Strip It Down

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"Strip It Down"
File:StripItDown.jpg
Single by Luke Bryan
from the album Kill the Lights
Released August 4, 2015 (2015-08-04)
Format Digital download
Recorded 2015
Genre
Length 4:02
Label Capitol Nashville
Writer(s)
Producer(s)
Luke Bryan singles chronology
"Kick the Dust Up"
(2015)
"Strip It Down"
(2015)
"Home Alone Tonight"
(2015)

"Strip It Down" is a song co-written and recorded by American country music artist Luke Bryan. It was first released to digital retailers as the first promotional single from his fifth studio album, Kill the Lights (2015), on July 17, 2015 and was released to radio on August 4, 2015 as the album's second official single.[1][2][3] The song was written by Bryan, Jon Nite and Ross Copperman, and produced by Jeff and Jody Stevens.

Critical reception

Leeann Ward, reviewing the song for Country Universe, rated the song a D+, saying that "Luke Bryan’s “Strip It Down” is just another in a long string of his own singles that has been stripped of any country elements. The only aspects of the song that keep it from being a straight up pop single is its arbitrary reference to cowboy boots and that Bryan’s interesting but thin voice has more nasal than a typical pop singer’s voice."[4]

Website Taste of Country was more favorable, saying that "“Kick the Dust Up” was a new take on a well-tested sound for Bryan. More of the same from this new album would have signaled a career on a plateau. “Strip It Down” ensures this two-time Entertainer of the Year’s career remains on the rise."[5]

Commercial performance

Based on pre-order downloads for Kill The Lights in advance of the album's release, the song debuted at No. 19 on the Hot Country Songs chart, No. 81 on the Billboard Hot 100, and at No. 5 on the Country Digital Songs chart, selling 44,000 copies.[6] The song has sold 779,000 copies in the US as of February 2016.[7]

Music video

A lyric video for the song was uploaded to Bryan's Vevo account on July 17, 2015 in conjunction with the song's digital debut.[8] The music video was directed by Shaun Silva and premiered in October 2015.[9]

Chart performance

Chart (2015–16) Peak
position
Canada (Canadian Hot 100)[10] 48
Canada Country (Billboard)[11] 1
US Billboard Hot 100[12] 30
US Hot Country Songs (Billboard)[13] 1
US Country Airplay (Billboard)[14] 1

Year-end charts

Chart (2015) Position
US Country Airplay (Billboard)[15] 51
US Hot Country Songs (Billboard)[16] 12
Preceded by Billboard Hot Country Songs
number-one single

October 3–November 7, 2015
Succeeded by
"Die a Happy Man"
by Thomas Rhett
Preceded by Billboard Country Airplay
number-one single

October 31–November 7, 2015
Succeeded by
"Break Up with Him"
by Old Dominion
Preceded by Billboard Canada Country
number-one single

November 14, 2015
Succeeded by
"Gonna"
by Blake Shelton

References

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  10. "Luke Bryan – Chart history" Canadian Hot 100 for Luke Bryan.
  11. "Luke Bryan – Chart history" Billboard Canada Country for Luke Bryan.
  12. "Luke Bryan – Chart history" Billboard Hot 100 for Luke Bryan.
  13. "Luke Bryan – Chart history" Billboard Hot Country Songs for Luke Bryan.
  14. "Luke Bryan – Chart history" Billboard Country Airplay for Luke Bryan.
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