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Franchise Package: 10 % of Net Purchase (After VAT)

The document describes a franchise package for a Belgian waffle food business. It includes details on the franchise fee structure, required investments, and the support provided to franchisees. Franchisees can choose between a food cart, kiosk, or counter-style storefront. The package includes use of trademarks and menus, training, and ongoing operational support. Initial franchise investments start around 550,000 pesos, and the package estimates a 170% annual return on investment with a payback period of 7-8 months.

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244 views4 pages

Franchise Package: 10 % of Net Purchase (After VAT)

The document describes a franchise package for a Belgian waffle food business. It includes details on the franchise fee structure, required investments, and the support provided to franchisees. Franchisees can choose between a food cart, kiosk, or counter-style storefront. The package includes use of trademarks and menus, training, and ongoing operational support. Initial franchise investments start around 550,000 pesos, and the package estimates a 170% annual return on investment with a payback period of 7-8 months.

Uploaded by

aice
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
You are on page 1/ 4

FRANCHISE PACKAGE

Trademark : FAMOUS BELGIAN WAFFLE


Owner & Operator : Innovention Food Resources Inc.
Nature of Business : To sell freshly baked Belgian waffle sandwich and hot & cold beverages.
Store Type : Food Cart or Kiosk and Counter type
Estimated Package Cost : Standard Food Cart starts at P550,000 (All-in), Kiosk Starts at P650,000 (All-in)
and Counter with seating starts at P730,000 (All-in), all excluded of tax.
Terms of Franchise : 3 years (subject to renewal)
Royalty : 10 % of net purchase (after VAT)
Marketing Fee : 3% of net sales (only if applicable)
Ideal Location : Malls, Business Districts, Building Cafeterias, School Cafeterias, Hospital
Cafeterias, Airport, Transport Terminal, Commercial Areas and hospitals.
Area Requirement : Maximum of 3-6 sqm for Cart; Maximum of 6 – 8 sqm for Kiosk and Minimum of
8 sqm and up (Counter)

Franchise Package Includes the following:

1. Use of FAMOUS BELGIAN WAFFLES trade mark.


a. The franchisee is given the privilege to use FBW’s registered trademark during the duration of
the contract.

2. Business Operating System


a. The franchisees are given the privilege to sell the FBW’s proprietary products such as its Belgian
Waffle Sandwich, its fillings and beverages.
b. The franchisees can use the business operating system developed by Innovention Food
Resources Inc. from food preparation to business reporting and management in order to ensure
smooth operation of the outlet. The business operations system includes the following:
i. Outlet Daily Operation – Daily management of the cart, cooking equipment and fixtures
maintenance, workplace safety. Customer relation management and how to handle complaints.
ii. Outlet accounting – preparation of daily and monthly sales report, inventories report, and cash
management.

3. Site Evaluation and Securing of lease


a. The franchisor will evaluate franchisee’s proposed store location; upon approval, payment of
the necessary fee/s shall be made by the franchisee.
b. The franchisor can assist the franchisee in securing a lease agreement with the lessor of the
proposed location.

0121 Alley 1 First St Barangay Mambugan


Antipolo Rizal 1870;
famousbelgianwaffles@gmail.com ;
www.famousbelgianwaffles.com
Page 1 of 4
4. Store Set-Up
a. No additional delivery cost for the Famous Belgian Waffle proprietary cart, cooking equipment
and other small wares within Metro Manila.

b. For outlets located outside MM, delivery and installation/assembly or set-up of the
abovementioned items/fixtures shall be shouldered by the franchisee.

5. Pre-Operating Training and Orientation


a. Initial training of the franchisees’ crew is covered by the franchise package; training of the
franchisee’s additional personnel will be charge to the account of the franchisee.
b. Training Includes, food preparation, food safety. Sales training and report preparation.
c. Allowance of the franchisee’s personnel during the training period shall be shouldered by the
franchisee.

6. Opening Assistance
a. A franchisor’s representative will supervise and assist the newly opened store of the franchisee
for three days. Franchisee will shoulder the transportation and board & lodging of the franchisor’s
representative.
b. The franchisor’s representative will also provide marketing support and supervision.

