Financial Management of Not-for-Profit Organizations: White Paper

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Financial Management of Not-for-Profit Organizations

Contents Financial Management of Not-for-Profit


Introduction .....................................1 Organizations
Budgets ...........................................1
Budget Planning Issues .................1 Introduction
Zero-Based Versus Incremental Financial management of not-for-profits is similar to financial management in the commercial
Budgeting ....................................2 sector in many respects; however, certain key differences shift the focus of a not-for-profit
Types of Budgets ..........................2 financial manager. A for-profit enterprise focuses on profitability and maximizing shareholder
Steps in Preparing a Budget..........3 value. A not-for-profit organization’s primary goal is not to increase shareholder value; rather it
Capital Budgets ............................4 is to provide some socially desirable need on an ongoing basis. A not-for-profit generally lacks
Asset Management ..........................5 the financial flexibility of a commercial enterprise because it depends on resource providers
Cash Flow Planning ......................5 that are not engaging in an exchange transaction. The resources provided are directed towards
Endowment management ............6 providing goods or services to a client other than the actual resource provider. Thus the not-for-
The Use of Fund Accounting ............6 profit must demonstrate its stewardship of donated resources — money donated for a specific
Operating Fund ............................7 purpose must be used for that purpose. That purpose is either specified by the donor or implied
Restricted Current (restricted in the not-for-profit’s stated mission. The management and reporting activities of a not-for-profit
Operating or Specific Purpose) must emphasize stewardship for these donated resources. The staff must be able to demonstrate
Funds ...........................................7 that the dollars were used as directed by the donor. The shift to an emphasis in external financial
Plant (Land, Building, and reports on donor restriction has made the use of fund accounting systems even more critical.
Equipment) Funds ........................7
Loan Funds...................................8 Budgeting and cash management are two areas of financial management that are extremely
Endowment Funds .......................8 important exercises for not-for-profit organizations. The organization must pay close attention
Annuity and Life-Income (Split to whether it has enough cash reserves to continue to provide services to its clientele. Cash flow
Interest) Funds..............................8 can be extremely challenging to predict, because an organization relies on revenue from resource
Agency or Custodian Funds ..........9 providers that do not expect to receive the service provided. In fact, an increase in demand for
Summary .........................................9 a not-for-profit’s services can lead to a management crisis. It is difficult to forecast contribution
revenue in a reliable manner from year to year. For that reason, the control of expenses is an area
of increased emphasis. Budgeting therefore becomes a critical activity for a not-for-profit.

Budgets
Budgets are the organization’s operating plan for a fiscal period. They express, in monetary terms,
the board’s and staff’s decisions regarding how the organization will fulfill its stated purpose.
The board and staff decide what programs will be undertaken for the upcoming fiscal year. The
staff then allocates resources to ensure that those programs are delivered. The budget charts a
direction for allocating and maximizing the use of resources. Ideally it also identifies any financial
problems that could arise in the coming year. In addition, the budget should provide indicators for
gauging staff performance and give staff goals to reach and steps to achieve them. Methodical
tracking and classification of program expenditures enhance management’s ability to report on
service efforts and accomplishments.

Budget planning issues


1 The scope and size of a not-for-profit’s programs and asset base dictate the complexity of its
budgets. In its most complete form, a budget is a compilation of the plans and objectives of
management that covers all phases of operations for a specific period of time. If a goal of an
organization is to build working capital, it might want to project a budget imbalance of revenues
over expenses. However, building too much of a surplus too aggressively might indicate to users
of financial statements that the organization is not effectively carrying out its stated purpose.

The budget, once adopted, Program priorities should be balanced in an effective budget. The not-for-profit’s management
must allocate its capabilities and resources to impact the maximum number of the intended
should be used by the staff as
audience or beneficiaries. Not-for-profit organizations that charge for their services might not be
a management tool to gauge
able to easily increase their prices for their programs.
operational performance.
An effective budget should Lead-time for grant requests and multiyear programs must be factored into the budgetary
establish criteria that would planning process. The financial manager of a not-for-profit must prepare the budget to ensure

signal management if a change adequate funds for programs slated to be run over a period of time longer than the average
budget cycle. The budget, once adopted, should be used by the staff as a management tool to
is needed or if a course of action
gauge operational performance. An effective budget should establish criteria that would signal
should be refined or altered. management if a change is needed or if a course of action should be refined or altered. A budget
that is updated for new situations enhances its value as a monitoring system. As unforeseen
conditions arise, the budget should be tailored to respond to those conditions. Staff and
management accountability is an aspect of budgeting; responsibility should be associated with
those that are actually capable of realizing the goals. Without active awareness and participation
of those carrying out the organizational mission, a budget’s usefulness is diminished.

