PROJECT REPORT

“A STUDY ON SOCIAL MEDIA HIRING FOR TALENT

ACQUISITION”

Project submitted in partial fulfillment of the requirements for the award of

the degree of
MASTER OF BUSINESS ADMINISTRATION
Of
BANGALORE UNIVERSITY

By
RASHIN RINSHAD. I
REG. NO. 1737CMD045

Under the guidance of

DR.S.KAMALASUGANTHI

VIVEKANANDA INSTITUTE OF MANAGEMENT

Dr. RAJKUMAR ROAD 2ND STAGE RAJAJINAGAR B'LORE-55

2018-19

1
 DECLARATION

I, RASHIN RINSHAD. I(Reg. No. 1737CMD045) here by declared

that this original study report titled “A STUDY ON SOCIAL
MEDIA HIRING FOR TALEN ACQUISITION ” Is an original
work done by me for the degree of MBA under Bangalore University.
I further declare that this work is not partly or wholly submitted for
any other purpose and that the data included in the report collected
from various sources and true to the best of my knowledge.

Date: RASHIN RINSHAD. I

Place: Bangalore (1737CMD045)

2
 ACKNOWLEDGEMENT

It is my great pleasure to acknowledgement with thanks my respect full and

bellowed ones in helping to bring out the project successfully.

I hereby express my sincere gratitude to our Dr. SRIDHARAN S

Principal/director, Vivekananda Institute of Management, who gave us this
opportunity to carry out this study.

I extend my deepest gratitude to DR. S. KAMALA SUGANTHI,

Vivekananda Institute of Management for the encouragement, guidance and
helpful suggestions.

I am very much thankful to all staffs of G7 CR Technologies Ltd, who

directly and indirectly helped me by extending their full co-operation despite
their tight office schedule.

I express my mate gratitude to the God almighty that has been instrument for
enlightening me on my academic venture.

I am sincerely grateful to my dear friends for their encouragement,

Support and love.

Date: RASHIN RINSHAD. I

Place: Bangalore (1737CMD045)

3
CHAPTER CONTENT PAGE NO

CHAPTER 1 INTRODUCTION 4-10

CHAPTER 2 COMPANY PROFILE 11-15

CHAPTER 3 RESEARCH DESIGN AND METHODOLOGY

 Statement of the study 16-20

 Need of the study
 Objective of the study
 Scope of the study
 Research methodology
 Limitation of the study

CHAPTER 4 DATA ANALYSIS

CHAPTER 5 FINDINGS, SUGGESTION AND 62-66

CNCLUSION

BIBLIOGRAPHY

4
 LIST OF TABLE

SL NAME OF THE TABLE PAGE

NO NO

1 Table showing gender of respondents 28

2 Table showing educational qualification of respondents 30

3 Table showing occupation of the respondents 32

4 Table showing monthly income of respondents. 34

5 Table showing number of social networking site of respondents 36

6 Table showing mode of accessing social networking 38

7 Table showing period of using social networking sites 40

8 Table showing hours of using social networking site 42

5
9 Table showing opinion towards accepting strangers 44

10 Table showing reasons for using online social networking 46

11 Table showing opinion towards usage of social networking sites 48

effects on face to face communication

12 Table showing to opinion towards the awareness of parents 50

13 Table showing opinion towards the important of social networking 52

sites

14 Table showing always using social media. 54

15 Table showing respondents opinion towards the statement addicted 56

to the social media

16 Table showing opinion towards social media has a bad influence on 58

people

17 Table opinion towards the statement youth delays their meals, 60

6
 sleepless, losing the interaction with families.

18 Table showing opinion towards the use of social media effects on 62

playgrounds and physical activities of youth.

19 Table showing opinion towards the effect of social media in life 64

LIST OF FIGURES

SL NAME OF THE TABLE PAGE

NO NO

1 Figure showing gender of respondents 29

7
2 Figure showing educational qualification of respondents 31

3 Figure showing occupation of the respondents 33

4 Figure showing monthly income of respondents. 35

5 Figure showing number of social networking site of respondents 37

6 Figure showing mode of accessing social networkimg 39

7 Figure showing period of using social networking sites 41

8 Figure showing hours of using social networking site 43

9 Figure showing opinion towards accepting strangers 45

10 Figure showing reasons for using online social networking 47

11 Figure showing opinion towards usage of social networking sites 49

effects on face to face communication

8
12 Figure showing to opinion towards the awareness of parents 51

13 Figure showing opinion towards the important of social networking 53

sites

14 Figure showing always using social media. 55

15 Figure showing respondents opinion towards the statement addicted 57

to the social media

16 Figure showing opinion towards social media has a bad influence 59

on people

17 Figure opinion towards the statement youth delays their meals, 61

sleepless, losing the interaction with families.

