PROPOSAL 1

Missing:
@Shin - Past Client; Event Brief (lacking); Event Checklist
@Ayezza - Letter of intent; Event Time Frame; Billing Payment Agreement
+ Event Description (lacking);

Company Name and Company Logo; Company History - JANE

“LACHICA is Event, Event is LACHICA”

Figure 1. Company Logo

MOXN was established in 2018, it was formed by a group of friends namely Angela, Vanessa,
Shin, Ayezza and Jane. They were only college students, when they started their event
decoration business, and were recognized by local event companies in Cebu City. Then the 2020
pandemic started, which had a great negative economic impact. MOXN company decided to stop
their business and focus on their Masters.

Then in 2022, when Jane graduated from her Masters, she reopened her business and renamed
LACHICA Company, she was an aspiring event manager. She decided to open it together with
her friends, and they started their business again, which aims for events, meetings,and
conferences. They build this company to build happiness and satisfaction for the future client.

Mission and Vision - BARRIGA

Mission
Lachica's mission is to achieve the best version of what the clients desire. Our organization will
deliver the most unique, creative, and remarkable service for events, generating a high degree of
satisfaction and spark the interests of future clients in the process. We will guarantee that
everything is under control in terms of what our clients think of us, and we hope that they will
have the greatest and most valuable event planning experience of their lives.

Vision
We envision that we will be one of the best companies that deliver excellent and extraordinary
service all over the Philippines. A company that caters to all and strives to match the needs and
demands of our clients, bringing their dreams and imaginations into reality.

Location and Contact Information - EMILI

Company Location

Figure 2. Location of Lachica Company

● Cebu City, IT Park, Park Centrale Building

● Jose Maria del Mar St. Cebu City, 6000 Cebu
Company Contact
● (032) 248 7753
Social Media
● Facebook: Lachica Company Cebu
● Instagram: LachicaOfficial
● Twitter: LachicaOfficial
● Email: LachicaCompany@gmail.com

Organizational Structure- SHIN

Client Demographic- SHIN
Lachica’s target market are young professionals and Gen Z, they represent a huge population and
the company is located in a heavily populated area. As a result, we purposefully positioned
ourselves as a versatile organization that can accommodate a diverse variety of local markets.
Within the demographic criteria, we aim to sell our services to those who are not biased towards
any gender, thus everybody in the desired age range falls into our target market.

Age: 20 years old - 40 years and above

Gender: Any gender
Income: Midrange to High income earners

Company Services- SHIN

Different Services offered
Our company provides a wide range of services, such as arranging events,
providing ornamental services, and managing strategic planning, presentation
modifications, venue monitoring, and financial reporting, among other things. By
designing exceptional bespoke designs and decorative rentals, we can help you ensure
that your event is extraordinary and well-organized. We can also custom build and
coordinate every aspect of your event based on your selected style, theme, and design.
We can collaborate with you to create the perfect theme for your event.

Past Clients
 - UNESCO Press Conference
- MMIS Film Festival 2018

How We Work - BARRIGA

As an event coordination company, Lachica provides a choice of service packages that

include not only meetings and conferences but also other sorts of events and decorative services.
We manage strategy planning, presentation revisions, venue monitoring, financial reports, and
much more. For each sort of event, our company has strong experience, expansive creativity, and
a large portfolio. We organize events covering from celebrations (Birthdays, Reunions/Family
Day, Parties) to educational events (Meetings, Conferences, Graduations, School Activities) and
promotional events (Birthdays, Reunions/Family Day, Parties) .

● Lachica secures a customer and carefully prepares the event

● Various contacts for the convenience of product and venue selection that can
satisfy the client expectation
● Communication should be frequent in order to avoid misunderstandings and
disagreements
● Exceed client expectations and provide surveys to enhance customer service
PROPOSAL 2

Letter of Intent - AYEZZA

Nov 30, 2021
Dr. Simplicio Espellita Jr.
University of San Carlos ,DHT Chairman

University of San Carlos -Talamban Cambus

Cebu City, 6000 Cebu, Philippines

Dear Mr.Espillita,
I am Jane Kimberly del Fierro and I am writing this letter in order to request you for
conduct a webinar on the topic AFTERMATH OF COVID-19: Rebuilding for Future Tourism
webinar on April 20,2022. The main motive of this webinar will be the effect of the COVID-19,
as well as the transformative potential and implications for the tourism industry's slow recovery,
establishes steps for implementing the suggested process in developing recovery strategies for
the travel and leisure industry and a total number of participants would be 200.This webinar is
very useful as it enables one to learn practically and in a better way regarding the recovery of the
tourism industry. The situation COVID19 has made it online for everything and as we are unable
to conduct the seminars physically, I shall be highlyshall be highly obliged for your kind support.
Sincerely Yours,
Jane Kimberly Del Fierro

