Nativus Co

NATIVUS CO.
QUALITY TOTE BAGS

Business Plan
Benedic Dejan, Owner
Created on December 28, 2022
Nativusco@gmail.com
09232473645
nativus.co
nativus.co
NATIVUS CO. QUALITY TOTE BAGS
Executive Summary
Product
Nativus Bags Co. provides high-quality but affordable bags. This includes customized
designs that everyone will surely love. This product can be found here in our shop. We always
make sure to provide 100% safe items from manufacturing until finishing touches.
Customers
The target customer of Nativus Bags Co. is everyone. Meaning, our products and services
offered are available for everyone who are interested in the products that we sell. There are no
restrictions but we make sure that there are proper protocols that everyone should follow. We
make sure that it is available for everyone. So, may you be a full-grown child, adult, boys and
girl or LGBTQ+ members our shop is open for you where you can find quality tote bags that will
sure suit your fashion taste.
Future of the Company
Nativus Bags Co. aims to expand and to have more branches nationwide. Since it is a
fast-growing and evolving industry, in the years it is expected to expand worldwide with many
branches/franchises.
Company Description
Mission Statement
To provide a high- quality and affordable tote bag for everyone that’ll suit their taste in
fashion.
Location
Nativus Bags Co. was located at Fiesta World Mall Bazaar Marawoy, Lipa City.
Tagline
“The quality of a bag cannot be forgotten but its price you can forget”
Principal Members
BenedicDejan – Owner Christine Fesalboni - saleslady

JericFloralde - Designer Emmanuel Alub - salesman
Cristine Dollano - Manager Norman Nigel Casapao - salesman
Karen Rullan - Cashier Janno Saludes - salesman
Jhonlloyd Marasigan - salesman Prince Cypol Umali - salesman
Floremae Villanueva - saleslady
Legal Structure
Nativus Bags Co. is Sole proprietorship. A type of enterprise owned and run by one
person. The owner has the full control of the business, all the members/staff must do their duties
and they will make sure that the
business will be successful. This business is a licensed and this is permitted to operate with
safety guaranteed.
Market Research
Industry
There are many other tote bags stores like our company that are widespread nationwide
and it will be one of the weaknesses that our business will be facing in the future but instead of
worrying about it, we have made some plans. We have made some plans where we will be
different from others out there. We developed strategies that will make us stand out among the
others or make it to the top. The products that our company is selling are based on trending or
what most people like nowadays, in line with that you can purchase for only a cheap price.
Detailed Description
The main group that the company plans to market are the group of people consisting of
teenagers (ages 13-19) and adults (ages 20-60).Our target customers are interested in durable,
affordable and quality tote bags for all. This product serves as an easy carry all and lasts longer.
Company Advantages
Nativus Bags Co. has the following advantages compared to competitors:
Affordable and durable
High quality of materials used for tote bags
Easy carry all
The products has a good quality
Clean and well packed
Regulations
All federal and state regulations pertaining to the production of tote bags must be
complied with by Nativus Bags Co. Specifically, the Republic Act No. 7394, often known as The
Consumer Act of the Philippines, which aims to guarantee consumers' interests, promote their
welfare generally, and set ethical standards for industry and trade.
Service Line
Product/Service
A tote is a bag or basket used to carry things. Toting also refers to lugging things around.
Canvas cotton tote bags are made of natural fabric woven from cotton or linen and its
color is (black, white peach, cream white, khaki) and the design of the tote bags is minimalist
bible or love quotes.
The easiest way to print a pattern on a tote bag is by mirroring the image and first
printing it on transfer paper. Then iron the fabric of the tote bag and place the printed image on it
face down. Iron the pattern on according to the instructions of your transfer paper.
Tote bags can also be fashioned and are commonly used for carrying shopping. The
larger size of the tote bag makes it ideal for carrying essentials and for providing a convenient
and reusable alternative to plastic shopping bags.
Totes bags are the category of bags that have parallel handles that emerge from the inside
of the bag. They're usually large and are either open (most common) or fastened at the top.
Examples of tote bags include our canvas bags, jute bags, woven bags, cotton bags and much
more.
Pricing Structure
Nativus Bags Co. will offer different sizes for the following prizes:
 Customized designs price will depends on its sizes and print

sizes Bag Size Price Range
in inch (WxH)
XS 8X10 ₱150
S 10X12 ₱150
M 12X14 ₱180
L 13X16 ₱200
Product Lifecycle
All product of Nativus Bags Co. are in production and inventory is being accumulated
Intellectual Property Rights

Nativus Tote Bags is one of the best buy tote bags because of its quality, it’s affordable
and fits in your daily outfits.
Research and Development
The company is planning to conduct the following research and development:
Include a feedback mechanism on the website for ideas, suggestions,
and improvements
Provide comment cards for distribution at Fiesta World Mall
Review available market research to identify top tote bag designs and
reason(s) for their popularity.
We don’t just post the same content over and over again, we find creative ways
to deliver our content (through video, carousels, IG stories, etc.

Marketing & Sales
Growth Strategy
To grow the company, Nativus Bag Co. will do the following:
Sell products at Fiesta World Mall
As business grows, advertise in target markets, especially in advance of the
holiday season.
We don’t just post the same content over and over again, we find creative ways
to deliver our content (through video, Tiktok shop, IG stories and etc.
We already planned to promote it through:
tarpaulin
outdoor advertising idea
social media post
asking influencers to promote our product
Communicate with the Customer

Nativus Bags Co. will communicate with its customer by
Providing an email newsletter with company news, product information, and craft
fair schedule
Utilizing social media such as Twitter, Facebook and Instagram
Providing some information of our product
Make our customer comfortable and use a friendly and positive ton
How to Sell
Currently, the only person in charge of sales for Nativus Bags Co. is the owner, Benedic
Dejan. As profits increase, Nativus Bags Co. will look to add an employee to assist with social
media and online marketing. The company will increase awareness to our targeted customers
through online advertising and attending craft fairs near Lipa. We actually do delivery service
from those people outside the school.
Product Layout Design

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NATIVUS CO.

QUALITY TOTE BAGS

BenedicDejan – Owner Christine Fesalboni - saleslady

 Customized designs price will depends on its sizes and print

Intellectual Property Rights

Communicate with the Customer

Product Layout Design

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