18 Figure showing opinion towards the use of social media effects on 63

playgrounds and physical activities of youth.

19 Figure showing opinion towards the effect of social media in life 65

9
 CHAPTER-1

INTRODUCTION

10
 INTRODUCTION

Talent acquisition is the process of finding and bring in skilled human labour for
organizational needs and to meet any labour requirement. When used in the situation of
the recruiting and HR profession, talent acquisition commonly refers to the talent
acquisition department or team within the Human Resources department. A high in the
usage of social media had made recruiters to pass the online way. Online process of
recruitment is one of the best process as per the company’s point of view because it is a
cheap affair. Social media assist to get connected to a wide variety of people throughout
the world. This takes to a chain of distinct people which can be useful for the present as
well as future situations. The social media sites also identify this, and new tools are
becoming available all of the time that allow recruiters and employers to work well-
balanced to take advantage of social media hiring. There is no doubt that social media has
corrected the recruitment process by making it more open and democratic; rising the
visible talent pool from which to engage and recruit.

\According to Flippo “human resource management is the planning, organizing,

directing and controlling of procurement, development, compensation, integration,
maintenance and separation of human resources to the end that individual, organizational
and social objectives are achieved”. Humans are the working body of a firm and it need
to controlled and handled properly so that they can work easily and can give the best out
of best output. Human Resource Management contains of many departments according to
which the required things are done. Human Resource Planning, Human Resource
Development, Human Resource Information System and Human Resource Compensation
Planning are some of the types of Human Resource Management.

11
The big task of Human Resource department is always brings or putting the right and
talented person at right places. So company always plans to doing recruitment process
through social media. Mainly now days Facebook and Watsapp are playing an important
role in recruitment process. It will takes only cheap rate for doing these and all process ,if
we are going through social media.

G7 CR Technologies is one of the leading global information technology, consulting and

cloud services company. Founded in 2012 by Mr. Christopher Richard, a leading global
industry technology expert. Our Headquarters are located in Bangalore, India. Our main
motto is to “Create Value for Our Customers.” Our global technology partners –
Alibaba.com, Amazon, Digicert, Microsoft and Softlayer, among others, help us drive
digital transformation among various organizations with new technologies and proven
methodologies for optimizing cost and value-added growth.

SOCIAL NETWORKING WEBSITES FOR ACQUIRING TALENT

Talent acquisition is done by researchers through different ways .For getting right person
at right place, it social media really helpful .Now a day’s we know that talent acquisition
is also done through social media. High usage of social media had made recruiters to go
the online way to recruits. Online process of recruitment is very cheap way of source.
Through using social media it is very easy to procure talented person from different parts
of the word very quickly and cheaply.

Some of the best Social networking websites are follows:

1-FACEBOOK

2-TWITTER

3-LINKEDIN

4-GOOGLE

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5-YOUTUE

6-PINTEREST

7-INSTAGRAM

8-TUMBLR

9-FLICKR

10-REDDIT

11-SNAPCHAT

12-WHATSAPP

13-QUORA

14-VINE

15-PERISCOPE

16-BIZSUGAR

17-STUMBLEUPON

18-DELICIOUS\

19-DIGG

20-VIBER

INDUSTRY PROFILE

G7CR Technologies is built on trust, values and commitment. We enable our clients to
provide accessible, affordable, accountable care through automation, quality service,

13
timely delivery and smart IT solutions. At G7CR, we are passionate to create great value
for our customers through its growth and innovation where we enable them to minimize
costs and risks, improve the efficiency and increase customer satisfaction and loyalty.

G7CR Technologies India Pvt. Ltd. is a global leader in Consulting, Outsourcing,

Technology & Support, and Corporate Training. We advise, consult, blitz, implement,
and support using Industry proven methodologies giving benefits on ROI to customers, in
deriving advantages to improve different business processes across all major verticals.
We have a proven record of achieving customer success in different industry verticals
like telecom, healthcare, IT, travel etc.

G7CR has its headquarters in Bangalore, India and serves across the globe with over
800+ employee strength. We work for, and with our clients to help them transform and
thrive in this changing world. G7CR strongly believes that growth and success comes
only when you work towards the goals & progress of your clients and employees. It
strongly believes that creating value and loyalty with clients and employees is the true
“mantra” to succeed. With this G7CR has seen more than 500% growth in size and
turnover in past years solely by the “word of mouth” marketing, and today we are one of
the fastest growing companies of India.