Company Director
LACHICA Company

Event Brief (One Page) - SHIN

AFTERMATH OF COVID-19: Rebuilding for Future Tourism

 Proposed Venue: Michael Richartz Banquet Start Date: April 20, 2022 | 8:00 AM
Hall, University of San Carlos - Talamban
Campus, Sitio Nasipit, Cebu City, Cebu,
Philippines.

Event Budget: ₱59,253 End Date: April 20, 2022 | 10:00 PM

No. of Expected Guests: 200

Clients: University of San Carlos

Event Purpose

OBJECTIVES: CATEGORIES OF GUESTS:

Our objective is to bring people together, to - Tourism Professionals

share our perspectives that may help to make a - Tourism Students
difference.

THEME: SPEAKER/S:
Shalimar Hofer Tamano
Director, OIMD, Department of Tourism
(DOT) Region 7
“COVID-19 tourism impacts, attitudes, and
practices”
Rebuilding for Future Tourism Industry and
Hospitality Charao Logarta- Laganum
Director for Corporate Communications
CEBU PACIFIC
“ methods to revive the tourism industry”

Gibeth Gloria
Executive Assistant Manager Crowne Plaza
Manila Galleria
Holiday Inn Manila Galleria
“How they reshape their operations to keep up
with the trends of customer service for the
future of the tourism and hospitality industry”
Coordination:

Name of Event Manager: Jane Kimberly del Email: kimberly.delfierro@gmail.com

Fierro

Mobile: 09086339912 Telephone: 266656156

Event Concept/Theme
Event Description - 2 person JANE&BARIGGA
Title
AFTERMATH OF COVID-19: Rebuilding for Future Tourism Industry
and Hospitality
Event description
The focus of this conference is to discuss the effect of the COVID-19, as
well as the transformative potential and implications for the tourism industry's
slow recovery. The conference establishes steps for implementing the suggested
process in developing recovery strategies for the travel and leisure industry. First,
we will discuss the COVID-19 tourism impacts, attitudes, and practices in
attaining a tourism industry growth and recovery. Second, we will discuss How
they reshape their operations to keep up with the trends of customer service for
the future of the tourism and hospitality industry. The third criteria is for theories,
strategies, and techniques to revive the tourism industry. Our commitment is built
in our core values, and we feel it is necessary to add our voices to the discussion
and share our perspectives with you. We strive towards a better tomorrow by
tackling tough challenges as a team, creating change, making things possible, and
empowering ourselves and others.
Goals and Objectives
Our goal is to bring people together. Our priority has been to provide a
safe, courteous, and inclusive work environment for all of our people. We’re
committed to making a positive impact in the lives of others. We aim to emerge
stronger and more sustainable from the COVID-19 crisis by encouraging
 openness to change and a new way of thinking and acting to recover and rebuild
tourism.
Concept and Theme
● Rebuilding for Future Tourism Industry and Hospitality
● Simple and Formal
Location and Venue
Our chosen venue is one of the perfect places to hold meetings and conferences which is
MR Banquet Hall located in University of San Carlos - Talamban Campus, Sitio Nasipit, Cebu
City, Cebu, Philippines.

Figure 4. Location and Venue

 Figure 5. MR Hall Layout

Event Program
Webinar:

TIME PROGRAM

8:00 AM - 12:00 PM Registration

1:30 PM - 2:00 PM Opening Ceremonies

2:00 PM - 3:00 PM Presentation: COVID-19 tourism impacts,

attitudes, and practices

3:00 PM - 3:10 PM BREAK

3:10 PM - 4:10 PM Presentation: How they reshape their

operations to keep up with the trends of
customer service for the future of the tourism
and hospitality industry

4:10 PM - 4:20 PM BREAK

4:20 PM - 5:20 PM Presentation: theories, strategies, and

techniques to revive the tourism industry

5:20 PM - 5:50 PM Q&A SESSION

5:50 PM - 6:15 PM Closing Ceremonies

EVALUATION

MR Hall:

