A

Project Report
On
Training Undertaken at

“KAJARIA CARAMICS LTD."

“EFFECTIVENESS OF TRAINING AND DEVELOPMENT”

Submitted in partial fulfillment for the

Award of degree of
BACHELOR of BUSINESS ADMINISTRATION

Submitted By- submitted to-

JAGDISH S.R. RAWAT
BBA Part III (Head of Department)
Enrolment No.- 07/99410

2007-2010

1
 PREFACE

“Learning categorizes you and practicing on that learning specializes you”.

Theoretical concepts taught and discussed in the classroom prove useful if they have to
remain relevant. Practice orientation of management student is must generating
competence to deal with issues at grass root level it is for this reason that six week
training project study is prescribed as apart of syllabus for BBA Degree in Alwar.
This training is the mode of imparting practical training to the student. The objective is to
provide a deep insight into practical aspects of the functioning of the organization. The
train apprises the student to the actual function, responsibility and problem faced by an
organization. It provides him with the knowledge of the various kind of problem that crop
up in the day to day functioning of the organization .The way they are solved by the
departments and appraisal of the crucial decision taken by the manager at the crucial
time.

I was fortunate enough to complete my human resource training at Kajaria Ceramics,19

K.M. Stone, Bhiwadi – Alwar road, Village-Gailpur, Post Box No. 01 , P.O – Tapukara –
301707 Distt. Alwar (RAJ.)

This has given me an altogether new experience, which would be immense help to me
in my days to come.

2
 ACKNOWLEDGEMENT

I express my sincere thanks to my project guide , MS. KSHAMA AGGARWAL

designation LECTURER department BBA ,for guiding right form of inception till the
successful competition of the project . I sincerely acknowledge her for extending their
valuable guidance ,support for literature ,critical reviews of project an the report and
above all the moral support she had provided to me with all stages of this project.

I would also like to thanks the supporting staff MR. ONKAR SINGH (SR. MANAGER)
and MR.RAVINDER SINGH (PERSONNEL AND ADMINISTRATION) , for their help
and cooperation throughout my project.

Signature of student

JAGDISH

3
 EXECUTIVE SUMMARY

The project was undertaken to analyze the concept of, “Training method effectiveness
in meeting the objectives of an organization” and to adopt the best practices of the
industry to serve the customer.

To accomplish the above, around 42 employees of kajaria ceramics limited, a

manufacturing plant of a Global business firm, in gailpur (bhiwadi) was surveyed and
interviewed. The core purpose of the survey was to find out employee perspective
towards the training (mainly induction) that are given to them.

An interview based on a questionnaire to know what does the employee feels in

general towards its own organization and the training methods used. The idea behind
the study is to adopt the best practices and to eliminate the pitfalls of the system. The
project is an approach is how to give feedback on training method effectiveness in
meeting the objectives of the organization.

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 TABLE OF CONTENTS

i. PREFACE
ii. ACKNOWLEDGEMENT
iii. EXECUTIVE SUMMARY
1. INTRODUCTION TO INDUSTRY…………………………….……………….………6
2. INTRODUCTION TO ORGANIZATION………………………………………..……11
3. RESEARCH METHODOLOGY………………………..………………….……....…24
A. TITLE OF THE STUDY………………………………………………....…….25
B. DURATION OF THE STUDY……………………………..…………….....…26
C. OBJECTIVE OF THE STUDY…………………………………………..……27
D. TYPE OF RESEARCH…………………………………………………..……28
E. SAMPLE SIZE AND METHOD OF SELECTING SAMPLE…………..…..30
F. SCOPE OF STUDY……………………………………………………..….…31
G. LIMITATION OF THE STUDY………..………………….………………..…32
4. FACTS AND FINDINGS…………………………………………………………...…34
5. ANALYSIS AND INTERPRETATION………………………………………..…..…36
6. SWOT…………………………………………………………………………….……40
7. CONCLUSION………………………………………………………………….......…43
8. RECOMMENDATIONS AND SUGGESTIONS…………………………...…...….45
9. APPENDIX……………………………………………………………………..………48
10. BIBLIOGRAPHY………………………………………………………………………54

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INTRODUCTION
TO
INDUSTRY

6
 ABOUT CERAMIC INDUSTRY

Rumors have it that the first clay tiles were produced seven to eight thousand years ago
in the area now known as the Holy Land. Many sources independently verify that the
actual known history of Tiles, (and the known usage of wall and floor tile coverings) can
be traced back as far as the fourth millennium BC (4000 BC) to Egypt.
In the early days, the tiles were hand-made, each tile was hand-formed and hand-
painted, thus each was a work of art in its own right. Ceramic tile was used almost
everywhere on walls, floors, ceilings, fireplaces, in murals, and as an exterior cladding
on buildings.