CONS IN RECRUITMENT THROUGH SOCIAL MEDIA

The various cons in recruitment through social media is follows.

14
1..Diversity and adoption trends of social media: although candidates can be sourced
effectively via social networking sites, the risk is, if this strategy is not complemented
with other traditional search methods, then talent will be missed.

2..Transparency: online profiles don‘t necessarily paint an accurate picture of the

individual.

3..Discrimination hiring: assessing someone‘s potential employability based solely on an

online profile leaves the door wide open for unethical practices.

4..Self promotion and the wider issue of confidentiality: if your employees are online, are
they vulnerable to poaching? What company information are you happy for them to
share?

5..Employer branding: getting the message right online is crucial as candidates have
become more conscious about making the right move every time they put themselves in
the job market.

6..Lacks diversity: 83% of LinkedIn users are Caucasian (Quantcast, 2010), so it lacks to
reveal the diversification.

7..Time consuming: Too much information for companies who want to conduct a detailed
and robust search.

8..This is where recruiters can help.

9..Lack of control: Managing brand outposts are tricky and inevitably negative content
will slip through the net.

10.Transparency: How reliable is candidate information online, is doubtful one.

11.Discrimination: Personal information could lead to employers being influenced by

factors like race, religious views and age.

15
12.Limited: Ultimately the candidate can decide what information they are willing to
share. You only see what you see.

IMPORTANCE OF THE STUDY

A typical talent acquisition strategy used to look like this: Employers would put out
notices that they were hiring to their current employees and ask for referrals. Managers
and human resources would have to rely on their employees to find great candidates,
which could take months on end and result in a loss of energy and resources.

It is really helpful for HR managers to find out right person at right place. In one view we
can say that it is one of the cheap way of finding talent also. For managers to get the right
talent at the right time, they will clearly study to participate in proper recruitment
activities and systems. Recruiting companies need more scientific methods to shortlist
quality talent as they do not have the time and resources to clean talent held responsible
for an employ. We know that now days companies are spending huge advertisement
expense for this type of activities. If we are making advertisement of recruiting activities
with the help of social media, then the companies can really reduce a huge expense and
also it is very easy to get talent one by using new technologies in social media like(video
conference).Through this study it is very easy to get best out of best social media for the
purpose of talent acquisition.

16
 CHAPTER-2

PROFILE OF THE SELECTED ORGANISATION AND

RESPONDENTS

17
ABOUT COMPANY

G7 CR Technologies India Pvt. Ltd., Head quartered in Bangalore, India is a Niche Mid-
Tier global IT / ITeS / BPO / Product Development Company have a aim of providing
innovative IT solutions and services across the entire business value chain.

G7 CR Technologies, servers customers across the Globe with its resource pool of over
600+ employees. We are an organization with proved high record of achieving customer
success across various industry verticals like telecom, healthcare, education, IT,
Manufacturing, travel, etc.

G7 CR Technologies is one of the leading global information technology, consulting and

cloud services company. Founded in 2012 by Mr. Christopher Richard, a leading global
industry technology expert. Our Headquarters are located in Bengaluru, India. Our main
motto is to “Create Value for Our Customers.” Our global technology partners –
Alibaba.com, Amazon, Digicert, Microsoft and Softlayer, among others, help us drive
digital transformation among various organizations with new technologies and proven
methodologies for optimizing cost and value-added growth.

We empower small and medium-sized businesses to adopt the power of cloud, business
process automation, machine for learning and emerging technologies. Our main aim is to
help our customers boost their revenue, reach and productivity.

We are recognized for our value-added services, a strong commitment to ,existence and
also good corporate citizenship. Now we have over 100+ dedicated employees serving
clients across the globe.

18
Mission

At G7CR, our mission is to create value for all our employees and customers and create a
happy and successfull world for them.

Vision

Embedding & empowering our resources with exceptionally high knowledge to meet
customer expectations and creating high business.

Quality

An ISO 9001:2015 certified company, we at G7 CR Technologies have a firm focus on

delivering quality services to our clients.

G7 CR Technologies India Private Limited Details CIN U72200KA2008PTC045017

Date of Incorporation 21 Jan, 2008

Status Active

Company Category Company limited by Shares

Company Sub-category Non-govt Company

Company Class Private

Business Activity Business Services

Authorized Capital 200.0 lakhs

Paid-up Capital 200.0 lakhs

Paid-up Capital % 100.0

Registrar Office City Bangalore

19
Registered State Karnataka

Registration Number 45017

Registration Date 21 Jan, 2008

Listing Status Unlisted

AGM last held on 30 Sep, 2017

Balance Sheet last updated on 31 Mar, 2017

20
 CHAPTER-3

RESEARCH METHODOLOGY

21
STATEMENT OF THE PROBLEM

The importance of the study is to analyze the study on social media, which is the best
source for talent acquisition.