Zero-Based versus Incremental budgeting


Zero-based budgeting incorporates the planning process for setting organizational objectives as
part of the budgeting process. An organization starts from zero by assuming that no program
is necessary and that no money need be spent. Programs that will be continued have to be
proven worthy as well as fiscally sound every fiscal year. Zero-based budgeting involves an orderly
evaluation of all elements of revenue and expense. Each program must be examined to justify
its existence as well as its effectiveness as compared to alternative programs. Programmatic
priorities should be established. Each cost center should be challenged to prove its necessity. Each
cost center’s contribution to the overall organizational objective should be measured. Goals and
objectives should be clear as well as quantitatively measurable.

Incremental budgeting treats existing programs and departments as pre-approved, subject only
to increases or decreases in financial resources allocated. A not-for-profit’s historical costs are the
usual base from which budget planning starts. The focus is on the changes anticipated over or
under last year’s numbers. The planning process is considered complete and program priorities as
established. The organization must decide whether its budget is to be based on measurable and
predictable statistics or only on good guesses.

Types of Budgets
The basic budget is a comprehensive look at the entire organization’s overall projection of the
revenues or financial support and its expected expenditures. Specialized or supplemental budgets
can provide a specific focus on fragments of financial activity germane to individual programs or
revenue centers. An example of a supplementary budget is the quantification of membership
2 goals for a given year. This portion of a budget guides the business office’s cash flow projections
as well as the development office’s annual goals and objectives for fund-raising activities. The
program department might be affected throughout the year as membership projections are
matched up with the actual membership numbers.

Useful potential budget reports include:

A thoroughly planned and  Annual, quarterly or monthly projections of income and expenses for the entire organization
as well as of each of its divisions, departments, and branches
implemented budget enhances
 Revenue projections by type — contributions, tuition, fees for services
the likelihood that a not-
 Individual project, department, branch or other cost center projections
for-profit will be financially  Service delivery costs by patient, student, member or client; potential capital additions
successful. A comprehensive — building or equipment acquisition
budget is a tool that translates  Cash flow — short and long term

abstract goals into controllable  Historic and projected fund-raising event revenue and expense
 Book store, pharmacy or resale shop sales if applicable
parts. It stipulates performance
 Staffing models
goals for the upcoming year.
A thoroughly planned and implemented budget enhances the likelihood that a not-for-profit
will be financially successful. A comprehensive budget is a tool that translates abstract goals
into controllable parts. It stipulates performance goals for the upcoming year. The planning and
preparation process leading to a budget forces the organization to set priorities and to narrow
its choices. A budget can facilitate coordination and cooperation between the various programs
and financial departments. Periodic budget comparison to actual financial performance can
reveal problems and should allow the board and staff to respond quickly to changing financial
conditions. The budget provides a measurement of financial performance in relation to the not-
for-profit’s expectations; it guides financial decision-making over the course of a fiscal year. There
is a natural tendency to emphasize cost control because of uncertainty, and the presence of such
controls can stifle creative responses to a change in demand for an organization’s services. The
board and senior staff should provide leadership as to the usefulness and flexibility of the budget.
The budgeting process and the subsequent use of the budget as a touch point for financial
performance should not overshadow the ability of an organization to respond to the pace of rapid
societal change.

The master budget coordinates all of the financial projections in the organization’s individual
budgets in a single organization-wide set of budgets for a set time period. It encompasses both
operating decisions and financing decisions. Operating decisions focus on the acquisition and use
of scarce resources. Financing decisions focus on how to get the funds to acquire resources. The
use of rolling budgets ensures that a plan is always available for a specified future time period
by adding a month, quarter or a year in the future as the month, quarter or year just ended is
dropped. A rolling budget continually forces management to think concretely about the coming
12 months regardless of the month at hand.

