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    Denny's Resturant

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    Henry Bet
    Jim Adamson has successfully changed the corporate culture at Advantica by embracing organizational change and diversity. He implemented intensive diversity training for all employees from entry-level to directors. This training, along with diversity-focused videos, helped shift the core problems at Advantica by establishing a truly diverse and inclusive work environment as its priority. However, maintaining these efforts will be important to sustain this change. The biggest challenge previously was that the company projected a discriminatory environment toward women and minorities; the new diversity strategy and culture demonstrates a commitment to valuing all differences.

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    Denny's Resturant

    Uploaded by

    Henry Bet
    145 views4 pages
    Jim Adamson has successfully changed the corporate culture at Advantica by embracing organizational change and diversity. He implemented intensive diversity training for all employees from entry-level to directors. This training, along with diversity-focused videos, helped shift the core problems at Advantica by establishing a truly diverse and inclusive work environment as its priority. However, maintaining these efforts will be important to sustain this change. The biggest challenge previously was that the company projected a discriminatory environment toward women and minorities; the new diversity strategy and culture demonstrates a commitment to valuing all differences.

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    483296 Denny's Resturant

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    483296 Denny's Resturant

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    Jim Adamson has successfully changed the corporate culture at Advantica by embracing organizational change and diversity. He implemented intensive diversity training for all employees from entry-level to directors. This training, along with diversity-focused videos, helped shift the core problems at Advantica by establishing a truly diverse and inclusive work environment as its priority. However, maintaining these efforts will be important to sustain this change. The biggest challenge previously was that the company projected a discriminatory environment toward women and minorities; the new diversity strategy and culture demonstrates a commitment to valuing all differences.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    145 views4 pages

    Denny's Resturant

    Uploaded by

    Henry Bet
    Jim Adamson has successfully changed the corporate culture at Advantica by embracing organizational change and diversity. He implemented intensive diversity training for all employees from entry-level to directors. This training, along with diversity-focused videos, helped shift the core problems at Advantica by establishing a truly diverse and inclusive work environment as its priority. However, maintaining these efforts will be important to sustain this change. The biggest challenge previously was that the company projected a discriminatory environment toward women and minorities; the new diversity strategy and culture demonstrates a commitment to valuing all differences.

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    Running Head: DENNYS RESTAURANT CASE STUDY

    Dennys Restaurant Case Study


    Students Name
    Institution Affiliation

    DENNYS RESTAURANT CASE STUDY

    Question 1: Has Jim Adamson been successful in changing the corporate culture at Avantica?
    Yes. Jim has been able to change the corporate culture of Advantica due to his ability to
    accept change. He comprehended that undertaking change at a cultural level was a vital approach
    that would add to systematic change in behaviour and attitude diversity among the employees.
    This was because the cultural value and dimension of the organization is tied to the core or key
    beliefs and value in the organization (Foster, 2010). First, as the CEO of the company he
    embraced the concept that leadership drives organizational change.
    Question 2: How effective is the diversity strategy Advantica has put in place?
    The strategy was very effective. First, they knew that they had to use intensive training as
    a tool towards cultural change. Everyone was needed to take part in various training programs.
    From the cooks, to the directors training was mandatory. Besides, all the services and cooks were
    called upon to watch a video on diversity.
    Question 3: .Do their efforts get to the core problems at Advantica?
    Advanticas efforts to change the image of the company has changed the core problems
    of the organization. However, this effort as to be constant to stay relevant. The Dennys diversity
    states it better in their corporate mission: we are committed to value differences by making
    diversity change a priority (Foster, 2010).
    Question 4: What are the other major challenges facing the financial future of Advantica?
    The primary or key challenge facing the company was projecting a business working
    environment that was discriminative to gender and race. The restaurant made a statement that it
    was a good place for minorities and women eliminating the others.
    Question 5: What other avenues of communication could be used to demonstrate the new
    corporate culture of diversity?

    DENNYS RESTAURANT CASE STUDY


    Denny can establish a good relationship with student unions especially colleges and
    universities that are familiar with minority groups. They can also sponsor university and college
    level events such as Asian fashion shows and other cultural events that bring the minorities
    together. He also needs to show support all traditional and religious groups; this is mainly after
    the incident that Arabs were discriminated.

    DENNYS RESTAURANT CASE STUDY


    References
    Foster, M. (2010). Denny's: From Worst to First Thanks To Chief Diversity Officer Rachelle
    Hood.BlackNews.com - Black News African American News Black History. Retrieved
    from http://www.blacknews.com/pr/dennys101.html

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