NEED FOR THE STUDY

The need of this study for analyzes the study on social media hiring for talent acquisition.

Social media is an interactive or communicative mediated technology which facilitates

the making, creation and sharing of information, ideas, career interests and other’s in the
forms of expression via virtual communities and networks.

Social media really changed the way in which how we communicate, collaborate,
consume and create. They clearly represent most transformative impacts of information
technology on business.

Talent acquisition is a way of acquiring skilled human labour for organizational wants
and needs and also to meet any labour requirements.

Using social media for talent acquisitions surveyed HR professionals within the job
function.

Social media hiring is the best tool for recruiting, deploying Human capital. In this study
individuals are analyzed by on their opinion about the social media in the field of talent
and acquisition.

Here the selected candidates will be directly interviewed through structured

questionnaire. The date will be analyzed through percentage analysis and it will be
interpreted.

22
OBJECTIVE OF THE STUDY

 To understand the practice of social media hiring for talent acquisition.

 To implement programmes and strategies for betterment of talent acquisition from

social

media platforms; generally, like Face book, Whats App, Instagram etc.....

 To recommend acceptable modifications within social media hiring tools like

recruiting & deploying Human capital.

RESEARCH METHODOLOGY

SAMPLING DESIGN

SAMPLING TECHNIQUE

The research technique will be structured questionnaire followed by percentage analysis.

SAMPLE SIZE

Sample size: 50 selected candidates will be given the questionnaire for getting the data.

SOURCES OF DATA

Primary data:

Thrust has been on assortment of primary information. Structured questionnaire will be

administered among selected candidates to get their responses .

Secondary data:

Books, Journals, Websites etc... are consulted for getting connected data, and conjointly
for crosschecking of primary knowledge.

23
TOOLS FOR DATA COLLECTION

The research adopted a combination of methods to obtain the data. They are as below:

>Library Research

This study undertaken the review of previous studies and carried out study of
available literature on the subject.

>Questionnaire

Here the selected candidates will be directly interviewed through structured questionnaire
for collecting primary data, close ended questionnaire etc....

>Interviews

The selected candidates from different areas were interviewed by the researcher
personally on specific question by eliciting their response. Their views on the concept of
“A STUDY ON SOCIAL MEDIA HIRING FOR TALENT ACQUISITION “were
obtained.

24
PLAN OF ANALYSIS

The data is obtained from questionnaires, interviews and document’s study. It will be
analyzed to obtain well influence of information technology on business both within the
business and outside firm’s boundaries. As a result of analysis of the feedback and inputs
obtained and having recorded the findings.

It has been felt necessary to implement new talent acquisition method for finding skilled
and talented human resource for organizational needs and wants and also to meet their
labour requirements. The design developed should be recommended to the current social
medias platforms for better talent acquisition.

LIMITATIONS OF THE STUDY

 The study range was concrete to one small township. That’s why this results of
the study aca use only for similar kind of situation.
 This study relates to a certain time period. Thus the result may not be valid for
over a longer period of time because of the rapid and dynamic changing socio-
economic and socio-cultural setting in these study areas.
 Because of time consuming, the present study was restricted to a limited number
of samples.

25
 CHAPTER-4

DATA ANALYSIS AND INTERPRETATION

26
 DATA ANALYSIS & INTERPRETATION

TABLE NO. 4.1

Gender of the respondents

Gender No. of respondents Percentage

Male 32 64

Female 18 36

Total 50 100

ANALYSIS

It can be analyzed from above that ,64% of respondents are male and 36% of
respondents are female.

27
 CHART NO. 4.1

Male Female

Series1, Female,
36, 36%

Series1, Male,
64, 64%

INTERPRETATION

Above table shows the gender wise category of respondents. Out of 50 respondents 64%
of respondents are male and 36% of respondents are female

TABLE NO. 4.2

28
 Educational qualification of respondents

Category No. of respondents Percentage

SSLC 7 14

PLUS TWO 13 26

DEGREE/DIPLOMA 16 32

PG 14 28

TOTAL 50 100

ANALYSIS

It can be analyzed from above that ,14% of respondents are in the category of SSLC, 26%
of respondents are in the category of PUC, 32% of respondents are in the category of
DEGREE/DIPLOMA and 28% of respondents are in the category of PG.