TIME PROGRAM
Marketing Collaterals / Invites

Our Marketing Collateral would be posters, tarpaulin, and blog posts. For more
information, contact us through email LachicaCompany@gmail.com; or telephone number (032)
248 7753. For more inquiries and updates follow us on our social media instagram
LachicaOfficial; twitter LachicaOffical; Facebook Lachica Company Official.
Other Relevant Information
Company Partners (Suppliers)
Target Market - EMILI
Lachica is an event decoration business in connection with sustainable tourism in Cebu. It
provides events, meetings,and conferences. Lalicha target markets are clients from 20
years old to 40 years and above, both men and women that would like to use our
 company's services. We care deeply about our clients, and as a result, we offer services
tailored to their unique wants and desires for both high-end and low-cost clientele.
Event Marketing- EMILI
Using events as a marketing channel gives potential customers a unique, firsthand interaction
with the company and a true sense of the company’s focus, perspective, and personality.
● Online Events
It connects presenters and participants through a web-based interface which is especially
useful today since we are still in the grip of a pandemic. Common types of online events
include webinars, virtual events, and live streaming events. Online events are often less
costly than in-person events and can enable you to easily reach a geographically
dispersed audience. Real-time webinars enable interaction among participants, providing
the opportunity to receive and discuss information on a topic that is presented through
web-based conferencing tools. Real-time webinars can be interactive on many levels, and
typically allow attendees to ask questions directly to the presenters.
● Social Media
These platforms profit by contacting millions of customers around the world. We will
undoubtedly utilize trade or specialized media. We will use social media platforms such
as Instagram, Facebook, YouTube, Twitter and Pinterest to broaden our target market..
We will employ social media marketing strategies and networks to increase quality leads
and sales, engage the target audience, and provide on-the-spot customer service. Having a
social media presence allows your consumers to find and engage with you more easily.
This may boost client retention and loyalty. Considering maintaining a loyal client base is
one of the most important aims of any business. Having said that, event businesses must
use social media as a marketing and communication tool.
● Conferences
We will communicate with our client using webinars, such as a user summit, that
assemble attendees for the purpose of delivering information.
Event Time Frame - AYEZZA

Schedule Date

Create Event Plan February 1, 2022

Releasing of Budget February 20, 2022

Invite Guest Speakers February 25, 2022

Plan Program/Finalization March 15-20, 2022

System/Connectivity check April 19, 2022

Date of the Event April 20, 2022

Event Checklist - SHIN

Event Name December 27, 2021

Time/Date of event January 12, 2022

Location Event January 23, 2022

Target audience February 1, 2022

Events Objectives February 11, 2022

Number of Guests February 20, 2022

Description of Event February 29, 2022

Possible risks March 3, 2022

Budget: Identification of March 14, 2022

budget sources

Other contributions March 22, 2022

Budget Proposal - 2 person

Webinar:

