2012-2013

MBA
LEADERS FOR THE REAL WORLD

LAHORE UNIVERSITY OF MANAGEMENT SCIENCES

Contents
Your Future Starts Here Welcome to SDSB What Makes Us Different? The SDSB Advantage How We Stay Relevant? The MBA Curriculum MBA Student Executive Clubs & Events We Help You Achieve Your Career Aspirations The MBA Placement Office

01 02 04 06 08

10 11 13 14 16

Student Diversity at SDSB We Give You a Global Experience Student Exchange Programmes Who Are We Looking For? MBA Admissions We Help Finance Your Future Scholarships/Interest Free Loans Serving and Enriching Alumni Relations

Your Future Starts Here

Welcome to SDSB

Welcome to the Suleman Dawood School of Business (SDSB) MBA Programme, the flagship programme of LUMS. The SDSB MBA is a highly competitive, intense, challenging and demanding experience, that brings out the best in you. Our MBA Programme offers broad management education. The curriculum is taught completely through the Case Method of Teaching by one of the most competent faculty in the region. The rigorous economic and management research conducted by our faculty ensures that SDSB MBA stays one of the most relevant degrees in South Asia. At SDSB MBA we teach leadership not just by example, but by practice. We develop your analytical and quantitative skills through the Case Method of Teaching. We provide you challenging opportunities to apply these skills and develop new ones in team-based multidisciplinary projects. During MBA at SDSB you will work with your peers and faculty in real time, for real stakes, for real companies around the world. You will do it as part of our core curriculum, and you can choose to do even more through a rich array of electives and focused learning opportunities. The Competency and Professional Development (CPD) module of our curriculum hones the soft skills of our students. Adding on to the B-School exposure, the various events organised by special MBA executive clubs takes the classroom experience to real world setting and provides immense networking and learning opportunities with the industry and academia. Our MBA classrooms have student representation from various countries of South Asia. Student exchange programmes across the globe adds to the international exposure of our graduates. We have a strong alumni presence throughout the region. More than 50% of our alumni body is placed internationally which speaks of the achievements of our graduates. Our student body has access to these highly engaged alumni networks, seeking their advice and guidance. We provide our graduates with tremendous career and professional development opportunities. Through the MBA Placement Office we assist our students to achieve their career aspirations. At SDSB we foster open-mindedness, agility, and teamwork in our graduates. After going through the SDSB experience you will possess the resilience required to deal with uncertainty, insight to ask the right questions, identify the real challenges, and solve the important problems. I hope that after going through the following pages and paying us a visit, you will be able to assess if the SDSB MBA is the best fit for you.

Dr. Anwar Khurshid Associate Dean & Professor Suleman Dawood School of Business

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What Makes Us Different?

Through our flagship MBA Programme we invite you to a unique B-School experience that will transform your personal and professional life. We offer two years of leadership practice immersed in real-world challenges. This is what makes the SDSB MBA different.

The SDSB Advantage

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Management Across Multiple Functions and Levels

At SDSB we develop leaders with a Comprehensive Managerial Calibre. We train our students in all disciplines of management through real life cases related to human resources, marketing, finance, operations, organisational behaviour, entrepreneurship, customer relationship, etc. Throughout the two years we expose our students to a wide-ranging array of situations, developing their capacity for analysis, assessment, judgment, and action that you can exercise throughout the course of any career you choose to pursue.

Eiraj Saleh Daud

MBA 1994 General Manager Sales Engro Foods LUMS engendered me with the ability to take risks, the patience to listen to other point of views and the courage to stand by what I believe in.

Usman Iqbal Bhatty

MBA 1994 Country Business Manager, Nestle Waters I am one of many people who benefited from LUMS financial aid. It works on one very simple rule: If you have the talent and you qualify to be admitted based on the admissions criteria, LUMS will get you the money i.e. admission first, money second.

Real World Learning

Our curriculum is based on real life cases rather than theories. It is taught through the Case Method pedagogy. Our faculty is one of the most high ranked in the region. Their capability in the classroom teaching is as inspirational as their leading-edge research. The close collaboration between the faculty and industry keeps our curriculum evolving and relevant. Through the Case Research Centre our faculty has contributed more than 500 local cases to the curriculum, making it highly relevant to the South Asian industry.