Today Ceramic tile throughout the world is not hand-made or hand-painted for the most
part. Automated manufacturing techniques are used and the human hand does not
enter into the picture until it is time to install the tile. They are used in an almost infinite
number of ways and you dont have to consider yourself wealthy to own them. In
commercial buildings, where both beauty and durability are considerations, ceramic tiles
will be found, particularly in lobby areas and restrooms.

In fact most modern houses throughout use Ceramic tiles for their bathrooms and
kitchens and in every vital area of the premise. Ceramic tiles are also the choice of
industry, where walls and floors must resist chemicals. And the Space Shuttle never
leaves without its protective jacket of high tech, heat resistant tile.

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 OVERALL PICTURE OF THE INDUSTRY

Ceramic tiles as a product segment has grown to a sizeable chunk today at 340 Millions
Square meters production per annum. However, the potential seems to be great,
particularly as the housing sector, retail, IT & BPO sectors have been witnessing an
unprecedented boom in recent times. The ceramic tiles sector has been clocking a
robust growth of 12-15% consistently over the last few years. Today, India figures in the
top 5 countries in the world manufacturing ceramic tiles.

The key drivers for the ceramic tiles in India are the boom in housing sector coupled by
government policies fuelling strong growth in housing sector. The retail boom in the
Indian economy has also influenced the demand for higher end products. Overall the
bullish growth estimates in the Indian economy has significantly influenced the growth of
the Indian Ceramic tile industry.

The main product segments are the Wall tile, Floor tile, Vitrified tile and Porcelain tile
segments. The market shares are 35%, 53% and 12% respectively for Wall, Floor &
Vitrified/Porcelain tiles. The tiles are available in a wide variety of designs, textures and
surface effects. They cater to tastes as varied from rustics to contemporary marble
designs in super glossy mirror finishes.

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 CURRENT STATUS OF THE INDUSTRY

The ceramic tiles industry in India has followed similar trends internationally which have
been characterized by excess capacities and falling margins. Countries like Malaysia,
Thailand, Indonesia, Sri Lanka and Vietnam are setting up their own plants. China has
emerged as a major competitor. Producers from Spain and Italy have the advantage of
lower transportation costs while exporting to USA and Germany. In India, the per capita
consumption is as low as 0.30 square meters per person compared to China (2 square
meters per person), Europe (5 to 6 square meters per person) or Brazil (2.5 square
meters per person). Rising disposable incomes of the growing middle class and 40
millions units of hosing storage hold out a great potential.

A major change that took over the ceramic tiles industry, was the introduction of vitrified
and porcelain tiles. These new entrant product types are said to be the tiles of the
future. Internationally these tiles are already the major sellers.These category of
products account for 13% of all organized sales in this industry.

MEMBERS IN CERAMIC TILE INDUSTRY

9
 Name of Member

 Anant Raj Industries Ltd.

 Antique Granito Pvt. Ltd.
 Asian Granito (India) Ltd.
 City Tiles Ltd.
 Century Tiles Ltd.
 Deco Lights Ceramics Ltd.
 Euro Ceramics Ltd.
 Gokul Ceramics Pvt. Ltd.
 H. & R. Johnson(India) Ltd.
 Jalaram Ceramics Ltd.
 Kajaria Ceramics Ltd.
 Lorenzo Vitrified Tiles Pvt. Ltd.
 Murudeshwar Ceramics Ltd.
 Oracle Granito Ltd.
 Orient Ceramics And Industries Ltd.
 Radiant Floor Tiles Pvt. Ltd.
 RAK Ceramics India Pvt. Ltd.
 Regent Granito (India)Ltd.
 Restile Ceramics Ltd.
 Sentini Cermica Pvt. Ltd
 Silica Ceramica (P) Ltd.
 Vrundavan Ceramics Ltd.
 Varmora Granito (P) Ltd.
 Sogo Ceramics Pvt. Ltd.
 Somany Ceramics Limited

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INTRODUCTION

TO

ORGANIZATION

COMPANY’S PROFILE
ABOUT KAJARIA CERAMICS LIMITED

11
YEAR EVENTS 1985 - The Company was incorporated on 20th December at Kanpur. It
manufactures glazed and unglazed wall & floor tiles. The company obtained the
certificate of commencement of business on 20th January 1986. It was promoted by
Shri Ashok Kumar Kajaria, his associate and Kajaria Exports Ltd.

