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    Hayden Mcguffin Resume 2021

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    Hayden McGuffin is a senior at Southern Methodist University studying Public Relations and Strategic Communication with minors in Advertising and Psychology. She has internship experience in public relations and communications roles, including managing social media and writing copy. She has been involved in leadership roles with her sorority and maintains a 3.3 GPA.

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    Hayden Mcguffin Resume 2021

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    144 views2 pages
    Hayden McGuffin is a senior at Southern Methodist University studying Public Relations and Strategic Communication with minors in Advertising and Psychology. She has internship experience in public relations and communications roles, including managing social media and writing copy. She has been involved in leadership roles with her sorority and maintains a 3.3 GPA.

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    Hayden McGuffin is a senior at Southern Methodist University studying Public Relations and Strategic Communication with minors in Advertising and Psychology. She has internship experience in public relations and communications roles, including managing social media and writing copy. She has been involved in leadership roles with her sorority and maintains a 3.3 GPA.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    144 views2 pages

    Hayden Mcguffin Resume 2021

    Uploaded by

    api-558297470
    Hayden McGuffin is a senior at Southern Methodist University studying Public Relations and Strategic Communication with minors in Advertising and Psychology. She has internship experience in public relations and communications roles, including managing social media and writing copy. She has been involved in leadership roles with her sorority and maintains a 3.3 GPA.

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    Hayden McGuffin

    3110 Daniel Ave · Dallas, TX 75205 · (615)946-8525 · hmcguffin@smu.edu

    EDUCATION
    Southern Methodist University Dallas, TX
    Major: Public Relations and Strategic Communication May 2022
    · Minors: Advertising and Psychology
    · Cumulative GPA: 3.3/4.0
    EXPERIENCE
    Parthenon Public Relations Nashville, TN
    Summer Intern May 2021 – Aug 2021
    · Provided support to four account managers assisting on a wide range of projects
    · Contributed to the Grand Openings of three 7-Eleven convenient stores
    · Managed multiple projects on parallel deadlines
    · Wrote and edited articles, press releases, and advertising copy
    · Managed multiple social accounts creating posts and stories to increase engagement and brand awareness

    Southern Methodist University, Communication Courses in the Meadows School Dallas, TX


    Principles of Digital Communication Jan 2021 - May 2021
     Developed a Digital Communication Plan for HerStory, a nonprofit designed to support women-powered
    businesses
     Listened to the client to discover their wants and needs
     Conducted a SWOT analysis
     Identified the nonprofit’s key publics
     Researched competition and created tangible goals and objectives
    Introduction to Newswriting for Public Relations, Class Internship Aug 2020 - Dec 2020
    · Collaborated with Waddle’s Warriors, a nonprofit created by a two-time NFL Super Bowl champion to
    increase its brand awareness
    · Determined goals and objectives with the client
    · Conducted a SWOT analysis
    · Researched industry leaders and competition on successful trends
    · Discussed possible collaboration ideas with various charitable organizations and business leaders
    · Created a Media Kit, merchandise, and a digital outline for the client’s future
    · Led the winning marketing team for this project beating out four other teams
    Principles of Public Relations Aug 2020 - Dec 2020
    · Created a strategic plan for Model the Way, a SMU Incubator Cohort
    · Evaluated the nonprofit to suggest expansion and success
    · Put together an executive summary with a background, situational analysis, and plan
    · Conducted a SWOT analysis
    · Created objectives, strategies, and tactics to improve and grow the nonprofit while being mindful of a
    budget and timeline
    · Evaluated Covid -19s effect on stakeholders, the company and competition
    · Chosen to make a formal presentation to the client based on achieving the highest project grade

    First Presbyterian Church Nashville, Youth Program Nashville, TN


    Summer Intern – (Rising 7th-12th grade students) May 2019 – Aug 2019
    · Organized a mission trip to West Virginia for 110+ students
    · Coordinated weeklong events including field trips, dinners, and sports activities
    · Designated as the videographer creating videos to market the youth programs and their mission trips
    · Liaison between parents and the youth staff
    · Organized and taught a weekly all girls bible study group and a Sunday school class for rising 7th graders

    Hillwood Country Club, Swimming Nashville, TN


    Assistant Head Swim Coach and Lifeguard May 2016 – Aug 2019
    · Proficient in MeetCentral Computer software (program used in all competitions)
    · Responsible for swim practices five days a week, twice a day for ages 4 to 18
    · Coordinated and scheduled six weekly swim meets for over 400 swimmers
    · Red Cross trained and CPR certified as a lifeguard
    · Coached at the Nashville City Meet
    LEADERSHIP AND ACTIVITIES
    Kappa Kappa Gamma, Sorority Dallas, TX
    Elected as Vice President of Standards, implementing sorority’s standards Jan 2021 - Present
    · Member of the Kappa Kappa Gamma Executive Board
    · Uphold over 200 members to the organization’s policies
    · Hold weekly meetings with members who fail to comply with fraternity regulations
    · Manage weekly executive and member meetings and university and organizational relations
    · Supervise committee of 10 members to organize chapter events and education trainings
    · Plan sisterhood events to boost chapter morale
    Elected as Risk Manager, overseeing activities to ensure members safety and well-being Oct 2020 – Jan 2021
    · Member of the Kappa Kappa Gamma Executive Board
    · Liaison between the Alumni Board Risk Chair and the sorority at large
    · Help uphold the sorority’s standards and accountability
    · Conducting safety procedures for all members of Kappa Kappa Gamma
    · Coordinate with Uber/Lyft transportation for sorority events
    Elected as Risk Assistant, implementing the sorority’s risk procedures Jan 2020 – Aug 2020
    · Help uphold the sorority’s standards and accountability
    · Conducting safety procedures for all members of Kappa Kappa Gamma
    · Coordinate with Uber/Lyft transportation for sorority events

    SMU Advertising Club Dallas, TX


    Member Aug 2019 – Present
    · Attend meetings when held to discuss current ADs being displayed in today’s media age
    ACHIEVEMENTS
    Certifications: Certified in Microsoft Word Associate, certified in Microsoft PowerPoint Associate, certified in
    Adobe InDesign, Illustrator and Photoshop, and proficient in Cision
    Language Skills: Spanish (Intermediate)

    INTRESTS
    Involvement: Participates in a local church, babysits weekly, active on all social media platforms, engages in
    community service, enjoys exercising and travel, and loves watching and playing sports

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