB:9>66ŝDG9HI=:67>A>INID8>G8JA6I:8JHIDB>O:9
political expressions.
Participatory politics are better viewed as an addition
`)=:EGD8:HHD;8JHIDB>O6I>DC6C98G:6I>DCD;B6I:-
to an individual’s engagement than as an alternative
rial allows for a freedom with regard to defining what
to other political activities.
actually counts as “politics.” Among friends, political
`.DJI=L=D:C<6<:9>C6IA:6HIDC:68ID;E6GI>8>E6IDGN
information and political action may originate from
politics were almost twice as likely to report voting in
a variety sources and are not strictly defined by politi-
2010 as those who did not.
cal elites.
`A6G<:EGDEDGI>DCbɄɈE:G8:CID;6AANDJC<E:DEA:b
engages in both participatory and institutional politics.
`BDC<NDJC<E:DEA:L=D:C<6<:>CE6GI>8>E6IDGNEDA>I>8H
90 percent of them either vote or take part in institutional
politics.
Participatory politics, however, are different than merely
taking institutional political activities (e.g., participating in
a campaign) and moving them online. Allowing individuals
to donate to a candidate online does not make the political
act of donating money a participatory act. Today, online
politics frequently resemble what we have traditionally seen
in the political realm and often is not particularly participa-
Participatory politics are
a significant dimension of the
political life of young people…
giving them greater control,
voice, and potentially influence
over the issues that matter
most in their lives.
tory. YPP researchers are less interested in whether various
political activities occur online or offline, but are interested,
instead, in the participatory norms, values, and practices of
As Henry Jenkins has written, online contexts may well
political engagement.
be the bowling leagues of the twenty-first century. They
provide a space of connection to others where trust
3. Interest-driven online activities appear to lay a founda-
is built and deliberation happens. Like the bowling
tion for engagement in participatory politics through
league, online contexts can facilitate social exchange
the development of “digital social capital.”
where collective identities can be built and mobilized
for civic and political engagement.
Those using new media to pursue interests and hobbies
from sports to technology to gaming may be gaining
4. New media has the potential to facilitate an equitable
knowledge, skills, and networks, that is, digital social
distribution of political participation among young
capital, which makes engaging in participatory politics
people from different racial and ethnic groups.
more likely.
Participatory politics are generally equitably distrib-
aYouth who were highly involved in nonpolitical, interest-
uted across different racial and ethnic groups.
driven activities are more than five times as likely to
`)=:9>ŝ:G:C8:>CKDI>C<>CɃɁɁɉ7:IL::CI=:<GDJE
engage in participatory politics and nearly four times as
with the highest rate of turnout according to the
likely to participate in all political acts, compared with
U.S. Census Bureau—black youth (52%)—and the
those infrequently involved in such activities.
group with the lowest rate of turnout—Latino youth
(27%)—is 25 percentage points.
Encompassed within this digital social capital is the im-
`ȭC8DCIG6HI I=:9>ŝ:G:C8:7:IL::CI=:<GDJEL>I=I=:
portant element of networks. While similar to networks
highest rate of engaging in at least one act of participa-
of the past, which played a crucial role in politics and
tory politics—whites (43 percent—and the groups with
social movements, such as the civil rights movement,
the lowest rate of engaging in at least one act of par-
the YPP data suggest that the role and possibility of
I>8>E6IDGNEDA>I>8HbH>6CB:G>86CH6IɄɇE:G8:CIb
networks in a digital era are different in three key ways:
is only 7 percentage points.
New Media and Youth Political Action
| ix
Taking into account participatory politics, institutional
Youth recognize the challenge of judging the credibility
politics, and voting, black youth are the most likely to
of the information they receive through these media.
have participated in at least one form of these political
` (JGK:NG:HEDC9:CIHL:G:6H@:9 ^DNDJI=>C@E:DEA:
activities, contradicting the common assumption that
like you and your friends would benefit from learning
white youth are the most engaged in the political realm.
more about how to tell if news and information you
` C<6<:B:CI>H=><=:HI6BDC<7A68@NDJI= L>I=DCAN
find online is trustworthy?,” and 84 percent said “yes.”
25 percent reporting no engagement in any form
of political behavior, compared with 33 percent of
whites, 40 percent of Asian Americans, and 43 per-
CONCLUSIONS AND IMPLICATIONS: REALIZING
cent of Latinos.
THE POTENTIAL OF PARTICIPATORY POLITICS
The analysis of data from the YPP study shows that partici-
Black and Asian American youth are more likely to
patory politics are worthy of substantial attention and that
engage in friendship and interest-driven activity.
these practices present both risks and opportunities for the
` $C6K:G6<:7A68@NDJI=6G:BDG:A>@:ANID:C<6<:
in friendship-driven activity.
` A68@6C9H>6CB:G>86CNDJI=6G:H><C>Š86CIAN
full, equitable, and productive engagement of youth in the
political realm.
more likely to engage in interest-driven activity
Participatory politics provide a substantial opportunity to
than are white and Latino youth.
reinvigorate both youth politics and political life in gen-
` )=:H:9>ŝ:G:C8:H=DA9JE:K:CL=:C>C8DB:
is taken into account and controlled for.
eral. Forty-one percent of youth ages 15 to 25 engaged in at
least one form of participatory politics. These acts of participatory politics occur at rates that parallel many institution-
The data on the distribution of political participation raise
ally based activities, such as contributing to a political party,
important questions about how the political landscape
attending a meeting or campaign event, wearing a campaign
might change in the future, given both the growing influ-
button, or signing a petition. Focusing on participatory poli-
ence of new media in the lives of young people and the
tics, therefore, is important for anyone concerned about the
changing demographics of the country. While youth of
politics of young people and, more broadly, about the future
color are active online and engaged in friendship- and
of politics in the United States and abroad.
interest-driven activities as well as some forms of participatory politics, they will need infrastructure and interventions
Participatory politics are an important avenue to provide
to leverage their proficiencies in the digital world to their
young people with a level of voice and control not often
benefit in the political realm.
seen in the realm of institutional politics. As confidence
in elected officials is at historic lows (13 percent said they
5. Many youth get news through participatory channels
approved of the job Congress was doing in a recent poll),
but believe they would benefit from learning how to
participatory politics may provide a set of practices through
judge the credibility of what they find online.
which young people can communicate their political com-
` .DJI=CDL8DCHJB:6<G:6I9:6AD;C:LHI=GDJ<=
participatory channels. Forty-five percent of youth re-
mitments and instincts directly to those most relevant in
their lives—family and friends.
ported getting news at least once a week from family
and friends via Twitter or Facebook. In addition, 21
While self-expression through participatory politics does
percent said they received news from blogs or You-
not guarantee that one will have influence, news reports
Tube posts devoted to political and social topics, and
over the past several years have been filled with examples
22 percent reported getting news or information from
of how participatory politics have influenced policy debates
an online community where people discuss a hobby,
and changed governmental and corporate policies.
sport, or fandom.
` )=>HG>K6AHI=:ɅɊE:G8:CIL=DG:EDGI:9G:8:>K>C<
Almost every major campaign now employs strategies that
news at least once in the past week from newspapers
aim to tap the potential of participatory politics. The at-
or magazines.
tempt of conventional political campaigns to capture and
exploit the power of participatory politics was evident in
x|
PARTICIPATORY POLITICS
2008 when then-candidate Obama and his supporters used
of voice, especially for youth who are in the process of
new media to connect with and mobilize young voters.
developing their political identities. At the same time,
Despite common assumptions regarding a “digital divide,”
the YPP study recognizes that the promise of a democratic
the YPP study found that participatory political activities
society is predicated on the belief that political actors
are more equitably distributed than voting. So these prac-
have more than voice—they must also have influence.
tices may provide a valuable access point for those who are
hoping to amplify marginalized voices, especially those of
youth of color, in a democratic system.
IMPLICATIONS
When it comes to youth engagement with participatory
politics, the presence of risks as well as opportunities makes
clear the need for action in this fast-changing arena.
A turn to new media is not
a turn away from offline
activity. Rather, it is essential
to recognize and highlight the
integration of these two domains
in the lives of young people.
`
GD69:C>C<I=:;D8JHD;EDA>8NB6@:GH E6G:CIH I=:
press, educators, scholars, funders, and other stakeholders to focus on participatory politics when engaging in
their work is essential if we are to understand the current
state of political life and act in ways that support the
quality, quantity, and equality of political engagement.
` ȭI>H:HH:CI>6AID>9:CI>;NEG>DG>I>:H6C98G:6I:>C;G6HIGJ8ture and supports for individuals and organizations to
more fully tap into the potential of these practices. Clearly, the digital era expands the need for media literacy.
Youth must learn how to judge the credibility of online
information and find divergent views on varied issues.
Participatory politics clearly present risks as well as
` .
DJI=B6N7:C:ŠI;GDBHJEEDGIH>C;DGB6A6C9>C;DGB6A
opportunities. While it is true that participatory politics are
educational settings that strengthen their ability and de-
more equitably distributed than voting, some formidable
sire to produce media that is informed, persuasive, and
inequalities and challenges still exist.
` (J7HI6CI>6AEDGI>DCHD;NDJI=6G:;6GA:HHA>@:ANI=6C
distributed effectively.
` $
G<6C>O6I>DCH=DE>C<IDI6EI=:;JAAEDI:CI>6AD;I=>HC:L
others to have voice and influence. Interventions aimed
domain will benefit from opportunities to learn about
at leveraging the full potential of participatory politics
and reflect on the impact of varied strategies for leverag-
cannot focus solely on schools, especially colleges, if all
ing the potential of participatory politics. A turn to new
youth are to be included.
media is not a turn away from offline activity. Rather,
` )=:EDI:CI>6A;DGB>H>C;DGB6I>DC=6HC:K:G7::C<G:6I:G
Youth, to a degree never before seen, are inundated with
information. At the same time, the vast majority (84
it is essential to recognize and highlight the integration
of these two domains in the lives of young people.
` %
GDBDI>C<7GD696C9:FJ>I67A:688:HHIDthe support
percent) reports that they and their peers would benefit
and infrastructure youth need to move from voice to
from help judging the credibility of what they see online.
influence will be important in order for participatory
` II:C9>C<IDE6GI>8>E6IDGNEDA>I>86A68I>K>INB6ND7H8JG:
politics to reach its full potential.
the fact that youth political engagement is the exception and not the rule. While the YPP study has vivid
Participatory politics are a significant dimension of the
examples of youth using digital media to meaningfully
political life of young people. The risks as well as the posi-
engage in varied forms of political and social change, it
tive potential require careful attention. This is a unique
is clear from the study’s data and a substantial number
and important moment. If stakeholders at multiple levels
of previous studies that most youth are not engaged in
provide appropriate supports, participatory politics may
institutional or participatory politics.
provide valuable opportunities to engage young people in
` )=:G:>H ŠC6AAN I=:G>H@I=6IEGDEDC:CIHD;E6GI>8>E6IDGN
the political realm, giving them greater control, voice, and
politics, including youth themselves, will fail to focus
potentially influence over the issues that matter most in
on the distinction between voice and influence. YPP
their lives.
researchers do not want to undervalue the significance
New Media and Youth Political Action
| xi
introduction
G:6B8I'6AAN7N DG:6C':HDJG8::CI:G=IIELLLš>8@G8DBE=DIDH@G8A6ɂɅɉɅɆɂɄɈɄɃ>CH:I ɈɃɂɆɈɇɁɃɃɅɄɄɃɉɉɊɂ
In December 2011, Internet users and activists worked
together to defeat the Stop Online Piracy Act (SOPA). The
bill purportedly was designed to thwart Internet copyright
infringement and intellectual property theft. Only weeks
before its vote, the legislation enjoyed strong bipartisan
support: SOPA in the House of Representatives and PIPA
(the Protect IP Act) in the Senate. It was backed by powerful
lobbying forces in Washington DC, including the U.S.
i
n October 2011, twenty-two-year-old Molly Katchpole
started a petition on Change.org to mobilize consumer outcry against Bank of America’s proposed $5.00
debit card fee. By the third day, seventy-five thousand
people had signed her petition. Ultimately, over three
hundred thousand people signed the petition and
more than twenty-one thousand pledged to close their Bank
of America accounts. The movement attracted national at-
Chamber of Commerce, the Recording Industry of America,
tention, and consequently Bank of America reversed their
and the Motion Picture Association of America, which was
decision to charge their customers.
1
led by former senator Christopher J. Dodd. But in December
2011, hundreds of websites participated in a synchronized
Change.org, has six million users and launches ten thou-
Internet blackout in protest of the legislation. Complemented
sand new petitions each month. Users have started suc-
by blog posts, videos, and online forums from an array of
cessful petitions on Change.org to address fees by Verizon,
websites—including youth-oriented sites such as youthvoices.
compel Hershey to use fair-trade cocoa, and protest trying
net, futuregenerationst.blog.com, and blackyouthproject.
a twelve-year-old as an adult for the murder of his brother.
com, —the widespread protest effort communicated a single
Over the past year, Change.org has claimed eight hundred
message: that the pending legislation under consideration
victories on issues related to human rights, education, ani-
by Congress would undermine Internet freedom and invite
mal cruelty, and criminal justice. “We’re in the business of
widespread censorship. Within days, Congress responded
amplifying,” says Ben Rattray, the thirty-one-year-old who
and the legislation was blocked. Numerous individual
started the site in 2007. “We’re trying to change the balance
lawmakers, including Senator Marco Rubio of Florida,
of power between individuals and large organizations.”6
2
a cosponsor of the original legislation, took to their Facebook and Twitter accounts to announce their opposition
Change.org is just one of many examples of new media’s
to the legislation. “I think it is an important moment in
impact on the politics of the country, especially as it is prac-
the Capitol,” Representative Zoe Lofgren, Democrat of
ticed among young people. While not every or even most
California, told the New York Times. “This is individual
of the petitions started on Change.org is as successful as
3
4
citizens rising up.” In the aftermath, the Pew Foundation
Molly Katchpole’s, Change.org provides an opportunity for
found that young people under the age of thirty followed
people to work together, voicing their concerns and mobiliz-
protests over SOPA/PIPA more closely than news about
ing their networks with the hope of stimulating change. It is
the presidential election.5
an example of how digital media provide new and often less
costly opportunities for people to engage individually and
collectively in the political process.
Another one of the largest and clearest examples of this is
the Obama campaign’s use of social media in 2008 to reach
and mobilize young people. That effort helped produce
New Media and Youth Political Action
|2
record turnout, especially among young blacks and Latinos.