7. On-going support
a. Franchisees can expect continuous nationwide marketing initiatives that may include brand
awareness activities, new product development and advertisement-to be shouldered by the
common fund of franchisor and franchisees.
b. At any time, a franchisee can consult with the franchisor regarding any local marketing concern
of the latter.
c. In store operation audit, the franchisor can dispatch in random a mystery shopper to audit the
store’s actual performance. There will also be a regular visit by the franchisor’s representative to
determine the performance and situation of each outlet.
d. FBW’s continuous research and development efforts aim to improve and upgrade both FBW’s
products and business operation.

8. Terms of Contract
a. The term of the contract of FAMOUS BELGIAN WAFFLES is Three (3) years, upon signing of the
Franchise Agreement.
b. Upon request of the franchisee and approval of the franchisor, the contract may be renewed
again.
0121 Alley 1 First St Barangay Mambugan
Antipolo Rizal 1870;
famousbelgianwaffles@gmail.com ;
www.famousbelgianwaffles.com
Page 2 of 4
Other Pre-Operating Investment and Expenditures

a. Store location security deposit and advance payment.


b. Cost of business registration to various agencies such as DTI, City hall or Municipal and BIR.
c. Training Allowance, Hotel Accommodation and Transportation of the franchisee’s personnel.
d. Hotel Accommodation and Transportation of franchisor’s training officer.
e. Site Improvement or renovation (if applicable).
f. Delivery fee/s for outside metro manila locations.
g. 3 months working capital.

Procedure for Application

a. Submit the following to the Business Development Officer (via e-mail, the e-mail address is in
the file footer)
i. Franchise Application Form with 2x2 picture.
ii. Letter of Intent (indicate the exact address where you want to set-up your business).
iii. Sketch map (include landmark) of the proposed location.
b. Interview with franchise applicant
c. Payment of Processing fee of P20,000 (Metro Manila Area) or P30,000 for provincial location to
start the application process. The Processing fee is non-refundable, but deductible from the
franchise investment.
d. Applicant will receive a feedback if the application or the location has been approved or
disapproved after two (2) weeks from the submission of the above-mentioned requirement.
e. If approved, the applicant will be required to secure the lease of the proposed location and
submit the floor plan wherein the exact space location will be subject for approval of the
franchisor.
f. Review and signing of the agreement
g. Payment of 70% of the total franchise package.
h. Cart/Kiosk/Counter perspective fabrication, store construction and training will commence.
i. Full payment of the total franchise package before the delivery of the cart/kiosk/counter,
kitchen equipment and other peripherals.
j. Grand opening of franchise outlet.

0121 Alley 1 First St Barangay Mambugan


Antipolo Rizal 1870;
famousbelgianwaffles@gmail.com ;
www.famousbelgianwaffles.com
Page 3 of 4
FINANCIAL PROJECTION

I. INCOME PROJECTION

MONTHLY SALES (AVERAGE DAILY SALE: P10,000 X 30days) P300,000.00


Less:
Cost of Goods (35%) 105,000
Royalty (10%) 10,500
GROSS PROFIT P184,500.00

Less: OPERATING EXPENSE


Rent (base on SM Prime mall rate/4sqm) or 15% of Sales tax included P40,000
Salary (2 personnel x 537/day x 30days) P32,220
Electricity (Mall Rate) P6,000
Misc P2,000

MONTHLY NET PROFIT Before TAX P104,280

II. RETURN ON INVESTMENT

Franchise Investment P550,000 (standard food cart)


P66,000 - 12% vat
Lease Deposit P80,000
Permits and Registration P25,000
Logistics P10,000
Training Allowance etc. P5,000

Total Investment P736,000.00


Annual Net Profit P1,251,360 (P104,280x 12mons)
ROI 170% per annum
Payback Period 7-8mons

*P10,000.00 daily sales is equivalent to 200servings waffles sandwich x P50(average selling price)

For further inquiries, please call: Monica Rojas at 0917-5594318 / 425-2591

0121 Alley 1 First St Barangay Mambugan


Antipolo Rizal 1870;
famousbelgianwaffles@gmail.com ;
www.famousbelgianwaffles.com
Page 4 of 4

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