Buzzr

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Buzzr
Type Digital broadcast television network
(game shows)
Country United States
Availability Nationwide via OTA digital television (covering 60% of the U.S.)[1]
Founded January 20, 2015; 9 years ago (2015-01-20)
Slogan Let's Play
Parent
Key people
  • Ron Garfield (EVP/GM)
  • Mark Deetjen (vice president of programming and operations)[2]
Launch date
June 1, 2015; 9 years ago (2015-06-01)[2]
Picture format
480i (SDTV)
Affiliates List of affiliates
Official website
www.buzzrplay.com

Buzzr (stylized as BUZZR) is an American digital multicast television network that is owned by FremantleMedia North America, a unit of the FremantleMedia subsidiary of RTL Group. The Buzzr TV subchannel is seen in 43 U.S. television markets. The network is also available nationwide on free-to-air C-band satellite via Galaxy 19 in the DVB-S2 format. The network is sourcing its programming from the extensive library of classic game shows owned by FremantleMedia, some of which were once part of the Game Show Network's (GSN) programming lineup.[3][4][5] The network marks Fremantle's first entry into broadcasting.[2]

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History

The Buzzr brand was first used by Fremantle for a YouTube channel created and produced by its digital content studio Tiny Riot, which debuted in late 2014. The Buzzr YouTube channel features classic clips, and short-form adaptations of its game show properties (such as Family Feud and Password), with internet celebrities as contestants, primarily aimed towards millennials.[4][6][7]

On January 20, 2015, FremantleMedia announced that it would launch Buzzr TV, a digital multicast network that would serve as an extension of the brand; the network, with the Fox Television Stations as its charter station group. Buzzr TV features classic game shows from the company's programming library.[8][9][10]Thom Beers, former CEO of FremantleMedia North America, stated his interest in launching a network centered on its game show content after he joined the company in 2012, calling such a project a "top priority" for Fremantle as a way to help monetize the value of its library. The company intended to focus Buzzr toward older adults, with Beers citing that the "old-format game shows are really, really hard [for the younger viewership that the Buzzr YouTube channel targets] to watch."[4]

The Buzzr television network debuted on June 1, 2015, with the launch preceded by a preview reel outlining its initial programming that aired in an eight-hour continuous loop, starting at 12:00 p.m. Eastern Time. The network formally launched that evening at 8:00 p.m. Eastern Time with the 1963 pilot episode of Let's Make a Deal as the first show to be broadcast.[2][11][12][13]

In February 2016, Fremantle was sued by Codename Enterprises, a New York-based web development firm, for trademark infringement, dilution, and unfair competition, as it has done business under the name "Buzzr" since 2009. The suit argued that Fremantle's use of the brand on its YouTube channel had associated it with objectionable content, and alleged that Fremantle had displaced its own YouTube channel URL to point towards it.[14]

Celebrating 75 Years of the TV Game Show

In 2016, to celebrate the upcoming 75th year of the genre,[15] the network plans to create a story arc of the game show with new episodes of favorable classics, along with additional promotions and special marathons all year long.

Programming

FremantleMedia's library of game shows, spanning 154 series and an estimated 40,000 episodes overall, serves as Buzzr's core programming.[16] The network's initial lineup – with series produced from the 1950s to 2000 – includes such programs as To Tell the Truth, Password, Family Feud (encompassing episodes beginning with Richard Dawson as host and dating up to John O'Hurley's tenure), Let's Make a Deal (from Monty Hall's runs as host), What's My Line?, I've Got a Secret, Beat the Clock, Card Sharks, and Match Game.[3][4][5] The Price Is Right may also be included as part of the network's schedule.[17]

Current programming

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Special programming

The network also puts on promotional stunts surrounding holidays. Buzzr announced that on July 4, 2015 they would be airing episodes of Body Language, Match Game, Press Your Luck, Card Sharks, Super Password, and Password Plus that originally aired on Independence Day in their respective years.[18]

From September 7 to September 12, 2015, Buzzr aired a specialty block called "Buzzr Lost and Found".[19] This block featured rarely seen shows from FremantleMedia's library, including unaired pilots and short-lived shows.

On October 5, 2015, Buzzr announced their new promotion for their Sunday night lineup block called "Pick & Play",[20] where it allowed viewer votes from a list of six classic shows from FremantleMedia's library (Beat the Clock, Double Dare, Now You See It, Sale of the Century, Trivia Trap and Wordplay). The top three shows that were voted by the home viewers (Beat the Clock, Sale of the Century, and Double Dare) premiered on Buzzr's Sunday night lineup block on October 18.

From December 14 to December 25, 2015, Buzzr aired a special marathon block called a "Betty White Christmas"[21][22] featuring classic game show episodes with famed actress and game show personality Betty White.

On February 7, 2016, Buzzr aired a special marathon event in conjunction with the Super Bowl, called the "Buzzr Bowl". The marathon featured five special Richard Dawson episodes of Family Feud from 1980, featuring the renowned Dallas Cowboys football players playing against the Dallas Cowboys cheerleaders, in addition to five episodes from the Ray Combs era in 1993, featuring the AFC quarterbacks going head-to-head with the NFC quarterbacks.

On Valentine's Day, February 14, 2016, Buzzr aired a special programming block entitled "Love is on the air", which featured shows such as He Said, She Said, Tattletales, Password, Password Plus and Family Feud.