However, the intersection of youth, new media, and politics
`M:GIgreater agency through the production of original
content (online or off) such as a blog or letter to the editor.
is not exclusively an American story. As movements from
Tunisia to Egypt detailed almost daily in news stories
There are at least four factors that make participatory poli-
throughout 2011 indicate, the impact of new media is inter-
tics especially interesting and important to those thinking
national in scope. The role of new media in protest move-
about the future of American politics.
ments happening throughout the world was such a prominent theme in the press that nearly every major magazine
First, participatory politics allow individuals and groups
and paper carried at least one major article on the topic.7
to operate with greater independence in the political realm,
For example, in their first issue of 2012, Wired magazine led
circumventing traditional gatekeepers of information and
with a cover story entitled, “#Riot: Self-Organized, Hyper-
influence such as newspaper editors, political parties, and
Networked Revolts—Coming to a City Near You.”8 Thus,
interest groups. Of course, the ability to write letters to the
anyone thinking about or concerned with youth and their
editor has always existed, but the ease with which one can
political engagement must consider the role new media
now blog or comment on an issue without oversight has
plays and promises to play in the future of both U.S. and
vastly expanded opportunities for participatory politics.
global politics.
For example, although most people still get news from TV
broadcasts and newspapers, the rise of new media use and
To rigorously consider the impact of new media on the
the way it facilitates both circulation and production of
political and civic behavior of young people, we developed
content means that alternative narratives are now readily
and fielded one of the first large-scale, nationally repre-
available to counter and/or agree with newscasts and edito-
sentative studies of new media and politics that includes
rials. Further, youth can now play a larger role in shaping
large samples of black, Latino, white, and Asian American
what those in their networks see and read by sending a
youth. Our analysis reveals that youth are taking advantage
Tweet with a link to a story or posting something on their
of an expanded set of participatory practices in the political
Facebook page. Often, those who do this also comment on
realm in ways that amplify their voice and sometimes their
the story they are sharing, helping frame how those in their
influence, thus increasing the ways young people partici-
communities consume this news. This type of indepen-
pate in political life. We label this expanded set of opportu-
dence is not only possible for individuals, it also is available
nities and actions participatory politics.
to groups who often have greater capacity to communicate
with and send links and information to their membership.
PARTICIPATORY POLITICS
Second, in addition to circumventing traditional power,
Participatory politics are acts that are interactive, peer-
participatory politics often facilitate a renegotiation of
based, not guided by deference to elites or formal institu-
political power and control with traditional political enti-
tions, and meant to address issues of public concern.
ties now searching for ways to engage and respond to
Although participatory politics can be practiced offline,
participants.9 Today, most media outlets, from newspapers
these acts are often facilitated through online platforms.
to cable television stations, try to boost engagement with
Examples include starting a new political group online,
their audience through the use of social media. In addition,
writing and disseminating a blog about a political issue,
traditional media outlets are often compelled to respond to
forwarding a funny political video to one’s social network,
and report on stories that originate or gain momentum in
or participating in a poetry slam. Participatory politics
the blogosphere or through social media when those stories
provide a way that individuals and groups can potentially
become viral. Moreover, protest movements can spread
exert both voice and influence. For example, they can:
through networks, as they did during the global Occupy
`':68=A6G<:6J9>:C8:H6C9mobilize networks, often
movement or the protests of the Susan G. Komen for the
online, on behalf of a cause.
`:AEshape agendas through dialogue with and
feedback to political leaders (on- and offline).
Cure’s decision to discontinue funding of Planned Parenthood, shifting both policies and the ways that topics are
discussed.
`ȭCšJ:C8::MEDHJG:IDC:LHI=GDJ<=circulation
of information about a social or political issue at
Similarly, political parties and campaigns now seek to em-
a meeting or through posting or forwarding links.
ploy participatory politics to spread their message. In 2008,
3|
PARTICIPATORY POLITICS
for example, a great deal of participatory politics took place
the content by leaving a public comment. These same in-
alongside the Obama campaign, including the distribution
dividuals can choose to circulate the video to their network
of Shepard Fairey’s iconic “Hope” poster in many modified
of friends and acquaintances using Facebook or Google+,
versions. Importantly, even when political organizations
adding commentary through text and images. And if they
try to foster such participatory activities on behalf of their
are especially interested, outraged, or committed to the
own electoral ends, the individuals and groups engaged in
issue or candidate, individuals can create their own person-
participatory politics have greater independence than they
alized material for distribution and circulation, remixing
would have as part of the bureaucratic campaign effort. In
or mashing up the original speech with additional images,
short, the draw of participatory politics means that ma-
music, and other enhancing features.
jor institutions, whether newspapers, political parties, or
interest groups, now focus heavily on providing opportuni-
Fourth and finally, participatory politics also afford in-
ties for online participation. In such instances, youth are
dividuals the capability to reach a sizable audience and
afforded openings to help shape agendas through engage-
mobilize others through their social networks in an easier
ment, dialogue, circulation, and protest. Individuals and
and less costly manner.10 If, in the past, one wanted to
groups can mobilize in ways that enable them to “talk back”
reach a sizable audience, one needed a political party, an
to elites and other institutional sources of political informa-
organization, or a newspaper editor to provide a platform or
tion and power, such as the press or elected officials.
microphone. Participatory politics enable youth to bypass
these gatekeepers, mobilize informal networks, and share
what they think or want to do with a sizable audience. The
new and expanded opportunities for political engagement
The new and expanded opportunities for political engagement
facilitated through new media
and the culture of sharing and
participation it cultivates are
particularly relevant for youth,
who generally are marginal
players in formal institutions.
facilitated through new media and the culture of sharing and
participation it cultivates are particularly relevant for youth,
who generally are marginal players in formal institutions.
Participatory practices parallel various social and interestbased online activities with which youth are heavily engaged. Indeed, young people are able to share, create, and
consume online, learning through their interactions with
friends, family, and those with whom they share interests
in the political realm. Daily, young people are creating their
own political media and commentary and sharing it on
Facebook. They are talking back to politicians through
a post on a blog or in 140 characters on Twitter. They are
circulating funny political videos as political commen-
Third, participatory politics as practiced online provide for
tary. And they are using sites like Foursquare to meet up
greater creativity and voice, as individuals and groups pro-
with friends to participate in a demonstration or protest.
duce original content using video, images, and text. Con-
In contrast to working through the established political
sider, for example, how these participatory practices have
bureaucracy, young people across the nation and the globe
altered the nature of a political speech. The significance of
are using new digital media to express their thoughts about
a speech used to end when the politician thanked the crowd
political issues, campaigns, and politicians to those they
and walked off the stage. It was then up to media elites to
trust and with whom they have real sway—their friends,
decide what to report.
families, and expanded social networks. All of these actions allow young people to define or respond to issues in
Today, in many ways, it is after the speech that the impact
ways that resonate with them and their friends, shape their
of the event really begins. Participants can Tweet about
ideas, amplify their voices, and heighten their influence.
the speech during and after the event or go home and
Granted, the availability of such venues for expression and
blog about what was said, offering their own perspective
engagement does not guarantee that all young people will
and commentary. Individuals who were not present at the
participate in equal measure. The digital divide in partici-
speech can view it on a platform like YouTube and react to
patory politics is a subject we will address later in the report.
New Media and Youth Political Action
|4
Having highlighted the importance of participatory
Distinctively, we intentionally included large numbers of
politics, we should be clear that these changes will bring
black, Latino, and Asian American respondents between
problems as well as opportunities. Participatory politics are
the ages of fifteen and twenty-five in our sample of nearly
already expanding access to information—and misinforma-
three thousand so that we could more accurately explore
tion. Similarly, by linking to commonly used social practic-
how different groups of young people were engaged with
es, participatory politics hold out the possibility of broader
new media in the political realm. Given the oversampling
and more equitable political participation, but these
of specific groups, we weighted the sample so that it was
practices may be adopted primarily by those who have the
nationally representative.14 Our questionnaire includes
best access to technology or by those who are already most
detailed measures of youth online participatory practices in
11
engaged—reinforcing inequalities that already exist. And,
their social lives as well as data on youth engagement with
as many have noted,12 it is not clear whether individuals
both institutional and participatory politics. As a result, we
and groups’ ability to choose from where and with whom
are able to explore how young people’s use of new digital
they will circulate and receive information will expand
media in the social realm relates to both institutional and
exposure to diverse ideas or lead individuals or those who
new kinds of participatory activity in the political realm.
are part of informal groups to engage almost exclusively
This survey and the data collected provide us with a strong
with views that align with those they already hold.
basis for addressing five broad and important questions.
Given such points of uncertainty, it is vitally important to
1. Who is online and what are they doing?
learn more about this new domain of activity and the ways
`Contrary to the traditional notion of a technological digi-
it may be expanding opportunities for participation. In
tal divide, young people across racial and ethnic differ-
addition, this understanding is needed to guide the devel-
ences have access to the Internet and regularly use online
opment of programs and digital infrastructure that support
social media to stay connected to their family and friends
priorities such as new media literacy, platforms for produc-
and pursue interests and hobbies. Overwhelmingly, white
tion and distribution of youth perspectives, and credibility
ɊɇE:G8:CI 7A68@ɊɅE:G8:CI !6I>CDɊɇE:G8:CI 6C9
assessment so that all young people’s political engagement
Asian American (98 percent) youth report having access
can reach its full potential.
to a computer that connects to the Internet. Similarly,
a majority or near majority of white (51 percent), black
(57 percent), Latino (49 percent) and Asian American
NEW DATA FOR UNDERSTANDING YOUNG PEOPLE’S
(52 percent) youth report sending messages, sharing
POLITICS IN THE DIGITAL AGE
status updates links, or chatting online daily.
While the topic of new media and youth politics has garnered lots of attention from pundits, politicians, and journalists, most often these reports have focused on anecdotal
examples or a case-in-point of a protest mobilization where
new media played an important role. Unfortunately, there
has been limited opportunity and data available to comprehensively explore the relationship between new media
and the politics of young people. One of the few entities to
engage in this type of rigorous analysis has been the Pew
Internet and American Life Project.13 Our study expands on
this field-leading work by including an extensive battery of
items addressing participatory politics and adequate numbers of participants from different racial and ethnic groups
to allow rigorous analysis of how engagement with participatory politics varies across different groups.
5
|
PARTICIPATORY POLITICS
2. How commonly do most youth use digital media to
engage in participatory politics, and are participatory
politics an important dimension of their political life?
`Participatory politics are an important dimension of
politics. Over 40 percent of young people engage in
at least one act of participatory politics. Specifically,
43 percent of white, 41 percent of black, 38 percent of
!6I>CD 6C9ɄɇE:G8:CID;H>6CB:G>86CNDJI=E6GI>8>pated in at least one act of participatory politics during
the prior twelve months. In addition, youth engage in
participatory politics about as often as they do in other
acts of politics.
3. What factors make engagement in participatory politics
over, engagement in participatory politics is generally
more likely?
evenly spread across white, black and Asian American
`Interest-driven online activities appear to lay a founda-
youth, with Latino youth less likely to participate in this
tion for engagement in participatory politics. To varying
domain.
degrees, youth use new media to pursue their interests
in hobbies, sports, gaming and other areas. Those
5. Do participatory politics influence the news and infor-
engaged in these interest-driven activities appear to
mation that youth encounter?
be gaining knowledge, skills, and networks, or what we
`Many youth get news through participatory channels
call digital social capital, which increases their levels of
and believe they would benefit from learning how to
political activity. In particular, youth who were highly
judge the credibility of what they find online. Youth
involved in nonpolitical, interest-driven activities are
now consume a great deal of news through participa-
more than five times as likely to engage in participatory
tory channels. For example, 45 percent reported getting
politics and nearly four times as likely to participate in
news at least once a week via Twitter or Facebook from
all political acts as those infrequently involved in such
family and friends. At the same time, youth recognize
activities.
the challenge of judging the credibility of the information they receive through these media. When survey
respondents were asked, “Do you think people like you
Youth who were highly involved
in nonpolitical, interest-driven
activities are more than five times
as likely to engage in participatory
politics and nearly four times as
likely to participate in all
political acts as those infrequently
involved in such activities.
and your friends would benefit from learning more
about how to tell if news and information you find
online is trustworthy?,” 84 percent said, “yes.”
We want to be clear. The data we present throughout this
report are not meant to suggest that participatory politics
have displaced political acts such as voting or working on
a campaign, acts that are tied to the state or other institutions. Those actions still occur and still matter. What we
mean to highlight and explore is the substantial degree to
which opportunities for participation have expanded thereby providing additional and important mechanisms for political voice and influence, especially among young people.
Moreover, contrary to expectations driven by conventional
4. Does new media create the foundation for an equitable
distribution of political participation among young
people, providing opportunities for voice and influence
among those young people with less political power?
`Participatory politics is generally equitably distributed
across different racial and ethnic groups. For example,
the difference in voting in 2008 between the group with
the highest rate of turnout according to the U.S. Census Bureau—black youth (52%)—and the group with
the lowest rate of turnout—Latino youth (27%)—is 25
percentage points.15 In contrast, the difference between
the group with the highest rate of engaging in at least
one act of participatory politics—whites (43 percent)—
and the group with the lowest rate of engaging in at
least one act of participatory politics—Asian Americans
ɄɇE:G8:CI b>HDCANH:K:CE:G8:CI6<:ED>CIH"DG:-
rhetoric regarding a digital divide, we find young people
across different racial and ethnic groups engage much more
equitably in participatory politics than in voting.
For some young people, engagement in participatory
politics may be driven by dissatisfaction and alienation
from traditional political institutions. Others may simply be taking advantage of a new and exciting means of
expression and action. Whatever their draw, young people’s
engagement in such participatory political acts provides
a new avenue for voice. And when an issue sparks mass
engagement, it can create collective efforts that challenge
the power and control held by major institutions of politics,
government, business, and the press. Money and power still
matter, of course, but participatory politics provides new
opportunities for voice. It is not yet clear how often and under what circumstances these practices will be influential.
New Media and Youth Political Action
|6
section 1
Who is Online
and What are
They Doing?