The Company entered into a technical collaboration agreement with Todagres S.A.,
Spain for the manufacture of ceramic glazed wall & floor tiles.The agreement provides
for supply of technical know-how and manufacturing assistance necessary design,
drawings, specifications and also train the company's personnel and provide technical
assistance for the setting up of the plant.The company undertook a project to set up a
plant for the manufacture of 12,000 tpa of ceramic glazed wall/floor tiles in various
shades. The plant is located on a plot of 17.5 acres acquired from UPSIDC at
Sikandrabad Industrial Area in Bulandshahr district of U.P. main plant and machinery
was supplied by Sacmi Imola and Omis Due SPA of Italy.

Three D.G. sets of a total capacity of 835 KVA were installed to meet contingent power
requirement.

The company has an obligation to export 25% of the production for a period of 5 years
from the date of commercial production. It was hopeful of meeting the export
requirement with the help of the promoter company, Kajaria Exports, Ltd.

The company received the necessary registration for the expansion of the installed
capacity from 12,000 tpa to 26,000 tpa.

1989 - The company maintained an average capacity utilization of 120%. The company
started exporting tiles to the Gulf countries, Europe and Bangladesh. New range of tiles
were introduced in the market. Various new designs and prints were introduced in the
market.

The expansion programme was on the verge of completion and production at the
expanded capacity was expected to commence in June, 1990.

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1991 - The company was awarded "CAPEXIL" special exports award for the year 1992
for being the largest exporter of ceramic tiles from the country.

1993 - The company proposed a further expansion of the installed capacity to 1,30,000
MT with the support of technical collaborators M/s. Todagres SA of Spain.

1994 - During the year the company successfully launched wall tiles manufactured with
single firing technology which was well accepted in the market.

2003 -The Members approved the of Mr. Rishi Kajaria as Director on the Board and
ratification of re-appointment of Mr D.D.Rishi in the capacity of Jt.Managing Director of
the Company for a period of 5 years and volunatry delisting of equity shares from U P
Stock Exchange Association Ltd.,Delhi Stock Exchange Association Ltd. and Calcutta
Stock Exchange Association Ltd.

Kajaria Ceramics Ltd has informed that the securities of the company have been
delisted from the Delhi Stock Exchange Association Ltd w.e.f December 10, 2003.

2004 -Kajaria Ceramics Ltd has informed that consequent upon acquisition of R&TA
Division of M/s Computech International Limited by M/s MCS Limited, the Registrar &
Transfer Agent of the Company stands changed from M/s Computech International Ltd
to M/s MCS Limited. The change of the same has been approved by the Board of
Directors in their meeting held on December 26, 2003Commenced the commercial
production of its additional capacity of 2 million sq mtr per annum on February 27, 2004,
with an investment of Rs.340 million at Gailpur Plant. With this expansion, the
aggregate capacity of the company has become 14 million sq.mtr per annum.

CURRENT STATUS

13
Kajaria Ceramics Limited is the largest manufacturer and exporter of ceramic wall and
floor tiles in India. Kajaria is the first tile company to win the Superbrand Status.
Kajaria`s distribution network comprises of about 600 dealers . Kajaria Ceramics is the
largest manufacturer of ceramics tiles in India. It has an annual capacity of 21 mn. Sq.
mtr. Distributed across two plant – Sikandrabad at Uttar Pradesh (capacity 6.90 mn. Sq.
mtrs) and Gailpur at Rajasthan (capacity 14.10 mn. Sq. mtrs.).
The Company is in advance stage of commissioning 2.5 mn sq mtr vitrified tile facility at
Sikandrabad (Uttar Pradesh), adding a margin-accretive product vertical to the business
model. After this, the aggregate capacity of the Company would become 23.50 mn sq
mtr of tile production per annum.
The company has received the ISO 9001 (for quality management), ISO 14001
(environment management), OHSAS 18001 (for safety and health management) and
SA-8000 (for commitment to society) certifications across its plant. ), These plants also
fulfill international norms.

It is a continuous process, which allows us to express through tiles what words can't say
and provide our consumers with new and innovative options. The new range of tiles
released this year adds to the already impressive Kajaria Collection. Certificate in
Recognition of Export achievement in respect of Glazed Ceramic Tiles for the year
2008-2009.

