Patricia's PM Portfolio

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Product

Portofolio
By Patricia Samantha Puteri

Email: patriciasamanthap@gmail.com
Linkedin: Patricia Samantha Puteri
Phone: +6287822852488
ABOUT ME
Hello, I'm Patricia.
I’m a pharmaceutical science graduate but I have a huge hands on experience in product management (PM).
As a pharmacy graduate, I am used to conducting in-depth research, as when I move to product, I still do
research, but in different landscapes. I was first exposed to PM when I joined XL Future Leaders. I was in charge
of the product discovery and development. I cooperated with the tech team who constructed the product,
along with the business solutions team to ensure the product meet users’ needs. This part where I got to
influence different functions to collaborate in building a solution is what encourages me to dive deeper into PM.

Later, I joined an intensive PM program from RevoU to confirm my passion to build career in PM. RevoU
challenged me with PM projects and case studies. For example, in the Shoesana project, I got to conduct market
and product research which which led to me to propose a mobile app MVP as a solution. The outcome is clear, I
learnt the whole end-to-end product life cycle and hands on with the technical tools, such as project
management to wireframing tools. With my comprehensive foundation in PM, I am ready to tackle more
challenges and thrive in PM.

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EDUCATION

June 2016 - Nov 2021 Jan 2022 - May 2022


Bachelor of Pharmacy, Product Management Graduate
Apothecary Graduate RevoU
(GPA: 3.67/4.00) Full-Stack Product Management
(Intensive 13-weeks online learning
Institut Teknologi Bandung
program with top instructors from
Pharmaceutical Science & Technology
reputable companies)

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SKILLS & ABILITIES
Project Management Brainstorming

Wireframing Tracking Metrics

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NOTABLE PROJECTS
Project 01 Project 04
Designed a mobile application Minimum Viable Broke down a money management app's feature
Product (MVP) for a shoes-laundry company, FY (initiative) into epics, user stories, task and subtask
Shoes. to allocate.

Project 02 Project 05
Designed event tracking plan for Halodoc
Proposed a new layout design for Netflix mobile
metrics tracking in Google Analytics.
application's A/B Testing case study.

Project 03
Conducted problem prioritization for Halodoc's
"Chat with Doctor" feature.

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Mobile App MVP Creation
01 (Group Project)

Objective:
Create a subscription service that provides
seamless & more affordable regular shoes-
cleaning journey through mobile app.

Actions:
Defined business landscape for shoes
cleaning service
Conducted market research (In-depth
interview) with five end customers
Defined user persona, user pain points, and
problem statements
Determined success metrics, user flow, key
features, product roadmap & key milestones
Conducted usability testing with the MVP to
five end customers
Created Go-To-Market strategy for the MVP
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Mobile App Creation
01 (Group Project)

Results:

Overall Product Score: 80/100


Customer Satisfaction Score: 4.6/5.0

Tools:

Full Document:
Product Requirement Document
Presentation Deck
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Mobile App Creation (Group Project)
01 Peer-to-Peer Review

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Metrics & Event Tracking
02 (Individual Case Study)

Objective:
Increase Halodoc application's activation by
20% by the end of Q1 2022.

Actions:

Defined the North Star Metric


Defined activation-relevant metrics to
track
Broke down the app user flow into event
tracking plan

Results:
List of relevant metrics for Activation
Event tracking plan for Halodoc's main
feature

Full Document:
Presentation Deck
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Problem Prioritization
03 (Individual Case Study)

Objective:
Increase 30% monthly retention rates by the
end of Q1 of 2022.

Actions:

Defined user persona


Conducted customer journey mapping
Listed problem statements (How Might We
statements)
Conducted RICE Prioritization

Results:
Prioritized list of initiatives
High level approach and success metrics

Full Document:
RICE Prioritization
Presentation Deck
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Feature Development
04 (Individual Case Study)
Objective:
Achieve Retention Rate at least 65% by the
end of end of Q3.

Actions:
Broke down one of application's feature
(initiative) into epics, user stories, and
subtask
Defined user stories, task and acceptance
criteria in Product Backlog section in JIRA

Results:
JIRA 2-weeks Product Roadmap

Tools:

Full Document:
Presentation Deck Page 10 of 11
A/B Testing
05 (Individual Case Study)

Objective:
1. Increase average hours spent per user among all
customers per month by 20% by the end of Q2
2. Reduce subscription cancelation rate by 20% by
the end of Q3
Actions:
Selected Netflix's room for improvement based
on 2022 version's mobile application
Defined A/B Testing hypothesis, control and
variants
Determined success criteria and one metric that
matters most

Results:
A/B Testing Implementation Plan

Full Document:
Presentation Deck
Page 11 of 11
LET'S
COLLABORATE!
Email: patriciasamanthap@gmail.com
Linkedin: Patricia Samantha Puteri
Phone: +6287822852488

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