2008 - Development of Cognitiveand Affective Trust in Teams
2008 - Development of Cognitiveand Affective Trust in Teams
2008 - Development of Cognitiveand Affective Trust in Teams
Volume 39 Number 6
December 2008 746-769
© 2008 Sage Publications
Development of Cognitive 10.1177/1046496408323569
http://sgr.sagepub.com
and Affective Trust in Teams hosted at
http://online.sagepub.com
A Longitudinal Study
Sheila Simsarian Webber
Suffolk University
746
Webber / Trust 747
Interpersonal Trust
Team Trust
Dominant in the research on trust is an emphasis on interpersonal trust
and organizational trust. Little research is available that examines trust at
the team level of analysis (Surva, Fuller, & Mayer, 2005). Prior theoretical
work has offered team trust as a viable and useful construct conceptualized
at the team level of analysis (Dirks, 1999; Mayerson, Weick, & Kramer,
1996). However, empirical research is needed that measures and analyzes
trust at the team level.
Recently, Surva et al. (2005) conceptualized and measured trust at the
team level of analysis; however, their measure assessed the team’s trust
Webber / Trust 749
in another team, not the team’s trust in their own team. In addition, their
measure treated trust as a one-dimensional construct. Similarly, research by
Jarvenpaa and Leidner (1999) used an adaptation of Schoorman et al.’s
(1996) measure of trust, which is one-dimensional. They had a very small
sample (21 teams) and did not report the reliability of the measure. In another
article, research by Polzner, Crisp, Jarvenpaa, and Kim (2006) examined trust
in geographically dispersed teams also using a one-dimensional measure.
Finally, Prichard and Ashleigh (2007) showed that team building affects team
trust also using a one-dimensional measure of team trust.
Research by Dirks (1999), however, measured trust at the team level of
analysis by adapting the multidimensional measure by McAllister (1995) to
the team level. This research was done in a laboratory setting using a short
team task (tower building with wooden blocks). The result of having a short
time frame for the teams was that all items loaded on one factor rather than
confirming the multidimensional nature of the construct that has been
found to emerge in longer working relationships. Subsequent research by
Ferrin and Dirks (2003) has studied trust in teams also using a laboratory
experiment (wilderness survival) and a one-dimensional measure of trust.
As discussed below, early trust in short-term teams could explain the lack
of multidimensionality obtained in this research. The present research
adopts a different approach by measuring trust over time in student project
teams that work together for 3 months to accomplish a common goal.
Second, after controlling for familiarity and early trust, the research ques-
tion is whether certain behaviors have an impact on determining cognitive
trust. Cognitive trust is typically developed through demonstrations of com-
petence, reliability, and dependability. In other words, teams that reliably per-
form their tasks such that they are done on time and according to the
requirements will have more cognitive trust. Reliable performance also
involves behaviors that demonstrate competence and dependability. These
behaviors are proposed to be positively related to cognitive trust, after con-
trolling for familiarity and early trust, and will not be related to affective trust.
On the other hand, affective trust is thought to persist even under these types
of situations (McAllister, 1995). Affective trust is argued to withstand chal-
lenges in the interpersonal relationship and requires more persistent emotional
problems to decrease (Williams, 2001). Therefore, researchers have argued
that affective trust is particularly important for interpersonal relationships
because once it is developed, it persists in the long term, something not
achieved by cognitive trust. Furthermore, achieving affective trust allows for
short-term behavioral problems to occur and be forgiven (Jones & George,
1998; McAllister, 1995). In addition, affective trust is driven by behaviors that
extend beyond task-related competency to include extra role behaviors deliv-
ered during the life of the team. Therefore, affective trust, once it is developed
in a relationship, should be a more powerful and longer term type of trust
(McAllister, 1995; Williams, 2001). The performance of a work team should
be positively affected by both cognitive and affective trust; however, affective
trust, because of its deep-rooted nature should have a more positive relation-
ship with team performance.
Method
Participants
Participants were recruited from Organizational Behavior classes in a
large Canadian university. The author approached class instructors and
asked for their class participation. The class was asked to form teams of
three (N = 9) to four (N = 69) students to complete the same team project.