Our data and the research of others also indicate that youth
are very involved in friendship-driven and interest-driven
activities online.16 The data in figure 1 show that the vast
majority of youth use social networks to communicate with
their friends and family on a regular basis (friendship-driven
activities). Seventy-eight percent send messages, share status
updates, or chat online, and 58 percent share links or forward
information through social networks at least once a week. A
smaller percentage of young people regularly use new media
w
hen trying to understand the factors
to engage in hobbies and interests (interest-driven activities;
that promote participatory politics,
figure 2). On a weekly basis, roughly one-third of youth en-
we believe it is important to start with
gage in particular interest-driven activities, such as posting,
the fact that young people today are
linking to, or forwarding information; giving help, advice,
connected to their friends and family
or suggestions to others; or posting comments online about
through new media. As demonstrated
someone else’s media. About one in six young people do
in table 1, young people are a very digitally connected
more demanding activities like organizing an online group,
generation)=:K6HIB6?DG>INɊɇE:G8:CI D;NDJC<E:DEA:
discussion, or website, or creating original media to share
have home access to a computer that connects to the In-
DCA>C:$K:G6AA ɇɅE:G8:CI9D6IA:6HIDC:>CI:G:HI 9G>K:C
ternet. Eighty-one percent own a personal computer, and
activity in a given week, and 32 percent engage in three or
roughly half own handheld devices (55 percent) or gaming
more activities a week.
devices (48 percent) that connect to the Internet as well.
figure 1. Friendship-Driven Participation
table 1. Access to Digital Technology
Type of technology
% Own
A desktop or laptop computer
81
A handheld device (including
smartphones) that connects to
the Internet
55
A gaming device that connects
to the Internet
48
Do you have access to a computer
that connectsto the Internet at
home? ( % Yes)
96
Average days of
use in last week
Sharing Links or Forwarding
Information or Media
through Social Network
Services like Twitter or
Facebook
58
5.6
3.4
1.8
Sending Messages, Sharing
Status Updates, or Chatting
Online Using Social Network
Services like Twitter or
Facebook
78
0
20
40
60
80
100
% Who Interact with Friends and Family
"Daily" or "At Least Once/Week"
New Media and Youth Political Action
|8
figure 2. Interest-Driven Participation
These practices are peer based, focused on expression, interactive, nonhierarchical, and not guided by deference to
Post an Online Comment, Review,
or Critique of Someone Else’s Media
elite driven institutions. And though not confined to digital
33
platforms, the practices enabled by new digital media appear to have made participatory cultures more common. It
16
Create Your Own Media to Share Online
is, however, the pervasive presence of such practices in the
Participate in a Game Community,
Guild, Competition, etc.
lives of young people (as evident in the data presented in
27
table 1 and figures 1 and 2) that make it a culture shift. Spe-
Use the Internet to Organize an Online
Group, Discussion, or Website
cifically, Jenkins and others19 suggest that the participatory
18
skills, norms, and networks that develop when social media
Give Help, Advice or Suggestions
to Others Related Your Interests
34
is used to socialize with friends or to engage with those who
share one’s interests can and are being transferred to the
Post, Link to, or Forward Information
or Media Related to Your Interests
36
Participate in an Online Forum or
Group Related to Your Interests
political realm.
29
0
10
20
30
40
50
% Who Do Activty Relating to Interests
"Daily" or "At Least Once/Week"
These interest-driven activities warrant special attention, because, in many ways, they parallel the practices of
participatory politics. As Henry Jenkins’s and Mimi Ito’s
research teams have detailed, in the process of communicating with friends and pursuing interests online, young
people develop what Jenkins calls a participatory culture.17
These online participatory cultures are the contexts in
which participants practice creating and sharing ideas and
material with others. Experienced participants help less
Young people’s repeated
participation in these online
spaces or cultures may shape
their expectations about how
communication and interaction
should happen in other
spheres of life, including
the political domain.
experienced ones acquire knowledge and solve problems.
Generally, participants develop a sense of connection with
Thus, young people’s repeated participation in these online
one another and come to develop and understand func-
spaces or cultures may shape their expectations about how
tional community norms.18
communication and interaction should happen in other
spheres of life, including the political domain. And because
of the shared commonalities that undergird these relationships, participants may be more likely than those involved
in the traditional political infrastructure to produce and
circulate information that resonates with others in the
network, moving their friends and family to engage in
politics, even temporarily. Moreover, because the network
is often rooted in a context outside the political realm, most
often conversing about and sharing information focused on
popular culture or personal interactions, the boundaries of
what counts as political information, discourse, and acts of
politics are blurred—if not completely ignored.
9
|
PARTICIPATORY POLITICS
21
|
PARTICIPATORY POLITICS
New Media and Youth Political Action
| 21
section 2
0,6I8=>C<)=:B68@7N%6JA(I:>C=IIELLLš>8@G8DBE=DIDH@6E@6EɇɃɂɅɂɉɈɂɈɃ>CH:I ɈɃɂɆɈɇɃɈɈɊɇɂɉɇɅɂɁ2
How Commonly do
Most Youth use Digital
Media to Engage in
Participatory Politics,
and is it an Important
Dimension of Their
Political Life?
table 2. Participatory Political Activities
%
Started or joined a political group on a social network site
(like MySpace or Facebook)
11
Forwarded or posted someone else’s political commentary
or news related to a political campaign, candidate or issue
17
Contributed your own article, opinion piece, picture, or video
about a political campaign, candidate or issue to an online
news site
6
Forwarded or circulated funny videos or cartoons
or circulated something artistic that related to a political
candidate, campaign or political issues
20
Commented on a news story or blog about
a political campaign, candidate, or issue
16
Written an e-mail or written a blog about a political campaign,
candidate, or issue
7
Taken part in a protest, demonstration, or sit-in
6
Participated in a boycott,
9
Engaged in “buycotting”
a
s noted previously, surveys have only
scratched the surface when it comes to par-
11
Participated in an event where young people express their
political views (such as a poetry slam, musical event, etc.)
Been active in or joined a group that has worked
to address social or political issues
7
10
ticipatory practices. Often, analysts lump
together activities ranging from information search over the Internet to political
contributions donated online to new partici-
patory forms of engagement under the broad category
of “online politics.” While many of the expanded opportunities for participatory politics are enabled by the
new digital media, we do not believe that being online
is, on its own, what makes these practices worthy of
attention. As a means of tracking what we believe is an
The indicators listed in table 2 suggest that the level of
engagement with participatory politics varies depending
on the act. So while 20 percent of young people indicate
they have circulated funny videos or cartoons or something
artistic related to a political candidate, campaign, or issue,
6HB6AA:GE:G8:CI6<:D;NDJC<E:DEA:ɇE:G8:CI 8DCIG>7JIed their own article, opinion piece, picture, or video about
a candidate, campaign, or issue to an online news site. As
important dimension of political activity among young
researchers have documented over the years, political acts
people, we included eleven indicators of participatory
which take more time, energy, and initiative tend to have
politics (shown in table 2) and eleven indicators of
lower participation rates, whether participatory or institu-
institutional politics (shown in tables 3, 4, and 5). While
tional. That said, it is important to note that the rates of
clearly not a complete list of possible activities, we
participation in the domain of participatory politics are
believe they do provide solid indications of the degree
roughly equivalent to rates of participation through institu-
to which individuals take part in varied activities.
tional politics performed off- and online, except voting (as
seen in tables 3, 4, and 5).
New Media and Youth Political Action
| 12
figure 3. Level of Political Participation by Type of Activity
table 3. Voting and Intention to Vote among Young People
Did you vote in the election last November?
(All youth ages 18 - 25)
(citizens ages 18 - 25)
Once I am 18, I expect I will vote regularly.
(Ages 15–17 who “strongly agree”)
45
49
35
% of 15-25 Year-Olds
50
%
40
41
41
44
30
20
10
Any Participatory
Act
table 4. Offline “Institutional” Political Activities
%
Raised or donating money through offline methods
(check, donations at an event, etc.)
Signed a paper petition
3
16
Attended a meeting, rally, speech, or dinner
9
Worked on a campaign
5
Wore a campaign button, put a campaign sticker
on their car, or displayed a sign
16
Voted /Intends
to Vote
Any Other
Political Act
One might imagine that forms of participatory politics are
viewed as an alternative to traditional political activity by
young people and might come at the expense of such engagement. The data we collected indicate that participatory
politics are better viewed as an addition to an individual’s
engagement rather than an alternative to other political
activities. Youth who engage in participatory politics are
far more likely than others to engage in institutional politics, as well. For example, youth who engaged in at least
one act of participatory politics were almotst twice as likely
table 5. Online “Institutional” Political Activities
%
Raised or donated money online
(via website, Facebook, text, etc.)
3
Signed an e-mail, Facebook, or other online petition
16
Expressed support through a social network site such as
Facebook, IM, or Twitter (e.g., “liking” or becoming a fan)
28
Signed up to receive information from candidates
or campaigns via e-mail or text
8
Not only are young people engaging in individual acts of
participatory politics at rates comparable to their engagement in more institutional acts, but the domain of participatory politics is a substantial component of young people’s
current political lives. As shown in figure 3, 41 percent of
youth reported that they took part in at least one act of
participatory politics, compared with 44 percent who took
part in at least one act of institutional politics, and the 41
percent who reported voting (or, in the case of those not
yet eighteen, who reported intending to vote in the future).*
The data make it clear that participatory politics represent
an important portion of youth political activity as it is practiced today. Thus, if we ignore emerging forms of participatory politics, we will miss a key element of overall political
activity.
* The voting data we report here are problematic and are significantly
higher than actual voting rates as reported by the U.S. Census
Bureau. These numbers should be viewed with caution. But the
general point, that participatory politics is a substantial component
of overall political participation still holds.
13
|
PARTICIPATORY POLITICS
to report voting in 2010 as those who did not. Similarly,
while only 4 percent of young people engage exclusively
in participatory politics, 37 percent of young people engage
in both participatory and institutional politics (figure 4).
The data make it clear that
participatory politics represent
an important portion of youth
political activity as it is practiced
today. Thus, if we ignore emerging
forms of participatory politics,
we will miss a key element
of overall political activity.
figure 4. Type of Political Activity among Young People
figure 5. Online and Offline Participatory Politics
Disengaged
Engaged in Both Online
and Offline Participatory
Politics
Voting and Other
Institutional Acts Only
Participatory
Activities Only
34%
37%
18%
Engaged in Online
Participatory Politics Only
Voting, Other Instiutional
and Participatory Activites
Engaged in Offline
Participatory Politics Only
16%
Engaged in Neither Online
nor Offline Participatory
Politics
59%
7%
4%
25%
Finally, we believe it is important to remember that while
Participatory politics are different than merely taking
new media seem central to much of the participatory poli-
institutional political activities and moving them online.
tics practiced by young people, participatory politics can
Allowing individuals to donate to a candidate online does
be practiced offline. The New England town meeting or
not make the political act of donating money a participa-
grassroots organizing, for example, embody these practices.
tory act. Today, online politics frequently resemble what
These are spaces where peer-to-peer exchange of informa-
we have traditionally seen in the political realm and often
tion and ideas are prized and there is far less reliance on
are not necessarily participatory. We are less interested in
bureaucratic structures. Quite often what we find is the use
whether various political activities occur online or offline;
of both online and offline participatory practices by groups
rather, we are interested in the participatory norms, values,
and individuals. We should be clear, however, that although
and practices of political engagement.
participatory politics can be practiced offline, we are most
interested in those acts that occur online, since these actions engage over one-third of young people, as is evident
in figure 5.
New Media and Youth Political Action
| 14
section 3
What Factors Make
Engagement in
Participatory
Politics More Likely?
Jenkins has written, online contexts may well be the bowling leagues of the twenty-first century.20 They provide
a space of connection to others where trust is built and
deliberation happens. Thus, like the bowling league, online
contexts can facilitate social exchange where collective
identities can be built and mobilized for civic and political
engagement.
Given the potential for interest-driven activity to provide
information, skills, and networks for political mobilization,
it is not surprising that interest-driven engagement in
hen it comes to understanding how
particular seems to be related to the pursuit of participatory
participatory politics work, the vast
politics. Specifically, our data suggest that interest-driven
networks that form the context for
participation is strongly associated with higher levels
participatory cultures are of great
of participatory politics, especially online participatory
w
relevance. Indeed, fundamental to
the idea of participatory politics is
politics, even after controlling for other factors, such as
education, gender, and race or ethnicity. Young people
the recognition of people as social beings, embedded in
friendship, interest, and identity-based networks. These
networks are available for not only sharing information,
but also calls for mobilization, the sharing of skills that
help navigate politics, and in some cases, facilitating
political and civic participation at reduced costs through
technological advances. These networks are a component
of the social resources that can be mobilized individually or
Young people who are most
involved in interest-driven
activities are also much more
engaged in political activity.
collectively in the political realm to advance one’s interests.
In some cases, these networks become a temporary political
resource when young people find an issue, candidate, or
campaign that motivates them to act. For example, we all
have a friend who tries to mobilize their social network for
what they perceive to be a worthy political cause by sending
e-mails or text messages that encourage us to act. For these
reasons we regard the norms, networks, and skills that
develop in online friendship- and interest-driven contexts
as a kind of digital social capital with the latent capacity
for mobilization when a relevant situation arises. As Henry
who are most involved in interest-driven activities are also
much more engaged in political activity. As seen in figure
ɇ I=DH:L>I==><=A:K:AHD;CDC EDA>I>86A>CI:G:HI 9G>K:C
participation are more than five times as likely to engage
in participatory politics as those with low levels of nonpolitical interest-driven activities (2.2 participatory acts vs.
0.4 participatory acts). Similarly, those with high levels
of non-political interest-driven activity were nearly four
times as involved in politics overall as those with low levels
of activity (4.5 political acts vs. 1.2 political acts).