CHART NO. 4.2

29
INTERPRETATION

Above table shows 325 of respondents are graduates or diploma holders, 28% of
respondents are post graduates, 26% of respondent’s educational qualification is plus two
and 14% of respondent’s SSLC

TABLE NO. 4.3

30
 Occupation of respondents

Category No. of respondents Percentage

Students 21 42

Self employed 7 14

Govt. employee 6 12

Private employee 12 24

Others 4 8

Total 50 100

ANALYSIS

It can be analyzed from above that 42% of respondents occupation are in the category of
students, 14% of respondents occupation are in the category of Self employed 12% of
respondents occupation are in the category of Govt. employee,24% of respondents
occupation are in the category of Private employee and 8% of respondents occupation
are in the category of others.

CHART NO. 4.3

31
INTERPRETATION

Above table shows 42% of respondents are students, 14% of respondents are self-
employed, 12% of respondents are govt.employees, 24% of respondents are private
employees and 8% of respondent’s occupation belong to other category.

TABLE NO. 4.4

32
 Monthly income of respondents

Category No. of respondents Percentage

Less than 10000 28 56

10000 – 15000 12 24

15000 – 20000 7 14

Above 20000 3 6

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 56% of respondents monthly income are in the
category of less than 10000, 24% of respondents monthly income are in the category of
10000 – 15000, 14% of respondents monthly income are in the category of 15000-20000
and 6% of respondents monthly income are in the category of above 20000.

CHART NO. 4.4

33
INTERPRETATION

Above table shows 56% of respondent’s monthly income falls under the category of less
than 10000, 24% of respondent’s monthly income falls under the category of 10000 –
15000, 14% of respondent’s monthly income falls under the category of 15000-20000
and 6% of respondent’s monthly income falls under the category of above 20000.

TABLE NO. 4.5

34
 Number of social networking sites the respondents is member of

Category No. of respondents Percentage

1–5 36 72

6 – 10 12 24

10 – 15 2 4

16 – 20 0 0

Above 20 0 0

Total 50 100

ANALYSIS

It can be analyzed from above that 72% of respondents are in the category of 1 – 5, 24%
of respondents are in the category of 6-10,4% of respondents are in the category of 10-15,
0% of respondents are in the category of 16-20 and 0% of respondents are in the category
of above 20.

CHART NO. 4.5

35
INTERPRETATION

Above table shows 72% of respondents are member of 1 – 5 social networking sites, 24%
of respondents are member of 6 – 10 social networking sites, 4% of respondents are
member of 10 – 15 social networking sites.

TABLE NO. 4.6

36
 Mode of accessing social networking

Category No. of respondents Percentage

PC 15 30

LAPTOP 8 16

SMARTPHONE 22 44

IPod/iPad 5 10

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 30% of respondents mode of accessing social
network is in the Category of PC, 16% of respondents mode of accessing social network
is in the category of LAPTOP, 44% of respondents mode of accessing social network is
in the category of SMARTPHONE and 10% of respondents mode of accessing social
network is in the category of IPod/iPad.

CHART NO. 4.6

37
INTERPRETATION

Above table shows 44% of respondents access social networking sites through their smart
phones, 30% of respondents access through PC, 16% of respondents access through
Laptop and 10% of respondents access through iPod or iPad.

TABLE NO. 4.7

Period of using social networking sites

38
 Category No. of respondents Percentage

Less than 1 year 7 14

1 – 2 year 18 36

2 – 3 year 14 28

Above 3 year 11 22

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 14% of respondents are in the category of Less than 1
year, that the Period of using social networking sites, 36% of respondents are in the
category of 1 – 2 year, 28% of respondents are in the category of 2 – 3 year and , 22% of
respondents are in the category of Above 3 year.

CHART NO. 4.7

39
INTERPRETATION

Above table shows 36% of respondents are using social networking sites for 1 – 2 years,
28% of respondents are using 2 – 3 years, 22% of respondents are using above 3 year and
14% of respondents are using for less than 1 year.

TABLE NO. 4.8

40
 Hours of using social networking sites

Category No. of respondents Percentage

Less than 1 hour 19 38

1 – 3 hour 22 44

3 – 5 hour 9 18

More than 5 hour 0 0

TOTAL 50 100

ANALYSIS

It can be analyzed from the table 38% of respondents are in the category of Less than 1
hour, that the hours of using social networking sites, 44% of respondents are in the
category of 1 – 3 hour,18% of respondents are in the category of 3 – 5 hour and 0% of
respondents are in the category of More than 5 hour.

CHART NO. 4.8

41
INTERPRETATION

Above table shows 44% of respondents are spending 1 – 3 hours a day on social
networking sites, 38% of respondents are spending less than 1 hour, 18% of respondents
are using 3 – 5 hours a day and none of them are spending more than 5 hours a day for
social networking sites.