Steps in preparing a budget


The revenue budget is generally the starting point in a budget planning process because program
delivery will depend on the forecasted level of revenue. The second step is program or project
budget — how much should be offered to support the estimated level of service revenue. Fund-
3 raising goals will also determine programmatic service levels because service revenues alone will
not necessarily finance all program offerings. How much money the development office plans to
raise over the fiscal year will determine the extent of current and future program offerings.

Capital Budgets
Capital budgeting is the process of making long-term planning decisions for investments. Poor
long-term decisions can affect the future stability of an organization because it is often difficult
to recover money tied up in bad investments. Good long-term decisions help an organization to
extend its reach into the community and to expand the services it provides.

The six stages of capital budgeting include identification, search, information acquisition,
selection, financing, and implementation and control. The identification stage involves
distinguishing which types of capital expenditure projects are necessary to accomplish
organizational objectives. The search stage explores several alternative capital expenditure
The six stages of capital investments that will achieve organizational goals. The information acquisition stage considers
budgeting include identification, the predicted costs and consequences of alternative capital investments. In the selection stage,

search, information acquisition, projects are chosen for implementation.

selection, financing, and


There are several methods that can be used for the selection process. The discounted cash flow
implementation and control.
method measures cash inflows and outflows of a project as if they occurred at a single moment in
time. This method recognizes the time value of money by discounting the future cash flows back
to the proposed date of capital investment. Then the initial cash outlay — measured in today’s
dollars — is compared to tomorrow’s inflows of cash — also measured in today’s dollars. Thus the
measurement compares apples to apples.

The net present value method uses the required rate of return that is the organization’s minimum
acceptable rate of return on an investment. It is the interest rate organizations could expect to
receive elsewhere for the same level of risk. The present values of the cash inflows and outflows
are calculated at the organization’s cost of capital. These values are then summed to determine
the project’s net present value. If the value is positive, the project should be accepted. If an
organization is considering more than one capital investment, the projects with the highest net
present value should be chosen.

The third option is to measure the internal rate of return. The internal rate of return is the
discount rate at which the present value of the cash inflows equals the present value of the cash
outflows on a particular project. The internal rate of return is that discount rate that makes the
net present value equal zero. The three calculations — the discounted cash flows, the net present
value and the internal rate of return — tell an organization something slightly different about the
proposed capital investment. When evaluating such an investment, all three methods should be
used on each alternative investment. The organization should select the investment that provides
the greatest rate of return across all of the measurements.

Project funding is obtained in the financing stage. Sources of funding can be internally generated
cash or through debt from the capital markets. The implementation and control stage puts the
project in motion and provides for ongoing monitoring of investment performance.

4
Asset Management
A not-for-profit’s resources or assets are best managed from the going concern perspective,
which assumes no limitation on the organization’s future existence. Management must be sure
that the organization has sufficient liquid assets available to finance current operations. The goal
is to maintain an optimum balance between available assets and invested or growing assets.
Operating in a fiscally solvent fashion means that the organization must be able to pay its debts
in a timely manner and meet other financial responsibilities. After the budget is developed, the
After the budget is developed, not-for-profit must focus on smoothly financing current operations by making the most efficient
the not-for-profit must focus use of current or liquid funds, and by maximizing available and obtainable resources to enhance

on smoothly financing current return on the resources or capital. Maximizing resources involves analyzing the costs and benefits
of various sources of not-for-profit revenues. Two possible sources of income are business income
operations by making the most
and planned gifts. Business income earned by a not-for-profit must be segregated between that
efficient use of current or liquid
earned in pursuit of its mission and that from activity undertaken simply to make money.
funds, and by maximizing
available and obtainable Cash flow planning
resources to enhance return on Cash is a vital resource for a not-for-profit organization. To maintain financial viability, the

the resources or capital. organization must have enough cash to pay its bills. Accrual basis financial statements can report
an excess of revenues over expenses but this does not necessarily mean that there is cash in the
bank. Cyclical and seasonal fluctuations also have an impact on an organization’s cash. Cash
inflows and outflows for most not-for-profits typically fluctuate throughout the year. This increases
the importance of the budgeting process because obligations must be met on a timely and
consistent basis. The organization must plan ahead for those periods when cash inflow tends to
be less than cash outflows. Postponing expenditures or accelerating constituent billings are two
options for solving the problem.

