GROUP 2 Workpaper
GROUP 2 Workpaper
GROUP 2 Workpaper
GROUP: II
TOPIC: COMMUNICATION SKILLS AND PRINCIPLES
REPORTERS:
JONALEY M. RENDON
SHEENA MAE D. ALVARADO
COMMUNICATION
• Derived from the Latin words con which means “with”, munus which means “a
business”, communis which means “common” and communico which means “to
confer”.
TYPES OF COMMUNICATION
Verbal Communication
- uses words or symbols. It is done through speaking or writing.
*Verbal communication is focused on how messages are portrayed. Factors that affect
verbal communication:
1.Tone of voice
2.Use of descriptive words
3.Emphasis on certain phrases
4.Volume of voice
* According to Mehrabian (2017), 55% of information gathered when people are
speaking to each other in person is determined through body language, 38% of the
information relayed in a conversation through tone of voice, and only 7% of the words
that are spoken are used to understand what is being said.
*In verbal communication, meanings are also taken from non-verbal forms and are
better known as non-verbal cues.
*Non-verbal cues - make the message clearer and give the listener an indication in
what way the information should be received.
*These are similar to non-verbal type of communication; but these are used to
accompany verbal communication.
1. Intonation
2. Facial expressions
3. Pause
4. Hand gestures
5. Use of visuals
6. Body movement
7. Eye contact
Non-verbal Communication
- sending of message using methods other than spoken language. Itmay be intentional
or unintentional.
• touch glance
• eye contact
• vocal nuance
• Proximity
• facial expressions
• gestures
• volume
• pause (silence)
• intonation
• Dress
• Posture
• Smell
• Context
• Formality
*In high-context cultures, the manner of saying the word is more important than
the word itself. High-context cultures - those who communicate in ways that are
implicit and rely heavily on context. These are the collectivistic in nature. Low-
context cultures - those who communicate in ways that are explicit. These are
the individualistic in nature.
1. Principle of Conciseness
The principle of Conciseness states that the message should be conveyed in concise form
i.e. in the best shortest possible way. In other words, the message or information should
be articulated completely in such a way that it is forwarded to the desired audience or
receivers in fewer words or signals. By following this principle, individuals and
organizations can save time and cost as well. It also helps in a much better understanding
of the message by excluding unnecessary and excessive parts of the message. This way,
it is more convenient to understand the concise message by the receiver as well.
2. Principle of Clarity
While communicating, clarity or clear communication is also an important aspect for
individuals and in business communication. By following the clarity principle of
communication, one can focus on a specific message at a time. So, the message that is
being conveyed must be clear. It also helps the receiver to easily understand the given
message or idea. Due to clarity, there is much appropriate and exact message
transmission. Clarity should be there while communicating through verbal words or in
writing.
3. Principle of Correctness
One can better understand or interpret the more accurate message. The guidelines for
correct or accurate communication are covered under the principle of correctness. If the
message is correct then its impact is also great and it also boosts the confidence of the
sender. So, the correct use of language is essential in effective communication and it also
increases the trust factor between the sender and receiver.
Example: While writing e-mails or business communication letters, the correct
use of language should be their i.e. grammatical errors or wrong verbs need
to be avoided.
4. Principle of Concreteness
The clear and particular message is defined as a concrete message. The concreteness
principle of communication states that while communicating, the message should be to
the point or specific, definite, and clear instead of being general or unclear. Concrete
communication includes facts and figures to strengthen the message or idea. As the
message is clear and specific, there are minimal or zero chances of misinterpretation of
the message.
5. Principle of Completeness
The next principle of communication states that communication should be complete to
be effective. A message is said to be complete when the recipients of the message receive
all the necessary information that they want to be informed. It also consists of a call to
action i.e. a statement that is specifically meant for getting instant response from the
receiver. The facts and figures in messages are also part of it. The more complex
communication sometimes requires additional information or more elaboration so that
there is no doubt for the audience or receivers.
6. Principle of Courteousness
The principle of courteousness states that while communicating, the sender should show
respect to the audience or receiver. So, the sender should be polite, enthusiastic,
reflective, and sincere. Being courteous is when the sender takes care of own and
receiver’s feelings. These messages are focused on the audience, positive, and unbiased.
7. Principle of Coherence
The communication should be coherent i.e. both consistency and logic should be part of
the sender’s message. Without being logical or coherent, the main purpose or idea behind
the message can’t be conveyed properly. All terms of the message should be
interconnected and relevant to the message being conveyed. Moreover, consistency
should be maintained in the communication flow.
➢ Effective writing involves careful choice of words, writing is more valid and reliable
than speech, but while speech is spontaneous, writing causes delay and take time
as feedback is not immediate.
CLASSIFICATION OF WRITTEN COMMUNICATION
➢ Informal Communication
➢ Informal communication takes place when transmission of a message between
the sender and receiver is without any formal communication medium or
channel. This type of communication is useful for the rapid distribution of
information. Side effects of such communication can be in the form of gossips or
rumors.
➢ MEMO: an informal message, especially one sent between two or more employees
of the same company, concerning company business.
➢ LETTER: a written or printed communication addressed to a person or
organization and usually transmitted by mail.
