ET Lesson 10

Empowerment Technologies
LESSON 10
Interactive Multimedia
So far, we have managed to add interactivity to your personal blog, website, and even your
company website. At this point, you can already consider that these websites are, indeed, Web 2.0.
At some extent, those ads that you see generated by your web host (WordPress or Jimdo) are a glimpse
of Web 3.0. The ads displayed on someone’s screen are sometimes affected by the things they have
already visited.
There was a time that the internet was not as fast as today’s internet that only text, images, and
bits of sound are placed on most websites. If you visit CNN.com’s website today using the Internet of
the year 2000, your World Wide Web (WWW) would turn into a different kind of WWW: world-wide-wait.
CNN now hosts videos placed on their home page, which was unthinkable in the past because of slow
internet speed. Videos way back then were never on the home page and can be viewed “on-
demand” or only when clicked. The same goes for high quality images and background music.
Most websites you see today have embedded YouTube videos on them. To remedy the
problem that not everyone has fast Internet connection, these YouTube videos can be set to be played
“on-demand” rather than having them played automatically.
Online Multimedia Content

Here are online multimedia contents that you can find on some websites:
1. Videos. Through video hosting sites, you can take a video and show it to the entire world (e.g.,
YouTube).
2. Sound, Music, or Audio. If videos are too much for you, you can always record sounds. You can
now share your sound bites to the entire world (e.g., Soundcloud).
3. Online Games. Game developers now create what is called “browser-based games.” You do
not need to install these games to your computer as they run in most updated web browsers
(e.g., AdventureQuest, Farmville, Candy Crush).
4. Online Tests. Online survey forms and tests that automatically display the results when finished
(e.g., Online IQ and Personality Tests).
5. Courseware. Online courses that simulate the classroom online (e.g., Stuff You Should Know, TED
Talks, The Starters, Ear Biscuits).
6. Vodcasts. An episodic series of video streamed online (e.g., YouTube series/ shows like Video
Game High School, Good Mythical Morning).
What is Media?
Media refers to various forms of how information is presented.
Fundamental Components of Media

1. Text. It is an information that is meant to be read.
2. Image. It is an information that is meant to be seen or perceived.
3. Audio. It is an information that is meant to be heard.
4. Video. It shows an actual capture of a scenario, event, process or procedure.
5. Animation. It shows a representation or simulation of a scenario, event, process or procedure.
LBPoblete
Inserting YouTube Videos on Your Blog Post

You will have to create a blog post about any significant OPM (Original Pilipino Music) that you
like. Any music will do just as long as it does not have any swears or inappropriate messages.
1. Search any OPM songs of your choice on YouTube.com. You can use an official music video or
someone else’s upload.
2. Go to the bottom of the video and click the Share button.
3. Click on Embed.
4. Copy the code similar to the screenshot below.
5. Create a new post on your WordPress then on the editor, click on the Text tab.
LBPoblete
Note: Write an article about this song describing it and why you featured it on your blog.
6. Paste your code here.
7. Go back to the Visual tab and add text content on either the top of your video or the bottom.
8. Preview then publish the content.
Key Terms
Multimedia – uses multiple media contents like videos, sounds, applications, etc.
Courseware – online courses that simulate the classroom online.
Podcast – an episodic series of audio or text files streamed online.
Vodcast – an episodic series of videos streamed online.
Embed – to place an object from one site to another.
Lesson Summary
Modern websites add multimedia content to their site without sacrificing too much bandwidth.
This is done to give the site visitor a way to interact with what is on the website. Multimedia content
could range from videos, sound, online browser-based games, online tests, courseware, podcasts, and
vodcasts.
You can insert a YouTube video on your blog post by simply copying the code from the Embed
tab in the Share menu. Copy this code to the Text tab of the composer. Preview It to see if it appears
correctly.
LBPoblete

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Empowerment Technologies

Online Multimedia Content

Fundamental Components of Media

Inserting YouTube Videos on Your Blog Post

4. Copy the code similar to the screenshot below.

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