A Proposed Lighting Sales and Services "Lighting 5"

A PROPOSED LIGHTING SALES AND SERVICES
“LIGHTING 5”
A BUSINESS PLAN PRESENTED TO THE FACULTY OF THE

COLLEGE OF ENGINEERING ARCHITECTURE AND FINE ARTS
ELECTRICAL AND COMPUTER ENGINEERING DEPARTMENT
BATANGAS STATE UNIVERSITY

GOV. PABLO BORBON, CAMPUS II
ALANGILAN, BATANGAS CITY
IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF

BACHELOR OF SCIENCE IN ELECTRICAL ENGINEERING
GAGALANG MARICEL O.
JOLONGBAYAN VERA JANE M.
HERNANDEZ CHRISTINE MAY D.
LEE JAYCHELLE ANN BEATRIZ
MANZANO DENISE LORRAINE M.

Batangas State University
Batangas City
____
APPROVAL SHEET
This proposed Business Plan (Lighting and Manufacturing Services),
Prepared by Gagalang Maricel O., Jolongbayan Vera Jane M., Hernandez
Christine May D., Lee Jaychelle Ann Beatriz., and Manzano Denise Lorraine M.,
in partial fulfillment of the requirement for the degree of Bachelor of Science in
Electrical Engineering is hereby accepted.
_________________________
Engr. Rosalynn C. Hernandez
ii
Batangas City
____
ACKNOWLEDGEMENT
The proponents of this Business Plan wish to express with to genuine
sincerely their deepest gratitude to the people who served whole heartedly their
precious time and expertise.
To Engr. Rosalynn C. Hernandez, their instructor, who undoubtedly
shared their technical skills and acknowledge. For their support and constructive
suggestions for the completion of the project.
The proponent’s family, for their financial, moral and spiritual support and
for continuously believing that the proponents can finish the task into the best of
their abilities.
To their friends and classmates, who challenged, encouraged, and
inspired them to finish the project.
And above all. To our ALMIGHTY GOD who gave them the wisdom, the
will, and strength to continue striving in spite of hardships and failures.
iii
Batangas City
____
TABLE OF CONTENTS
TITLE PAGE i
APPROVAL SHEET ii
ACKNOWLEDGEMENT iii
TABLE OF CONTENTS iv
LIST OF TABLES vii
LIST OF FIGURES viii
CHAPTER
I: BACKGROUND OF THE BUSINESS AND INDUSTRY

Brief History of the Business/ Overview of Business 1
Current Situation of the Business 2
Vision 3
Mission Statement 3
Goals and Objectives 3
Industry Background and Overview 5
Trends 6
Outlook for the Future 7
II: MARKET ANALYSIS
Target Customer 9
Product Strategy 11
Placement or Distribution Strategy 20
Pricing Strategy 22
Promotional Strategies 30
External Market Influences 33
iv
Batangas City
____
III: TECHNICAL SPECIFICATION

Product/Service Description 35
Service and Process Description 35
Office Lay-out and Location 37
Office Furniture and Fixture 39

Maintenance Supplies 39
Office Supplies 42
Office Equipment 45
Waste Management 46
Utilities Expenses 46
Comfort Room Supplies 47
IV: COMPETITORS AND STRATEGIC ANALYSIS
Existing Competitors 49
Potential Customers 52
Core Competence 52
Market Position and Image 53
SWOT Analysis 53
Business Strategy 54
V: STRATEGIC ACTION PLAN
Specific Performance Goals and Objectives 56
VI: ORGANIZATIONAL AND MANAGERIAL SPECIFICATION
Forms of Business Ownership 59
Organizational Structure 59
Manpower Requirements 61
v
Batangas City
____
Job Qualification 62
Job Description 68
Employee Compensation 72
Fringe Benefits 74
Company’s Policies 79
Legal Requirements 80
Basic Permits 80
VII: FINANCIAL PLANS
Initial Capital Requirements 87
Total Project Cost 88