Once the annual operating and capital budgets are authorized, they can be converted into cash
flow budgets to verify the availability of resources and to highlight times of lower than expected
cash flow. The process includes estimating when collections on year-end receivables will occur;
calculating the normal time lag between invoicing or billing for services or pledges and the actual
receipt of cash; and charting the expected expenditure of cash according to the month payment is
due. Then factor in the expected capital expenditures, sales of assets, borrowing, debt repayment
and other financing transactions. A model cash flow budget reflects a policy decision to maintain
a minimum cash level. Organizations need to plan from day one to build working capital reserves
equivalent to at least several months of operating expense. When excess cash reserves have
accumulated, the organization must plan for temporary cash investments to maximize the return
on those resources. As much money as possible should be kept in federally insured, interest
bearing accounts to maximize an organization’s yield on its cash. Short term investments of excess
cash should be chosen to balance maximization of interest earned with emergency access to the
invested cash. Some options are certificates of deposit, treasury bills, and money market accounts.

Once cash reserves exceed the amount needed for one operating cycle, longer-term investments
need to be evaluated. Investment policies must weigh the permissible level of risk to the
organization’s resources in relation to expected returns. Any equity or debt investments chosen
will depend on the board’s written investment policy. If the not-for-profit is a trustee on a
charitable remainder trust, then it is under a duty to the ultimate beneficiary to invest and manage
5 the funds of the trust as a prudent investor would, in light of the purposes, terms, distribution
requirements and any other circumstances of the trust.

Under common law, the not-for-profit owes a fiduciary duty to its contributors and grantors to use
gifts for the purposes for which the funds are given. A mechanism for tracking donated money
and its use must be in place. Many organizations achieve this by isolating restricted gifts. There
can be additional accounting expense associated with a restricted gift. Grant expenditures often
require very specialized reporting to granting agencies.

Endowment Management
The total return concept is Not-for-profit managers and board members face numerous questions when making endowment

a relatively new concept in management decisions. How many years must the endowment remain restricted? Can the funds
be used for another purpose in a time of crisis? Are realized gains treated as current income? Is
endowment management. Any
the endowment principal defined as its original sum or is it the original sum plus all appreciations
appreciation in asset value used
less declines in underlying values? Do the original endowment creators wish the original asset to
to be treated as an addition to be retained? Can it be sold? If sold for cash, is there any restraint on the way the cash may be
principal; it is now thought of as reinvested? Must it be offered to a particular person first before the not-for-profit can sell the

income. original asset?

The total return concept is a relatively new concept in endowment management. Any appreciation
in asset value used to be treated as an addition to principal; it is now thought of as income. The
Ford Foundation’s study of 1969 — “The Law and Lore of Endowment Funds” stated:

“Prudence would call for the retention of sufficient gains to maintain purchasing power in the
face of inflation and to guard against potential losses, but, subject to the standard that prudence
dictates, the expenditure of gains should lie within the discretion of an institution’s directors.”

In addition, many states have adopted the Uniform Management of Institutional Funds Act
(UMIFA). The act sanctions the inclusion of gains (realized and unrealized) in currently expendable
income alongside dividends and interest. Therefore, total return is now reported on the Statement
of Activities. The National Association of College and University Business Officers (NACUBO)
advocates this policy. The AICPA Auditing Guide for Not-for-profit Organizations provides that the
governing board may make a portion of realized, and in some cases unrealized, net gains available
for current use. The unexpended increase or decrease in value (appreciation) of the securities
remaining in the investment portfolio is reported as temporarily restricted funds under Financial
Accounting Standard 117.

The Use of Fund Accounting


Fund accounting is a method for recording resources whose use may be limited by donors,
granting agencies, governing boards, or other individuals or entities or by law. Each fund
consists of a self–balancing set of asset, liability, net asset, revenue and expense accounts. Fund
balances or net assets should be classified on the statement of financial position as unrestricted,
temporarily restricted and permanently restricted net assets based on the existence and type of
donor-imposed restrictions. Using a fund accounting system allows an organization to segregate
financial resources between those dollars immediately available for ongoing operations and those
dollars intended for a donor specified use. In addition, a fund accounting system provides an audit
6 trail as the dollars are spent for their intended purpose and thereby released from the restriction.
Receivables and payables between fund groups are not organizational assets or liabilities. A
statement of financial position must clearly label and arrange those interfund items to eliminate
their amounts when displaying total assets or liabilities. For external reporting purposes, a fund
balance may have to be divided among more than one net asset class.

