Scribd Logo
Upload

Welcome to Scribd!

  • 34 views

    Profile

    Uploaded by

    lax
    The document outlines the experience and skills of an executive leader with experience in strategic marketing, brand management, team building, and customer experience. Their career started in advertising agencies and they now have B2B marketing experience working with global brands. Their areas of expertise include corporate strategy, team development, growth marketing, revenue generation, and customer experience management.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Profile

    Uploaded by

    lax
    34 views2 pages
    The document outlines the experience and skills of an executive leader with experience in strategic marketing, brand management, team building, and customer experience. Their career started in advertising agencies and they now have B2B marketing experience working with global brands. Their areas of expertise include corporate strategy, team development, growth marketing, revenue generation, and customer experience management.

    Original Title

    Profile (12)

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document outlines the experience and skills of an executive leader with experience in strategic marketing, brand management, team building, and customer experience. Their career started in advertising agencies and they now have B2B marketing experience working with global brands. Their areas of expertise include corporate strategy, team development, growth marketing, revenue generation, and customer experience management.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    34 views2 pages

    Profile

    Uploaded by

    lax
    The document outlines the experience and skills of an executive leader with experience in strategic marketing, brand management, team building, and customer experience. Their career started in advertising agencies and they now have B2B marketing experience working with global brands. Their areas of expertise include corporate strategy, team development, growth marketing, revenue generation, and customer experience management.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    You are on page 1of 2

       

    Contact
    Shad Foos
    www.linkedin.com/in/shad-foos Executive Leader | Chief Marketing Officer | Chief Experience Officer
    (LinkedIn) | Team Builder | Collaborator | Storyteller
    Kansas City, Missouri
    Top Skills
    Strategic Partnerships Summary
    Brand Implementation
    A progressive leader with experience in strategy, marketing,
    Brand Architecture
    advertising, account management, business development,
    and customer experience. A creative, highly visual thinker and
    collaborative team builder who believes big ideas come from
    anywhere, great work is grounded in solid strategy, and experiences
    drive business.

    My career started in ad agencies, where I learned strategy, brand


    building, team building, client-relationship management, project
    management, brief writing, evaluating and selling great creative
    work, budget management, contracts, vendor relations, and business
    development.

    Today, I’m an executive leader with B2B marketing experience,


    engaging and partnering with global B2C brands in the retail,
    restaurant, services and healthcare sectors. My experience
    includes setting and articulating corporate strategy, standing up
    and developing functional teams, building and executing growth
    and retention marketing plans, and delivering sales pipeline and
    revenue.

    We add the most value by doing what we love.


    I love to build things.

    o Corporate strategy and brand building


    o Team building and development
    o Growth and retention marketing
    o Sales pipeline and revenue contribution
    o Customer experience management
    o Storytelling and creative strategy
    o Organizational change
    o Culture champion

      Page 1 of 2
       

    Experience
    SMG - Service Management Group
    6 years 4 months

    Chief Experience Officer


    December 2019 - May 2020 (6 months)
    Kansas City, Missouri Area

    Helping teams better understand the mindset and motivations of clients


    and prospective clients. Leveraging that insight to build stronger, long-term
    partnerships based on mutual success.

    SMG is more than a software company. SMG combines an enterprise-level


    experience management (XM) platform with differentiated, strategic services
    to help companies measure and manage customer, patient and employee
    experiences. #insights #outcomes

    Chief Marketing Officer


    October 2017 - December 2019 (2 years 3 months)
    Kansas City, Missouri Area

    Vice President of Marketing


    February 2014 - October 2017 (3 years 9 months)
    kansas city, missouri area

    C3 Creative Consumer Concepts


    Vice President | Account Management & Business Strategy
    February 2011 - February 2014 (3 years 1 month)
    C3 is a family and kids marketing and design agency with focus in the
    restaurant, retail and hospitality categories. We marry consumer need with
    brand treasures and marketplace gaps to develop unique, measurable
    programs and products, which drive traffic and brand affinity for families and
    kids.

    Barkley
    Vice President, Account Director
    April 1998 - February 2011 (12 years 11 months)
    An idea agency specializing in marketing, advertising and public relations.

      Page 2 of 2

    You might also like