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    The Market - An Analysis

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    Marlene Braids
    The document provides demographic and educational data about Oman. It analyzes the population distribution across Oman's regions, with the largest populations in Muscat, North Al Batinah, and Al Dakhiliya. Over 60% of Omanis are between ages 5-19. The document also examines the private and government school systems. Private schools are most numerous in Muscat, North Al Batinah, and Al Dakhiliya. Government schools educate over 500,000 students and are most common in North Al Batinah, Dhofar, and Muscat. Overall, North Al Batinah has the largest student population across both school systems.

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    The Market - An Analysis

    Uploaded by

    Marlene Braids
    54 views18 pages
    The document provides demographic and educational data about Oman. It analyzes the population distribution across Oman's regions, with the largest populations in Muscat, North Al Batinah, and Al Dakhiliya. Over 60% of Omanis are between ages 5-19. The document also examines the private and government school systems. Private schools are most numerous in Muscat, North Al Batinah, and Al Dakhiliya. Government schools educate over 500,000 students and are most common in North Al Batinah, Dhofar, and Muscat. Overall, North Al Batinah has the largest student population across both school systems.

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    The Market- An Analysis

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    The document provides demographic and educational data about Oman. It analyzes the population distribution across Oman's regions, with the largest populations in Muscat, North Al Batinah, and Al Dakhiliya. Over 60% of Omanis are between ages 5-19. The document also examines the private and government school systems. Private schools are most numerous in Muscat, North Al Batinah, and Al Dakhiliya. Government schools educate over 500,000 students and are most common in North Al Batinah, Dhofar, and Muscat. Overall, North Al Batinah has the largest student population across both school systems.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    54 views18 pages

    The Market - An Analysis

    Uploaded by

    Marlene Braids
    The document provides demographic and educational data about Oman. It analyzes the population distribution across Oman's regions, with the largest populations in Muscat, North Al Batinah, and Al Dakhiliya. Over 60% of Omanis are between ages 5-19. The document also examines the private and government school systems. Private schools are most numerous in Muscat, North Al Batinah, and Al Dakhiliya. Government schools educate over 500,000 students and are most common in North Al Batinah, Dhofar, and Muscat. Overall, North Al Batinah has the largest student population across both school systems.

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    TWO QUESTIONS THAT NEED TO BE ASKED BEFORE STARTING ANY BUSINESS

    Is the market opportunity large enough ? Is the business inherently scalable?

    AN ANALYSIS OF THE MARKET

    Omani Population

    Omani Demographics Distribution of the Private School Market Distribution of the Government School Market

    POPULATION OF OMAN
    Total Population: 3,295,298 -Omani: 2,013,158 (61%) -Expatriates: 1,282,140 (39%)
    Muscat Dhofar Musandam Al Buraimi Al Dakhiliya North Al Batinah South Al Batinah South Al Sharqiya North Al Sharqiya Al Dhahira Al Wusta Grand Total
    2007 422.590 164.002 21.881 41.141 251.661 375.660 227.983 150.799 130.817 118.283 17.880 1922.697 2008 434.403 168.004 22.408 42.087 257.051 383.534 232.762 154.039 133.626 120.996 18.270 1967.180 2009 447.401 172.500 22.997 43.650 263.307 392.499 238.201 157.802 136.891 123.588 18.723 2017.559 2010 407.006 164.073 21.898 43.026 269.069 386.535 234.415 157.281 136.113 118.877 19.043 1957.336 2011 418.652 168.764 22.526 44.261 276.721 397.563 241.085 161.758 139.979 122.262 19.587 2013.158

    Muscat is the Capital of Oman and is considered the main metropolis with the highest density of population of about 30.5% but only 21% of Omanis reside in Muscat.

    Omani Population Distribution in 2011

    Omanis make up 42% and Expatriates are 58% of total population in Muscat. The other main cities in Oman population wise are respectively: Salalah Sohar Suwaiq Ibri Saham

    South Al Batinah 12% Al Dakhiliya 14%

    Dhofar 8%

    South Al Sharqiya 8% North Al Sharqiya 7% Al Dhahira 6%

    North Al Batinah 20%

    Al Buraimi 2%
    Musandam 1%

    Muscat 21%

    Al Wusta 1%

    DEMOGRAPHICS OF OMAN
    Omani Demographic Distribution
    75-79 1% 80+ 1% 5-9 10%

    0-4 14%

    70-74 1%
    65-69 1% 60-64 2%

    10-14 9% 15-19 12% - 627 Thousand (31%) of the total Omani population is between the ages of 5 and 19.