42
 TABLE NO. 4.9

Opinion towards accepting strangers

Category No. of respondents Percentage

Always 5 10

Sometimes 12 24

Rarely 6 12

Never 27 54

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 10% of respondents are in the category of Always,
that the Opinion towards accepting strangers.24% of respondents are in the category of
Sometimes,12% of respondents are in the category of Rarely and 54% of respondents are
in the category of Never.

CHART NO. 4.9

43
INTERPRETATION

Above table shows 54% of respondents never accept friend request of strangers, 24% of
respondents accept sometimes, 12% of respondents accept rarely and 10% of respondents
accept always.

TABLE NO. 4.10

44
 Reason for using online social networking

Category No. of respondents Percentage

To find information 6 12

To play games 0 0

To make professional and 3 6

business contacts

To make new friends 14 28

Share/videos/pictures etc 0

To keep in touch with 27 54

family and friends

Total 50 100

ANALYSIS

It can be analyzed from above that 12% of respondents are in the category of to find
information, that the Reason for using online social networking. 0% of respondents are in
the category of to play games, 6% of respondents are in the category of to make
professional and business contacts, 28% of respondents are in the category of to make
new friends, 0% of respondents are in the category of share/videos/pictures etc and 54%
of respondents are in the category of to keep in touch with family and friends.

CHART NO. 4.10

45
INTERPRETATION

Above table shows 54% of respondents are using social networking for to keep in touch
with family and friends, 28% of respondents are using for to make new friends, 12% of
respondents are using for to find information.

TABLE NO. 4.11

46
 Opinion towards usage of social networking sites effect on face to face
communication

Category No. of respondents Percentage

Strongly agree 20 40

Agree 14 28

Neutral 7 14

Disagree 9 18

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 40% of respondents are in the category of Strongly
agree, that the Opinion towards usage of social networking sites effect on face to face
communication, 28% of respondents are in the category of Agree, 14% of respondents
are in the category of Neutral and 18% of respondents are in the category of Disagree.

CHART NO. 4.11

47
INTERPRETATION

Above table shows 40% of respondents strongly agreed that social networking sites effect
on face to face communication, 28% of respondents agreed with this statement, 18% of
respondents disagreed and 14% of respondents opinion was neutral about this statement.

TABLE NO.4.12

48
 Opinion towards the awareness of parents

Category No. of respondents Percentage

Yes 26 52

No 24 48

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 52% of respondents are in the category of Yes that
the Opinion towards the awareness of parents and 52% of respondents are in the category
of No.

CHART NO. 4.12

49
NTERPRETATION

Above table shows 52% of respondents opinioned that their parents are aware about their
social networking activities, 48% of respondents opinioned that their parents are not
aware about their social networking activities.

TABLE NO. 4.13

50
 Opinion towards the importance of social networking sites

Category No. of respondents Percentage

Strongly agree 20 40

Agree 24 48

Neutral 0 0

Disagree 6 12

Total 50 100

ANALYSIS

It can be analyzed from above that 40% of respondents are in the category of Strongly
agree, that the Opinion towards the importance of social networking sites. 48% of
respondents are in the category of Agree, 0% of respondents are in the category of
Neutral and 12% of respondents are in the category of Disagree.

CHART NO.4. 13

51
INTERPRETATION

Above table shows 48% of respondents agreed that the social networking is important,
40% of respondents strongly agreed with this and 12% of respondents disagreed with this
statement.

TABLE NO. 4.14

52
 Always using social media

Category No. of respondents Percentage

Face book 24 48

Twitter 6 12

LinkedIn 3 6

Whatsapp 17 34

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 48% of respondents are in the category of Facebook,
that the who Always using social media. that 12% of respondents are in the category of
Twitter, 6% of respondents are in the category of LinkedIn and 12% of respondents are in
the category of Watsapp.

CHART NO. 4.14

53
INTERPRETATION

Above table shows 48% of respondents are always using facebook, 34% of respondents
are always using Whatsup, 12% of respondents are always using Twitter and 6% of
respondents are always using Linked in.

TABLE NO.4. 15

54
 Respondents opinion towards the statement addicted to the social media

Category No. of respondents Percentage

Strongly agree 0 0

Agree 0 0

Neutral 14 28

Disagree 36 72

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 0% of respondents are in the category of Strongly
agree that the Respondents opinion towards the statement addicted to the social media.
0% of respondents are in the category of Agree, 28% of respondents are in the category
of Neutral and 72% of respondents are in the category of Disagree.