Operating Fund

Other fund balances, including Also known as the unrestricted current fund, this fund is used to record organizational activity that
is supported by resources over which governing boards have discretionary control. The principal
those arising under agreements
sources of unrestricted current funds are unrestricted contributions from donors; exchange
with trustees under bond
transactions with members, clients, students, customers and others; and unrestricted investment
indentures and those designated income. Resources are used to help meet the costs of providing the organization’s programs and
by the organization’s governing supporting services.
board for the purchase, renewal
Restricted Current (Restricted Operating or Specific Purpose) Funds
or replacement of property and
These fund types are used to record organizational activities that are supported by resources
equipment should be classified
whose use is limited by external parties to specific operating purposes. Principal sources of
as unrestricted net assets. restricted current funds are contributions from donors; contracts; grants and appropriations;
endowment income; and other sources whose resource providers have stipulated the specific
operating purpose for which the resources are to be used. Fund balances of current restricted
current funds represent net assets held for specified operating activities that have not yet been
used. A portion of the fund balance that represents amounts contributed with donor-imposed
restrictions should be classified as temporarily restricted net assets. Fund balances representing
amounts received with limitations other than donor imposed restrictions, such as contractual
limitations, should be classified as unrestricted net assets. Any portion of the fund balance that
represents an unearned revenue resulting from an exchange transaction should be reported as a
liability.

Plant (Land, Building, and Equipment) Funds


Some not-for-profit organizations record plant and equipment (and resources held to acquire
them) in a plant fund or funds. A plant fund may be a single group of accounts or may be
subdivided into some or all of the following sub fund account groups: unexpended plant funds,
funds for renewal and replacement, funds for retirement of indebtedness and investment (or Net
investment) in plant funds. Unexpended plant fund balances and renewals and replacement fund
balances represent net assets that have not yet been used to acquire, renew or replace plant and
equipment. Retirement of indebtedness fund balances represent net assets held to service debt
related to the acquisition or construction of plant and equipment. Any portion of those fund
balances that represents amounts received with donor imposed restrictions should be classified in
the Statement of Financial Position as temporarily or permanently restricted net assets depending
on the nature of the restriction.

Other fund balances, including those arising under agreements with trustees under bond
indentures and those designated by the organization’s governing board for the purchase, renewal
or replacement of property and equipment should be classified as unrestricted net assets. Unless
the organization has a formal policy for recognizing an implied time restriction on long-lived
assets, these designated resources would be classified as temporarily restricted net assets.
7
Investment-in-plant fund balances represent assets invested in plant and equipment less any
liabilities related to those assets. These fund balances should be classified as permanently
restricted net assets to the extent that donors have imposed restrictions that neither expire by the
passage of time nor can be fulfilled nor removed by actions of the organization, or the proceeds
from the ultimate sale or disposal of contributed assets must be reinvested in perpetuity. Amounts
representing property and equipment acquired with unrestricted resources or with resources
whose use is limited by parties other than donors should be classified as unrestricted net assets.

Loan Funds
Some not-for-profit Some not-for-profit organizations use loan funds to account for loans made to students,
organizations use loan funds employees and other constituents and those resources available for loan purposes. The assets

to account for loans made to initially made available for the loans may be provided by donors or various governmental and
other granting agencies or designated by governing boards. Fund balances of loan funds represent
students, employees and other
net assets available for lending. They should be classified as temporarily or permanently restricted
constituents and those resources
if they carry donor-imposed restrictions. They are classified as unrestricted if they are board
available for loan purposes. designated. Any portion that represents a refundable advance, such as under a governmental loan
program, should be classified as a liability.

Endowment Funds
There are generally three kinds of endowment. A permanent endowment refers to amounts
that have been contributed with donor-specified restrictions that the principal be invested in
perpetuity; donors may also restrict the income from these investments. A term endowment is
similar to permanent endowment, except that at some future time or upon the occurrence of
some specified future event, the resources originally contributed become available for unrestricted
or purpose-restricted use by the entity. Quasi-endowment is a term for resources designated by
an entity’s governing board to be retained and invested for specified purposes for a long but
unspecified period.