Affiliates

As of February 2016, Buzzr has current subchannel affiliation agreements with television stations in 43 media markets encompassing 26 states and the District of Columbia, covering over 60% of media markets in the United States.[23]

Fox Television Stations was announced as the network's initial affiliate group, airing Buzzr on 12 Fox owned-and-operated stations (including a satellite station of Orlando O&O WOFL, whose sister station WRBW serves as that market's affiliate) and five MyNetworkTV owned-and-operated stations. Buzzr has affiliates in all 10 of the largest and 15 of the 20 largest U.S. television markets (including New York City, Los Angeles, Chicago, Philadelphia, San Francisco, Boston-Manchester and DallasFort Worth), with an initial reach of 37% of U.S. television homes.[3][8][17] In four of the network's launch markets (New York City, Los Angeles, Dallas–Fort Worth, and Phoenix), Buzzr is affiliated with stations whose subchannels the network occupies were previously affiliated with Bounce TV; as a result of a March 2014 agreement with Univision Communications, Bounce TV moved its affiliations in those markets to Univision-owned stations in late May 2015, shortly before Buzzr launched.[24]

Debmar-Mercury (which serves as the distribution partner for the current syndicated run of the Fremantle-produced Family Feud) was hired by FremantleMedia to handle responsibility for the recruitment of affiliates through agreements with other broadcasting companies.[3][5][17][25] The network hopes to expand its charter affiliate footprint to reach markets covering 50 million U.S. households with at least one television set.[4]

List of current affiliates

City of license/market Station[3][26] Virtual
channel
Owner Notes

Alabama

Montgomery WDSF-LD 19.2 DTV America Replaced Dr. TV

Arizona

Phoenix KUTP 45.3 Fox Television Stations

Arkansas

Fayetteville KAJL-LD 16.4 DTV America

California

Los Angeles KCOP-TV 13.2 Fox Television Stations Replaced Bounce TV
Oakland-San Francisco KTVU 2.4
Reedley-Fresno KVBC-LP 13.7 Cocola Broadcasting
Sacramento KSAO-LD 49.3

Colorado

Denver KSBS-CD 3.3 Denver Digital Television, LLC
Sterling KCDO-TV 3.3 Newsweb Corporation Replaced HSN

District of Columbia

Washington WTTG 5.2 Fox Television Stations

Florida

Fort Myers WGPS-LP 22.4 DTV America
Jacksonville-Live Oak WKBJ-LD 20.1
Ocala-Gainesville WOGX 51.3 Fox Television Stations
Orlando WRBW 65.4
Tampa-St. Petersburg WTVT 13.3
West Palm Beach WXOD-LD 33.1 DTV America

Georgia

Atlanta WAGA-TV 5.3 Fox Television Stations

Idaho

Boise KKJB 39.4 Cocola Broadcasting

Illinois-Indiana

Chicago-Gary WPWR-TV 50.4 Fox Television Stations

Kansas

Kansas City KCKS-LD 25.1 Heartland Broadcasting, LLC.
Louisburg KMJC-LD
Topeka WROB-LD
Wichita KGPT-CD 26.9 Great Plains TV

Kentucky

Bowling Green WCZU-LD 39.2 DTV America

Massachusetts

Boston WLVI-TV 56.2 Sunbeam Television Replaced ZUUS Country

Michigan

Detroit WJBK 2.3 Fox Television Stations

Minnesota

Minneapolis-St. Paul KMSP-TV 9.4 Fox Television Stations Replaced Bounce TV

Missouri

Joplin-Pittsburg KPJO-LP 49.4 DTV America
St. Louis KBGU-LP 33.1 DTV America Replaced MundoMax

Nevada

Las Vegas KGNG-LD 47.2 King Kong Broadcasting Replaced Mi Casa

New Jersey/New York

Secaucus-New York City WWOR-TV 9.3 Fox Television Stations Replaced Bounce TV
Albany WYBN-LD 14.1 Cable Ad Net New York Inc. Replaced Youtoo America
Buffalo WBXZ-LP 56.7 Steven Ritchie

New Mexico

Albuquerque KRTN-LD 33.3 Ramar Communications

North Dakota

Valley City-Fargo KRDK-TV 4.10 Major Market Broadcasting

Ohio

Cincinnati WOTH-CD 20.3 Block Broadcasting Replaced Antenna TV
Cleveland-Canton WEKA-LD 41.3 DTV America
Columbus-Marion WOCB-CD 39.2 Cen. Ohio Assoc. of Christian Broadcasters

Pennsylvania

Philadelphia WTXF-TV 29.4 Fox Television Stations
State College-Johnstown WHVL-LP 29.2 Channel Communications, LLC Replaced YouToo America

South Carolina/North Carolina

Fayetteville/Raleigh WIRP-LD 27.2 DTV America
Rock Hill/Charlotte WMYT-TV 55.2 Fox Television Stations

Tennessee

White House/Nashville WKUW-LD 40.1 DTV America Replacing Dr. TV

Texas

Amarillo KLKW-LD 22.4 DTV America
Austin KTBC 7.3 Fox Television Stations
Dallas-Fort Worth KDFI 27.3 Replaced Bounce TV
Lubbock KMYL-LD 14.3 Ramar Communications
Houston KTXH 20.4 Fox Television Stations
Tyler KDKJ-LD 27.4 DTV America

Utah

Ogden-Salt Lake City KUCW 30.3 Nexstar Broadcasting Group Replaced ZUUS Country

Wisconsin

Milwaukee WTSJ-LP 38.2 DTV America

References

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  15. Celebrating 75 Years of the TV Game Show
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External links