CORPORATE INFORMATION

14
BOARD OF DIRECTORS
Mr. Ashok Kajaria (Chairman & Managing Director)
Mr. D.D.Rishi (Joint Managing Director)
Mr. Chetan Kajaria (Whole Time Director)
Mr. Rishi Kajaria (Whole Time Director)
Mr. R.P.Goyal (Independent Director)
Mr. R.K.Bhargava (Independent Director)
Mr. D.P.Bagchi (Independent Director)
Mr. R.R.Bagri (Independent Director)
Mr. R.C. Rawat VP (F&A) & Company Secretary

COMMITTEE OF THE BOARD

Audit Committee
Mr. R.P.Goyal - Chairman
Mr. R.K.Bhargava - Member
Mr. R.R.Bagri - Member
Share Transfer and Investors Grievances Committee
Mr. R.R.Bagri - Chairman
Mr. Ashok Kajaria - Member
Mr. D.D.Rishi - Member
Project Management Committee
Mr. Ashok Kajaria - Chairman
Mr. D.D. Rishi - Member
Mr. Chetan Kajaria - Member
Mr. Rishi Kajaria – Member
REGISTERED OFFICE
A-27 & 28, Sikandrabad Industrial Area,
Sikandrabad, Dist. Bulandshahr, (U.P.)

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CORPORATE OFFICE
J-1 / B-1 (Extn.), Mohan Co-operative Industrial Estate,
Mathura Road, New Delhi 110044

WORKS
1. A-27 & 28, Sikandrabad Industrial Area,
Sikandrabad, Distt. Bulandshahr, (U.P.)
2. 19 km Stone, Bhiwadi- Alwar Road,
Village Gailpur, Dist. Alwar (Rajasthan)

AUDITORS
M/s O.P.BAGLA & CO.,
Chartered Accountants

BANKERS
State Bank of India
Canara Bank
State Bank of Mysore
Oriental Bank of Commerce
HDFC Bank Limited
State Bank of Indore

REGISTRAR & SHARE TRANSFER AGENT

M/s MCS Limited
F-65, 1st Floor, Okhla Industrial Area, Phase-1
New Delhi 110020

PRODUCTS

16
Kajaria ceramics ltd. Mainly manufactures only ceramic;s products. The main products it
manufactures are follows as :-

1. Floor tiles
2. Wall tiles

Dimensions mm
CoverageBox Loadabilit No. of
Thickness Piece/Box Wt./Sq.Mt.
(Sq. Mt.) y in 20 Ft boxes in
(In mm) (No.) (Kg.)
FCL 20 Ft, FCL
16.74 Sq.
300 x 300 F 7.7 10 9 16.25 1860
Mt.
1134.56
450 x 450 F 10.20 5 1.013 20.98 1120
Sq.Mt.
200 x 200 2000 Sq.
6.6 25 1.00 12.40 2000
W Mt.
250 x 400 1760 Sq.
8.0 10 1.00 14.6 1760
W Mt.
300 x 200 2052
7.0 15 0.90 11.6 2280
W Sq.Mt.
300 x 450 1425.60
- 8 1.08 17.592 1320
W Sq.Mt.
300 x 600 1144.80
- 6 1.08 21 per box 1060
W Sq.Mt.

. Due to their Packaging they are able to minimize the loss due to breakage in
transportation. Each box of tiles are packed in a Cartoon and then each box is
SHRINKED wrapped to ensure safety of the material. Then these boxes are loaded on
the pre designed EURO Pallets, secured heavily with Plastic straps. The container
stuffing is also done in the presence of experienced personnel, to ensure best stuffing

17
 and maximum material can be loaded.Now they have standardized the quantity, which
can be stuffed in a Container, which is listed above in previous page.

DEALERS AND SUB DALERS SHOWROOMS

kajaria ceramics has a strong distribution network of about 600 dealers and over 6000
sub dealers spread all over india.
These dealer showrooms showcase innovative products, panels combinations for
customers to choose from. The display division of the marketing department has done a
remarkable job by upgrading 6000 dealer and 6000 sub-dealer showrooms across the
country.

INTERNATIONAL MARKET
KAJARIA Ceramics exports to more than 20 countries round the Globe. The
International Marketing operations are organized by a specialist export division that
manages a network of international agents and distributors supported by our exclusive
office/showroom in UAE. Now in international markets we enjoy a similar brand Recall
as that of Domestic.

Our Brand "Kajaria" has today become synonym of Quality, service and innovation not
only in the domestic market but even in the international market. "Kajaria" products are
also well accepted in European market. With increased capacity, increase in turnover
and a growing domestic and exports market, Kajaria Ceramics is set to emerge as a
leader in the international ceramic tiles market.

CHAIRMAN’S MESSAGE

India being one of the largest domestic market and an emerging Global center is very
well positioned to take the mantle of a Global manufacturing base. Kajaria Ceramics Ltd
has played its own role in achieving this goal. Since our founding in mid 1988, we have

18
been moving forward on many fronts to capitalize on solid growth opportunities, to
improve our operating efficiency and to sharpen our business portfolio’s focus. Today, as
a result of our internal growth initiatives and several strategic and innovative initiatives,
our business has grown many folds.

