03 TP

Philip John L.
Gargar BSTM 4
Case Study 1.
A. What is the write-up all about? What technology-related issue/s is/are apparent?
The write-up is all about how two individuals downloaded data from a third-party cloud server used by
Uber, which contained names, email addresses and mobile phone numbers of 57 million users around
the world. Uber waited for almost a year before publicly disclosing the breach. This will fall under the
privacy issues that not only the drivers but the company itself will need to handle.
B. What possible impacts or problems may arise in conjunction with the data breach?
This problem will cost the trust of not only the consumers, but the people who are working in Uber. I
know that Uber offers cheap prices for the people who are using it, but this problem causes their
business to shut down. Many drivers will not trust them anymore because they already have an idea
that if ever, they fill up all their information for Uber, it will be leaked. They will totally lose their trust
because a big company like Uber is easily penetrated by public hackers.
C. How can Uber Technologies, Inc. and other similar businesses prevent such from happening
again? What measures can you recommend?
For this, I think they need to improve their general security. I’ve heard about this issue when it was
publicized, and I was shocked how easily their system penetrated. They can use techniques like better
architecture, firewalls, VPNs, traffic monitoring and restriction, and even routine updates can make a big
difference.
D. Considering this scenario, would you consider technological developments as advantageous?

Why or why not? Justify your responses.
Yes! Technological development as solutions provides digital protection to your business that will ensure
your employees aren’t at risk from potential threats such as hackers. It will ensure that your business is
secure from cyber threats will also help to protect your customers, who could be susceptible to a cyber
breach by proxy.
Case Study 2
A. What is the write-up all about? What technology-related issue/s is/are apparent?
Orbitz has announced that it discovered a potential data breach that exposed information for thousands
of customers. The incident, discovered by the company on March 1, 2018, may have exposed
information tied to about 880,000 credit cards. The Expedia-owned company says that names, payment
card information, dates of birth, e-mail addresses, physical billing addresses, gender, and phone
numbers may have been accessed, but it doesn’t yet have “direct evidence” that any information was
taken from the website.
B. What possible impacts or problems may arise in conjunction with the data breach?
Since travel agencies are one of the motivators of a traveler (especially well trusted travel agencies) to
travel because of the convenient when planning a trip, this will cause of lowered numbers of travelers.
And we all know that tourism is one of the reasons why the economy of a country goes up. This will also
cause the business of Orbitz because instead of going to their travel agency, people will choose another
famous travel agency like Expedia to book their trip. This will also cost cutting of employees because
they won’t need more employees if they don’t have a customer.
C. How can Orbitz and other similar businesses prevent such from happening again? What
measures can you recommend?
It is important to act immediately, especially this one which includes credit card information of the
customers. Every state has specific reporting requirements regarding how quickly customers need to be
notified of a data breach, with some giving as little as seven days to inform consumers. Investigate why
the breach happened, including compiling information on where and when it occurred and what data
was lost. Business owners may want to consider hiring a professional security consultant to perform the
investigation.
D. Considering this scenario, would you consider technological developments as advantageous?

Why or why not? Justify your responses.
Of course. Since our technology keeps on advancing, it might help a business to avoid this kind of
problems and the business owners should know how to response immediately. The biggest problem
with not having an incident response plan is that you do not do not know how to respond when you are
under a cybersecurity attack or dealing with the data breach aftermath. This can delay your response
and can increase the damage the data breach or cybersecurity attack can do to your business.

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D. Considering this scenario, would you consider technological developments as advantageous?

D. Considering this scenario, would you consider technological developments as advantageous?

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