    - 415 Thousand (66%) reside in Muscat and the regions North and North-West of Muscat (Max. 2 hours drive from Muscat)

    55-59 2%
    50-54 3%

    PERCENTAGE OF OMANIS IN THE AGE GROUP (5-19) TO TOTAL OMANIS OF THE SAME AGE GROUP
    Al Dakhiliya, 14% 86 Thousand
    North Al Batinah, 20% 124 thousand

    20-24 12%

    45-49 3% 40-44 4%
    30-34 8%

    25-29 11%

    35-39 6%

    Muscat, 21%, 1 130 thousand

    South Al Batinah, 12%, 75 thousand

    Omani Population Distribution Trend by Region (%)


    25%

    20%

    15%

    10%

    5%

    0%
    Muscat North Al Al Dakhiliya South Al Batinah Batinah Dhofar
    2008

    South Al Sharqiya
    2009

    North Al Sharqiya
    2011

    Al Dhahira Al Buraimi Musandam Al Wusta

    2007

    2010

    Trends of Regional Population in Thousands


    475 450 425 400 375 350 325 300 275 250 225 200 175 150 125 100 75 50 25 0 2006 2007 2008 2009 2010 2011

    Muscat Dhofar Al Buraimi

    North Al Batinah South Al Sharqiya Musandam

    Al Dakhiliya North Al Sharqiya Al Wusta

    South Al Batinah Al Dhahira

    MAP OF OMAN REGION-WISE WITH OUR FOCUS AREAS

    Dakhiliya

    -Muscat: 1% of total land mass, and 21% of total Omani population -Al Batinah: 4% of total land mass, and 32% of total Omani population -DaKhiliya: 10% of total land mass, and 14% of total Omani population

    OVERVIEW OF THE EDUCATIONAL SYSTEM IN OMAN


    BIG PICTURE TO DETAILS Lets take a closer look at the Educational system in Oman The Educational System in Oman is categorized into: Private Schools (KG1 Grade 12) Government Basic Educational System (Grades 1-12 Government General Educational System (Grades 1-12) International Private Schools

    DISTRIBUTION OF PRIVATE SCHOOLS REGION-WISE


    Number of Private Schools Regionally
    2008 Muscat Al Batinah Al Dakhiliya Al Sharqiya Dhofar Al Dhahira Al Buraimi Musandam Al Wusta Total 83 38 19 29 21 6 3 1 0 200 2009 NA NA NA NA NA NA NA NA NA NA 2010 153 86 48 53 23 13 8 2 1 387 2011 155 96 51 56 26 11 8 2 1 406 2008 41.50% 19.00% 9.50% 14.50% 10.50% 3.00% 1.50% 0.50% 0.00% 100% 2009 NA NA NA NA NA NA NA NA NA NA 2010 39.53% 22.22% 12.40% 13.70% 5.94% 3.36% 2.07% 0.52% 0.26% 100% 2011 38.18% 23.65% 12.56% 13.79% 6.40% 2.71% 1.97% 0.49% 0.25% 100%

    GRAPHICAL REPRESENTATION OF PRIVATE SCHOOLS REGION-WISE

    Private Schools (2011)


    Muscat 38%

    Wusta 0% Dhahira 3% North Sharkiya 6% South Sharkiya 8%

    Dhofar 6% Musandam 0% Buremi 2%

    South Al Batinah 9%

    Dhakaliya 13% North Al Batinah 15%

    THE TRENDS OVER THE PAST FOUR YEARS


    Trends over the past four years* in number of Private schools and their rate of increase/decrease region-wise. *Figures are not available for 2009
    Trend in Number of Private Schools Regionally
    180
    160 140 45.00% 40.00% 35.00% 30.00% 25.00% 20.00% 60 15.00% 40 10.00%

    Percentage Shift in Rigional Private Schools

    120
    100

    80

    20
    5.00% 0

    0.00%

    2008

    2009

    2010

    2011

    2008

    2009

    2010

    2011

    TOTAL NUMBER OF STUDENTS IN PRIVATE SCHOOLS


    Number of Students in Private Schools Over Three Years
    Grade 12 Grade 11 Grade 10
    Grade 9