We started with one mn sq mtr capacity in 1988. Today the aggregate capacity of the
Company is 21 mn sq mtr distributed across two plants. Sikandrabad at Uttar Pradesh
(capacity 6.90 mn sq mtrs) and Gailpur at Rajasthan (capacity 14.10 mn sq mtrs).

We are also in advance stage of commissioning 2.5 mn sq mtr vitrified tile facility at
Sikandrabad (Uttar Pradesh), adding a margin-accretive product vertical to the business
model. After this, the aggregate capacity of the Company would become 23.50 mn sq mtr
of tile production per annum.

Apart from growth, the company is focusing up on larger consumer satisfaction in the
years to come.

AWARDS AND RECOGNITIONS

Kajaria Ceramics Limited has been awarded the "Super Brand" Title. Kajaria is the only
ceramics tile company who have won the status of consumers "Super Brand".

Mr. Ashok Kajaria (Chairman & Managing Director) receiving the award presented by
Honorable Minster for Civil Aviation, Mr. Praful Patel.

19
The company has had a unique distinction of having received the President's Award for
achieving the highest exports in the industry.

Kajaria Ceramics is the largest exporter of ceramic tiles in India and consistently
winning the Export Awards.

Mr. Chetan Kajaria with the National Export Award Presented by The Prime Minister of
India.

Kajaria Gailpur is the only plant in India to have the following four ISO
Certifications.

Achievements for Kajaria are not just about being number one brand; the company is
conscious of its social responsibilities and committed to improving the quality of life. In
2001 Kajaria became one of a handful of companies in India and the only one in the
tiles industry to adopt a formal environment policy. To fulfill this obligation Kajaria
undertook extensive product reformulation, process modification, equipment redesign
and re-cycling and re-use of materials. For this it was bestowed the ISO 14001
certification. The company was awarded the prestigious OHSAS 18001 for fulfilling
international standards in occupational health and safest management system
specifications.
It’s no surprise that Kajaria Ceramics is also amongst a very few ceramic tile companies
in the world to get this certification.
It was also the first company in the ceramic tile industry to receive the ISO 9002
certification confirming its adherence to global standards of quality.

CAPEXIL AWARD

Certificate in Recoginition of Export achievement in respect of Glazed Ceramic Tiles for

the year 2008-2009.

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 CAPEXIL AWARD

Certificate in Recoginition of Export achievement in respect of

Glazed Ceramic Tiles for the year 2008-2009

Kajaria Gailpur is the only plant in India to have the following four ISO
Certifications
Achievements for Kajaria are not just about being number one brand; the company is
conscious of its social responsibilities and committed to improving the quality of life. In
2001 Kajaria became one of a handful of companies in India and the only one in the tiles
industry to adopt a formal environment policy. To fulfill this obligation Kajaria undertook
extensive product reformulation, process modification, equipment redesign and re-
cycling and re-use of materials. For this it was bestowed the ISO 14001 certification. The
company was awarded the prestigious OHSAS 18001 for fulfilling international
standards in occupational health and safest management system specifications. It’s no
surprise that Kajaria Ceramics is also amongst a very few ceramic tile companies in the
world to get this certification.
It was also the first company in the ceramic tile industry to receive the ISO 9002
certification confirming its adherence to global standards of quality.

MISSION

 kajarias main mission is to make its product keeping in mind the ecological
environment in the country. It aims that the pollution should not be increased.

 To work with vigour, dedication and innovation to achieve excellence in service,

quality, reliability, safety and customer care as the ultimate goal.

 To consistently achieve high growth with the highest levels of productivity.

21
  To contribute towards community development and nation building.

 To be a responsible corporate citizen nurturing human values and concern for

society, the environment and above all, the people.

 Our mission is to strive for excellence in production and marketing of Ceramic.

VISION

The ability to think about or plan the future with imagination or wisdom or a mental
image of what the future will be .kajaria ceramics limited has few visions they are as
follows :-

 We will offer unparalleled value to create customer delight and enhance

business productivity.

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 We will also generate value for our capabilities beyond Indian borders and
enable millions of India's knowledge workers to deliver their services
globally.

 Build a globally respected and enduring business firm so that they get
closer to realizing their vision and become a leader in their industry.

 A Leader in the Indian Automobile Industry, Creating Customer delight &

Shareholders Wealth.

 A Pride of India.

RESEARCH

23
 METHODOLOGY

TITLE OF THE STUDY

I have done my training in KAJARIA CERAMICS LIMITED at 19 k.m. stone , gailpur

bhiwad-alwari. My title was to check the effectiveness of training and development of
human resource in kajaria ceramics limited (manufacturing plant) ,and to know that how

24
training and development create a change in work capability of employees and
workers.

