Soompi

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Soompi
200px
Owner Rakuten Inc.
(Viki)
Website www.soompi.com
Alexa rank Negative increase 4,688 (August 2015)[1]
Registration Optional
Available in English, French, Spanish, Portuguese, and Thai
Launched 1998
Current status Active

Soompi is an English-language website providing coverage of Korean pop culture.[2] It has one of the largest international Internet community for K-pop,[3] mostly concentrated in its forums. More than 7,500,000 people are visiting Soompi every month, which offers English, Spanish, Portuguese, French, and Thai services to cater to people from non-English speaking countries.[4]

Since its establishment in the late 1990s, Soompi has grown into an authoritative source for Korean popular culture, and is one of the most frequently visited websites providing coverage of K-pop music.[5][6][7][8]

At first, its visitors were mostly Koreans residing in foreign nations, with over 1.2 million people visiting the site. Currently, however, the majority of its members are non-Koreans in the United States, Canada, Singapore, the Philippines, and Malaysia, among others. Some 6 million people log on to the site every month and about 40% of its traffic originates from North America.[9][10]

History

Soompi was founded in 1998 by Korean American web developer Susan Kang;[11][12] the site quickly gained traction with fans throughout the world.[10] In February 2011, Soompi was acquired by Enswers, Inc.,[13][14][15] a Seoul-based IT venture company specializing in video search technology,[16] and operates as a wholly owned subsidiary of it.

Soompi launched Soompi France in 2011 and Soompi Spanish in 2012, and it works closely with major Korean entertainment agencies such as JYP Entertainment,[17] S.M. Entertainment,[18] and YG Entertainment.[19][20]

Viki acquired Soompi on August 19, 2015.[21]

References

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External links

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  3. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  4. ↑ http://www.koreaittimes.com/story/23628/kt-new-strategies-media-contents-industry
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  10. ↑ 10.0 10.1 Lua error in package.lua at line 80: module 'strict' not found.
  11. ↑ Lua error in package.lua at line 80: module 'strict' not found.
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  14. ↑ Lua error in package.lua at line 80: module 'strict' not found.
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  20. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  21. ↑ Lua error in package.lua at line 80: module 'strict' not found.
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