B-School of Asia
The SDSB MBA Programme attracts highly talented individuals from all over the world especially Asia, bringing diverse perspectives and experiences to our class room. Many of the cases taught are international in scope with a wide variety of MBA courses directly addressing global business issues. To support our faculty research and case development process, SDSB maintains linkages with top B-schools of the world including Harvard, IMD, INSEAD, McGill University and RICE University.

Muhammad Adam Mohyuddin

MBA 2010 Graduate Trainee ICI AkzoNobel Through the Case Method of Teaching, LUMS MBA exposes you to real-world opportunities and challenges. Thats why when you go into full-time employment you are ready to hit the ground running and confront situations head on.

Bilal Ahsan Malik

MBA 2005 Doctoral Candidate Harvard Graduate School of Education LUMS reminds us that hard work, merit, honesty and integrity are not obsolete values. By being an island of excellence and ethical standards, it restores our faith in the future of Pakistan.

Connect to Grow
The MBA at SDSB is an extremely demanding, rigorous and high pressure experience. The intense course work is invigorated by school-wide club events, student organisations, guest speakers, seminars, sports, conferences, and more. Our campus is designed to encourage community collaboration for a richer learning experience. Student life during the two years of MBA revolves around mutual support and respect for peers, developing close-knit friendships that last a lifetime. On graduation you earn a place within a community of nearly 2200 alumni world over.

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Our MBA curriculum is designed to provide global business training with a distinct focus on the Asian region. A team of faculty and industry professionals constantly enhance our curriculum keeping it current. The SDSB MBA is a twoyear programme based on a series of full time core and elective courses.

The MBA Curriculum

Summer Orientation Programme
The Summer Orientation Programme (SOP), offered in August prior to the official commencement of classes, eases the transitional stage of students into the regular MBA by providing fundamental skill enhancement modules in communication, business mathematics, accounting, computer applications and statistics.

How We Stay Relevant?

Year I General Management

In year I, all students are expected to complete 11 core courses. These courses are designed to give concepts that provide the backbone of general management education.
l l l l l l l l l l l

Data, Models and Decisions Marketing Management Organisational Behaviour Financial Reporting and Analysis Managerial Communication (half course) Islamic Ethics (half course) Operations Management Financial Management Managerial Economics Business Development and Strategy Managerial Accounting and Control Systems

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500+ cases taught in 2 years of MBA 75% international cases 25% local cases

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Operations and IT Management
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Year II Choose Your Function In year II, the students can select from a wide
range of electives offered in multiple disciplines. Students can choose courses focusing on their interests, creating a mix of topics to support their professional goals. They can either pursue a generalist path towards management or create concentrations in specific areas, such as finance or marketing.

Management of Technology and Innovation Project Management Supply Chain and Retail Management E-Business Managing in the Information Age

Note: The electives listed only include the courses offered in the academic year 2010-11. This list is not exhaustive and varies each year.

General Management
Corporate Strategy Corporate Governance Alternative Management Business Law and Corporate Governance I & II Corporate Social Responsibility Social Entrepreneurship Strategic Agribusiness Management Business to Business Business Government Relations
l Entrepreneurship

Competency and Professional Development

Competency and Professional Development (CPD) is an experiential module that focuses on soft skills. Through guest speaker sessions, industry field visits, integrated business games, social immersion programmes etc., we enhance the communication skills of our students. Leadership and Interpersonal Skills , Entrepreneurship, Social Responsibility and Global Management are taught in the four MBA semesters.

Marketing l Advertising and Promotion Management

Brand Management l Channel & Sales Force Management l Consumer Behaviour & Marketing Research l International Marketing l Marketing Strategy & Planning
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Summer Internship
Between the first and the second year of the MBA Programme, students must undertake a projectbased summer internship of at least six weeks. The mandatory internship helps students to choose a functional area for their studies in year II of the MBA Programme and their careers later on. Through the internship, students gain valuable management experience early on in their careers and identify their long term career goals. Internship placements are aided by our MBA Placement Office.