DURATION OF THE STUDY

The duration of the project study was of 6 weeks according to university‘s syllabus and I
have done my training in KAJARIA CERAMICS LIMITED from 16th October to
3rddecember 2009 successfully .

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 OBJECTIVES OF THE STUDY

The basic purpose of the research was to identify the position of the employees .The
key objectives of the research are as follows:-

26
  To know about the how they get training.

 To know about the employees satisfaction from training.

 With the help of the questionnaire the company can made the important changes
in the training procedure so that the company reaches towards the employee
satisfaction.

 It helps understanding perception of the employees about the training and

accordingly designs the training process.

 Collecting information about the training methods used in an organization.

 Determining and evaluating the effectiveness of the training methods in meeting

the objectives of the organization.

TYPES OF RESEARCH

There are many types of the research like descriptive , analytical, applied, qualitative,
action, quantitative.

27
Descriptive Research:
This research is the most commonly used and the basic reason for carrying out
descriptive research is to identify the cause of something that is happening. For
instance, this research could be used in order to find out what age group is buying a
particular brand of cola, whether a company’s market share differs between
geographical regions or to discover how many competitors a company has in their
marketplace. However, if the research is to return useful results, whoever is conducting
the research must comply with strict research requirements in order to obtain the most
accurate figures/results possible.

Analytical Research:
I also have collected data from already available information. I got the information from
the newspapers with the help of that information (phone no.) I used to take appointment
with the concerned person. In this research correlation technique is used to analyze the
data.

Applied Research:
The research which has immediate commercial potential is called applied research.
Applied research can further be classified as problem oriented and problem solving
research.

QUANTITATIVE RESEARCH :
Quantitative research is used to measure how many people feel, think or act in a
particular way. These surveys tend to include large samples - anything from 50 to any
number of interviews. Structured questionnaires are usually used incorporating mainly
closed questions - questions with set responses. There are various vehicles used for

28
collecting quantitative information but the most common are on-street or telephone
interviews.
.
QUALITATIVE RESEARCH :
Qualitative research is used to help us understand how people feel and why they feel as
they do. It is concerned with collecting in-depth information asking questions such as
why do you say that?. Samples tend to be smaller compared with quantitaive projects
that include much larger samples. Depth interviews or group discussions are two
common methods used for collecting qualitative information.

ACTION RESEARCH :
Action research is a methodology that combines action and research to examine
specific questions, issues or phenomena through observation and reflection, and
deliberate intervention to improve practice.

SAMPLE SIZE AND METHOD OF SELECTING SAMPLE

Once the researcher has clearly specified the problem and developed an appropriate
design and data collection instrument, the next step in the research process is to select
those elements from which the information will be collected.

29
SAMPLE SIZE
I have taken kajaria ceramics ltd. Manufacturing plant in gailpur ,bhiwadi as a sample
size.
I have taken personal interviews of hr manager, trainers of the employees.
I took survey of about over 350 of employees (officials and labour) in the plant.

METHOD OF SELECTING SAMPLE

1. PRIMARY RESEARCH:
Under this research I have selected sample with the help of questionnaire.

2. SECONDARY RESEARCH :
• Personal interviews
• Collection of information in a face to face situation
• Company magazines

SCOPE OF STUDY

Organizations find it increasingly difficult to stay competitive in today’s global economy.

Leaders in the workplace are using benchmarking, competency, competency models,

30
and competency studies to help make human resource decisions, such as hiring,
training, and promotions. In training and development (T&D), it is helpful for
competencies to focus on knowledge, skills and/or abilities. But neither the field of T&D,
nor competency within the field, is static. Reported here is a careful review of literature
showing the trends in competency over the past three decades in the training and
development field, and provides some speculation regarding competencies needed in
the near future for professionals in T&D. Two of the most apparent changes in T&D are
the shift to performance improvement and the use of technology. Thus the skills,
knowledge, and abilities involving these areas will continue to become increasingly
necessary for T&D professionals.

The survey conveyed would help the kajaria ceramics limited to make some
important changes in its training and development procedures. This survey would
provide some knowledge about the training procedures in human resource field and
also the position of its products in comparison with others.

LIMITATIONS OF THE STUDY

 Most of the respondents were reluctant in giving information.

31
 It was very difficult to connect the trainees and supervisors ,as they were busy
with their regular day to day activities.

 The short period had been given, so the study does not covers the whole.

 There were few places which are not allowable to go in, except of regular
employees.

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 FACTS

AND

FINDINGS

FACTS

There are many facts I have in kajaria ceramics limited few are as follows :-

 The training and development procedures in kajaria ceramics limited are good.