The same undergraduate classes (i.e., Organizational Behavior) were used
for two semesters. Nine professors were approached to participate, and four
agreed including the author, resulting in nine classes with an average of 40
students in each class. The teams worked over the course of the semester to
complete a team tutorial project designed by the author. Team tutorial topics
were assigned by the author and included tasks such as teaching the class
how to successfully manage a cross-functional team or how to complete a
performance appraisal. Each team in a class was given a different topic.
Teams were required to research the topic area and prepare a how-to presen-
tation and paper on their assigned topic. A total of 378 students participated
at Time 1 resulting in 106 teams, 338 of the same students participated at
Webber / Trust 755
Team Instructions
Teams were given the following instructions for completing the team
tutorial:
The objective of the team tutorial sessions is to supplement the text with
“need-to-know” management activities. Ten teams of four students will be
formed. Each team will be given one tutorial topic. Teams can use any
number of approaches (interviews, books, articles, Internet, magazines, etc.)
to prepare for the tutorial. Each team needs to submit an outline of their team
tutorial in the middle of the semester (please see course outline for the date)
and a five-page summary of their tutorial when they make their presentation.
The presentations will be for 10 minutes per team. Teams need to monitor
their own time to complete the presentation within the 10-minute time slot.
Individually, each team member needs to submit a one-page self- and peer
evaluation. You are to assess your contribution to your team and each of your
team members’ contributions in paragraph format. You are also asked to eval-
uate yourself and your team members by giving each either the same grade
as the team or a grade lower than the team grade. Your evaluations will be
25% of the grade each team member receives on the team tutorial. The other
75% of your grade will be the grade given to the team for the tutorial.
Procedure
The author and a research assistant attended each class at the 2nd week
of the semester to inform the students about the research and obtain their
consent to participate in the research. The author also provided a detailed
introduction about the team tutorial project and answered any questions
from the students. Students formed their teams during this class and were
given the first survey. Students were given 15 minutes at the end of class to
complete the survey and return it to the author. Three weeks later, the
student teams turned in an outline of their proposed project to their profes-
sor. The author or the research assistant returned to each class at this time
and gave the students the second survey to complete. Again, the students
completed the survey during class time. Five weeks later (Week 10 of the
756 Small Group Research
Measures
Team trust. Team trust was measured at Time 2 and Time 3 by using a
measure of interpersonal trust by McAllister (1995) taken to the team level of
analysis. The same measure was used by Dirks (1999) to measure team trust.
The Time 2 measure was taken after the team had been formed for 3 weeks,
and the Time 3 measure was taken at the end of semester after the team had
been working together for 8 weeks. Trust was not measured at Time 1 when
the teams were first formed as many of the team members had no informa-
tion about their team and its members to evaluate their trust. Scanzoni (1979)
as well as Rempel, Holmes, and Zanna (1985) argued that trust is not likely
to appear at the beginning of a relationship that has no past experience. Three
items assessed cognitive trust, and three items assessed affective trust. Factor
analysis using principal components with varimax rotation was used at Time
2 and demonstrated a one-factor solution with an eigenvalue of 2.66 with
Items 1, 2, 3, 5, and 6. Confirmatory factor analysis demonstrated a good fit
for a one-factor solution, χ2(5, N = 276) = 27.98, p < .00, Comparative Fit
Index (CFI) = .97, Normed Fit Index (NFI) = .97, and root mean square error
of approximation (RMSEA) = .14. At Time 3, factor analysis demonstrated a
two-factor solution with eigenvalues of 2.21 and 2.18. Confirmatory factor
analysis showed that a two-factor solution was a good fit, χ2(8, N = 276) =
30.99, p < .00, CFI = .98, NFI = .98, and RMSEA = .11. The factor structure
showed affective trust as a distinct component of trust, and the relationship
between cognitive and affective trust was r = .64, p < .05. For Time 3, cogni-
tive trust was assessed with Items 1, 2, and 3 and had a reliability of .84.
Affective trust was assessed with Items 4, 5, and 6 and had a reliability of .88.
See Table 1 for results of the two factor analyses.
Webber / Trust 757
Table 1
Factor Analysis Results—Early Trust and Established Trust
Established Trust
Data aggregation. The unit of analysis for the hypotheses is the work
team. For the 78 teams, within-team and between-team analysis was con-
ducted on each of the variables tested. The results of this analysis showed
that for all variables, the mean Rwg(j) was .80 or greater (Rwg(j) = .79-.99) (see
James, Demaree, & Wolf, 1984). In addition, intraclass correlations ICC(1)
and ICC(2) were examined. The results show significant ICC(1) = .25-.47
and ICC(2) = .53-.67 values, Fs = 1.38-2.23, p < .05. ICC(1) demonstrates
variability between groups, and ICC(2) shows reliability of the group mean.