    1,114

    1,017 1,017 1,252


    1,442

    Grade 8 Grade 7
    Grade 6 Grade 5

    1,643 1,986
    2,871

    Grade 4 Grade 3
    Grade 2

    3,599 4,204 5,212


    10,260

    Grade 1

    2,000

    4,000

    6,000

    8,000

    10,000

    12,000

    Academic Year 11/12

    Academic Year 10/11

    Academic Year 09/10

    NUMBER OF GOVERNMENT SCHOOLS IN OMAN


    Statistics on Government Education
    Although Muscat comprises 30.5% of total population in the country, only 21% of Omanis reside in Muscat. Muscat is ranked 3rd in total number of government schools though!

    Number of Government Schools


    Region
    North Al Batinah Dhofar Muscat
    Al Dakhiliya

    Basic Ed
    141 129
    106

    General Ed Total
    34 21
    35

    Percentage
    17% 14%
    14%

    175 150
    141

    116 100 74 58 70
    25

    23 16 13 26 11
    2

    139 116 87 84 81
    27

    13% 11% 8% 8% 8%
    3%

    South Al Batinah Sohar is the 3rd largest city in the country and is the capital of North Al Batinah region. This region has the largest number of government schools! South Al Sharqiya North Al Sharqiya Al Dhahira
    Al Buraimi

    Salalah is the capital of Dhofar, a region that is one third of the total land mass of Oman.

    Al Wusta

    22 14 855

    1 3 185

    23 17 1040

    2% 2% 100%

    Musandam Total

    SIZE OF THE GOVERNMENT SCHOOL MARKET- REGION AND GENDER WISE


    NUMBER OF STUDENTS

    Region
    Muscat

    Males
    43,741

    Females
    44,152 *

    Total
    87,893

    Percentage
    17%

    Dhofar Musandam Al Buraimi Al Dakhiliya North Al Batinah South Al Batinah South Al Sharqiya North Al Sharqiya Al Dhahira
    Al Wusta

    19,553 2,510 5,613 39,523 * 52,100 * 34,931 * 21,808 21,226 16,484


    2,994

    20,537 * 2,262 5,438 38,664 51,027 33,629 21,769 20,278 16,233


    2,581

    40,090 4,772 11,051 78,187 103,127 68,560 43,577 41,504 32,717


    5,575

    8% 1% 2% 15% 20% 13% 8% 8% 6%


    1%

    260,483

    256,570

    517,053

    LOCATION OF THE STUDENTS

    DISTRIBUTION OF STUDENTS IN GOVERNMENT SCHOOLS REGION-WISE


    120,000
    103,127 100,000

    87,893
    78,187

    80,000
    60,000 40,090 40,000

    68,560 43,577 41,504


    32,717 4,772 Muscat Dhofar Musandam

    20,000
    -

    11,051

    5,575 Al Dakhiliya North Al Batinah South Al Batinah South Al Sharqiya North Al Sharqiya Al Dhahira Al Wusta

    Al Buraimi

    DISTRIBUTION OF STUDENTS IN THE BASIC EDUCATIONAL SYSTEM

    Basic Ed
    South Al Batinah 12% Al Dakhiliya 13% South Al Sharqiya 9% North Al Sharqiya 7%
    Al Dhahira 8%

    Muscat 12%

    Al Buraimi 3% Al Wusta 3% Musandam 2% North Al Batinah 16%

    Dhofar 15%

    DISTRIBUTION OF STUDENTS IN THE GENERAL EDUCATIONAL SYSTEM General Ed


    Al Dakhiliya 12%

    South Al Batinah 9%

    South Al Sharqiya 7%

    Muscat 19%

    North Al Sharqiya 14%

    Al Dhahira 6% Al Buraimi 1% Dhofar 11% Al Wusta 1% Musandam 2%

    North Al Batinah 18%

    TOTAL NUMBER OF STUDENTS IN THE BOTH THE SYSTEMS


    Total Student Distribution in Basic and General Ed South Al Batinah 11% Al Dakhiliya 13%
    South Al Sharqiya 8% North Al Sharqiya 8%

    Muscat 14%

    Al Dhahira 8% Al Buraimi 3% Al Wusta 2% Dhofar 14% North Al Batinah 17% Musandam 2%

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