Organic Vegetable Production: Laura K. Hunsberger

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Organic Vegetable Production

Laura K. Hunsberger
Extension Educator, Agriculture and Natural Resources, Worcester County
410-632-1972 LHuns@umd.edu

Shannon Dill
Extension Educator, Agriculture and Natural Resources, Talbot County
410-822-1244 SDill@umd.edu

Ben Beale
Extension Educator, Agriculture and Natural Resources, St. Mary’s County
301-475-4484 BBeale@umd.edu
Presentation Overview

• Trends in Organic Production


• Soil Health and Fertility
• Pest Management
• Marketing
• Pricing Organic Products
Introduction
• U.S. organic food sales have grown between 17
and 21 percent each year since 1997.
• Conventionally grown food sales that have
grown only 2 to 4 percent a year for the same
time period.
• Organic food sales now represent approximately
2 percent of U.S. food sales
• Organic production is a ‘system’ approach that
improves the condition of the soil and reduces
soil erosion.
Soil Health and Fertility
• The use of crop rotation is critical in organic
production to break up the pest cycle between
families of plants and other susceptible hosts
• Organic producers can provide nutrients to their
crops through the use of composted manures,
cover crops and approved blended materials
• Organic growers are required to improve the
biological productivity of their soil
– cover crops, while providing organic matter and
erosion control, can also provide nutrients (mostly
Nitrogen).
Pest Management
• Insects are managed through
– enhancement of biodiversity (increasing natural enemy
populations
– providing habitat
– crop rotation
– adjusting planting dates
– use of approved chemical products.
• Weed management is obtained through
– use of cover crops
– mulches
– tillage
– flaming
– manual removal
– The manual control of weeds in an organic system is one of the
factors that increase the cost of raising vegetables organically
Pest Management
• Diseases are managed through
– Use of resistant varieties
– Cultural controls (prpoer water usage,
removal of diseased plant materials, adjusting
planting dates)
– Approved Products (www.omri.org)
Marketing Organic Products
• The majority of locally grown organic products are sold
directly to the consumer through farmers markets,
roadside stands and CSAs (Community Supported
Agriculture)
• There is an increasing organic wholesale market to
health stores and supermarkets due to consumer
demand
– Selling to these larger markets often takes higher quantity of
production
• It is necessary for organic producers to educate the
consumer on the principles of organic growing and why
purchasing organic provides a benefit
Pricing Organic Products
• Organic offers a “premium” that consumers may be
willing to pay for the organic label
– Organic production is more labor intensive therefore prices
should reflect that cost

• Determining the Price for your Product:


– Determine the value of your inputs (physical and purchased)
– Know what the market can bear (is there an over-production of
organic zucchini?)
– The Organic Price Report
(http://www.rodaleinstitute.org/Organic-Price-Report) allows for
the comparison of organically grown vegetables in several
wholesale markets in the United States
Additional Resources

• USDA National Organic Program http://www.ams.usda.gov/nop/index.htm

• Organic Materials Review Institute www.omri.org

• Organic Trade Association www.ota.com

• USDA Economic Research Service http://www.ers.usda.gov/data/organic/

• Organic Farming Research Foundation http://www.ofrf.org/

• Appropriate Technology Transfer for Rural Areas http://www.attra.ncat.org/

• New Farm magazine www.newfarm.org

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