DESCRIPTION QUANTITY BUDGET EXPENSES

Speakers 4 P 30,000.00
 Zoom 1/Month P 755.50

Gift Basket 4 P 15,000.00

MR

RENTALS

ITEMS DESCRIPTION QUANTITY UNIT COST

Armchair 30/chair 4 P 120.00

Design: 20/fake pants 5 P 100.00

Fake Plants 100/ coffee table 1 P 100.00
Coffee Tables

Venue

Sound systems, Package P 60000.00

Lightings, and
Projector

GUEST

DESCRIPTION QUANTITY UNIT COST

Speaker Fee 4 30,000.00

Gift Basket 4 15,000.00

Water 4 40.00

Billing/Payment Agreement - AYEZZA

Contract Agreement
Place of event (venue): MR HALL
Address of event: University of San Carlos Talamban Campus, Talamban
City: Cebu State: Cebu Zip Code: 6000
Type of event: WEBINAR
Date of event: April 20,2022 Start Time: 8:00AM End Time: 6:15PM
It is hereby agreed to and understood that LACHICA Company, in exchange for
remuneration of this subject Agreement, will provide the following services:
● The total event planning fee agreed upon is ₱60,000. A non-refundable reservation fee of
₱15,000 is required to secure LACHICA Company for the event. This amount shall be
subtracted from the event planning fee. The remaining balance of the event planning fee
must be paid in full BEFORE the start of your event (unless other arrangements are
accepted by LACHICA Company. Any payments received less than 2 weeks before the
event must be by cash. Personal checks are accepted up to 2 weeks before the event. All
checks shall be made payable.
● LACHICA Company represents and warrants to Client that it has the experience and
ability to perform the services required by this Agreement; that it will perform said
services in a professional, competent and timely manner; that it has the power to enter
into and perform this Agreement; and that its performance of this Agreement shall not
infringe upon or violate the rights of any third party or violate any federal, state and
municipal laws. However, Client will not determine or exercise control as to general
procedures or formats necessary to have these services meet Client's satisfaction
● In the event of non-payment, LACHICA Company retains the right to attempt collection
through all legal and permissible means. Client will be responsible for all court fees, legal
fees, and collection costs incurred by Desiree Carol Special Events.
● This agreement cannot be canceled except by mutual written consent of both the Client
andLACHICA Company. If cancellation is initiated by the Client in writing and agreed to
by LACHICA Company in writing, Client will be required to pay any unrecoverable
costs already incurred by Desiree Carol Special Events (but not more than the total fee
agreed upon)
● It is hereby agreed and understood that the laws of the Philippines shall govern this
agreement.
● This Agreement may be executed in multiple counterparts, and each such executed
counterpart shall be deemed an original, but all of which together shall constitute a single
agreement. Facsimile signatures to this Agreement are acceptable and carry with it the
same full force and effect as an original signature
LACHICA Company
 Signed By: Jane Kimberly del Fierro
Sign:
Signed By:
Sign:

Parties

This event planning contract hereinafter referred to as the “Contract” is entered into on
10th day of March the “Effective Date”, by and between “AMALIA AVA E. FERRER” , with
an address of Mandaue City, Cebu hereinafter referred to as the “Client” and “JANE
KIMBERLY D. DEL FIERRO” with an address of Lapu - Lapu City, Cebu hereinafter
referred to as the “Planner”

Event Background

The event will take place on 10th day of May, on which date(s) the Client plans to hold
the event described below:

Webinar title: AFTERMATH OF COVID-19: Rebuilding for Future Tourism

Industry and Hospitality

Planner Duties

The Client hereby engages the Planner to perform the following duties relevant to the
event:

● Discussing and confirming all event details, including the number of guests, floor
layouts, venue, color schemes, food, decor, theme, and budget with the clients.
● Visiting venues, sampling food, liaising with caterers, musicians, and other service
providers and vendors.
● Conducting research, which may include sending emails, searching online, and making
phone calls to ensure professional service delivery and a memorable event.
● Devising floor layouts, menus, parking arrangements, and invitations and ensuring clients
are satisfied with them.
● Ensuring all food, drinks, chairs, tables, and decorations are delivered and set up on time.
● Monitoring guest confirmations and cancellations, and answering any queries.
 ● Notifying clients of any changes or problems as soon as possible.
● Developing timeframes, checklists, and delegating tasks to the relevant parties.

● Staying current on all the latest design and party trends

Payments

The Client hereby agrees to pay the Planner for five hundred eight thousand five
hundred three pesos thirty five centavos (₱508,503.35) a total amount for the services
performed.

Cancellation Policy

1. By Client. The Client may cancel this Agreement at any time. If the Client cancels up to
40 days prior to the Event Date, the Client will be entitled to a full refund. If the Client
cancels 30 days prior to the Event Date, the Client will be entitled to a fifty percent
(50%) refund. If the Client cancels less than 25 days prior to the Event Date, the Client
will not be entitled to a refund.
2. By Planner. The Planner may cancel this Agreement at any time. If the Planner cancels,
the Planner must provide a suitable, replacement Planner, subject to the Client’s
approval, which shall be obtained in writing. In the alternative, the Planner shall refund
all monies previously paid by the Client, with the exception of any non-refundable
deposits, which were agreed to by the Client.

Alternative Dispute Resolution

Any dispute or difference whatsoever arising out of, or in connection with, this Contract
shall be submitted to arbitration/mediation/negotiation (circle one) in accordance with, and
subject to the laws of the Republic of the Philippines.

Legal Fees
 In the event of a dispute that results in legal action, the successful party will be entitled to
the legal fees, such as attorney’s fees or other.
Severability

In the event that any provision of this Contract is found to be void and unenforceable by a
court of competent jurisdiction, then the remaining provisions will remain in force in accordance
with the Parties’ intention.