New Media and Youth Political Action
| 16
figure 6. Political Activity by Interest-Driven Participation
In contrast to the significance of interest-driven activities,
Average Number of Participatory
Political Activities
we find that friendship-driven participation does not have
a similar significant effect on participatory political activi2.0
2.2
ty once we control for other factors. Specifically, those who
are most involved in friendship-driven activities are more
likely to participate in politics than those who interact less
1.0
often with friends and family online. However, when the
1.2
effects of other factors, especially interest-driven participation, are controlled for, friendship-driven participation
0.4
0.0
Low
Medium
High
Level of Interest-Driven Participation
Note: The differences across categories of interest-driven participation
are statistically significant.
does not appear to have an independent effect. We suspect
that while friendship-driven networks can be used as a
political resource, most often they reinforce existing ties of
family, work, and school and that friendship-driven participation less frequently broadens ones focus beyond personal
Because interest-driven participation is associated with
concerns, requires new skills, or expands one’s networks.
other factors that influence political participation, such as
education level and political interest, we used a statistical
technique to control for the impact of other factors when
POLITICAL INTEREST AND POLITICAL EFFICACY
assessing the relationship between interest-driven activ-
In addition to the relationship between interest-driven
ity and engagement in participatory politics. Our analysis
activities and participatory politics, our regression analysis
of the data shows that interest-driven participation has
also indicates that higher levels of political interest and
a positive and statistically significant effect on participa-
political efficacy are positively related to engagement in
tory political activity, both online and offline, even after
all forms of politics including participatory politics. Those
accounting for demographic, socioeconomic, and attitudi-
individuals who express the most political interest and
nal characteristics (such as political interest and political
political efficacy are about 8 times more likely to engage in
efficacy). Indeed, engagement in interest-driven activity
participatory politics, online and offline, than those who
is the single largest predictor of those we considered when
feel the least interested or efficacious (figures 7 and 8). On
determining whether someone would engage in participa-
average, people who agreed strongly that they were “inter-
tory political activity.
ested in political issues” engaged in 3.3 participatory political activities per week, while those who strongly disagreed
There are numerous reasons why interest-driven activities
facilitate political engagement. Individuals who are part of
interest-driven groups that form around shared interests in
hobbies, games, and aspects of popular culture, for example,
often come from a broader range of political perspectives,
skills, and experiences than one encounters in one’s family
or even in one’s local community. Interaction with a diverse
group can expose one to a range of opinions and attitudes,
stimulating thought and deliberation around issues. In addition, interest-driven groups are frequently characterized
by a participatory culture where, as noted earlier, participants become part of networks and develop skills and
orientations towards participation that may well advance
their civic and political engagement. Consistent with this
pattern, scholars have long observed that participation
in offline extracurricular activities (which are also interest driven and frequently characterized by a participatory
culture) promote civic engagement later on.21
17
|
PARTICIPATORY POLITICS
engaged in only 0.4 activities. Similarly, average involvement in participatory acts increased from 0.4 activities
among those youth who felt least “qualified to participate
in politics” to 2.8 among those with the strongest sense of
political efficacy. Because our survey data capture one point
in time, they do not permit us to assess the extent to which
interest and efficacy cause participatory activity or the degree to which participatory activity cause political interest
and a sense of efficacy. We suspect that, as is the case with
other forms of political activity, causality flows
in both directions.22
figure 7. Average Participatory Political Activity
Participatory Political Activities
Average Number of
by Political Interest
ized expressions of their preferences. While in the past one
3.3
3.0
Second is the ability of participants to circulate custommay have passed on a magazine article or letter to others in
their network, today there is a greater ease in creating new,
altering old, and disseminating all sorts of content for our
2.0
networks. Moreover, we are not limited to just the circulation of content, we can also use our networks to create, for
1.6
example, new groups in support of, or opposition to an
1.0
issue, candidate, or policy. Third, the process of customi0.7
zation and creation also allows for a freedom with regard
0.4
0.0
Strongly
Disagree
Disagree
Agree
Strongly
Agree
"I am interested in political issues."
to defining what counts as politics. Thus, among friends,
political information and political action is not strictly
defined by political elites and may come from popular cul-
Note: The differences across categories of political interest are statistically significant.
ture and the field of entertainment, as well as the political
infrastructure.
figure 8. Average Participatory Political Activity
Participatory Political Activities
Average Number of
by Political Efficacy
3.0
2.8
2.0
1.8
1.0
0.9
But we want to suggest that
the role and possibility of
networks in a digital era is
different than the way networks
operated in the past.
0.4
0.0
Strongly
Disagree
Disagree
Agree
Strongly
Agree
"I consider myself well qualified to participate in politics."
While the possible impact of digital networks is important, it is not clear if a participatory culture or politics will
Note: The differences across categories of political efficacy are statistically significant.
lead to the type of sustained and expansive mobilization
of networks needed to constitute something like a social
movement. We could imagine scenarios where individuals
REIMAGINING THE ROLE OF NETWORKS IN THE DIGITAL AGE
are content to “challenge” oppression through the circula-
Finally, we want to be clear that we recognize the long-
tion of materials to their network or by turning their twitter
standing significance of networks in politics. The mobiliza-
photo a certain color in solidarity with designated struggles.
tion of strong and weak networks is known to have played
It is also not improbable that individuals will be organized
a critical role, for example, in many social movements, in-
through their digital networks to participate in mobiliza-
cluding the Civil Rights Movement. But we want to suggest
tions like the Occupy movement, but that the deep ties
that the role and possibility of networks in a digital era is
needed to engage in such mobilization over the long haul,
different than the way networks operated in the past. First
those highlighted by social movement scholars and journal-
is the ease, in large part through the use of social media,
ists such as Malcolm Gladwell, might be missing. Thus,
of circulating materials not only to those we know person-
despite all of the possibility embedded in the use of new
ally, but also to those whom we have never met. While in
media to mobilize networks into the political realm, we are
the past our attempts at outreach through our networks
not arguing that participatory politics are already substan-
were often bound by physical constraints—to those in our
tially changing the political landscape. As noted earlier,
church, in our class, or on our block whom we see occasion-
the data suggest that the possibility of fundamental change
ally—today through e-mail and platforms such as YouTube,
and impact still remains just that—a possibility. However,
Facebook, Tumblr, LinkedIn and Twitter, participants have
it is a possibility that has the potential to restructure major
the opportunity to engage with, or at least send information
divisions in society, including the digital divide.
to, a much larger group of people.
New Media and Youth Political Action
| 18
section 4
Does New Media
have the Potential to
Facilitate an Equitable
Distribution of Political
Participation Among
Young People from
Different Racial and
Ethnic Groups?
DG:M6BEA: 96I6>CI67A:ɇ>C9>86I:I=6II=:9>ŝ:G:C8:H
in access to digital technology between racial and ethnic
groups of young people is limited with nearly all young
people in our study having some means of accessing the
Internet. The data indicate that white and Asian American
youth are more likely to own a desktop or laptop computer,
while black and Latino youth are more likely to own a
handheld device that connects to the Internet. We are not
suggesting that accessing the Internet through a computer
is the same as using a handheld device, however, as mobile
technology improves, the differences in speed and scope
are getting smaller. In general, the range of devices for
accessing the Internet has expanded rapidly, from smart
phones to e-readers to gaming devices, and young people
seem to be making use of their expanded choices. That
said, our data also indicate that nearly all young people
have access to a computer that connects to the Internet.
Strikingly, nearly 95 percent of all youth across racial and
ethnic groups report having access to a computer that connects to the Internet. Thus, the traditional understanding
Numerous studies have discussed how race and ethnic-
of the digital divide that centered solely on whether one had
ity map onto an online digital divide.23 Early writing in
“access” to the Internet seems to be a thing of the past.
this area focused largely on the inequality in access that
existed, in particular between white youth and youth of
table 6. Access to Digital Technology by Race/Ethnicity
color. Reports explored differences in rates of ownership of
Respondent, %
computers that connected to the Internet between different
White
Black
Asian
Latino
American
racial and ethnic groups, believing that whites were advan-
Own a desktop or laptop computer
84
72
95
74
taged in ownership and access to the web.24 New data have
Own a cell phone,
without Internet access
61
60
74
61
Own a handheld device
that connects to the Internet
51
64
57
58
Own a gaming device that
connectsto the Internet
47
51
43
50
Have access to computer
that connects to Internet
96
94
98
96
revealed that anxiety about varying rates of ownership and
therefore access to the Internet between racial and ethnic
groups of young people is less needed today than it was
when these earlier studies were published. Specifically, with
the advances in technology and the resulting proliferation
of both computers and mobile devices able to access the
Internet, it is now rare that a young person does not own
some device that can access the Internet.
Note: All differences between groups are statistically significant except for the
items measuring access to gaming devices and to a computer that connects to
the Internet.
New Media and Youth Political Action
| 20
Concern over a digital divide today is increasingly rooted
Asian American and white youth use a desktop or laptop
in differences regarding the mode or speed of connection
computer more frequently than do black and Latino youth,
available to young people as they access the Internet. In
a finding consistent with their greater rates of ownership
fact, very public and political battles have been waged to
of a desktop or laptop computer. On the other hand, Latino
protect net neutrality and pursue universal broadband
and black youth use gaming devices that connect to the
Internet service for greater numbers of the population.25
Internet more often than do white and Asian American
Proponents of the expansion of broadband access argue
youth. Interestingly, while black youth report using a hand-
that it allows for a faster, more reliable connection, com-
held device, such as a cell phone, that connects to the Inter-
pared with a dial-up modem. Furthermore, they suggest
net more often than other youth, the differences between
that broadband access is differentially distributed, with
the groups are not statistically significant in our sample.
those in more affluent, urban, and educated households
Other researchers have found that blacks and Latinos are
having greater access. The differential racial and ethnic
statistically more likely to use their smartphones to access
group access to broadband has also been an element—if
the Internet.27
not the defining one—of the newly conceptualized digital
figure 9. Use of Digital Technology by Race/Ethnicity
access continues to be justified, but there is heartening
data regarding the reduction in the broadband gap. A 2010
Pew Internet study found that black households are one
of the few demographic groups where broadband adoption
continues to grow substantially. So while there still exists
an eleven-percentage-point gap in the number of white
=DJH:=DA9HɇɈE:G8:CI 8DBE6G:9L>I=7A68@=DJH:=DA9H
ɆɇE:G8:CI L>I=7GD6976C9688:HH I=6I<6E>HHB6AA:G
than the nineteen-percentage-point gap that existed as
Average Days of Use in Past Week
divide today. Concern about the variations in broadband
7.0
6.0
5.0
4.0
3.0
2.0
1.0
0.0
Desktop or
Laptop Computer
Cell Phone without
Internet Access
recently as 2009.26 Of course, broadband access in general
must continue to be an issue of concern when 33 percent
of whites and 44 percent of blacks do not have a broadband
connection to the Internet.
White
Black
Handheld Device
That Connects
to the Internet
Asian American
Gaming Device
That Connects
to the Internet
Latino
Note: All differences across groups are statistically significant except for the items
measuring use of cell phones and use of handheld devices that connect to the Internet.
Despite the increased access to the Internet gained by black
and Latino youth through the use of mobile technology,
While our data underscore
the trend toward increasing
equality in terms of access, they
also highlight the significant
differences in how young people
from different racial and ethnic
groups make of use of digital
technology.
issues of inequality still remain when it comes to digital
media. For example, there are substantial differences in
what one can do using a cell phone, compared with a
computer, on the Internet. It can be difficult to write a term
paper or complete a job application using a smart phone.28
Others have also openly worried that young blacks and
Latinos may be using their increased access to the Internet
more for “entertainment than empowerment.”29 Recent
data suggesting that blacks are more likely to participate
on platforms such as Twitter and Facebook underlie the
concern that young blacks and Latinos may be spending
most of their time online consuming content and engaging
in largely social activities centered on popular culture
instead of creating content or pursuing political activities.30
While our survey does not allow us to weigh in directly on
This dichotomy challenges our understanding of participa-
the broadband debate, we do have data on the differences
tory politics, where young people use the skills learned from
in the use of digital technology across racial and ethnic
friendship and interest-driven activities in the political
groups of young people. The data in figure 9 show that
realm in new and innovative ways. Thus, the stark division
21
|
PARTICIPATORY POLITICS
between social play and politics is not one upheld in our
On average, black youth are significantly more likely than
conception of participatory politics.
white and Latino youth to engage in friendship-driven
While our data underscore the trend toward increasing
we take into account and control for income (figure 12).
equality in terms of access, they also highlight the signifi-
ȭ;L:JH:ȴɇɁ ɁɁɁ6HDJG9>K>9>C<A>C: L:ŠC9I=6I7A68@
cant differences in how young people from different racial
youth are significantly more likely than white, Latino
and ethnic groups make of use of digital technology. For
and Asian American youth to engage in friendship-driven
example, the data in figure 10 indicate that black youth are
68I>K>I>:HL=:C=DJH:=DA9>C8DB:>H7:ADLȴɇɁ ɁɁɁ)=>H
statistically more likely to engage daily in friendship-driven
difference does not hold up statistically for black youth
activities such as sharing links or forwarding information
L=:C=DJH:=DA9>C8DB:>H67DK:ȴɇɁ ɁɁɁ
activity (figure 11). This difference varies somewhat when
or media through social network services than are young
people from other racial and ethnic groups. Black youth
figure 12. Friendship-Driven Participation
are also more likely than young Latinos, whites and Asian
by Race/Ethnicity and Household Income
Americans to send messages, share status updates, or chat
0.8
ences between groups are not statistically significant.
0.7
figure 10. Friendship-Driven Participation by Race/Ethnicity
% Who Do Activity "Daily"
60
50
40
30
20
10
0
Average Score on Friendship-Driven
Participation Index
online via social network services daily, although the differ-
0.6
0.5
0.4
0.3
0.2
0.1
0.0
Sending Messages, Sharing Status
Updates, or Chatting Online Using
Social Network Services
Sharing Links or Forwarding
Information or Media through Social
Network Services
White
Black
Asian
American
Latino
White
Under $60,000
White
Black
Asian American
Black
Asian
American
Latino
$60,000 and above
Latino
Note: The difference in means between blacks and other groups is statistically signifi-
Note: The differences across groups are statistically significant for the item about
cant for households making less than $60,000, but not for households making $60,000
sharing links or forwarding information, but not for the item about sending messages,
or more.
sharing status updates, or chatting online.
When we turn our attention to interest-driven activities,
figure 11. Average Score on Friendship-Driven
Participation by Race/Ethnicity
engagement among Asian American and black youth.
0.9
Average Score on Friendship-Driven Index
we find a similar statistically significant pattern of more
Specifically, on every indicator of interest-driven activity in
0.8
figures 13A and B, black and Asian youth are significantly
0.7
more likely to engage daily in such behaviors. Asian youth
0.6
are more likely to participate in an online forum or group;
0.5
post, link to, or forward information or media; organize an
0.4
online group; or participate in a game community, guild,
or competition. Black youth are more likely to give help,
0.3
advice, or suggestions; create their own media to share
0.2
online; or post an comment, review, or critique of someone
0.1
else’s media. Furthermore, on average black and Asian
0
White
Black
Asian
American
Latino
American youth are significantly more likely to engage
in interest-driven activity (figure 14).
Note: The differences in means between blacks and both whites and Latinos
are both statistically significant, though the difference between blacks and Asian
Americans is not.
New Media and Youth Political Action
| 22
figure 13. Interest-Driven Participation by Race/Ethnicity
have an effect on interest-driven participation. Specifically,
25
% Who Do Activity "Daily"
Again, when we take note of income we find that it does not
African American and Asian American youth engage in
more interest-driven activity than do whites, even after
20
we account for income. Interestingly, on both sides of our
9>K>9>C<A>C:D;ȴɇɁ ɁɁɁ L=>I:NDJI=6G:I=:A:6HIA>@:ANID
15
be engaged in interest-driven activity (figure 15). Although
10
Latino youth appear to be more engaged among those who
G:EDGI;6B>AN>C8DB:HD;ȴɇɁ ɁɁɁ6C967DK: I=:9>ŝ:G:C8:H
5
are not statistically significant.