Sources of Funds 89
Payments of Debt 89
Depreciation Schedule 92
VIII: SOCIO- ECONOMIC CONTRIBUTION
Contribution to the Economy 96
Employee Generation 97
Social Desirability 97
Supplier 97
Consumers 98
Environment 98
BIBLIOGRAPHY 100
CURICULUM VITAE
vi
Batangas City
____
LIST OF FIGURES
Figures No. Title Page
3.1 Service and Process Description 36
3.2 Perspective 37
3.3 Location Plan 37
3.4 Office Layout 38
3.5 Office Furniture 38
6.1 Organizational Chart 60
vii
Batangas City
____
LIST OF TABLES
Table No. Title Page
2.1 Lighting Product Prices (Fluorescent) 22
2.2 Lighting Product Prices (Incandescent) 24
2.3 Lighting Product Prices (Solar) 25
2.4 Lighting Product Prices (LED) 26
2.5 Promotional Strategies 32
3.1 Office Furniture and Fixture 39
3.2 Maintenance Supply 40
3.3 Office Supplies 42
3.4 Office Equipment 45
3.5 Utilities Expenses 47
3.6 Comfort Room Supplies 48
5.1 Strategic Action Plan 56
6.1 Manpower Requirement 61
6.2 Employee Compensation 73
6.3 Monthly Contribution for SSS of all 75
viii
Batangas City
____
Employees
6.4 Monthly Contribution for PhilHealth of all 76
Employees
6.5 Monthly Contribution for PAG-IBIG S of all 78
Employees
6.6 The total monthly contribution to 79
be paid by the company
6.7 Schedule of Taxes and Licenses Expenses 85
7.1 Initial Capital Contribution 87
7.2 Power of Hue Total Project Cost 89
7.3 Projected Income Statements 90
7.4 Sample Project Sales 92
7.5 Total Depreciation Cost 92
7.6 Balance Sheet 93
7.7 Projected Cash Flow 94
ix

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A PROPOSED LIGHTING SALES AND SERVICES

A BUSINESS PLAN PRESENTED TO THE FACULTY OF THE

BATANGAS STATE UNIVERSITY

IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF

JOLONGBAYAN VERA JANE M.

HERNANDEZ CHRISTINE MAY D.

LEE JAYCHELLE ANN BEATRIZ

MANZANO DENISE LORRAINE M.

This proposed Business Plan (Lighting and Manufacturing Services),

Prepared by Gagalang Maricel O., Jolongbayan Vera Jane M., Hernandez

in partial fulfillment of the requirement for the degree of Bachelor of Science in

Electrical Engineering is hereby accepted.

The proponents of this Business Plan wish to express with to genuine

precious time and expertise.

To Engr. Rosalynn C. Hernandez, their instructor, who undoubtedly

suggestions for the completion of the project.

To their friends and classmates, who challenged, encouraged, and

inspired them to finish the project.

will, and strength to continue striving in spite of hardships and failures.

I: BACKGROUND OF THE BUSINESS AND INDUSTRY

External Market Influences 33

III: TECHNICAL SPECIFICATION

Office Furniture and Fixture 39

Total Project Cost 88

Figures No. Title Page

3.1 Service and Process Description 36

3.3 Location Plan 37

3.4 Office Layout 38

3.5 Office Furniture 38

6.1 Organizational Chart 60

Table No. Title Page

2.1 Lighting Product Prices (Fluorescent) 22

2.2 Lighting Product Prices (Incandescent) 24

2.3 Lighting Product Prices (Solar) 25

2.4 Lighting Product Prices (LED) 26

2.5 Promotional Strategies 32

3.1 Office Furniture and Fixture 39

3.2 Maintenance Supply 40

3.3 Office Supplies 42

3.4 Office Equipment 45

3.5 Utilities Expenses 47

3.6 Comfort Room Supplies 48

5.1 Strategic Action Plan 56

6.1 Manpower Requirement 61

6.2 Employee Compensation 73

6.3 Monthly Contribution for SSS of all 75

6.4 Monthly Contribution for PhilHealth of all 76

6.5 Monthly Contribution for PAG-IBIG S of all 78

6.6 The total monthly contribution to 79

be paid by the company

6.7 Schedule of Taxes and Licenses Expenses 85

7.1 Initial Capital Contribution 87

7.2 Power of Hue Total Project Cost 89

7.3 Projected Income Statements 90

7.4 Sample Project Sales 92

7.5 Total Depreciation Cost 92

7.6 Balance Sheet 93

7.7 Projected Cash Flow 94

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