Organisational Behaviour/Human Resource Management

Human Resource Management Managing Organisational Politics l Change Management
l l

The MBA Project Accounting and Finance l Commercial Banking l Corporate Finance l Fundamentals of Income Tax l Islamic Banking l Corporate Banking l Financial Engineering & Risk Management l Investments l Management of Financial Institutions l Financial Derivatives
The MBA Project is mandatory in the second year and is equivalent to two full courses. A real life client presents a managerial issue to a team of 4-5 MBA students and over the year, the group has to present a comprehensive report to the client and is graded accordingly. The project is an excellent application of what is learnt throughout the programme. It is a challenging assignment combining decision making ability, teamwork, working under pressure and an integrated approach towards management.

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Saadi Rauf

MBA 2010
Assistant Brand Manager Engro Corporation

As the President of LUMS Marketing Executive Club, I had the opportunity to work as a leader, marketer, salesman, budgeter, motivator, negotiator, planner and a PR representative.

MBA Student Executive Clubs & Events

The MBA student life outside the classroom is extremely stimulating and active. There are special MBA student clubs which are an integral part of the SDSB MBA experience. These clubs work with the corporate world, alumni and other industry experts to organise a whole calendar of events. These student centric societies hold guest lectures, business games, conferences, seminars etc.
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20+ student societies 11 MBA executive clubs

Entrepreneurship Club Finance Club Global Management Club Human Resource Management Club Leadership Society LUMS Business Review LUMS Investment Management Association Marketing Club Sports Society Supply Chain Management Club Toastmasters Club

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Nofel Daud

MBA 2003
Consultant to the Punjab Government

The most important learning that I took away from LUMS is that there are always multiple solutions to an issue as managers, it is our job to sift through and find the most efficient ones.

Guest speakers
Mr. Abdul Razak Dawood Chairman Descon Engineering (Pvt) Ltd. Mr. Syed Babar Ali Pro Chancellor, LUMS Advisor, Packages Limited Mr. Farhad Nadeem Marketing Manager (Homecare) Unilever, Pakistan Ltd. Mr. Saadi Rauf Assistant Brand Manager Engro Corporation Mr. Saad Munawar Khan Marketing Manager (Snacks) Pepsi International Mr. Omar Sheikh General Manager (Lubricants) Shell Pakistan Ltd. Dr. Azlan Amran Lecturer Graduate School of Business Universiti Sains Malaysia Dr. Sofri Yahya Dean (Graduate School of Business) Universiti Sains Malaysia Mr. Nabeel A. Qadeer Co-founder & COO Technopsis (Pvt) Ltd. Mr. Umair Jaliawala Chief Turning Officer The Torque Mr .Badar Khushnood Country Consultant Google Pakistan Ms. Rabia Garib Editor-in-Chief CIO Pakistan Mr. Shakeel Khokhar CEO Red Communications Arts Mr. Monis Rehman CEO Naseeb Networks Mr. Bassam Qureshi JBM (Flavors) The Coca Cola Export Corporation Mr. Saad Mehmood Rashid Country Sales Director Reckitt Benckiser Pakistan Mr. Omer Saeed COO Servis Sales Corporation Mr. Hamza Mudassar Head of VAS Mobilink Mr. Salman Danish CEO Media Logic Pakistan Mr. Kamran Rizvi Director Founding Director, Navitus Mr. Haroon Waheed Director HR Unilever Pakistan Mr. Naushad Javed Director People Excellence Telenor Pakistan Mr. Zafar Osmani Chief Executive Excelerate (Private) Limited Mr. Michel Juillerat Head of HR Nestle Mr. Sohail Zindani International Speaker, Trainer Consultant, Founder and Chief Learning Officer of Learning Minds Mr. Ashaar Saeed Director Human Resource Reckitt Benkiser, Pakistan Mr. Muhammad Ali Imam Naqvi Organisation Development Head Mobilink Mr. Shakeel Mapara Director Human Resources & OD Sanofi-Aventis Mr. Bakhtiar Khawaja Former Group Head Bank Alfalah Ltd. Ms. Fatima Asad Executive Director Human Capital Abacus Consultant Mr. Yousuf Jamshed Country Head HR ABB Pakistan Mr. Naseem Zafar Iqbal Leadership Development Consultant & CEO, Training Impact Limited Ms. Urooj Mazhar Turning Officer The Torque