0
Post, Link to, or
Forward Information
or Media Related to
Your Interests
White
Black
Use the Internet to
Organize an Online
Group, Discussion,
or Website
Asian American
Participate in a
Game Community,
Guild, Competition,
etc.
Latino
Note: The differences across groups are statistically significant for all items.
% Who Do Activity "Daily"
figure 13B. Interest-Driven Participation by Race/Ethnicity
20
figure 15. Interest-Driven Participation
and Household
Income
by Race/Ethnicity
and Household
Income
0.6
Average Score on Interest-Driven
Participation Index
Participate in an
Online Forum or
Group Related to
Your Interests
0.5
0.4
0.3
0.2
0.1
0.0
15
10
.
.
.
.
.
.
.
.
White
Black
Asian
American
Under $60,000
Latino
.
.
.
.
.
.
.
.
White
Black
Asian
American
Latino
$60,000 and above
.
.
.
.
.
.
.
.
Note: The differences in means across groups are statistically significant for both
5
households making less than $60,000 and for households making $60,000 or more.
0
Give Help, Advice or
Suggestions to Others
Related Your Interests
White
Create Your Own Media
to Share Online
Black
Post an Online Comment,
Review, or Critique of
Someone Else’s Media
Asian American
Latino
Note: The differences across groups are statistically significant for all items.
Given the positive relationship between interest-driven
participation and institutional and participatory politics,
these findings complicate our understanding of what black
and Latino youth are doing with their increased access
to the Internet. It seems that some of these young people
figure 14. Average Score on Interest-Driven
Participation by Race/Ethnicity
activities that serve as pathways to political engagement
and that extend beyond mere entertainment consumption
0.5
Average Score on Interest-Driven Index
are using their Internet access to engage in interest-driven
or “wasting time” online.
0.4
In contrast to worries about young people of color not
having access to digital technology, we might be witness-
0.3
ing a new form of the digital divide where black and Asian
American youth in particular participate more regularly
0.2
than whites or Latinos in interest- and friendship-driven
activities. And while a finding of “more” online engagement
0.1
among black and Asian American youth is interesting
0
White
Black
Asian
American
Latino
Note: The difference in means across groups is statistically significant.
and important, as noted above we are concerned with the
degree to which such patterns of online engagement in
the social and interest domains carry over into the political
realm.
23
|
PARTICIPATORY POLITICS
We begin our examination of the patterns of participatory
When we venture into the more explicitly political realm
politics across race and ethnicity by first looking at news
and examine rates of participation for both online and
consumption. Interestingly, the pattern of black or Asian
offline participatory politics, patterns of engagement
American youth being the most highly engaged emerges
among different racial and ethnic groups are far less clear.
again. Among the ten items we used to assess how often
As detailed in figure 17, on average, white youth appear to
youth look for and read news about politics, black and
be more likely to engage in slightly more participatory polit-
Asian American youth are more likely to seek out political
ical acts. Similarly, the data in figure 18 indicate that when
C:LHDC:K:GN>I:BŠ<JG:ɂɇa
considering all acts of participatory politics, those online
and offline, white youth are more likely to participate in at
figure 16A. Political News Consumption by Race/Ethnicity
least one act. Interestingly, these differences are not statistically significant so we cannot be sure that any variation in
3
engagement in participatory politics actually exists across
racial and ethnic groups of young people.
figure 17. Mean Number of Participatory Political Acts
2
by Race/Ethnicity
1.4
1.5
1
0.5
0
TV or Radio
News (Not
Counting TV or
Radio News
Accessed via
Internet)
Print Newspaper TV or Radio
or Magazines
News Accessed
through the
Internet or via
Cell Phone
White
Black
Newspaper or
Magazines
Accessed
through the
Internet or via
Cell Phone
Asian American
News Forwarded
to You through
Mailing Lists,
Automatic
Alerts, or
Updates
Latino
Note: All differences across racial and ethnic groups are statistically
Average Number of Participatory Political Acts
Average Days of Use in Last Week
2.5
1.2
1
0.8
0.6
0.4
0.2
significant except for the item measuring print newspaper readership.
0
White
figure 16 B. Political News Consumption by Race/Ethnicity
Black
Asian
American
Latino
Note: The differences in means across racial and ethnic groups are not statistically
significant.
figure 18. At Least One Participatory Political Act
by Race/Ethnicity
2
50
1.5
1
0.5
0
An Online
Community
Where People
Discuss a
Hobby, Sport,
or Fandom
White
Twitter or
Facebook
Post/Tweets
from Family
or Friends
Black
A TV, Radio
Show, or
Website
Dedicated to
Entertainment,
Comedy or
Celebrities
A Portal Website
that Gathers
News from
Many Different
Sources
Asian American
Blogs or
YouTube Posts
Devoted to
Political or
Social Topics
Latino
% Doing at Least One Participatory Political Act
Average Days of Use in Last Week
2.5
45
40
35
30
25
20
15
10
5
Note: All differences across racial and ethnic groups are statistically
significant for all items.
0
White
Black
Asian
American
Latino
Note: The differences across racial and ethnic groups are not statistically significant
New Media and Youth Political Action
| 24
While white youth are active participants in the realm of
politics in general and offline participatory activity for
participatory politics, they seem to be more engaged in those
Latinos. As their income increased their likelihood of
acts of participatory politics conducted primarily offline
participating in any form of participatory politics and
(figure 19). Specifically, white youth are either equally or
specifically offline participatory politics decreased slightly.
more likely to do such activities as participate in a boycott
figure 20. Online Participatory Political Acts
or buycott, join or be active in a group working to address
by Race/Ethnicity
social or political issues, take part in a protest, start or
25
join a political group online, or forward or circulate funny
videos or cartoons. Other than starting or joining a political
or cartoon, most of these activities are conducted offline.
figure 19. Offline Participatory Politics by Race/Ethnicity
20
% of Racial Group
group online and forwarding and circulating a funny video
15
10
5
16
% of Racial Group
14
0
Starting or
Joining a
Political
Group on
a Social
Network
Site
12
10
8
6
Forwarded
or Posted
Someone
Else’s
Political
Commentary
or News
4
2
White
Contributed
Your Own
Article,
Opinion
Piece,
Picture or
Video to an
Online News
Site
Black
Forwarded
or Circulated
Funny
Videos or
Cartoons,
or Circulated
Something
Artistic
Commented
on a News
Story or
Blog You
Read Online
Asian American
Written an
Email or
Written a
Blog about
a Political
Campaign,
Candidate
or Issue
Latino
0
Took Part in a
Protest,
Demonstration,
or Sit-in
White
Participated in
a Boycott
Engaged in
Buycotting
Black
Participated in
an Event Where
Young People
Expressed Their
Politcal Views
Asian American
Been Active
in orJoined
a GroupThat
Has Worked to
Address Social
or Political
Issues
Latino
Note: The differences across racial and ethnic groups are statistically significant for
the items measuring starting or joining a political group online and forwarding or
circulating videos.
When examining other acts of political engagement, we find
again that participation is largely evenly distributed across
Note: The differences across groups are statistically significant for all items except the
one measuring participation in an event where young people expressed their political
racial and ethnic groups. The data suggest that while
engagement in institutional politics are generally spread
views.
evenly across racial and ethnic groups, black youth are
In contrast, black youth generally participate at rates equal
more likely to participate in electoral-related activities such
to or slightly higher than other groups in various online
as voting, wearing a campaign button or sticker, or using
acts of participatory politics, such as starting or joining a
a social networking site to express support for a candidate,
political group on a social network site; forwarding or post-
86BE6><C DGEDA>I>86A>HHJ:>CŠ<JG:HɃɂa6C9ɃɃ
ing someone else’s political commentary; contributing their
figure 21A. Other Acts of Political Engagement
own article, opinion piece, picture, or video; commenting
by Race/Ethnicity
on a news story or blog read online; or participating in
(figure 20). Only the differences for starting or joining a
10
political group online or participating in an event where
young people express their political views are statistically
significant across different racial and ethnic groups. The
participation of Asian American and Latino youth varied
% of Racial Group
an event where young people express their political views
12
8
6
4
across our indicators of participatory politics, although
2
their general levels of engagement were not that far behind
0
those of black and white youth. Finally, we should also note
Attending a Meeting,
Rally, Speech or Dinner
Working on a Campaign
that income was shown to have no effect on the summary
measures of participatory politics (online and offline) for
White
Black
Signed up to Receive
Information from
Candidates via
Email or Text
Asian American
Latino
blacks, Asian Americans, and whites. There was a small
Note: The differences across racial and ethnic groups are statistically significant for
negative relationship between income and participatory
the item measuring attending a meeting, rally, speech, or dinner.
25
|
PARTICIPATORY POLITICS
figure 21B. Other Political Acts by Race/Ethnicity
figure 22. Voting by Race, Ethnicity, and Citizenship Status
60
% of Racial Group Who Voted in
November 2010
40
% of Racial Group
35
30
25
20
15
10
5
50
40
30
20
10
0
0
Displaying a Campaign Button,
Bumper Sticker, or Sign
White
Black
Expressing Support through a
Social Network Site
Asian American
Latino
All Youth Aged 18-25 %
of Racial Group Who Voted
in November
White
Black
Citizens Aged 18-25 Only
Asian American
Latino
Note: The differences across racial and ethnic groups are statistically significant for
Note: The differences across racial and ethnic groups are statistically significant for
both items.
entire population of 18-25 year-olds, but not for citizens aged 18-25.
Finally, we turn our attention to those young people who
% of Racial Group
figure 21C. Other Political Acts by Race/Ethnicity
are disengaged from the political process. As we might ex-
18
pect given the preceding text, black youth are the least dis-
16
engaged group of young people we surveyed. When we take
14
into account participatory politics, institutional politics,
12
and voting, black youth are the most likely to have partici-
10
8
pated in at least one form of these political activities. This
6
is a finding that contradicts the beliefs of many who as-
4
sume that white youth are the most engaged in the political
2
realm. In reality, Latino youth seem to be the least active
0
% of Racial
Group Raising
or Donating
Money Online
White
Raising or
Donating Money
through Offline
Methods
Black
Signed a Paper
Petition
Signed an E-mail,
Facebook, or
Other Online
Petition
Asian American
Latino
Note: The differences across racial and ethnic groups are statistically significant for
entire population of 18-25 year-olds, but not for citizens aged 18-25.
and most disengaged. They were usually the least likely to
engage in individual acts of participatory political activity
or institutional forms of politics and were the least likely to
vote. Again, some of the differences in engagement stem
from factors such as citizenship status, education, and income. These are topics we will explore more fully in future
Our data on voting in figure 22 corresponds with data from
analysis of both our quantitative and qualitative data. In
the U.S. Census Bureau documenting a steady increase in
fact, some of our qualitative data suggest that Latino youth
the voter turnout of black youth since 2000, culminating
may be more engaged in informal civic activities directed at
in record turnouts in 2008. In fact, in the 2008 presidential
bettering their neighborhoods and communities. That said,
election, rates of black youth turnout were at their highest
we still find the differences in engagement striking (figure
levels for any racial or ethnic group of eighteen-to-twenty-
23). Disengagement is lowest among black youth with only
four-year-olds since eighteen-year-olds received the right to
25 percent reporting no engagement in any form of political
vote in 1971.31 The voting rates of Latino and Asian Ameri-
behavior, compared with 33 percent of whites, 40 percent of
can youth were significantly lower. Again, our own research
Asian Americans, and 43 percent of Latinos.
and data from the U.S. Census Bureau suggests that citizenship status is a significant reason for the lower voting rates
among these groups of young people.
At the same time, we suggest caution when considering
the specific voting rates from our survey. The voting data
from our survey are based on self-reports and significantly
over state the actual rates of voting among young people. It
is possible our respondents were reporting their voting in
2008 and 2010. We suggest that care be used in reviewing
these numbers.
New Media and Youth Political Action
| 26
% of Racial Group Who Did Not
Participate in Any Political Act
figure 23. Political Disengagement by Race/Ethnicity
The question still remains, however, whether youth of color,
50
in particular black and Asian American youth, can lever-
45
age their digital skills and participatory norms into viable
40
40
35
30
43
lives. Specifically, what type of political infrastructure or
33
25
resources will be necessary to help all young people, pro-
25
20
participatory politics around the issues that matter in their
15
ficient in the digital world, leverage that knowledge in the
10
political domain to advance their political commitments?
5
Can the expansion of politics through new media, in par-
0
White
Black
Asian
American
Latino
Note: The differences across racial and ethnic groups are statistically significant.
ticular participatory politics, be facilitated through more
civics education and digital literacy classes in schools and
community groups? We raise the issue of the infrastructure
The data presented in this section raise important ques-
and resources needed for the expansion of political voice
tions about the nature of our current political landscape
and influence because even before there was attention to
and how it might change in the future given the growing
new media and participatory politics scholars identified
influence of new media in the lives of young people and
a civic opportunity gap between white and youth of color.
the changing demographics of the country. For example,
Two members of our research team, Joseph Kahne and El-
surprising to some is the finding that black and Asian
len Middaugh, in earlier research found that school systems
American youth seem to be leading the way in terms of us-
actually exacerbate racial and class differences in political
ing online platforms to engage in friendship- and interest-
and civic participation among young people by “providing
driven activities, as well as some acts of online participa-
more opportunities to learn about politics to higher income
tory politics. We make note of this trend not to diminish the
students, white students, and academically successful
fact that white youth on average engage in equal or slightly
students.”33 Thus, addressing the question of what type of
more acts of participatory politics, especially offline forms.
infrastructure will be needed to act as a bridge between
Nor do we want to suggest that the majority of black and
Internet access and political influence and where that in-
Asian American youth are engaged in interest-driven activi-
frastructure will be located—schools and communities—has
ties or participatory politics.32 We point to the presence of
to be at the top of our agenda if we are to make use of the
black and Asian American youth in online friendship-driv-
potential of participatory politics.
en, interest-driven, and limited participatory political activities because of the potential it presents for their increased
Finally, we recognize that speculating about the changing
engagement in politics. If participatory politics can be
nature of American politics in light of participatory politics
harnessed to be a mechanism through which young people
is beyond what our data can fully support. We pose these
can gain access to and control over their politics, then we
broader comments and questions about the role of race in
might expect that young blacks and Asian Americans,
the realm of participatory politics—and American politics
whose voices have often been marginalized and silenced,
more generally—because we believe that such issues must
will have much to gain from these new forms of expressions
be a central part of any research agenda on youth and
and political activity. We are not equating, however, access
politics, especially as we try to assess the impact of new
to voice and expression with political power and influ-
media on our politics. What will it take to facilitate the full
ence. Circulating a funny video or cartoon is not the same
participation of young people, especially young people of
as circulating a petition for the recall of an elected official.
color, into our democracy? Do new media and participa-
However, political commentary, even in the form of a car-
tory politics offer us a chance to expand the political lives
toon, can help raise consciousness and mobilize individuals
of young people, especially those whose voices are marginal
toward more formal and recognized institutional politics.
through institutional politics? And are we prepared to hear
Thus, we believe both the circulation of a funny video and
from and respond to new or often silenced members of our
the circulation of a political petition to be important and
political community?
often complementary acts in the political domain.