CHART NO. 4.15

55
INTERPRETATION

Above table shows 72% of respondents disagreed with the statement that they are
addicted to the statement, 28% of respondent’s opinion was neutral about this statement.
None of them agreed with this statement.

TABLE NO. 4.16

56
 Opinion towards the social media has a bad influence on people

Category No. of respondents Percentage

Strongly agree 4 8

Agree 6 12

Neutral 26 52

Disagree 14 28

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 8% of respondents are in the category of Strongly
agree, that the opinion towards the social media has a bad influence on people. 12% of
respondents are in the category of Agree, 52% of respondents are in the category of
Neutral and 28% of respondents are in the category of Disagree.

CHART NO. 4.16

57
INTERPRETATION

Above table shows 26% of respondent’s opinion was neutral about the statement that
social media has a bad influence on people, 28% of respondents disagreed with this
statement, 12% of respondents agreed and 8% of respondents strongly agreed with this
statement

TABLE NO. 4.17

58
 Opinion towards the statement youth delay their meals, being sleepless, losing the
interaction with families

Category No. of respondents Percentage

Strongly agree 6 12

Agree 17 34

Neutral 13 26

Disagree 14 28

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 12% of respondents are in the category of Strongly
agree, that the opinion towards the statement youth delay their meals, being sleepless,
losing the interaction with families.34% of respondents are in the category of Agree, 26%
of respondents are in the category of Neutral and 28% of respondents are in the category
of Disagree.

CHART NO. 4.17

59
INTERPRETATION

Above table shows 34% of respondents agreed that due to the usage of social media
youth delay their meals, being sleepless, losing the interaction with families, 12% of
respondents strongly agreed with this, 26% of respondent’s opinion was neutral about
this statement and 28% of respondents disagreed with this statement.

TABLE NO. 4.18

60
 Opinion towards the use of social media effects on play grounds and physical
activities of youth

Category No. of respondents Percentage

Strongly agree 17 34

Agree 12 24

Neutral 7 14

Disagree 14 28

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 34% of respondents are in the category of Strongly
agree, that the Opinion towards the use of social media effects on play grounds and
physical activities of youth.24% of respondents are in the category of Agree, 14% of
respondents are in the category of Neutral and 28% of respondents are in the category of
Disagree.

CHART NO. 4.18

61
INTERPRETATION

Above table shows 34% of respondents strongly agreed that social media effects on play
grounds and physical activities of youth, 24% of respondents agreed with this, 28% of
respondents disagreed and 14% of respondent’s opinion was neutral about this statement.

62
 TABLE NO. 4.19

Opinion towards the effects of social media in life

Category No. of respondents Percentage

Positively 24 48

Negatively 16 32

Both 10 20

TOTAL 50 100

ANALYSIS

It can be analyzed from above that 48% of respondents are in the category of Positively,
that the Opinion towards the effects of social media in life. 32% of respondents are in the
category of Negatively and 20% of respondents are in the category of Both.

63
 CHART NO. 4.19

INTERPRETATION

Above table shows 48% of respondents opinioned that social media effects on their life
positively, 32% of respondents opinioned that social media effects them negatively and
20% of respondents opinioned that social media affect them both positively and
negatively.

64
 CHAPTER-5

SUMMARY OF FINDINGS, CONCLUSION AND

SUGGESTIONS

65
5.1 FINDINGS

 Majority of respondents are male

 Majority of the answerer are degree/diploma holders
 Forty percentage of answerer are students
 Most of the respondents monthly income falls under the category of Rs. Less than
10000
 Majority of the respondents are member of social networking sites is to 1 – 5
 Majority of the respondents accessing social networking sites through smart
phones
 Majority of the respondents are using social media network for 1 – 2 years
 Majority of the respondents are using social media for 1 – 3 years
 Majority of the respondents never accept friend request of strangers
 Majority of respondents using social networking for communicating and makes
contacts with their families.
 Most of the users accepted that usage of social networking sites clearly effects
face to face communication
 Most of the users opinioned that their parents and family members are well aware
about their over addiction and usage of social media sites.
 Majority of the them agreed that social media sites are really important one in this
era.
 Majority users favorite social media networking is face book
 Majority of them disagreed with the statement that they addicted to the social
media
 Majority of the respondents opinion was neutral about the statement that social
media has a bad influence on people
 Majority of the them agreed that social media effects their routine entirely.
 Majority of the respondents agreed that social media put them back for playing
from ground and doing physical activities.