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We Help You Achieve Your Career Aspirations

The MBA Placement Office
To aid your internship and job placement, we have a dedicated MBA Placement Office (MPO). MPO actively manages relationships with hundreds of companies every year, providing you diverse opportunities to make connections with recruiters. In addition to employers who recruit on campus, you also have access to a wide network of individuals through the SDSB Alumni Association and MPOs recruiter contacts. Throughout your time at SDSB, MPO will provide personalised attention and career coaching to help develop you and your capabilities, whether your dream company is one that recruits on campus or your firm of choice is in a niche industry or targeted geographic region. The MPO will provide the tools and resources to accompany you throughout the programme, from your initial thoughts about your career possibilities and evaluating your options, to the final job search process. At SDSB we teach you to manage your time, prioritise tasks, juggle responsibilities and move seamlessly between cultures. This all adds up to an ideal employee, making you the reason why all the top companies keep coming back to us to find their best fit. Find out more at mpo.lums.edu.pk

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Active contacts with 200+ recruiters worldwide
Beenish Anwar
MBA 2010
General Associate McKinsey&Company Middle East I have to thank the MBA Placement Office and the SDSB senior alumni for my dream job at McKinsey&Company.

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MBA 2011 Sector-Wise Placement

n Energy (Oil/Gas) n Consultancy n Financial Institutions n FMCG n Government

5% 8% 1% 7%

5%

3% 1%

10% 12%

n Groups & Conglomerates n Manufacturing n Other

11%

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Highest Monthly Salary MBA 2011 PKR 150,000
l Alghanim Industries, Kuwait l Barclays Bank PLC, Dubai l Cisco Systems International l CitiBank NA l CM Pak Limited (Zong) l Coca Cola Exports Corp. l Descon Group l Eli Lilly Pakistan l Engro Corp. l First Gulf Bank, Dubai l Glaxo SmithKline (GSK) l Habib Bank, AG Zurich l House of Habib (HOH) l ICI Pakistan l Karachi Electric Supply Company (KESC) l Kashf Foundation l Lakson Tobacco Company (LTC-PMI) l Maxim International l McKinsey & Co. Dubai l Ministry of Labour l Mobilink GSM l Nestle Pakistan Ltd. l Netsol Technologies (Pvt) Ltd. l NOKIA l Packages Limited l Pakistan Tobacco Company (PTC) l Pepsi Cola Intl. l Petrofac, Sharjah l Procter & Gamble Pakistan (P&G) l Reckitt Benckiser (Pvt) Ltd. l Shaukat Khanum Memorial Hospital l Shell Pakistan l Standard Chartered Bank l Telenor Pakistan l The Resource Group (TRG) l Ufone GSM l Unilever Pakistan l United Nations Organisation l Warid Telecom (Pvt) Ltd.

Companies that hire SDSB MBAs

n Development n Technology (IT) n Telecommunication n Textiles n Chemicals n Services

19% 3% 1% 14%

MBA 2011 Function-Wise Placement

n Marketing n Others n Operations n Production

2% 15%

4%

25%

n Project Management n Research

19%

n Sales n Strategy n Business Development

16% 1% 8% 5% 1% 3% 1%

n Finance n Human Resources n Management Trainee

Average Monthly Salary MBA 2011 PKR 85,000

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MBA 2000
Regional Sales Manager, North Direct Lubricants, Shell Pakistan

Yasser Effendi

LUMS MBA Programme is perfect for those wanting to self-realise and rediscover themselves every day.

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student diversity at SDSB

The SDSB MBA Programme offers you a multicultural experience, with participants from China, Nepal, Sri Lanka, Bangladesh, Malaysia, Uzbekistan, Azerbaijan, Kazakistan, Philippines etc. bringing diverse outlooks and opinions to the classrooms. The mix of cultures and personalities is matched by a mix of educational and professional backgrounds.