27
|
PARTICIPATORY POLITICS
If, for example, black youth continue to vote at higher rates
cation can provide the needed skills, knowledge, and net-
than other groups of young people, and if they continue to
works necessary to navigate politics. Individuals who have
be among those more likely to engage in friendship- and
more formal education might be better equipped to evalu-
interest-driven activities as well as online participatory poli-
ate information on candidates or understand and respond
tics, might this mean that the voices of young blacks and
to requirements for registering to vote. Similarly, those in
the issues important to them become a central part of what
school might be embedded in networks where the norm
is perceived as the “youth political agenda”? Currently, the
and expectation is that one engages in politics. Those in
politics of young people is most often associated with the
these same networks might discuss politics and candidates
actions and attitudes of young whites. Might the country’s
regularly, lowering the cost of acquiring political informa-
changing demographics, participatory culture, and technol-
tion. In general, there are both direct and indirect resources
ogy produce conditions that open up the political realm,
that one gains through education that can be used to lower
even ever so slightly, allowing young people of color to gain
the cost of political participation.
some political voice and possibly political power? While
our data point to the potential of young people of color,
Figures 24 and 25 show data that confirm that education
especially black and Asian American youth, to be active
has a strong positive relationship with participatory politi-
in the interest-driven and political realm, changes of this
cal activity. Participation is highest among those who are
sort will only be realized through the infusion of resources
currently in college (50 percent participated in least one
that provide a bridge to democratic participation. Latino
activity and 27 percent participated in at least three) or
youth who appear to be most disengaged across a number
=6K:68DAA:<:9:<G::ɅɇE:G8:CI9>96IA:6HIDC:68I>K>IN
of political domains deserve special attention and resources
and 28 percent did three or more). At the other extreme,
to aid their sustained engagement in the political realm.
participation is very low among those who left school with-
All young people, however, will need some support and
out attending college (27 percent of high school graduates
scaffolding to help them leverage their dominance of new
who have not attended college and 21 percent of those who
media into political opportunity and power.
left high school without receiving a diploma did at least one
activity).
figure 24. Participatory Political Activity
by Level of Education
% Doing at Least One Participatory
Political Act
Might the country’s changing
demographics, participatory
culture, and technology produce
conditions that open up the
political realm, even ever so
slightly, allowing young people of
color to gain some political voice
and possibly political power?
60
50
40
30
20
10
0
No HS
Diploma
Currently
In High
School
HS Grad,
No College
Some
College
Currently
In College
College
Grad
Note: The differences across levels of education are statistically significant.
EDUCATION AND INEQUALITY
If there is one factor that repeatedly has been shown to
impact political participation, it is education. The benefit
one receives from additional formal education, especially
college, in the political realm is a well-established fact. Edu-
New Media and Youth Political Action
| 28
figure 25. Average Number of Participatory Acts
Level of Education
figure 27. Offline Participatory Political Activity
by Level of Education
by Level of Education
Average Number of Participatory
Political Acts
2
25
1.8
% of 15-25 Year-Olds
1.6
1.4
1.2
1
0.8
0.6
0.4
20
15
10
5
0.2
0
No HS
Diploma
Currently
In High
School
HS Grad,
No College
Some
College
Currently
In College
0
College
Grad
Took Part in
a Protest,
Demonstration,
or Sit-in
Participated
in a Boycott
Engaged in
Buycotting
Participated in
an Event Where
Young People
Expressed Their
Political Views
Note: The differences across levels of education are statistically significant.
No HS
Diploma
The impact of education on the propensity to engage in
participatory politics is evident more directly when we
explore the distribution of such activity across educational
groups. Those with some form of college education are
more likely to engage in each of the eleven indicators of
Currently In
High School
HS Grad,
No College
Some
College
Been Active
in or Joined a
Group That
Has Worked to
Address Social
or Political
Issues
Currently
In College
College
Grad
Note: The differences among the various educational groups are all statistically sig-
nificant except for the indicators measuring whether one has taken part in a protest,
demonstration, or sit-in and whether one has participated in an event where young
people express their political views.
E6GI>8>E6IDGNEDA>I>8HŠ<JG:HɃɇ6C9ɃɈ
The inequalities in involvement in participatory politics
across the different education categories are quite dramatic
30
but are visible in other forms of political participation, too,
25
as seen in figure 28. On average, those with college experi-
20
ence are much more likely to engage in politics. Those in
college or college graduates are more likely to participate in
15
C:6GAN:K:GN;DGBD;EDA>I>8HEG:H:CI:9>CŠ<JG:HɃɊa
10
figure 28. Average Number of Other Political Acts
5
0
by Level of Education
Starting or
Joining a
Political
Group on
a Social
Network
Site
Forwarded
or Posted
Someone
Else’s
Political
Commentary
or News
Contributed
Your Own
Article,
Opinion
Piece,
Picture or
Video to
an Online
News Site
Forwarded
or Circulated
Funny Videos
or Cartoons,
or Circulated
Something
Artistic
Commented
on a News
Story or
Blog You
Read Online
Written an
Email or
Written a
Blog about
a Political
Campaign,
Candidate
or Issue
Note: : The differences among the various educational groups are all statistically
significant except for the indicator measuring whether one has contributed their
own article, opinion piece, picture or video.
2
1.8
Average Number of Other
Political Activities
% of 15-25 Year-Olds
figure 26. Online Participatory Politics by Level of Education
1.6
1.4
1.2
1
0.8
0.6
0.4
0.2
0
No HS
Diploma
Currently
In High
School
HS Grad,
No College
Some
College
Currently
In College
College
Grad
Note: The differences across levels of education are statistically significant.
29
|
PARTICIPATORY POLITICS
figure 29A. Other Political Activity by Level of Education
% of 15-25 Year-Olds
25
Finally, we should note that while we do not report the
specific findings for each racial and ethnic group, the relationship between education and participatory politics holds
20
and is especially strong for whites, blacks, and Latinos,
15
even when accounting for other factors. In OLS and Logit
regression analyses, two varying measures of education—
10
enrollment status (in school) and educational attainment—
5
were found to be consistently significant predictors of
0
Took Part in
a Protest,
Demonstration,
or Sit-in
No HS
Diploma
Participated
in a Boycott
Currently In
High School
Engaged in
Buycotting
HS Grad,
No College
Participated in
an Event Where
Young People
Expressed Their
Political Views
Some
College
Been Active
in or Joined a
Group That
Has Worked to
Address Social
or Political
Issues
Currently
In College
College
Grad
political activity. For example, controlling for age, gender,
income, and citizenship, both enrollment and educational
attainment were found to be positive and significantly
related to participatory politics for all white, black, and
Latino respondents.34
Note: The differences across levels of education are statistically significant.
figure 29B. Other Political Activity by Level of Education
18
% of 15-25 Year-Olds
16
14
12
10
8
6
4
2
0
Attending a Meeting,
Rally, Speech or Dinner
No HS
Diploma
Currently In
High School
Working on a Campaign
HS Grad,
No College
Some
College
Signed up to Receive
Information from
Candidates via Email
or Text
Currently
In College
College
Grad
Note: The differences across levels of education are statistically significant.
figure 28C. Other Political Activity by Level of Education
40
% of 15-25 Year-Olds
35
30
25
20
15
10
5
0
Displaying a Campaign Button,
Bumper Sticker, or Sign
No HS
Diploma
Currently In
High School
HS Grad,
No College
Expressing Support through
a Social Network Site
Some
College
Currently
In College
College
Grad
Note: The differences across levels of education are statistically significant only for the
item measuring expressing support through a social network site.
New Media and Youth Political Action
| 30
section 5
Do Participatory
Politics Influence the
Amount and
Diversity of News
and Information that
Youth Encounter?
the same views, and may be less likely to encounter divergent views.36 Others argue the opposite: that participatory
networks and norms will actually make it more likely that
individuals are exposed to a range of perspectives.37 In this
section, we consider evidence from our survey that speaks
to these issues.
MANY YOUTH GET THEIR NEWS
THROUGH PARTICIPATORY CHANNELS
The significance of participatory politics becomes apparent
if one considers the consumption of news tied to political
or social issues. While the most common source of news
for youth continues to be TV and radio, with 72 percent
of young people saying they watched or listened to these
here is substantial evidence that reading, watch-
t
sources (online or offline) at least once in the prior week, it
ing, discussing, and otherwise engaging with news
turns out that many youth get news through participatory
that concerns societal issues are highly associated
channels, as well. Specifically, we found that 45 percent of
with the degree to which one is informed about
youth reported getting news at least once in the past week
and participates in civic and political life.35 Thus,
via Twitter or Facebook from family and friends. This fre-
if youth find engagement with news through
quency rivals the 49 percent who got news at least once in
participatory channels attractive, and if this increases their
the past week from newspapers or magazines. In addition,
overall engagement with the news, these practices might
21 percent said they received news from blogs or YouTube
foster a positive change in both their overall level of civic
posts devoted to political and social topics, and 22 percent
and political activity and the quality of that activity, since
reported getting news or information from an online com-
they would potentially be better informed. Countering this
munity where people discuss a hobby, sport, or fandom
hypothesis, however, concerns have been raised that the
(see figure 30). A majority of youth (53 percent) said they
diminished role of formal institutions and gatekeepers in
got news from at least one of these participatory channels
vetting the information that circulates through participa-
in the past week. In short, while a relatively small group
tory channels may create problems regarding the credibility
of youth circulates news or produce blogs about current
and accuracy of that information. In addition, some have
events, it appears that many youth get news through these
been concerned that those consuming, circulating, and pro-
kinds of participatory channels.
ducing news through participatory channels may be part of
echo chambers, interacting primarily with those who share
New Media and Youth Political Action
| 32
figure30. Young People’s Sources of News
figure 31. Types of Media Consumption
Used Traditional News
Media Only
% of 15-25 Year-Olds
80
70
60
Used Participatory News
Media Only
19%
50
28%
40
30
Used Traditional and
Participatory News Media
20
Used Neither Type of
News Media
10
0
TV/Radio
(Broadcast
or Online)
Tweets
Facebook
Posts
Blogs
4%
YouTube
Posts
49%
News Media Used in the Past Week
Participatory channels are supplementing but not
supplanting traditional broadcast structures. The lack of
Youth who consume, circulate, and produce media are
gatekeepers and vetting of the information that circulates
exposed to views that diverge from their own more often
via the Web has led to concerns that many youth may be
than those who do not. Exposure to divergent perspectives
getting their information exclusively or primarily through
has been found to foster individuals’ knowledge, ability to
participatory channels. We did not find that to be the case.
consider the perspectives of others, consideration of the
For the vast majority of youth, participatory channels
rationales put forward by others, and tolerance for those
supplement their news diet. Ninety-two percent of youth
with differing views38. One concern regarding the increased
who received news through a participatory channel also
readership of blogs and other forms of participatory media
consumed news through traditional media outlets. Only 4
is that they may function to narrow the range of views to
percent of young people got news through a participatory
which their audience is exposed. Similarly, some have wor-
channel without also using some traditional media. This
ried that those who circulate or produce media on societal
finding may help allay fears that youth have replaced
issues may become part of echo chambers where they
broadcast news with news from Facebook and Twitter.
produce and are exposed mainly to views that align with
Moreover, some of the news that comes through participa-
their own. Our study could not fully test these propositions
tory channels was originally broadcast (the circulation of a
newspaper article or op-ed, for example). Indeed, it seems
as though participatory channels are supplementing more
traditional broadcast sources. Figure 31 indicates that many
young people have diverse news diets—roughly half (49
percent) consumed news from both a traditional and a
participatory channel in the previous week. A smaller but
still substantial portion of the youth population (28 percent) is exposed to news through traditional channels but
not through participatory channels. Of perhaps greater
concern, 19 percent of youth did not report any exposure to
news in the previous week.
33
|
PARTICIPATORY POLITICS
or whether traditional or participatory channels exposed
figure 33. Are the Circulators and Production of Online Political
Content Exposed to Different Political Views?
consumers to more diverse viewpoints. However, we could
test whether those who produce, circulate, and consume
tory channels are exposed to divergent views more or less
often than others.
We did not find that those who
engage in participatory online
activities are limiting their
exposure to those with whom
they agree.
70
% Who "Sometimes" or "Often"
Discuss Politics with People
with Different Views
news and perspectives on societal issues through participa-
60
64
50
52
52
40
42
30
26
20
19
16
10
0
5
Does Not Circulate
or Produce
Circulates, Does
Not Produce
Produces, Does
Not Circulate
Face-to-Face
Circulates and
Produces
Online
Online Circulation and Production of Political Content
Note: The differences across types of news consumption are statistically significant
for both face-to-face and online discussion.
As detailed in figure 32, those who consumed participatory
YOUTH NEED SUPPORT FOR JUDGING THE CREDIBILITY
news media (whether instead of or in addition to traditional
OF ONLINE INFORMATION.
media) reported greater exposure to divergent views than
those who only consumed traditional media. Similarly,
those who circulate and produce the news are much more
likely to report exposure to divergent views than those who
do neither of those two activities (see figure 33). Thus, we
did not find that those who engage in participatory online
activities are limiting their exposure to those with whom
they agree. Of course, it is still very important to learn more
about how and when these diverse views are engaged.
figure 32. Are Consumers of Participatory News Media
% Who "Sometimes" or
"Often" Discuss Politics with
People with Different Views
Exposed to Different Political Views?
Finally, as many have noted, the vast amount of online
information and the uncertain status of gatekeepers create
many challenges for youth and adults alike when it comes
to judging the credibility of online information. Although
these issues are only beginning to be studied, a recent
survey in England and Wales39 found that many youth “do
not apply fact-checks to the information they find” and “are
unable to recognize bias and propaganda and will not go
to a varied number of sources.” Studies of adults reached
similar findings.40 The youth we surveyed recognized these
challenges. When asked on our survey whether “people
like you and your friends would benefit from learning more
about how to tell if news and information you find online is
60
trustworthy?,” 84 percent said, “yes.”
50
48
40
39
30
28
20
10
0
21
18
18
4
No Traditional
or Participatory
Media
3
Traditional
News Media
Only
Face-to-Face
Participatory
News Meda
Only
Traditional
and Participatory
Meida
Online
Type of News Consumption
Note: The differences across types of news consumption are statistically significant
for both face-to-face and online discussion.
