Types of Etrepreneurs

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5 Types of Entrepreneurs: Understanding


The Unique Differences
Entrepreneurs turn bold ideas into reality. They
create jobs and contribute to the economy but there
are different types of entrepreneurs and each type
tends to choose their own path based on their
personality, abilities and surroundings.

The types of entrepreneurs vary depending on


background, country and even sector but the 5 most
common types are:

• Innovators
• Hustlers
• Imitators
• Researchers
• Buyers

Each of these different types of entrepreneurs has


their own rules for success in business but most
entrepreneurs go through very similar struggles in
terms of finance, marketing, people and even
managing themselves. Because of this, we have
created the Lonely Entrepreneur community to guide
you with the coaching, knowledge, community,
support, and tools you need to thrive. Start a free
trial here.
If you ever wondered which qualities an
entrepreneur needs in order to be successful we
break down all the types and explain potentially
which category you may fall into.

What Type of
Entrepreneur Are You?

When we talked about entrepreneur characteristics


in our previous post, we highlighted how
entrepreneurs need passion, grit and a lot of self-
confidence to be successful in business.

To be a successful entrepreneur you also have to


think differently and make the right decisions like
knowing when and how to find business mentors, sell
their products online, train your staff and
communicate effectively.

Understanding which type of entrepreneur you are –


and are not – can often lend insight into the things
you will be good at, not good at and how to bring
your idea to life.
The 5 Types of
Entrepreneurs

Let’s take a look at some different types of


entrepreneurs, their roles, and how each type affects
the success of the business:

1. Innovators

Innovators are the types of entrepreneurs who come


up with completely new ideas and turn them into
viable businesses.

In most cases, these entrepreneurs change the way


people think about and do things. Such
entrepreneurs tend to be extremely passionate and
obsessive, deriving their motivation from the unique
nature of their business idea.

Innovative entrepreneurs also find new ways to


market their products by choosing product
differentiation strategies that make their company
stand out from the crowd. And sometimes it is not
just standing out from the crowd but actually creating
a new crowd.

To say that innovators like Steve Jobs, Larry Page of


Google and Microsoft founder Bill Gates were
obsessed with their business would be an
understatement.
Advantages of Being An Innovate
Entrepreneur:

• Get all the glory for the success of the business


(and take all the arrows)
• Create the rules
• Face minimal competition during the initial days

Disadvantages of Being An Innovate


Entrepreneur:

• You will need a lot of capital to bring a new idea


to life
• Often face resistance from shareholders
• The timeframe for success is longer

The ability of an innovative entrepreneur to envision


a new way of thinking makes them stand out from
the crowd and wildly successful in many cases
however it takes significant capital, patience and
commitment to bring true innovation to life.

2. The Hustler Entrepreneur

Unlike innovators whose vision is the gas in their


engine, hustlers just work harder and are willing to
get their hands dirty.  Hustlers often start small and
think about effort – as opposed to raising capital to
grow their businesses. These types of entrepreneurs
focus on starting small with the goal of becoming
bigger in the future.

Hustlers are motivated by their dreams and will work


extremely hard to achieve them. They tend to be very
focused and will get rid of all forms of distractions,
favoring risks over short-term comfort.
A perfect example of a hustler is Mark Cuban. He
started in business very young selling trash bags,
newspapers and even postage stamps and this hustle
later created a goldmine which was acquired by
internet giant Yahoo!

Advantages of Being A Hustler

• They will outwork most


• Tend to have thick skin – they don’t give up
easily
• See disappointment and rejection as just a step
in the process

Disadvantages of Being A Hustler

• Usually prone to burn out


• Wear out their team members who don’t have
the same work ethic
• Often don’t see the value of raising capital as
opposed to just working harder

Even though many hustlers never give up, a lot of


them are willing to try anything to succeed which
unfortunately means that they have a lot of hits and
misses. Achieving their dreams takes a lot longer
than most other types of entrepreneurs.

3. Imitators

Imitators are the types of entrepreneurs who copy


certain business ideas and improve upon them. They
are always looking for ways to make a particular
product better so as to gain an upper hand in the
market.
Imitators are part innovators and part hustlers who
don’t stick to the terms set by other people and have
a lot of self-confidence.

Advantages of Imitators

• Refining a business idea is easier and less


stressful
• You can easily benchmark your performance
with the original idea
• Can learn and avoid mistakes that were made
by the originator

Disadvantages of Imitators

• Their ideas are always compared to the original


idea
• Always have to play catch-up

Taking an existing idea and refining and improving it


can be a great way to develop a business. It certainly
does not have as much risk as the innovator but it
might just not be as sexy.

4. Researcher

Even after having an idea, researchers will take their


time to gather all the relevant information about it.
To them, failure is not an option because they have
analyzed the idea from all angles.

Researcher entrepreneurs usually believe in starting


a business that has high chances of succeeding
because they have put in detailed work to
understand all aspects.
As a result, these types of entrepreneurs usually take
a lot of time to launch products to make decisions
because they need the foundation of deep
understanding. These entrepreneurs rely much more
on data and facts than instincts and intuition.

For a researcher, there should be no room for


making mistakes.

Advantages of Being a Researcher


Entrepreneur

• Plan for as many contingencies as possible


• Write detailed, well-thought-out business and
financial plans
• Focus on data and information rather than gut
feeling
• Won’t start unless they feel like they know the
market
• Will minimize the chances of failing in the
business

Disadvantages of Being a Researcher


Entrepreneur

• Typically moves slow


• Doesn’t like risk and that can hamper progress
in a new venture

Even though these types of entrepreneurs spend a


lot of time researching and digging into the data to
ensure the success of their business, they can fall
into the habit of obsessing over the numbers and
focusing less on the running of the business.

Jeff Bezos has spoken against this in a recent letter to


shareholders where he asserted that “Most decisions
should probably be made with somewhere around
70% of the information you wish you had”.

5. Buyers

One thing that defines buyers is their wealth. These


types of entrepreneurs have the money and
specialize in buying promising businesses.

Buyer entrepreneurs will identify a business and


assess its viability, proceed to acquire it and find the
most suitable person to run and grow it.

Advantages of being a Buyer

• Buying an already established venture is less


risky
• Doesn’t have to worry so much about
innovation
• Can focus on building on something that has
already gone through building a foundation
• Already has a market for your products

Disadvantages of being a Buyer

• Usually pays a high price for good businesses


• Will face the risk of buying businesses that have
problems that you think you can turn around
Click here to get access to our exclusive
daily perspective to help you become a
better entrepreneur.

The 5 Different Types of


Entrepreneurs

That’s our list of the different types of entrepreneurs.


From the above list, can you tell which type of
entrepreneur you are or want to be? It is possible to
succeed regardless of the category that you belong to
but you should not expect to experience success
overnight.

It takes time before you reach where you want. We


have developed the Lonely Entrepreneur training
program to try to give you a better chance of success
in this journey as an entrepreneur.

By The Lonely Entrepreneur | August 13th, 2018 | Blog Post | 0 Comments

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