Research Analytics
Research Analytics
Research Analytics
MANAGEMENT TEXTBOOKS
ISBN: 9789351198086 | Pages: 347 | Authors: Dr. Ajay Kumar Chauhan & DT Editorial Services | Price: Rs. 489/
Book Description
This book is specially designed to explain the basic fundamentals of analytics required for research projects. The book is
extremely helpful for students who want to make their career in the area of analytics and data science. It not only covers the
basic concepts of statistics required for data analytics but also explains advance topics of analytics such as structural equation
modeling and panel data analytics in detail. The book also guides research students who need to conduct data analysis in their
research projects.
Table of Contents
1: Concept of Research and Data Types in
Research Analytics
1.1 Research Process
1.2 Data and Related Concepts
1.3 Types of Data
1.3.1 Primary and Secondary Data
1.3.2 Data in Qualitative Research
1.3.3 Data in Quantitative Research
1.4 Data Dictionary
1.5 Statistical Software for Data Analysis
2: Reliability and Validity Analysis
2.1 Meaning of Reliability and Validity
2.2 Reliability Analysis
2.2.1 Testing Internal Consistent
Reliability in SPSS
2.2.2 Testing InterRater Reliability
Using Cohen's Kappa Statistics
2.3 Validity Analysis
2.3.1 Content Validity
2.3.2 Construct Validity
2.3.3 Internal and External Validity
2.3.4 Criterion Validity
2.4 Testing of Construct Validity with CFA
Using AMOS Software
Data in SPSS
5: Descriptive Statistics
5.1 Frequency Distributions
5.2 Measures of Central Tendency
5.3 Measures of Dispersion
5.4 Distribution Analysis
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