33
 The employees in kajaria ceramics limited are encouraged by their superiors so
that they can work efficiently and learn more about their job.

 The duration of the training procedure in kajaria ceramics for the employees is
sufficient for their effective learning.

 The trainers in the kajaria ceramics create a friendly atmosphere so that the
employees can ask their queries without hesitation.

 The atmosphere provided in the training area is very clean so that the employees
do not feel annoyed.

 It’s a 24 hours running plant, which runs in three shifts.

FINDINGS

34
 86% of employees told that after training their understanding and appreciation of
the job is increased, however 14% employees feel that the training provided to
them has not helped them to resolve their personal queries.

 The employees were not so much happy with the training as they feel that some
alternative knowledge should be provided to them.

 The training schedule of the employees was abrupt and hectic so they felt very
tired mentally and physically.

 Some of the employees felt that the training provided to them was not so good
for their learning.

 The environment and working conditions for employees are good.

 A food mess runs whole day for workers.

 Tea provision is also provided for employees.

 Safety securities are provided while working and training.

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 ANALYSIS

AND

INTERPRETATION

ANALYSIS AND INTERPRETATION

Analysis of General feedback

36
 Objectives of the training program –
Around 90% of the employees have responded on the positive side, that the
objective of the training has been achieved, though they are not fully satisfied
because only 7% have responded to 6 (fully satisfied) option.

 Achievement of Personal Objective –

Though around 85% are of the view that somewhat their personal objectives are
achieved but around 17% fully agree to that.

 Enhancement of appreciation and understanding of job as a whole –

Here we got a good response, around 66% agree that after training their
understanding and appreciation of the job has increased, however they have
come up with different suggestions.

 Overall rating of the program –

Though only 60% have rated the program positively but only 10% have rated
them as ‘Excellent’.

 Length of the Training program –

Around 74% feel that the length of the program is ‘Just right’, rest are of not
satisfied.

 Logical sequence of the Training program –

Only around 48% are of the opinion that the program was well sequenced, rest
want more improvement.

 Pacing of the Training program –

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 Here around 81% of the respondents feel that the pacing of the program was
‘Just Right’.

 Best things that respondents liked about the program are:

• Informative content
• Friendly atmosphere
• Its practical exposure
• And few liked the Trainer also.

Things they didn’t liked about the Content are:

• No alternate knowledge was provided
• Abrupt and hectic schedule
• Its long stretch
• Few didn’t liked the trainer and the tests conducted

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 SWOT

ANALYSIS

SWOT ANALYSIS

Let us understand the industry with SWOT analysis –

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STRENGTH

 Consistent growth of 12-15 percent inspite of slowdown in economy.The Indian

ceramic export market is rising at the rate of 15 percent per annum.

 The top management enjoys a tile industry experience of more than two decades

 Kajaria is India’s largest ceramic floor and wall tile manufacturer; its expanded
capacity and improved capacity utilisation provides attractive economies of scale.

 Kajaria is present across the entire value chain, from glazed ceramic tiles to
polished porcelain tiles to glazed porcelain tiles.

 Kajaria’s R&D team creates around 8-10 designs everymonth and was credited
with a number of pioneering initiatives

 Kajaria’s multi-layered distribution channel (owned showrooms and dealer/sub-

dealer network) in India and 20 nation footprint enhance reach.

 Kajaria’s institutional clients in India, comprising DLF, Unitech , Mantri Group and
Raheja Developers, among others, drive product off take.

WEAKNESS

 Low per capita consumption (0.15 sq.mt. p.a.)as compared to developed nations.

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  Not much importance given on brand building and network thus creating
hindrance for export growth.

OPPURTUNITY

 The construction and Housing Boom to provide bolstering demand for ceramic
tiles.
 The untapped rural market supported by a strong growth witnessed by Indian
Agriculture provides tremendous potential for the domestic ceramic
manufacturers.

THREATS

 Freight, supply of power and gas remains the key cost-related issues impacting
the industry.
 Basic Customs Duty on import of ceramic tiles from China and raw materials
imported from abroad should be corrected to prevent dumping of tiles from
China.

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CONCLUSION

CONCLUSION

42
Kajaria ceramics is a very big brand name and I am very thankful to the kajaria
ceramics people to help me in completing my project in kajaria ceramics ltd. Kajaria
ceramics provides me the good opportunities to make my skills stronger in human
resource management. I am also very thankful to my project guide Mrs. kshama
aggarwal for giving me her useful guidelines and important time. While doing this project
I have talked with many people and came to know about the human resource and I
learnt that how the companies’ works and what they have to do for retaining there
position in the human resource. Kajaria ceramics ltd. has trained me to face the
challenges whatever in the human resource.

