List of Nike sponsorships

Nike

This is a List of Nike, Inc. sponsorships.

Nike pays top athletes in many sports to use their products and promote and advertise their technology and design.

Nike's first professional athlete endorser was Romanian tennis player Ilie Năstase. The first track endorser was distance runner Steve Prefontaine. Prefontaine was the prized pupil of the company's co-founder, Bill Bowerman, while he coached at the University of Oregon. Today, the Steve Prefontaine Building is named in his honor at Nike's corporate headquarters.

Nike has also sponsored many other successful track and field athletes over the years, such as Carl Lewis, Jackie Joyner-Kersee and Sebastian Coe. The signing of basketball player Michael Jordan in 1984, with his subsequent promotion of Nike over the course of his career, with Spike Lee as Mars Blackmon, proved to be one of the biggest boosts to Nike's publicity and sales.

Nike has been the official kit sponsor for the Indian cricket team since 2005.^[1]^[2]

Nike is a major sponsor of the athletic programs at Penn State University and named its first child care facility after Joe Paterno when it opened in 1990 at the company's headquarters. Nike originally announced it would not remove Paterno's name from the building in the wake of the Penn State sex abuse scandal. After the Freeh Report was released on July 12, 2012, Nike CEO Mark Parker announced the name Joe Paterno would be removed immediately from the child development center. A new name has yet to be announced.^[3]^[4]

Nike also sponsored soccer players such as Ronaldinho, Ronaldo, Cristiano Ronaldo, Didier Drogba, Neymar, Zlatan Ibrahimović, Wesley Sneijder, Wayne Rooney and Landon Donovan, among others.^[5]

In January 2013, Nike signed Rory McIlroy, the then-number one golfer in the world, to a ten-year sponsorship deal worth $250 million. The deal includes using Nike's range of golf clubs, a move Nick Faldo previously described as "dangerous" for McIlroy's game.^[6]

On February 21, 2013, Nike announced it suspended its contract with Oscar Pistorius, due to his being charged with premeditated murder.^[7]

Current sponsorships

Nike manufactures and provides kit uniforms for a wide range of teams around the world. Some of the most important clubs and associations sponsored by the company are:

v t e Nike, Inc.
Corporate directors	Jill Ker Conway Tim Cook Phil Knight Travis Knight Mark Parker Orin C. Smith John Thompson Phyllis Wise
Subsidiaries	Converse Hurley Bauer Hockey Former: Cole Haan • Umbro
Assets and products	Air Jordan Air Melo Line Air Max Nike Considered Nike CTR360 Maestri Nike Flywire Nike Free Nike Mercurial Vapor Nike Shox Nike+ Nike Blazers Nike SB Nike Dunk Swoosh Air Force 1 Foamposite Nike Tiempo Nike Total 90 Nike Multi-Turf Nike Air Yeezy Nike Ordem
Miscellaneous	List of Nike sponsorships Nike Academy Nike Sport Research Lab Nike Oregon Project Nike ONE

List of Nike sponsorships

Contents

Current sponsorships

American football

Athletics

Baseball

Basketball

Basketball clubs

Basketball national teams

Basketball players[24]

Cricket

CrossFit

Football

Football clubs

Football national teams

Footballers

Notable former players

Football associations

Golf

Gymnastics

Handball

Mixed Martial Arts

Rugby

Tennis

U.S. colleges

References

External links

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Basketball players^[24]