Audit Bureau of Circulations (UK)
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ABC logo |
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Founded | 14 October 1931 |
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Founder | ISBA (Society of British Advertisers) |
Focus | Newspaper and magazine circulation |
Website | United Kingdom Ireland |
The Audit Bureau of Circulations (UK) or ABC was founded on 14 October 1931 by the ISBA (Society of British Advertisers) to provide an independent verification of circulation/data figures to facilitate the buying and selling of advertising space within UK national newspapers.
In February 2014, Jerry Wright, chief executive of ABC announced that the organisation would begin combining print and digital figures for consumer magazines.[1]
See also
- Audit Bureau of Circulations (North America) of North America
- Audit Bureau of Circulations (India)
- RAJAR, based in Harrow
References
- ↑ Lua error in package.lua at line 80: module 'strict' not found.