The document provides everyday design tips to improve 3D work. It discusses the importance of understanding your style and a client's goals before starting a project. It also emphasizes establishing a clear visual hierarchy with a focal "hero" element. Additional tips include ensuring good value structure using lighting and contrast, as well as applying the rule of thirds for image composition. Color should not be pure black or white but include a hint of another color. Following these tips can help "make your work mo' betta."
The document provides everyday design tips to improve 3D work. It discusses the importance of understanding your style and a client's goals before starting a project. It also emphasizes establishing a clear visual hierarchy with a focal "hero" element. Additional tips include ensuring good value structure using lighting and contrast, as well as applying the rule of thirds for image composition. Color should not be pure black or white but include a hint of another color. Following these tips can help "make your work mo' betta."
The document provides everyday design tips to improve 3D work. It discusses the importance of understanding your style and a client's goals before starting a project. It also emphasizes establishing a clear visual hierarchy with a focal "hero" element. Additional tips include ensuring good value structure using lighting and contrast, as well as applying the rule of thirds for image composition. Color should not be pure black or white but include a hint of another color. Following these tips can help "make your work mo' betta."
The document provides everyday design tips to improve 3D work. It discusses the importance of understanding your style and a client's goals before starting a project. It also emphasizes establishing a clear visual hierarchy with a focal "hero" element. Additional tips include ensuring good value structure using lighting and contrast, as well as applying the rule of thirds for image composition. Color should not be pure black or white but include a hint of another color. Following these tips can help "make your work mo' betta."
When you’re working on any project it’s always an excellent idea to figure out what look you’re going for before you
dive in head first. Get in the habit of looking at great 3D work every day. Get on Pinterest and pin the things that you like!
Build up that repository of awesome things and it will be easier for you to nail down a direction for your project.
When you’re doing client work always keep in mind who your client is and what they’re trying to accomplish. At the end
of the day no matter how cool it looks, if it doesn’t convey the client’s message it’s not going to fly. Everyday Design Tips Make your work Mo’ Betta
VALUE STRUCTURE This is one of the most important principles of design. If you don’t have good value structure then everything feels flat
and very blah and like it’s on the same plane. A good way to see if your piece has good value structure is to turn it into a
greyscale image. If it all looks like the same shade of grey, then you’ve got a value problem. Try using brighter or darker
tones of colors to give your piece good value structure. And because we’re in a 3D world you even have the option of using
different lighting techniques to add contrast and visual interest.
When your values are good the objects in your scene have more definition and not everything is the same shade of grey.
And when you have bad values everything feels flat and if you look at the greyscale image all of the colors will look the same. Everyday Design Tips Make your work Mo’ Betta
HIERARCHY (KNOW YOUR HERO)
It’s easy to load up a scene with cool stuff, but if you go overboard the viewer doesn’t know where to look! Make sure
you keep your focal point in mind, the “hero” of the shot should be where your eye naturally lands. If the movie is about
Batman you don’t want everyone looking at Robin! So take a step back every once and a while and come back to your
project with fresh eyes. If you feel like something is tugging your eye away from that hero then it needs to get changed.
In this picture your eye goes directly to the GTV logo, and it’s obviously the most important object in the scene...
But with a couple of small changes your eye no longer knows where to look. Is the cassette tape, tv, or the logo
most important? You can’t tell.
NOTHING IS 100% BLACK OR WHITE
That’s right, nothing you will ever look at is 100% black or white, everything has a slight tint of color to it. When you use
pure black or white in a piece it can feel to stark and distracting, so add a hit of color to it. It doesn’t need to be a lot, you
only need a pinch to make it feel better. As an added bonus this will make it easier to composite later. Everyday Design Tips Make your work Mo’ Betta
RULE OF THIRDS There are a lot of different ways to compose an image, but one of the easiest and most common is to use the Rule of
Thirds. The basic idea is that you break your image up into a simple grid using lines and then put your subject along
these lines where they intersect. This helps create a more balanced image that feels more natural to the viewer to look
at. Cinema 4D makes this very easy to do by using Composition Helpers.
In this image the shapes all feel disjointed, and your eye doesn’t know This time the objects are placed at intersecting points on a Rule of Thirds
where to focus. grid. The shapes feel much more connected and it’s easier for your eye to