Based on these results and because of the research questions and hypothe-
ses being drawn at the team level, the data were aggregated to the team level
for the remaining analyses. Individual responses to the items composing the
variables were averaged across all team members. Table 2 shows the means,
standard deviations, and correlations at the team level of analysis.
Results
Table 2
Means, Standard Deviations, and Correlations
Variable M SD 1 2 3 4 5 6 7 8
Discussion
The present research extends the trust literature to examine four impor-
tant propositions: (a) Early trust emerges as a one-dimensional factor early
in the life span of a team; (b) cognitive and affective trust emerge as sepa-
rate components over time; (c) unique and distinct predictors affect early
trust, cognitive trust, and affective trust; and (d) cognitive and affective trust
Webber / Trust 761
Table 3
Regression Results Hypotheses 5-8
Step and Variable B SE B β R2
Figure 1
Early Trust Moderating the Relationship Between Reliable
Performance and Cognitive Trust
4.5
4.4
4.3
4.2
Cognitive Trust
4.1
Low Initial Trust (-1SD)
4 Mean Initial Trust
High Initial Trust (+1SD)
3.9
3.8
3.7
3.6
3.5
Low (–1SD) Mean High (+1SD)
Reliable Performance
762 Small Group Research
durable and may be a more powerful form of trust in interpersonal and team
relationships, this research shows that affective trust has a stronger signifi-
cant relationship with team performance compared to cognitive trust. These
results offer further evidence of the importance of trust and the distinct
nature of cognitive and affective trust in team environments.
& Bromiley, 1996). This research shows support for the idea that a two-
dimensional trust emerges over time.
Another limitation of this study was that students were able to select
their own teams, which may have caused a self-selection bias for the
research data. Similarly, each team typically had four members, which was
a general requirement for the project. Having a set number of people for
each team may not be realistic to how teams function in their natural orga-
nizational context. In addition, the performance of a team was assessed
only by the author. Ideally, the team’s performance would have been
assessed by multiple people, and interrater reliability would have been cal-
culated to ensure consistency across evaluations. A final limitation to this
research is in the measurement of familiarity. It is possible that a team
member could be familiar with another team member from a problematic
prior class encounter. In other words, prior familiarity with someone could
represent knowledge of a negative reputation, which would hinder the
development of trust. This aspect of familiarity was not measured in the
research. Similarly, the measure of interaction frequency does not capture
the nature of the interactions. It is possible that teams had a lot of interac-
tion but that it was not helpful for completing the task.
Conclusion
Appendix
Items for Interaction Frequency, Citizenship Behavior,
Reliable Performance, and Monitoring
Item
Familiarity
How well do you know the academic reputation of this team member?
How well do you know this team member personally?
How well do you know the strengths and weaknesses of this team member?
How familiar are you with the way this team member works?
Citizenship behavior
My team members have taken a personal interest in the team.
My team members willingly help each other, even at some cost to personal productivity.
When making decisions in class that affect the team, my team members try to take
each other’s needs and feelings into account.
My team members frequently do extra things they know they will not be rewarded for,
but which makes our work with the team more productive.
My team members take time to listen to each other’s problems and worries.
My team members try not to make things more difficult for each other by their careless
actions.
My team members pass on new information that is useful to the team.
Reliable performance
My team fulfills responsibilities specified in the project description.
My team performs all tasks that are expected of them.
My team meets formal performance requirements of the project.
Interaction frequency
How frequently do you initiate team-related interaction with members of your team?
How frequently do members of your team initiate team-related interaction with you?
How frequently does your team interact for project purposes?
Monitoring
I have sometimes found it necessary to work around team members to get things done
the way that I would like them done.
I keep a close track of my interactions with team members, keeping track of instances
when they do keep track of their end of the bargain.
The quality of work I receive from members of this team is only maintained by my
diligent monitoring of members.
Rather than just depending on some team members to come through, I try to have a backup
plan ready.
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Sheila Simsarian Webber (PhD, George Mason University) is an associate professor of man-
agement in the Sawyer Business School at Suffolk University. Her research focuses on team
composition, trust, and project manager–client engagements.