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RECOMENDATION

AND

SUGGESTIONS

RECOMMENDATIONS AND SUGGESTIONS

44
 The object of the training programme must be properly communicated to the
workers

 Importance of training must enlightened among the new comers and

inexperienced workers.

 Advanced technical aids can be used by he management to have effective

results.

 The organization is suggested to place Indians as the top-level superiors for

better communication.

 The trainee can be motivated to use the programmes more effectively in

developing others.

 The management has to conduct the training and development programmme in

frequent intervals.

 Time allocation is needed so as to make the programme successful.

 Different methods can be adopted in a single programme to maintain

participation of workers.

 Training should be such that it breaks the mental barriers of employees so that
they come out with their suggestions, complaints, and necessities. The
organization can get the basic feedback which will ultimately help in increasing
the productivity.
 Ensure that training contributes to competitive strategies of the firm. Different
strategies need different HR skills for implementation. Let training help
employees at all levels acquire the needed skills.

45
 Ensure that a comprehensive and systematic approach to training exists, and
training and re-training are done at all levels on a continuous and on-going basis.

 Ensure that there is proper linkage among organizational, operational and

individual training needs.

 Create a system to evaluate the effectiveness of the training.

 Any Training program must contain inputs which enable the participants to gain
skills, learn theoretical concepts and help acquire vision to look into the distant
future.

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 APPENDIX

APPENDIX

Study on training and development of employees at kajaria ceramics ltd.

47
Personal data

Name :
Age :
Sex : Male Female
Education :
Designation :
Nature of job :
Grade :
Department :
Marital status : Married Unmarried
Native place :
Monthly income :

Questionnaires for workers :

A. Objectives and needs

I. Very good
II. Good
III. Little
IV. Very little
V. Fully useful

1. To which extend you are aware of needs and objectives of programme at a time
of your nomination period.
1) 2) 3) 4) 5)

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2. To which extend the programme objectives are explained.
1) 2) 3) 4) 5)

3. To which extent the conducted programme was in line with your needs .
1) 2) 3) 4) 5)

4. To which extent you got satisfaction.

1) 2) 3) 4) 5)

B. Session voice
I. Too much
II. Much
III. Less
IV. Look less
V. Just right

1. Session duration .
1) 2) 3) 4) 5)

2. Quality of material during training period.

1) 2) 3) 4) 5)

3. Technical methodology.
1) 2) 3) 4) 5)
4. Communication.
1) 2) 3) 4) 5)

5. Trainee involvement and participation.

49
 1) 2) 3) 4) 5)

6. Rate of safety measures given during training period.

1) 2) 3) 4) 5)

7. Training circumstances.
1) 2) 3) 4) 5)

C. Practical applicability
1. How you feel in training period .
1) 2) 3) 4) 5)

2. Do you find any deviation between initial stage and end stage of programme .
1) 2) 3) 4) 5)

3. Usefulness of training in growth and development of personal things .

1) 2) 3) 4) 5)

D. Training aids

1. Which aids are used and rate how much it is used.

1) 2) 3) 4) 5)

E. General headings
I. Very good
II. Good
III. Bad
IV. Worst
V. Outstanding

50
1. Audio- visual aids .
1) 2) 3) 4) 5)

2. Group discussion .
1) 2) 3) 4) 5)

3. Slides.
1) 2) 3) 4) 5)

4. Charts.
1) 2) 3) 4) 5)

5. Lecture.
1) 2) 3) 4) 5)

6. Practical session .
1) 2) 3) 4) 5)

F. General
I. Excellent
II. Good
III. Okay
IV. Bad
V. Poor

1. You should mark the performance of the training programme as learning

experience.
1) 2) 3) 4) 5)

51
2. How is your relationship with other participants.
1) 2) 3) 4) 5)

3. How is your involvement in the programme .

1) 2) 3) 4) 5)

G .Overall satisfaction .

If it is low, please specify reason give your kindly suggestions for further
improvement ……………………

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BIBLIOGRAPHY

BIBLIOGRAPHY

53
 WEBSITES :
 WWW.KAJARIACERAMICS.COM
 WWW.GOOGLE.COM
 WWW.WIKIPEDIA.COM
 HRMBA.BLOGSPOT.COM
 ALLMBASTUFF.BLOGSPOT.COM

BOOKS REFFERED :
 QUANTITATIVE TECHNIQUES FOR MANAGEMENT – DR.N.P. AGGARWAL
 HUMAN RESOURCE MANAGEMENT- C.B. GUPTA

NEWS PAPERS :
 TIMES OF INDIA
 DELHI TIMES

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