New Media and Youth Political Action
| 34
conclusions &
implications
Realizing the Potential
of Participatory
Politics
politics. Moreover, these acts of participatory politics occur
at rates that parallel many institutionally based activities,
such as contributing to a political party, attending a meeting or campaign event, wearing a campaign button, or signing a petition. As a result, focusing on participatory politics
is important for anyone concerned about the politics of
young people and, more broadly, about the future of politics
in the United States and abroad.
i
n April 2010, Michelle Ryan Lauto, an eighteen-year-
Indeed, youth are using the digital skills and practices that
old who hopes to be an actress, sent a message to six
are pervasive in their social lives to broaden their repertoire
hundred Facebook friends. She proposed that high
of political activity. The strong association we saw between
school students stage a walkout to protest budget
nonpolitical, interest-driven activity and participatory
cuts in New Jersey’s schools. She asked her network
politics indicates that the skills, participatory norms, and
to pass on the message; hundreds of individuals
extensive networks that result from widespread engage-
replied. Some responses were insulting, saying the idea was
ment with new digital media are fostering forms of digital
stupid. In response, she disabled the message function on
social capital. Rather than viewing interest-driven practices
her Facebook page. Ultimately, eighteen thousand students
as distractions or a waste of time, those seeking to promote
from all across the state accepted the invitation, leading to
youth engagement, be they youth organizations, schools,
one of the largest grassroots demonstrations New Jersey
or other concerned parties, must recognize their value and
has seen in the past decade. Before this, Ms. Lauto had
potential. Engagement in online interest-driven participa-
only used Facebook to keep in touch with friends and to let
tory cultures may provide a valuable new pathway through
41
them know about her performances.
which youth develop as engaged members of our political
community.
We expect that few will have the luck of Ms. Lauto and mobilize eighteen thousand young people with what seems like
In addition, participatory politics are providing young
the click of a switch on a Facebook page. But our analysis
people with a level of voice and control not often seen in
leads us to conclude that participatory politics are worthy
the realm of institutional politics. The opportunity to voice
of substantial attention and that these practices present
one’s opinions and believe that what one says matters, if
both risks and opportunities which we recount. In this
not to politicians then to one’s networks of friends and
section, we also identify some implications for action for
families, is often a necessary first step if an individual is
those desiring to support the full, equitable, and productive
to remain engaged over time. It appears that participatory
engagement of youth in the political realm.
politics provide voice and belief that one matters, important contributions in and of themselves. Moreover, in an
Participatory politics provide a substantial opportunity
era where confidence in elected officials is at historic lows
to reinvigorate both youth politics and political life in
(only 13 percent said they approved of the job Congress was
general. Forty-one percent of youth aged fifteen to twenty-
doing in a recent poll42), participatory politics provides a set
five have engaged in at least one form of participatory
of practices through which young people can communicate
New Media and Youth Political Action
| 36
their political commitments and instincts directly to those
25 percent of blacks. In addition, as with most forms of
most relevant in their lives—their family and friends. For
young people’s political activity, those who are in school
example, we found that participatory culture is now a prom-
and who have attained higher education are much more
inent factor when it comes to circulating information on
involved. College graduates participated in almost three
societal issues that matter to young people. Indeed, youth
times as many acts of participatory politics in the past year
report that Facebook posts and Tweets on Twitter from
ɂɈ 6H9>9=><=H8=DDA<G69J6I:HɁɇ )=>HEG:H:CIHILD
family and friends are among their most common sources
kinds of challenges. First, and most obviously, it means
for news, information, and perspectives.
that substantial portions of youth are far less likely to have
voice and influence. In addition, it means that interven-
Moreover, news reports over the past several years have
tions aimed at leveraging the full potential of participatory
been filled with examples of youth and adults engaging in
politics cannot focus solely on schools and, especially, can-
participatory politics in ways that have influenced conse-
not focus solely on colleges, even if those are institutional
quential policy debates and, in many cases, in ways that
locations where reaching and mobilizing young people may
have supported changed governmental and corporate poli-
appear to be most efficient.
cies. These examples range in scale from the Arab Spring
to protests over SOPA to any number of smaller-scale and
A second risk relates to the very real potential for misin-
often local actions that did not attract national or interna-
formation. The new digital media enable individuals to
tional attention. Some of these efforts, like Kony 2012, had
circumvent traditional gatekeepers of information and
enormous distribution (their video has had more than 100
knowledge (broadcast networks, policy experts, governmen-
million views on YouTube and Vimeo43) and influenced
tal organizations) and connect directly with others who
both public discourse and the media agenda, but had de-
share their interests. Youth, to a degree never before seen,
batable accuracy and impact when assessed by traditional
are clearly information rich. At the same time, the vast
standards. Moreover, these efforts were not tied to a partic-
majority (84 percent) report that they and their peers would
ular ideology. They included, for example, ways that youth
benefit from help judging the credibility of all that they can
mobilized for Obama in 2008, for the Dream Act in 2010,
access. It remains to be seen whether this expanded access
and for Ron Paul and libertarian causes in 201244. Indeed,
to information will lead youth to become better informed.
it is now clear that almost every major campaign employs
strategies that aim to tap the potential of participatory
A third risk concerns ways that attending to participatory
politics.45
political activity may obscure the fact that youth engagement in particular political acts are the exception and not
Finally—and contrary to many widely circulated expecta-
the rule. One need only review the data we have presented
tions regarding a digital divide—we found that participa-
to see that most young people are infrequently engaged
tory political activities are more equitably distributed than
in politics, whether on- or offline. Other than voting in
voting. Young people of color, in particular black and Asian
presidential elections, no forms of political participation
American youth, are using their digital acumen to lever-
are common. While we have vivid examples of youth using
age their voices and sometimes influence others through
digital media to meaningfully engage in varied forms of
online participatory politics. These practices may provide
political and social change, it is clear from our data and a
a valuable access point for those who are hoping to amplify
substantial number of previous studies that most youth are
marginalized voices in our democratic system.
not engaged in institutional or participatory politics. One
should not assume that the new digital media or the alter-
Participatory politics clearly presents risks as well as
native paradigm of participatory politics will organically
opportunities. While it is true that participatory politics
expand youth political engagement.
are more equitably distributed than voting, some formidable inequalities still exist. For example, on many of our
Finally, there is a risk that proponents of participatory
measures of participatory politics and of political engage-
politics, including youth themselves, will fail to focus on
ment more generally, Latinos and Asian Americans lagged
the distinction between voice and influence. We should
behind whites and blacks. Forty-three percent of Latinos
be clear: we do not want to undervalue the significance
and 40 percent of Asian Americans said that they did
of voice, especially for youth who are in the process of
not participate in any of the political activities we asked
developing their political identities. At the same time,
about, while this was true of only 33 percent of whites and
we recognize that the promise of a democratic society is
37
|
PARTICIPATORY POLITICS
predicated on the belief that political actors have more than
informal educational settings that strengthen their ability
voice. They must also have influence. As Henry Milner has
and desire to produce media that is informed, persuasive,
argued, “Generations that turn their backs on politics in
and distributed effectively.47
favor of individual expression will continue to find their
priorities at the top of society’s wish list—and at the bottom
It also seems likely that organizations hoping to tap the full
of the ‘to do’ list.”46
potential of this new domain will benefit from opportunities to learn about and reflect on the impact of varied strate-
Fortunately, as reported earlier (see figure 4), we do not see
gies for leveraging the potential of participatory politics.
evidence that those who engage in participatory politics are
Designers and intermediary organizations may also benefit
“turning their backs” on institutional politics. Data from
from considering ways that new kinds of digital infrastruc-
our survey indicate that youth who engage in participatory
ture may support desired practices ranging from enabling
politics are much more likely to also engage in institutional
dialog across difference, assessments of the credibility of
political activities such as voting than are those who do not
information, media production, and mobilizing others. In
engage in participatory acts. Still, because many forms of
saying this, we are not suggesting that a turn to new media
participatory politics focus on communication, it may be
is a turn away from offline activity. Rather, we are highlight-
that they do more to promote voice than influence.
ing how essential it is to recognize the integration of these
two domains in the lives of young people. For example, it
is clear that black and Asian American youth are proficient
IMPLICATIONS
in friendship and interest-driven engagement. What may
When it comes to youth engagement with participatory pol-
be needed is offline interventions to help them apply their
itics, the prevalence of risks as well as opportunities make
digital skills in the political realm.
the need for action all the more clear. It is with this hope
that we outline several priorities. First, broadening the fo-
Finally, as noted above, some of the ways youth engage with
cus of policymakers, parents, the press, educators, scholars,
participatory politics may foster more voice than influence.
funders, and other stakeholders to include participatory
Indeed, the knowledge, skills, resources, and networks that
politics when engaging in their work is essential if we are to
will enable youth to be listened to by those with the power
understand the current state of political life and act in ways
to advance their priorities may not be adequately or equi-
that support the quality, quantity, and equality of political
tably distributed. Promoting broad and equitable access to
engagement. Moreover, as noted earlier, overall levels of
the support, training, and infrastructure needed to move
youth political engagement are lower than many desire and
from voice to influence will be important in order for par-
participatory politics provide youth with opportunities for
ticipatory politics to reach its full potential.
voice and agency that are rarely granted within formal political institutions. Thus, while recognizing the prevalence
In short, participatory politics are an important dimension
and significance of participatory politics is a key first step,
of political life. They enable individuals to mobilize others,
it is also essential that stakeholders work to identify ways
help shape agendas, and exert greater agency through the
that infrastructure, policies, and educational programs can
circulation and production of content. Through participa-
support individuals and organizations so that all youth can
tory politics, youth can tap into their networks and reach
more fully tap the potential of these practices. And while
large audiences. Importantly, these participatory activities
the data presented in this report do not enable assessment
take place with greater independence from formal civic and
of particular strategies, there are leverage points for poli-
political institutions.
cymakers, parents, media designers, educators, and others
who can help promote more of what is desired and less of
How often, how equitably, and how well the potential of
what is problematic. For example, it is clear that the digital
participatory politics will be realized is still far from clear.
era expands the need for media literacies. Youth must learn
This is a unique and important moment. If stakeholders at
how to judge the credibility of online information and how
multiple levels work hard to provide appropriate supports,
to find divergent views on varied issues. In addition, while
participatory politics may provide valuable opportunities
we can probably assume that youth will learn to use many
to engage young people in the political realm, giving them
aspects of their cell phones without formal instruction, they
greater control, voice, and hopefully influence over the is-
may well benefit from supports and programs in formal and
sues that matter most in their lives.
New Media and Youth Political Action
| 38
appendix a
The Youth
Participatory
Politics Survey
Sample
one eligible household member was selected into the sample. All individuals initially sampled from the KN panel,
whether directly or through a parent, were administered
the survey online from February 10 and June 24, 2011. The
H8G::C:GL6H8DBEA:I:97NɇɆE:G8:CID;H6BEA:9 #E6C:A
respondents and of these respondents who qualified for the
main survey, 95 percent completed the survey (see table
1). These online surveys were supplemented by 284 phone
interviews obtained between June 9 and July 14, 2011 from
an additional sample drawn from KN’s internet panel. Fifty
percent of those sampled completed the screener, and of
he 2011 Youth Participatory Politics survey was
those who qualified for the main survey, the completion
conducted by Knowledge Networks (KN) on behalf
rate was 42 percent.
t
versions. The median online respondent completed the
ics. Because of the difficulty in reaching members of these
survey in 35 minutes, and the median telephone interview
target populations, particularly minors, the Internet sample
lasted 44 minutes.
was supplemented by an address-based sample, to whom
of Mills College. The survey was administered
through online and telephone modes from Feb-
In order to be able to make meaningful comparison across
ruary 9, 2011 to July 14, 2011. Both modes were
racial and ethnic groups, the study also included oversam-
administered in English- and Spanish-language
ples of African Americans, Asian Americans, and Hispan-
the survey was administered either through the Internet
The target population for the survey comprised young peo-
or by telephone. The sample frame was drawn from the
ple between fifteen and twenty-five years of age living in the
U.S. Postal Service’s Delivery Sequence File, which was
United States from four ethnic/racial groups: non-Hispanic
combined with additional database sources to over-sample
whites, non-Hispanic blacks, non-Hispanic Asians, and
households believed to contain members of the targeted
Hispanics (of any race). The sample of this population was
racial/ethnic and age groups. Surnames in the address
drawn from two sources: Knowledge Networks’ (KN) prob-
database, along with additional information about the
ability-based internet panel and an address-based sample
household, were processed to identify households believed
(ABS). The KN panel was used to draw a direct sample of
to contain Asian and Hispanic individuals. Population
persons aged eighteen to twenty-five from the four racial/
statistics were used to target census blocks with relatively
ethnic groups, as well as to draw a sample of parents with
large African American populations, again in combination
offspring between the ages of fifteen and twenty-five. From
with other racial/ethnic flags in the database. Additionally,
the latter group, the parent was asked to identify the race
an “everybody else” sampling stratum was identified to
and ethnicity of each person aged 15-25 in the household,
ensure that the balance of the population had a non-zero,
and if any individuals belonged to the target population,
if minuscule, probability of selection.
48
39 |
PARTICIPATORY POLITICS
The resulting sample was sent a letter (in both English and
tive of the population of 15-25 year-olds in the United States
Spanish) that invited eligible household members to partic-
who identify as white, black, Asian, or Hispanic. All figures
ipate in the survey, providing them with a web address for
presented in this report have been weighted to be represen-
the survey and a unique password. Non-responding house-
tative of this population.
holds were sent a follow-up invitation after about a week.
Two weeks after that, professional interviewers attempted
table 2. Race of Respondent by Sample Source
and Completion Mode
to contact the remaining non-responders by telephone to
administer the screener and main survey. As seen in table
1, completed screeners were obtained for 14 percent of
the sampled addresses, and among those individuals who
were identified as eligible 47 percent completed the main
survey. The first survey was completed online on February
9, 2011, the first telephone interview was administered on
:7GJ6GNɂɇ 6C9I=:ŠC6AHJGK:N;GDBI=:(H6BEA:L6H
8DBEA:I:9DC"6NɃɄAID<:I=:G ɅɇɃ>C9>K>9J6AHH:A:8I:9
Source
Direct
KN Panel
Parents
KN Panel
Sample
Address-Based
Total
Mode
Online
Phone
Online
Phone
White
491
118
242
29
0
0
880
Black
163
28
213
0
128
142
674
Asian
72
Hispanic 267
Total
993
Online
Phone
0
30
0
259
213
574
84
304
25
75
37
792
230
789
54
462
392
2,920
through the ABS completed the survey online and 392 took
For results based on the whole sample, the maximum mar-
the survey over the phone, as noted in table 2.
gin of error due to random sampling error is plus or minus
3 percentage points at the 95 percent confidence level. Thus
table 1. Response Rates by Sampling Frame
KN Panel
Online Survey
Address-Based KN Panel Phone
Sample
Supplement
N sampled
for screen
4,203
58,977
2,913
N complete
screen
2,724
8,088
1,446
Screener survey
completion rate
64.8 percent
13.7 percent
49.6 percent
N qualified
for main survey
1,881
1,824
670
N complete
main survey
1,782
854
284
94.7 percent
46.8 percent
42.4 percent
Main survey
completion rate
for inferences to the overall population of 15-25 year-olds,
we expect that if our sampling procedures were repeated
20 times, a statistic estimated from the samples would
fall within 3 percentage points either side of the “true”
population parameter 19 times. For inferences to specific
racial or ethnic groups, the confidence intervals are wider.
