Bakery Business Plan

The Baker’s Table
(Mini Project)
Team Members:
1. Abhishek
2. Aashu Sharma
3. Harsh
4. Aashi Gupta
5. Aayush Gupta
Introduction:
Bakery products, due to high nutrient value and

affordability, are an item of huge consumption. Due to the rapid population
rise, the rising foreign influence, the emergence of a female working
population and the fluctuating eating habits of people, they have gained
popularity among people, contributing significantly to the growth trajectory
of the bakery industry. Several healthy products have been launched in the
bakery segment and are gaining popularity at a high rate.
The Indian bakery industry is one of the biggest sections in the country’s
processed food industry. Bakery products, which include bread and biscuits,
form the major baked foods accounting for over 82 per cent of the total
bakery products produced in the country. It enjoys a comparative advantage
in manufacturing, with an abundant supply of primary ingredients required
by the industry and is the third-largest biscuit manufacturing country (after
the United States and China). The bakery segment in India can be classified
into the three broad segments of bread, biscuits, and cakes. India’s
organized bakery sector produces about 1.3 million tone of bakery products
out of 3 million tons while the balance is produced by unorganized, small-
scale local manufacturers.
Even though there are many automatic and semi-automatic bread and
biscuit manufacturing units in India, many people still prefer fresh bread and
other products from the local bakery. The popular biscuit variants in India
are glucose biscuits, Marie, cream biscuits, crackers, digestive biscuits,
cookies, and milk biscuits.
As far as the Indian biscuit market is concerned, the shares of the branded
and organized sector and the unbranded and unorganized sectors are 60 per
cent and 40 % respectively. Indian bakery products, especially biscuits, are in
great demand in developing countries.
Baked goods are expected to grow by constant value at a compound annual
growth rate (CAGR) of two per cent over the forecast period. The bakery
industry in India has witnessed an annual growth rate of more than 15 per
cent during the past years. As the business and the industry thrives, the
challenges accruing out of it are also growing expediently.
Like many industries, retail bakeries see rising costs in fuel, healthcare and
other expenditures cut into their bottom lines and increase the costs of
doing business. Driven by the evolving perception of bakery products in
India and the changing consumer preferences, the Indian bakery industry
would touch levels of Rs. 500 billion in the next five years.
Business Overview
Swot Analysis
 Strengths:
1. We will use good equipment to meet the demand.
2. Sugar free products
3. Highly Demanded Products in current culture.
4. The labor and raw material is easily available.
5. Low Capital Requirements for this business.
 Weaknesses:
1. Not enough branding
2. Bakery products are perishable items.
3. Sensitive to commodity price fluctuations.
4. Currently operating in a limited area
5. Limited Start-up cost
 Opportunities:
1. The increasing township and mall culture have created market

potential for bakery products.
2. The nutritional value and attractive packaging of the products can also
create an opportunity.
3. The High-income group having lavish living standard have passion to

use bakery products instead of packaged products available in market.
4. The fooding habit of villagers are also been changed and they are also
a good consumer of bakery products.
5. Established in the main City.
6. Expand beyond Ghaziabad.
7. Expansion of the products range
8. Expansion sale through online platform
 Threats:
1. Competition from already established bakeries offering similar

products.
2. Price wars among competitors
3. Technology Up gradation
4. Change in price of raw material.
5. Change in Regulations.
PESTAL Analysis
 Political Factors that impact on the Baker’s Table:
 Local Authority regulations
 Increase and decrease tax.
 Change in political party.
 Employment Laws
 Regulations on bakery industry
 Economic factors that impact on the baker's table:
 Economic growth rate
 Increasing Labor costs
 Tax
 Price of raw material
 Social factors that impact on the baker's table:
 1. Demographics and skill level of the population
 2. Class structure, and power structure in the society.
 3. Culture
 4. leisure interest
 Technological factors that impact on the baker's table:
 Recent technological developments by competitor
 Technology's impact on product offering
 impact on cost structure in specialty eateries.
 Impact on value chain structure in services sector
 rate of technological diffusion
 Environmental factors impact on the baker's table:
 Weather
 climate change
 attitude towards "green" or ecological products
 laws regulating environment pollution.
 Legal factors impact on the baker's Table:
1. Safety Standard
2. Copyright, Patents / intellectual property law
3. employment law
4. healthy and safety law
5. anti-trust law
Porter’s 5 forces
PROCESS FLOW CHART
Pre-Mixing MIXING
DIVIDING
DOUGH MODULING
FERMENTATION NON FERMANTATION
PROOFING
BAKING
COOLING
Marketing strategy
STP Process(Segmentation, Targeting and Positing) :
Management and Staffing

Financial Statement
Project Financing
Sl. No. Heads Amount

1. Store
2.
3.
4.
5.
Machinery Particulars
Sl. No. Equipment Quantity Rate (Rs. Total Amount

/Unit)
1. Baking Ovens 4 175000 700000
2. Mixers 2 100000 200000
3. Cutter, 3 300000 900000
Divider,
Sheeter
4. Rusk Making 2 100000 200000
Machine
5. Flour Sifter, 3 80000 240000
Sugar
Pulverize,
Biscuit
Grinder
6. Trays, Scoops, 2 120000 240000
SS Bins,
Pellets
7 Packing 2 300000 600000
Equipment
8. Miscellaneou - 400000
s
Total 1175000 2780000
Working Capital Requirement
Raw Material
Ingredients Qty/yr. Rate/yr. Amount

Maida/Atta
Ghee
Edible oil
Sugar
Salt
Other Ingredient
Packaging
Material
Total
Manpower Requirement
Particular Number of Salary/Months Amount Total

Employees /Month Amount
/Year
Technical
Staff
Admin Staff
Marketing
Staff
Labor
Total
Initial Balance sheet

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The Baker’s Table

Bakery products, due to high nutrient value and

1. We will use good equipment to meet the demand.

2. Sugar free products

3. Highly Demanded Products in current culture.

4. The labor and raw material is easily available.

5. Low Capital Requirements for this business.

1. Not enough branding

2. Bakery products are perishable items.

3. Sensitive to commodity price fluctuations.

4. Currently operating in a limited area

5. Limited Start-up cost

1. The increasing township and mall culture have created market

3. The High-income group having lavish living standard have passion to

6. Expand beyond Ghaziabad.

7. Expansion of the products range

8. Expansion sale through online platform

1. Competition from already established bakeries offering similar

2. Price wars among competitors

4. Change in price of raw material.

 Political Factors that impact on the Baker’s Table:

 Local Authority regulations

 Increase and decrease tax.

 Change in political party.

 Regulations on bakery industry

 Economic factors that impact on the baker's table:

 Economic growth rate

 Increasing Labor costs

 Price of raw material

 Social factors that impact on the baker's table:

 1. Demographics and skill level of the population

 2. Class structure, and power structure in the society.

 Recent technological developments by competitor

 Technology's impact on product offering

 impact on cost structure in specialty eateries.

 Impact on value chain structure in services sector

 rate of technological diffusion

 Environmental factors impact on the baker's table:

 attitude towards "green" or ecological products

 laws regulating environment pollution.

 Legal factors impact on the baker's Table:

2. Copyright, Patents / intellectual property law

4. healthy and safety law

FERMENTATION NON FERMANTATION

STP Process(Segmentation, Targeting and Positing) :

Management and Staffing

Sl. No. Heads Amount

Sl. No. Equipment Quantity Rate (Rs. Total Amount

Ingredients Qty/yr. Rate/yr. Amount

Particular Number of Salary/Months Amount Total

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