66
  Majority of the respondents found social media has a positive effect on them

5.2 CONCLUSION

Really Social media nowadays playing a vital role in the evaluation and growth of each
and every individuals. Because social media sites are now proliferating and addicts to
changing rapidly. Social media day by day improving in the recruitment process by
making it more open, user friendly and democratic. Using this method it is very easy to
make personal touch out of relationship building and candidate identification. Coming
days we can see a better results and boom improvements in this area. The social media
sites also recognize this, and new tools are becoming available all of the time that allow
recruiters and employers to work together to take advantage of social media hiring with
very efficiently and effectively. There is no doubt that social will improve and the
recruitment process by making it more open and democratic and also it is user friendly;
Increasing the visible talent pool from which to engage and recruit. finding right person
for right job, can only be gained through personal knowledge of an individual and of a
particular industry sector. You can‘t simply say on who may or may not have an online
profile and also that the information contained on it is true. It is unlikely therefore, that
social media will replace the traditional recruitment methods in the near future.

67
5.3 SUGGESTIONS

 It is very important to study by parents themselves about this technology.

 Block the adult websites and check unhealthy activities on the net.
 Makes clear to students about the various cyber rules and makes them aware of
hazards.
 Locating home computer in a open space where can be shared and monitored.
 Close supervision by parents.
 In internet cafe the computer should be placed in an area where use can be
monitored by every people.

68
REFERENCES

1. Anderson, N. (2003). Applicant and recruiter reactions to new technology in

selection: A critical review and agenda for future research. International Journal
of Selection and Assessment, 11(2/3), 121-136.

2. Backhaus, K.B. (2004). An exploration of corporate recruitment descriptions on

Monster.com. Journal of Business Communication, 41, 115-136.

3. Balaji D, Sripathi K & B.R. Londhe, ‗ECC Condition Enhances Organizational

Excellence‘, International Journal of Advanced Technology in Engineering and
Science, Vol. No.3, Special Issue. No. 01, ISSN: 2348 - 7550, September
2015, pp. 501-508

4. Cober, R.T., Brown, D.J., Blumental, A.J., Doverspike, D., & Levy, P. (2000).
The quest for the qualified job surfer: It‘s time the public sector catches the
wave. Public Personnel Management, 29(4), 479-494.

5. Dineen, B.R., Noe, R.A., & Ash, S.R. (2002). A web of applicant attraction:
Personorganization fit in the context of web-based recruitment. Journal of
Applied Psychology, 87(4), 723-734.

69
WEBSITES

 http://data.conferenceworld.in/ICSTM3/P915-921.pdf

 http://g7cr.in/about-us/

 https://www.scribd.com/doc/54318142/Project-on-Talent-Acquisition

 http://www.ijbarr.com/downloads/050920141.pdf

 https://in.linkedin.com/company/crbi-consulting-india-pvt-ltd

70
 QUESTIONNAIRE

1. Name
2. Gender :

Male

Female

3. Educational Qualification

SSLC

Plus Two

Degree/Diploma

PG

4. Occupation :

Student

Self employed

Govt. employee

Private employee

Others

5. Monthly income:

Less than 10000

10000 – 15000

71
 15000 – 20000

More than 20000

6. How many social networking sites communities/groups are you a member of?

1–5

6 – 10

11 – 15

16 -20

Above 20

7. How do you access your social network account?

PC

LAPTOP

Smartphone

iPod\iPad

8. How long you have been using social networking sites?

less than 1 year

1 – 2 year

2 – 3 year

Above 3 year

9. On average, how much time do you spend daily on a social networking sites?

Less than 1 hour

1 – 3 hrs

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 3 – 5 hrs

More than 5 hrs

10. Do you accept strangers who try to friend you in social networking sites?

Always

Sometimes

Rarely

Never

11. What is the most important reason you use an online social network?

To find information

To play games

To make professional and business contacts

To make new friends

Share/videos/pictures etc.

To keep in touch with family and friends

12. Do you think use of social networking effect on face to face communication?

Strongly agree

Agree

Neutral

Disagree

13. Are your parents aware of your social networking activities?

Yes

No

14. Do you think social networks are important?

73
 Strongly agree

Agree

Neutral

Disagree

15. What social media you have been using always?

Face book

Twitter

Linkedin

Whatsup

Others

16. You are addicted to social media

Strongly agree

Agree

Neutral

Disagree

17. Do you think social media has a bad influence on people?

Strongly agree

Agree

Neutral

Disagree

18. Do you think youth delay their meals, sleepless and get addicted to social media
activities?

Strongly agree

74
 Agree

Neutral

Disagree

19. Do you think use of social media affects indirectly on play grounds and physical
activities in youth?

Strongly agree

Agree

Neutral

Disagree

20. How has social media affected your life overall?

Positively

Negatively

Both

75