MBA 2013 PROFILE

Academic Background Arts/Law 4 Science 4 Computer Science 13 Economics 15 Commerce/Business 32 Engineering 33
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Geographical distributions
20 54 2 1 1 2

MBA 2013
14%

1% 1% 1% 1% 1% 2% 1% 1% 2%

1 2 3 4 6 7 8 9 10

20%5

54%

Gender Ratio
Male Female 78% 22%

n Islamabad/Rawalpindi n Karachi n Lahore n Multan n Peshawar n Sargodha n Sialkot n Wah Cantonment n Bahawalpur n Faisalabad n Gujranwala n Gujrat n Hyderabad

Age Range 20-34 years Average Age 24 years Professional Experience Range 0-8 years Average Professional Experience 2.5 years Average GMAT/LMAT 610

Manoj Dhakal

MBA 2011

I could not have asked for a better MBA programme than SDSB MBA; every day I am making new friends and learning new things about different cultures.

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Student Exchange Programmes

To give our students a taste of the best global business practices, SDSB has established institutional links and student exchange programmes with top universities of the world. Our MBA students have the option to take a semester at one of the following institutes

We Give You a Global Experience

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Bond University, Australia Brock University, Canada

Copenhagen Business School, Denmark Emlyon Business School, France Essec Business School, France Guanghua School of Management, China IESEG School of Management, France Indian School of Business, Hyderabad, India Koc University, Turkey Lancaster University, United Kingdom Management Development Institute, Gurgaon, India Seoul National University SNU, Korea University of New Castle, Australia University Sains Malaysia (USM) Zagreb School of Economics & Management, Croatia Tsinghua School of Economics and Management, China

More than 30% of SDSB MBA students go on an international exchange programme every year

Hasan MuBarak

MBA 2010
Business Development Manager Vopium

A semester at Copenhagen Business School (CBS) on an exchange programme was an experience of a lifetime. The wide choice of courses, diverse and truly international student body and exceptional faculty all added to an extraordinary academic experience.

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6000+
LUMS Alumni MBA alumni 50% alumni based overseas International Alumni Chapters Local Alumni Chapters

1800+

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Who Are We Looking For?

MBA Admissions
The SDSB MBA offers you a top-ranked academic programme taught by world-class faculty, culturally diverse community, highly relevant curriculum, superb links to recruiters and an extraordinary business school experience. This makes our MBA Programme the best in the region which is why we invite you to apply to join us.
Being the nations top business school, we are highly selective. We look for strong academic performance, no matter what your undergraduate degree is in, a solid work history, potential to succeed as a leader in a competitive business environment and most of all, eagerness to learn. A successful application to the MBA Programme includes: l Minimum of sixteen years of education resulting in a Masters or Bachelors degree from an HEC recognised University* l GMAT or its equivalent LUMS Management Admission Test (LMAT) l Professional experience (preferred but not compulsory) l Interview performance l Letters of recommendation * Candidates holding only a bachelors degree of less than four years duration will be required to produce an HEC equivalence certificate of completion of 16 years of education.
Note: The University reserves the right to change its policies without prior notice.

Estimated Expenses 20122013 The following estimated expenses are for the academic year 2012-13:

Tuition Charges Admission* Semester Resgistration Fee** Summer Orientation Programme(SOP) Tuition Reading Material Security (refundable) Total

Pak Rupees 50, 000 30,000 13, 000 550, 000 25, 000 12, 000 680, 000

Hostel Charges

Pak Rupees

Registration* Monthly Charges (Excluding food) Security (refundable)*

*One time expense **annual expenses

1,000 4,000 10,000

You can apply online at http://sdsb.lums.edu.pk/mba

Uzma Qaiser Butt

MBA 1998

LUMS changed the course of my life. The Head of Human Resource, facultys commitment to our development was outstanding. Every professional experience Nestle, Pakistan since is fundamentally owed to what the LUMS experience embedded in me.