Entire Agreement

This Contract contains the entire agreement and understanding among the Parties to it
with respect to its subject matter, and supersedes all prior agreements, understandings,
inducements and conditions, express or implied, oral or written, of any nature whatsoever with
respect to its subject matter. The express terms of the Contract control and supersede any course
of performance and/or usage of the trade inconsistent with any of its terms.

Governing Law

This Contract shall be governed by and construed in accordance with the laws of the
Republic of the Philippines.

Signature And Date

The Parties hereby agree to the terms and conditions set forth in this Contract and such is
demonstrated by their signatures below:

For the Planner: For the client

Permits and License - EMILI
Barangay Clearance and Certificate DTI Certificate of Registration
 Community Tax Certificate or cedula

Sanitary permit Authorization Letter

 Fire Permit Premises License

PROPOSAL 3

Risk Management: (2 person) - BARRIGA&EMILI

RISK FACTORS LIKELIHOOD OCCURRING MITIGATING MITIGATING

OF THE RISK IMPACT IF THE ACTION ACTION
RISK OCCUR

Attraction Low High Create useful Deliver a good

and relevant presentation
content

Gatecrashers Medium Very High Implement Consider adding

 registration to a password or
control who other
attends the authentication
event requirement for
attendees to
access the event

Disruption Low High Sharing Articulating each

guidelines for attendee's
behaviours that responsibility for
attendees are ensuring the
expected to safety and
demonstrate security of the
event

Wrong Platform Low Very High Create a Incorporate

checklist of the video and
things you need streaming
for a successful sessions and
conference offer audience
engagement
opportunities

Slow Internet Medium Very High Make sure you Make sure
Connection are in a place you’re getting
with strong appropriate
internet speeds. Run
connection speed tests to
make sure that
your internet is
performing as it
should

Power Outage Low High Prepare or Conserve the

invest backup batteries of your
source gadgets

Red - VERY HIGH

Orange - HIGH
Yellow - MEDIUM
Green - LOW

Curriculum Vitae

Name: Jane Kimberly D. del Fierro

Birthday: November 19, 2000
Permanent Address: Door 5 CENTCOM officer apartment,
Mactan Air Base, Lapu - Lapu City, Cebu
Mobile Number: 090863889912
Email Address: 19100868@usc.edu.ph
Reflection: This course challenges me alot, it helps me to express
my thinking and creativity. This course helped me to experience
how to create an event proposal, which will be very helpful and useful.

Name: Maria Angela Barriga

Birthdate: April 10, 1999
Permanent Address: Daanlungsod, Tuburan Cebu 6043
Mobile Number: 09158272166
Email Address: angelaemili1999@gmail.com

Reflection:
“The MICE industry is considered a big part of the business tourism sector and serves to
encourage employees to enhance the company's productivity.”

Name: Vanessa B. Emili

Birthdate: August 08, 2000
Permanent Address: Daanlungsod, Tuburan Cebu 6043
Mobile Number: 09151636897
Email Address: vanessaemilib@gmail.com

Reflection:
This course taught me alot on event planning and how to make a proposal, it allowed me to put
my skills and creativity to the test. This industry is a significant component of the corporate
tourism sector, and it encourages employees to improve the company's efficiency.

Name:Ani Rose Shin Nagano

Birthdate: February 19,1999
Permanent Address: Magkasag Libagon So. Leyte
Mobile Number: 09354755243
Email Address: naganoshin00@gmail.com
Reflection: This course has given me the opportunity to learn on
how to write proper proposals and to be prepared in the event
that I may need to do so in the future.

Name: Ayezza Vea T. Achivida

Birthdate: July 27, 2000
Permanent Address: Liloy, Zamboanga del Norte
Mobile Number: 09094557250
Email Address:ayezz.achivida27gmail.com
Reflection: This course teach me a lot on how to have a company
specially an event planner company, it practice my strategies and
creativity. It also encourage me to plan everything smoothly to
lessen the hassle.

LINKS
https://www.oecd.org/coronavirus/policy-responses/rebuilding-tourism-for-the-future-covid-19-
policy-responses-and-recovery-bced9859/
https://www.adb.org/news/features/after-covid-19-how-do-we-bring-tourism-back-better
https://development.asia/policy-brief/strategies-restart-tourism-sector-during-covid-19-pandemic

CANVA
Poster: https://www.canva.com/design/DAExXDZ_NSQ/q0I-jFbeTnFCCzBuTgQrxw/edit?
layoutQuery=poster