CBM 0016 Chapter 1 - The Practice of Entrepreneurship
CBM 0016 Chapter 1 - The Practice of Entrepreneurship
CBM 0016 Chapter 1 - The Practice of Entrepreneurship
Entrepreneurship
- is a life skill that readies a person to manage the vague and undefined future
particularly in the business environment.
Entrepreneurship Views
Two ways of thinking about entrepreneurship:
1. Predictive Approach - the older view, considers entrepreneurship as a linear process
where there are steps to do and the results are usually predictable.
2. Creation Approach - the recent view which sees entrepreneurship as a mindset and a
method that needs practice used only when the future is unpredictable and not
certain.
Types of Entrepreneurship
1. Intrapreneurship - encouraging people to discover high-risk, high-reward concepts
with the support of a big corporate organization.
2. Entrepreneurs Inside - entrepreneurs function inside any type of organizations such
as government agencies, non-profit organizations, religious entities, self-employed,
and even cooperatives.
3. Buying a Franchise - a franchise is a type of license bought by an entrepreneur as
the franchisee from an existing branded business (franchisor) so that they may do
business under the name of said brand.
4. Buying a Small Business - the new owner may be able to acquire valuable patents or
copyrights, or have the opportunity to drive an unprotective business in an exciting
direction with his expertise.
5. Social Entrepreneurship - pursuing innovative applications that have the likelihood of
solving community-based problems.
6. Family Business - is owned and managed by members of the family that is usually
handed down from generation to generation.
7. Serial Entrepreneurs - is an entrepreneur who constantly crops up with fresh ideas
and starts new businesses.
Entrepreneurship as a Method
- The entrepreneurial method mainly consists of five effectual principles.
- Effectuation - is the idea in entrepreneurship that the future is unpredictable yet
controllable.
5 Principles behind Effectuation
1. Bird in Hand - creating solutions using the resources available at the disposal
of entrepreneurs instead of having goals in mind.
2. Affordable Loss - in order to limit the disadvantage risk, an entrepreneur
should define his affordable loss. This means investing much that an
entrepreneur is willing and can afford to lose.
3. Crazy Quilt - is about entering into new partnerships that can bring in new
opportunities and reduces uncertainty.
4. Lemonade - with this mindset, entrepreneurs see opportunities arising in the
midst of unforeseen consequences.
5. Pilot in the Plane - entrepreneurs in this principle believe that the future is
really something that needs to be controlled and not try to predict.