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We Help Finance Your Future

Scholarships/Interest Free Loans

At SDSB we take pride in our Need Blind Admission Policy. We do not believe in turning away competent applicants on the basis of their inability to bear the financial burden of tuition. We offer a wide range of attractive scholarships and interest free loans. More than half of our students receive financial assistance with awards covering partial to full tuition expenses. All aid, including assistantships, is awarded on need basis. An additional application is required to be considered for financial assistance. Application requirements and selection criteria differ across each scholarship or loan. We encourage you to apply in the first two admission rounds for financial assistance consideration. Applicants admitted in Round 1 receive advance consideration for financial assistance. We strongly recommend that international students apply during Round 1 because of visa requirements.

Find out more about individual awards by visiting sdsb.lums.edu.pk/pages/mba_financial_aid.php

Muddassar Nazar

MBA 2010
Assistant Manager, Mobile Financial Services, Mobilink

I would not have been able to fulfill my dream of being a LUMS MBA if it wasnt for the generous support provided by the LUMS Financial Aid Programme.

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Scholarships
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LUMS Merit Scholarship l Asian Development Bank l HEC USAID

MERIT SCHOLARSHIPS l ASIAN Development Bank l USAID Funded Merit and Need Based
Scholarship Programme Phillip Morris Pakistan Limited Scholarship l Saeed Ul Hasan Shah Fund l Mr & Mrs. Aleem Ullah Mufti Support Fund
l

The Asian Development Bank, recognising LUMS as one of the countrys premier institutions, awards full scholarships to MBA applicants from ADB member countries. Students from China, Nepal, Sri Lanka, Malaysia, Uzbekistan, Azerbaijan, Kazakhstan, Turkmenistan, UAE and the Philippines have already availed this scholarship and after completing their MBA at LUMS are pursuing successful careers in their own countries.

Interest Free Loans l Uch Power l MBA Class of 89 l MBA Class of 91

PKR 21.3 Million given as financial aid in 2010-11

Muhammad Khurram Shahzad

MBA 2011

LUMS financial assistance came as a blessing for my educational journey from a village tat school to the most prestigious business school in Pakistan.

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Serving and ENRICHING Alumni Relations

Donor Dinner Karachi

The primary role of the Alumni Office is to provide a clear vision of the importance of alumni to the mission of the university and to develop, sustain and expand opportunities for alumni. The Alumni Office fosters and strengthens the intellectual and corporate connections to the LUMS community, and provides all alumni with a range of opportunities that will engage them with the university and with each other. Every year hundreds of alumni return to campus to celebrate their homecoming. These reunions offer alumni the opportunity to catch

up with old classmates, share experiences from their time at LUMS and find out about new developments at the School. Many alumni also decide to mark their anniversary year by making a collective Class Gift to the School to ensure that current and future students can get as much out of their time at LUMS as they did. The SDSB Luminites Association was formed in 2009 with the objective to cultivate and strengthen relationships with all the involved stakeholders; business and social enterprises. All the graduates of LUMS SDSB are the

members of this Association. The Associations affairs are run by an Executive Board elected by the SDSB alumni community. Alumni and friends have made a significant contribution to the new academic building of the Suleman Dawood School of Business, which is set to be in full operation and occupation by next year. Located adjacent to the University Mosque, the building will provide extensive and flexible teaching and learning space for the School.

Connect With Us through Open Houses

Before you decide that SDSB is the school for you, we strongly encourage you to pay us a visit. While you are here, you can meet with current students and faculty; tour the campus to experience the student life. We encourage you to learn more about our MBA Programme to determine if it is the right fit for you. For your facilitation, we hold open house on our campus in Lahore and information sessions in all major cities across Pakistan. Internationally, we hold information sessions in Bangladesh, Sri Lanka and Nepal every year. For a complete listing of events, dates, and registration information, please visit sdsb.lums.edu.pk/mba

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Published by: LUMS Marketing & Communications Office Lahore University of Management Sciences Telephone: +92-42-111-11-LUMS (5867) (Ext. 2177) Fax: +92-42-35896559 Email: admissions@lums.edu.pk www.lums.edu.pk