This reflects both the smaller sample size when looking at
particular groups and to the sampling techniques used to
obtain the address-based sample of minority groups, especially Asian youth (a relatively small group in the overall
population). The 95 percent confidence interval is plus or
minus 4 percentage points for whites, 5 percentage points
;DG!6I>CDH ɇE:G8:CI6<:ED>CIH;DG7A68@H 6C9ɂɂE:G8:CI-
Because the sampling design deviated from a simple
random sample of the population, particularly in its oversampling of minority groups, the raw data are not a representative sample of young people in the US. To correct for
age points for Asians. Thus particular caution needs to be
taken in drawing inferences about the latter group, and the
tests of statistical significance presented in this report account for this uncertainty.
these known sources of deviation from an equal probability
selection design and for patterns of non-response, statistical weighting adjustments were calculated. Data from the
Current Population Survey were used as the benchmark
in constructing post-stratification weights for gender, age,
race, Hispanic ethnicity, education, household income,
region, metropolitan and non-metropolitan areas, and
citizenship status (for Hispanics and Asians only). Once
these weights are applied, our sample should be representa-
New Media and Youth Political Action
| 40
references
1. Jonathan Weisman, “In Fight Over Piracy Bills, New
Economy Rises Against Old,” New York Times, January 18,
2012, http://www.nytimes.com/2012/01/19/technology/webprotests-piracy-bill-and-2-key-senators-change-course.html?_
r=1&pagewanted=all.
2. “Response to ‘Sopa and Pipa Explained,’” Youth Voices (blog),
March 22, 2012, http://youthvoices.net/discussion/response-sopa-and-pipa-explained; Our Generation: The World’s Young Adult
Voices (blog), http://futuregenerationist.blog.com/; “Why We Oppose SOPA,” Black Youth Project (blog), January 18, 2012, http://
www.blackyouthproject.com/2012/01/why-we-oppose-sopa/.
3. Weisman, “In Fight Over Piracy Bills, New Economy Rises
Against Old.”
4. Ibid.
5. Pew Research Center, “Cruise Ship Accident, Election, Top
Public’s Interest,” January 24, 2012, http://www.people-press.org/
2012/01/24/cruise-ship-accident-election-top-publics-interest/.
ɇ.A6C&"J> ^=6C<:DG<:B:G<:H6H>CšJ:CI>6A69KD86I:DC
issues from bullying to bank fees,” Washington Post, January 23,
2012.
7. Scott, Shane, “Push Comes to Shove: Technology Helps Ignite
Change (as in Tunisia) Except when It Bolsters Oppression (as
in Iran),” New York Times, January 30, 2011.Jina Moore, “Social
Media as Change Agent: Did Twitter and Facebook Really Build
a Global Revolution?,” Christian Science Monitor, June 30, 2011.
Jesse Lichtenstein, “Did Twitter Make Them Do It? The Battle
over Social-Media Revolutions,” Slate, February 2, 2011, http://
www.slate.com/articles/news_and_politics/foreigners/2011/02/
did_twitter_make_them_do_it.html.
8. Bill Wasik, “#Riot: Self-Organized, Hyper-Networked Revolts
—Coming to a City Near You,” Wired :8:B7:Gɂɇ ɃɁɂɂ
9. Arielle Emmett, “Networking News: Traditional News Outlets Turn to Social Networking Web sites in an Effort to Build
Their Online Audiences,” American Journalism ReviewɄɁ CDɇ
ɃɁɁɉ ɅɁaɅɄ
10. Jennifer Earl and Katrina Kimport, “Movement Societies and
Digital Protest: Fan Activism and Other Non-Political Protest
Online,” Sociological TheoryɃɄ CDɄɃɁɁɊ ɃɃɁaɅɄ
11. Pippa Norris, Digital Divide: Civic Engagement, Information
Poverty, and the Internet in Democratic Societies (New York:
Cambridge University Press, 2001).
12. Cass Sunstein, Republic.com (Princeton, NJ: Princeton University Press, 2001); Howard Rheingold, “Using Participatory Media and Public Voice to Encourage Civic Engagement,” INCivic
Life Online: Learning How Digital Media Can Engage Youth, ed.
!6C8::CC:II ɊɈaɂɂɉ6B7G>9<: ""ȭ)%G:HH ɃɁɁɉ
41 |
PARTICIPATORY POLITICS
13. For example, Lee Rainie and Aaron Smith, “Social Networking Sites and Politics,” Pew Internet and American Life Project,
March 12, 2012, http://pewinternet.org/Reports/2012/Socialnetworking-and-politics.aspx; Aaron Smith, Kay Schlozman,
Sidney Verba, and Henry Brady,“The Internet and Civic
Engagement,” Pew Internet and American Life Project, September 1, 2009, http://www.pewinternet.org/Reports/2009/15--TheInternet-and-Civic-Engagement.aspx.
14. Although we sampled larger numbers of black, Asian, and Latino youth than would be required in a conventional sample,
our weighting process ensures that all groups are considered
in proportion to their representation in the population when
we engage in all-group statistical analyses. Also, due to factors detailed in the technical appendix (see Appendix A), the
95 percent confidence interval for the Asian subsample (11
percent) is relatively large. This factor makes it harder to make
precise inferences about this group.
15. Part of the difference is the result of lower rates of citizenship
among Latino youth. However, when analysis is limited to
U.S. citizens, Black youth are still much more likely to have
voted in 2008 (55.4%) than are Hispanics (38.8%). In
Current Population Survey: http://www.census.gov/hhes/www/
socdemo/voting/publications/p20/2008/tables.html
ɂɇ">OJ@DȭID (DC?66JB:G "6II:D>II6CI> :I6A Hanging
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17. Henry Jenkins, with Ravi Purushotma, Margaret Weigel, Katie
Clinton, and Alice J. Robison, “Confronting the Challenges
of Participatory Culture: Media Education for the 21st Century,” The John D. and Catherine T. MacArthur Foundation
Reports on Digital Media and Learning (Cambridge, MA: MIT
Press, 2007), http://mitpress.mit.edu/books/chapters/Confronting_the_Challenges.pdf; Ito et al., Hanging Out, Messing Around,
and Geeking Out.
18. Jenkins et al., “Confronting the Challenges of Participatory
Culture.”
19. Ito et al., Hanging Out, Messing Around, and Geeking Out.
20. Robert Putnam, Bowling Alone: The Collapse and Revival of
American Community (New York: Simon and Schuster, 2000).
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How Youth Voluntary Associations Influence Adult Political
Participation,” American Sociological ReviewɈɂɃɁɁɇ ɅɁɂaɃɆ
Elizabeth Smith, “The Effects of Investments in the Social
Capital of Youth on Political and Civic Behavior in Young
Adulthood: A Longitudinal Analysis,” Political Psychology 20,
CDɄɂɊɊɊ ɆɆɄaɉɁG:A6I:9HIJ9NI=6I=69I=:699:969vantage of panel data buttresses this finding: Kahne, Lee, and
Feezell found that interest-driven participation predicted
civic and political engagement even with controls in place for
a range of demographic variables and for prior levels of civic
and political activity (Joseph Kahne, Nam-Jin Lee, and Jessica
Timpany Feezell, “The Civic and Political Significance of Online Partcipatory Cultures among Youth Transitioning to Adulthood,” Journal of Information Technology and Politics [in press]).
22. See, for example, Steven E. Finkel,“Reciprocal Effects of Participation and Political Efficacy: A Panel Analysis,” American
Journal of Political Science 29 (1985): 891–913.
23. S. Craig Watkins, “Digital Divide: Navigating the Digital
Edge,” International Journal of Learning and Media 3, no. 2
(2012): 1–12; Gretchen Livingston, “Latinos and Digital Technology, 2010” (Washington DC: Pew Hispanic Center, 2011),
http://pewhispanic.org/reports/report.php?ReportID=134.
24. Amanda Lenhart, “Who’s Not Online,” Pew Internet and
American Life Project, Spetember 21, 2000, http://pewinternet.org/Reports/2000/Whos-Not-Online.aspx.
25. See for example, “Network Neutrality, Universal Broadband,
and Racial Justice,” The Center for Media Justice, http://
aboutscottsanders.zoomshare.com/files/Broadband_NNCMJlogo_1_.pdf.
26. Aaron Smith, “Home Broadband 2010,” Pew Internet and
American Life Project, August 11, 2010, http://www.pewinternet.org/Reports/2010/Home-Broadband-2010/Summary-ofFindings.aspx.
27 Kathryn Zuckuhr and Aaron Smith, “Digital Differences,”
Pew Internet and American Life Project, April 10, 2012, http://
pewinternet.org/Reports/2012/Digital-differences/Main-Report/Internet-adoption-over-time.aspx.
28. Jesse Washington, “For Minorities, New ‘Digital Divide’
Seen,” Pew Internet and American Life Project, January 10, 2011,
http://www.pewinternet.org/Media-Mentions/2011/For-minorities-new-digital-divide-seen.aspx.
29. Susannah Fox, Kathryn Zickuhr, Aaron Smith, “Twitter
and Status Updating, Fall 2009,” Pew Internet and American
Life Project, October 21, 2009, http://www.pewinternet.org/
Reports/2009/17-Twitter-and-Status-Updating-Fall-2009/DataMemo.aspx; Matt Richtel, “Wasting Time Is New Divide in
Digital Era,” The New York Times, May 29, 2012, http://www.
nytimes.com/2012/05/30/us/new-digital-divide-seen-in-wasting-time-online.html?emc=tnt&tntemail1=y.
30. Washington,“For Minorities, New ‘Digital Divide’ Seen.”
31. U.S. Census Bureau, Current Population Survey, November
2008. “Table 2. Reported Voting and Registration, by Race,
Hispanic Origin, Sex and Age for the United States: November
2008,” http://www.census.gov/hhes/www/socdemo/voting/publications/p20/2008/tables.html.
32. The majority of young people, independent of race and ethnic
identity (64 percent of Asian, 62 percent of Latino, 59 percent
of black, and 57 percent of white youth), indicate that they are
not engaging in any participatory acts of politics.
33. Joseph Kahne and Ellen Middaugh, “Democracy for Some:
The Civic Opportunity Gap in High School” (working paper
no. 59, CIRCLE, College Park, MD, 2008).
34. There was no significant relationship between education
and participatory politics among Asian respondents. This
model does not perform well for the Asian subsample. This is
because age and education are highly collinear for this group
(even more so than they are for the other racial and ethnic
groups). Thus, within this subgroup, it is virtually impossible
to disentangle the effects of age, school enrollment status, and
educational attainment.
35. For example, Markus Prior, Post-Broadcast Democracy: How
Media Choice Increases Inequality in Political Involvement and Polarizes Elections (Cambridge: Cambridge University Press, 2007).
36. For example, Cass Sunstein, Republic.com 2.0 (Princeton, NJ:
Princeton University Press, 2007).
37. For example, Howard Rheingold, The Virtual Community:
Homesteading on the Electronic Frontier (Cambridge, MA: MIT
Press, 2000).
38. See Diana Mutz, Hearing the Other Side (Cambridge: Cambridge University Press, 2006), 62–69, for a review.
39. Jamie Bartlett and Carl Miller,“Truth, lies and the Internet:
A report into young people’s digital fluency,” September 2011
(London: Demos).
40. Andrew Flanagin and Miriam Metzger, “Perceptions of
Internet Information Credibility,” Journalism and Mass
Communication Quarterly 77, no. 3 (2000): 515–40.
41. Winnie Hu, “In New Jersey, a Civics Lesson in the Internet
Age,” New York Times, April 27, 2010.
42. Jeffrey M. Jones, “Congressional Job Approval Ties Historic
Low of 13 percent,” Gallup, May 23, 2012, http://www.gallup.
com/poll/149009/congressional-job-approval-ties-historic-low.
aspx?version=print.
43. “Kony 2012”. YouTube. Retrieved May 22, 2012. Over
90,000,000 views. “Kony 2012”. Vimeo. Retrieved May 22,
2012. Over 18,000,000 views.
44. Zimmerman, Arely. Forthcoming. Documenting DREAMs:
New Media, Undocumented Youth and the Immigrant Rights
Movement. Case Study Report Working Paper. Media Activism & Participatory Politics Project. http://ypp.dmlcentral.net/
content/mapp-media-activism-participatory-politics; Gamber
Thompson, Liana. Forthcoming. Case Study Report Working
Paper on the U.S. Liberty Movement. Media Activism & Participatory Politics Project. http://ypp.dmlcentral.net/content/
mapp-media-activism-participatory-politics.
45. Jeremy W. Peters, “With Video, Obama Looks to Expand
Campaign’s Reach Through Social Media,” New York Times,
March 14, 2012, http://www.nytimes.com/2012/03/15/us/politics/with-youtube-video-obama-looks-to-expand-social-mediareach.html.
46. Milner, H. (2010). The Internet generation: Engaged citizens or political dropouts (Medford, MA: Tufts University Press, 2010), p.5.
47. Jenkins et al., “Confronting the Challenges of Participatory
Culture.”
48. Knowledge Networks recruited panel members through random digit dialing prior to 2009, and currently uses an addressbased sampling method. Among other procedures to ensure
the representativeness of the Internet panel, KN provides a
laptop and free Internet access to households without home
access to a computer connected to the Internet. For a detailed
description of the probability-based methods used by Knowledge Networks to construct and maintain a representative
Internet panel, see http://www.knowledgenetworks.com/knpanel/index.html.
New Media and Youth Political Action
| 42
Contact the YPP Network
Joseph Kahne
YPP Research Network
Mills College School of Education
5000 MacArthur Blvd.
Oakland, CA 94613
email: ypp@mills.edu
website: http://ypp.dmlcentral.net
network contact: Sandra Mistretti
email: civicsurvey@mills.edu