Videoland (Netherlands)

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Videoland
Subsidiary
Founded 1984; 40 years ago (1984)
Founders Nico Broersen
Gerard van Stijn
Headquarters Hilversum, Netherlands
Services Video on demand Service (2010 - present)
VHS/DVD home video rentals (1984 - 2013)
Parent RTL Nederland (2013 - present)
Moving Pictures Holding (2011 - 2013)
Entertainment Retail Group (1997 - 2011)
Philips (1992 - 1996)
Website videoland.com

Videoland is a Dutch OTT online service provider owned by RTL Nederland. Originally it was a retail chain of video rental stores. Its main competitor is Netflix.

History

Videoland was founded by Nico Broersen and Gerard van Stijn and opened its first video rental store in 1984. From 1992 to 1996 Philips was the owner, and took over the management in the Netherlands. In 2004, the 200th store opened.[1]

By the end of the first decade of the 21st century, video stores came more and more under pressure due to the rise of Video-on-Demand services. Parent company Entertainment Retail Group filed for bankruptcy in 2010. The Videoland formula and franchise were then acquired by Moving Pictures Holding.[2]

Video-on-Demand Service

Videoland on Demand is available since 2010 and RTL Nederland took a share of 65% in 2013. Since 2015 Videoland on Demand is fully owned by RTL Nederland. The rental stores closed their doors.[3]

Since 2015, the company has also been producing its own programs for its video-on-demand service.

Awards

  • In the fall of 2018, Videoland won a Hashtag Award in the category Best Video on Demand with the series Mocro Maffia.[4]
  • In May 2020, Videoland won two The Best Social Awards in the categories Best Positive Impact and Best Launch with the documentary Bont Girl, by Famke Louise.[5]

References

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External links