Jewellery Industry Analytics

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The Rise of Analytics in the Jewellery Industry

1. Overview
The jewellery industry has a lot to benefit from the potential of data driven insights and
advanced analytics with an increase in sales and customer base on an ongoing basis as the
amount of data being generated is also enormous which include sales data, customer data,
expense data, warehouse data etc. Various analytics and predictive techniques that can be
leveraged by the jewellery industry to scale the business to greater heights and prevent various
risks involved in the business.

a) Areas of Growth

Inventory Customer Product Branding


KPI Analysis Forecasting
Optimization Profiling Analysis Performance

b) Examples
a) Product Viewership (E – Commerce)

Replenishing profit bearing items more efficiently while eliminating non-moving stock resulting
in better buying decisions and higher profit margins.
b) Inventory Optimization
Jewellers maintain high value inventory of jewelleries and accessories. Neither out of stock
nor overstock is good for the business.

c) Sales Analysis

November brings in the highest revenue as compared to the other months.

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