Interactive Architecture (Media Facades: Seminar
Interactive Architecture (Media Facades: Seminar
Interactive Architecture (Media Facades: Seminar
INTERACTIVE ARCHITECTURE
(MEDIA FACADES)
TLVS MURTHY
1100100195
SECTION-B
ABSTRACT
Interactive Architecture is a processes-oriented guide to creating dynamic spaces and
objects capable of performing a range of pragmatic and humanistic functions. These
complex physical interactions are made possible by the creative fusion of embedded
computation (intelligence) with a physical, tangible counterpart (kinetics). A uniquely
twenty-first century toolbox and skill set virtual and physical modeling, sensor
technology, CNC fabrication, prototyping, and robotics necessitates collaboration across
many diverse scientific and art-based communities. Interactive Architecture includes
contributions from the worlds of architecture, industrial design, computer programming,
engineering, and physical computing.
INTRODUCTION
The term Media Facade is often associated with over-dimensional screens and
animated, illuminated advertising, and places like Times Square, the Strip in Las Vegas
and Hong Kong are trailblazers for this media architecture. The faade itself is
dematerialized and turned into one huge advertising medium for sending messages. At
the onset of dusk the building moves into the background and serves only as a
backdrop for the light show which then becomes the main attraction. Media facades can
evoke the most diverse emotions, from a big city feeling to annoyance at light pollution.
They are also seen as tourist attractions, Pop Art or as eye sores.
Architecture tends to use media facades more and more as a stylistic feature. What
used to be applied to facades after construction more in the way of a blemish is now
part of the planning process and offers new scope for visionary design which coined the
term 'Mediatecture'.
OBJECTIVES
of what a public display application is: what types of applications can be developed, how
and what resources are guaranteed by the display system and which are not, how the
display system manages the various applications that may be running and the
resources assigned to each application, how users interact with an application, etc.
METHODOLOGY
Survey will be carried in vijayawada, in locations having digital displays in facades.
The impact of the digital display will be studied to analyze both positive and
negative impacts on people.
Study the behavior patterns of people in response to the displays.
Study of the role of digital displays plays in that particular location.
Analyzing the locations for digital displays.
After the completion of the survey , analysis on Vijayawada is compared with
other developed cities to
SHOPPERSTOP
(SHOPPING COMPLEX) in
Vijayawada