Fund balances of endowment funds represent net assets for which various limitations exist on
the resources invested and, in some cases, on the income generated by those resources. Fund
balances that represent term endowments for which the principal must be maintained for a
specific period or must be used at the end of the term for a specified purpose should be classified
as temporarily restricted net assets. Fund balances that represent quasi-endowments or other
amounts designated by the organization’s governing board should be classified as unrestricted net
assets unless donor imposed restrictions are imposed on their use.

Annuity and Life-Income (Split Interest) Funds


Annuity and life income funds may be used to account for resources provided by donors under
various kinds of agreements in which the organization has a beneficial interest in the resources
but is not the sole beneficiary. Examples include charitable remainder and lead trusts; charitable
gift annuities, and pooled life income funds. Fund balances of these funds represent a not-for-
profit’s beneficial interest in the resources contributed by donors under split interest agreements.
If any of these resources will become part of the permanent endowment when the agreement
terminates, they should be classified as permanently restricted net assets.

8
Agency or Custodian Funds
Agency or custodian funds are used to account for resources held by the not-for-profit
organization as an agent for resource providers before those resources are transferred to third-
party recipients specified by the resource providers. The not-for-profit entity has little or no
discretion over the use of these resources. Assets always equal liabilities in agency funds. No net
assets are reported.

Summary
about Blackbaud The budgeting process and the ongoing management of cash and other assets are two critical
Blackbaud is the leading global provider areas of focus for not-for-profit financial managers. This focus is dictated by the overarching
of software and related services designed stewardship obligations of a charitable organization that receives money from the public to meet a
specifically for nonprofit organizations. More perceived societal need. Fund accounting is a method that assists the organization in segregating
than 12,500 organizations use Blackbaud donated money by time and purpose restriction as stated by external resource providers —
products and consulting services for fundraising, donors, granting organizations and governmental entities. Fund accounting systems today can be
financial management, business intelligence set up to mimic either traditional fund accounting principles or to categorize transactions along
and school administration. Blackbaud’s FAS 117 reporting lines. It is a challenge for a for-profit commercial system to track the flows of
solutions include The Raiser’s Edge®, The money between funds as time and purpose restrictions are met. Either way, the management of
Financial Edge™, The Education Edge™, a not-for-profit using a fund accounting system should consider two things: the reporting needs
The Information Edge™, WealthPoint™ and of day-to-day financial management and the ability to effectively demonstrate stewardship of
ProspectPoint™, as well as a wide range of donated resources.
consulting and educational services. Founded in

1981, Blackbaud is headquartered in Charleston, For more educational papers like this or to request a speaker to present on this topic,
South Carolina, and has operations in Toronto, please visit the Resources section of Blackbaud’s Web site:
Ontario, Glasgow, Scotland, and Sydney, www.blackbaud.com
Australia. solutions@blackbaud.com | 800-443-9441

For more information about Blackbaud

solutions, contact a Blackbaud account Bibliography


representative. In the United States and Canada

call toll-free 800-443-9441. In Europe call +44 Anthony, Robert N. and David W. Young, Management Control in Not-for-profit Organizations,
(0) 141 575 0000 or visit us on the web at Richard D. Irwin, Inc., Boston, MA, 5th Edition, 1994.
www.blackbaud.com

Blazek, Jody, Financial Planning for Not-for-profit Organizations, John Wiley & Sons, Inc., New
York, NY 1996.

Horngren, Charles T., George Foster, and Srikant M. Datar, Cost Accounting: A Managerial
© July 2004, Blackbaud Inc Emphasis, Prentice Hall, Upper Saddle River, NJ, 9th edition, 1997.
This white paper is for informational purposes only.
Blackbaud makes no warranties, expressed or implied,
in this summary. The information contained in this
document represents the current view of Blackbaud, Inc.
on the items discussed as of the date of this publication.

The Raiser’s Edge is a registered trademark of Blackbaud


Inc. The Financial Edge, The Education Edge, and The
Information Edge are all trademarks of Blackbaud, Inc.
The names of actual companies and products mentioned
herein may be the trademarks of their respective owners.

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