Sonali B Plan

STRENGTH
1. Has available technical expertise in

designing and craftsmanship in the
area of Gems and Jewellery.
2. Backed by strong management with
marketing s t r a t e g y .
3. Manufactured handcraft jewellery
along with branded j e w e l l e r y t o
c a r t e r diverse markets in line of
developing relationship with
dealers in various part of
metropolitan cities.
4. Investing upgrading the
technology in order to maintain
the efficiency of its operation
OPPORTUNITIES
1. Gems and Jewellery to grow by 12%
2. Tax regime to structure to develop
India as a global hub for Jewellery
and Gems
3. Increase in wealth leading increase
consumption is expected to boost
demand for the sector.
WEAKNESS
1. A small player in size compare to its
competitor.
2. No well-established brand like other
companies tannish from Tata
3. No linkages established outside India
in terms marketing of product or
establishing branches
THREATS
1. Unusually increase in the price of
gold and rough diamonds
2. Fluctuation in currency special
appreciation of rupee against dollar
3. Change in fashion trend
4. Lot of competitions
Form of ownership
The company adopt partnership model where in the joint ownership lies with 5 individual
namely Heena marketing ,Sonali- human resource ,deepika- production, shivani- finance,
ashdeep- designer
With regard to the responsibilities among the partner different portfolio have been assign for
which the concern partner is accountable and can take decision. In same line Heena is been
heading marketing, Sonali is been heading human resource, Deepika is been heading
production, Shivani is been heading finance, Ashdeep is been heading designer
The decision which are to be commonly decided for the benefit of the company has to be
highlighted and discuss among all the partner. The decision which holds majority has is
concered.
Company structure
BOARD OF DIRECTORS
FINANCE
HEAD
FINANCE
MANAGER
ASSISTANT
ACCOUNTANT
MARKETING HEAD
PRODUCTION
MANAGER
SUPERVISOR
HR
MANAGER
MARKETING
MANAGER
HR ASSISTANT
WORKER
S
COMPENSATION AND BENEFITS

Our company has a policy which provides 10% job reservation for women and also running
in co-educational English medium school for the children of employee of our company and
the resident of this nearby area.
Our company also give other benefits like sick leave, bonus for good performance etc
EMPOLYEE
MARKETING HEAD
HR HEAD
SALARY
1,35,000
1,15,000
BENEFITS
PER TARGET 10% INTEREST
MEDICIAL
+
HEALTH
FINANCE HEAD
1,50,000
BENEFITS
MEDICIAL
PRODUCTION HEAD
FINANCE MANAGER
MARKETING MANAGER
HR MANAGER
PRODUCTION MANAGER
DESIGNER
ASSISTANT
ACCOUNTANT
1,20,000
60,000
70,000
65,000
80,000
85,000
35,000
SUPERVISOR
HR ASSISTANT
WORKER
55,000
40,000
20,000
HEALTH
BENEFITS
30 DAYS LEAVE ANNUALLY
PER TARGET 2% INTEREST
HOUSING FACILITIES
EDUCATION FACILITIES
HOUSING + EDUCATIONAL
FACILITIES
ANNUAL INCREAMENT
ANNUAL INCREAMENT
BONUS
RESPONSIBILITIES
MARKETING HEADS AND MANAGERS
They have many duties and responsibilities, including managing and overseeing product,
pricing and distribution strategies, and participating in trade shows and public relations
activities. If you are both analytical and creative and can make sound business decisions, you
have some of the necessary skills to perform the duties of a marketing manager.
FINANCE HEADS AND MANAGERS
Monitor and manage all expense within the allotted budget.Establish key financial strategies
to enhance business profitability. Ensure financial team follows company policies and
regulations. Develop standard accounting procedures to improve financial operations
efficiency. Participate in performance evaluation of finance staff and conduct counseling
sessions to identify skill development needs. Review annual budgets and recommend any
changes if needed. Assist in account payable and receivable activities. Perform account
reconciliation activities. Generate financial reports related to budgets, account payables,
account receivables, expenses, etc. Ensure accurate calculation and distribution of salaries
and other benefits to employees. Establish accurate forecasts regarding expenses and
revenues and manage regular reporting requirements.
HUMAN RESOURCE HEADS AND MANAGERS
Similar to other department managers, a human resource manager has two basic functions:
overseeing department functions and managing employees. For this reason, a human
resources manager must be well-versed in each of the human resources disciplines
compensation and benefits, training and development, employee relations, and recruitment
and selection. Core competencies HR managers have are solid communication skills and
decision-making capabilities based on analytical skills and critical thought processes.
PRODUCTION HEADS AND MANAGERS
A production manager is a person who undertakes the task of monitoring and ensuring
smooth functioning of the production process, preparing production plans after making
detailed surveys, along with researching and ensuring consistent supply of raw materials and
essentials to facilitate production of goods.
Objectives of b-plan
To form a single minded body of members who have come together for a common interest.
A body, that represents the trade on national issues affecting the smooth functioning of
business.
To promote proficient trade practice, by structuring high quality standards in every aspect of
business.
Updating the members, via a common web site, newsletters and promotional activities of
the new developments of the trade.
Regular news updated on notifications, rules and regulations declared by the Government.
Promoting the trade, by participating in promotional events on a national level, trying to
enhance indigenous markets by uplifting the trade and incorporating the joys of shopping of
gems and Jewellery in the country.
Encouragement of trade through the organization of consumer exhibits in India that elevates
business and promotes its members.
Initiating a Jeweller's credibility program and issuing Store Certifications.
Initiating educational and research institutes that help in developing superior quality and
high standards for effective functioning of the trade.

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STRENGTH

1. Has available technical expertise in

COMPENSATION AND BENEFITS

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