➢ REPORT: an account or statement describing in detail an event, situation, or the
like, usually as the result of observation, inquiry, etc.
PRE-WRITING
PUBLISHING
DRAFTING
EDITING REVISING
➢ Listening skills
➢ Communication skills
➢ Verbal communication
➢ Assertiveness
➢ Non Verbal Communication
LISTENING SKILLS
➢ Is important than just verbal communication.
➢ Means that paying attention not only to the story but how it is told, the use of
language and voice, and how the other people uses his or her body to
communicate.
PRINCIPLES OF LISTENING
➢ Stop Talking
➢ Prepare yourself to listen
➢ Put the speaker at ease
➢ Remove distractions
➢ Listen for ideas-Not just words
COMMUNICATION SKILLS
➢ Communication is not just what is actually said and the language used but how it
is said and the non-verbal messages sent through tone of voice, facial expressions,
gestures and body language.
A Sales Trainer wants to impart training to the sales team on the ‘qualities of a
good salesperson’ topic. He/she follows the communication process as described
below:
▪ Sender: Here sender is the sales trainer who is going to transmit
information to his/ her audience.
▪ Message: The message or information that the Sales trainer (sender) is
going to transmit is related to the qualities of a good salesperson.
▪ Encoding: Encoding states that the sender converts the message into the
form that is understandable to the receiver. So, sales trainer (sender)
transforms the information or message i.e. qualities of a good salesperson
into a form of the communicable message by using symbols, pictures,
words, etc to define different qualities of a salesperson in different
situations.
▪ Channel: For effective communication with the audience, the trainer uses
different channels like presentation through projector, diagrams or images
with sound i.e. audio-visual channel.
▪ Receiver: A receiver in the training is the audience who is going to receive
the information i.e. sales team.
▪ Decoding: Once message or information is received by the audience then
they do the decoding of the message. In this example, after gaining insights
into qualities of a good salesperson, they understand the importance of
these qualities and how to incorporate these in themselves for better selling
and to increase their sales performance.
▪ Feedback: Once the training session is over, the trainer will circulate
feedback form to the audience or receivers of the information. The audience
will fill that form about the effectiveness of the training session and how
they are going to incorporate that particular training into their selling skills.
This feedback (either positive or negative) further transmits to the sender
i.e. Trainer and this ends the communication process.
Different types of barriers are defined below:
For example, few people are good at communicating in the English language while
few of them are not comfortable with that. So while communicating a large
audience where the majority of people are not proficient in a particular language,
this barrier may limit effective communication if not handled properly.
For example, people having psychological issues like depression, stage fear, lack
of attention, past-experiences, low-confidence, values, and beliefs, etc. may create
certain limits in effective communication if not handled.
A person with a high emotional quotient (EQ) can communicate in a much effective
way rather than a person having low or average EQ. An emotionally balanced or
mature person can communicate with ease and comfort. While people who are
unable to handle their emotions, usually face different obstacles while
communicating. So, the right mix of emotion is required for effective
communication.
For example, different emotional states like anger, sadness, frustration, etc. can
adversely affect communication by lowering down decision-making capability.
4. Physical barrier:
Different environment or natural barriers in communication are considered as
physical barriers. It can be noise or distance or equipment, etc.
6. Organizational Barriers:
For example, if there are lots of management levels in the organization then the
communication may be affected i.e. there may be a delay in receiving message or
change in the appropriate meaning of message at the time of receiving by the
receiver. Different strict rules and policies may also become a barrier to effective
communication. Like if the policy or rule of an organization consists of the mode
or medium of message i.e. through written communication by mails only. In that
case, employees have no choice other than communicating in writing even if the
oral communication in a particular situation can be better and faster than written.
7. Barriers related to the attitude or behavioral issues:
Different people have different types of attitudes or behavior. Few of them cause
ineffective communication. If there is a match between the opinion and attitude
of the sender and receiver, then the receiver will accept it favorably. However, in
the case of mismatch between attitude and views of both the sender and receiver,
then the response of the receiver may not be positive or it may result in conflicts
arising. Different people have different personalities like introvert, extrovert,
egoistic, judgmental attitude, etc. Sometimes the excessiveness of these traits
becomes a hindrance to effective communication.
8. Perceptual Barrier:
Different people have different perceptions of the same message i.e. different
people may interpret the same information differently. Perception barriers may
result in false information, false beliefs, and confusion. This ultimately creates
ineffective communication.
For example, a new department head of the sales department makes changes in
the functioning of the department and communicates the same to the team. This
communication may be taken by 2 different team members differently based on
their perception. One team member has the perception that change is not good,
so he/she may react to this change negatively and this creates a barrier to effective
communication. On the other hand, another team member may take this change
positively due to his/her perception that change is always for good.
9. Physiological Barriers:
Different limitations of the body and mind of humans may also create barriers to
effective communication. These limitations can be ill-health, memory issue,
stammering problem, lacking in attention, poor eye-sight, hearing problems, etc.
For example, sometimes a person sitting in a meeting is not able to answer queries
of other people due to lack of attention caused by personal issues or problems.
This is the type of Physiological barrier that results in ineffective communication.
Simply said, interpersonal communication is how two people communicate. It can mean
sharing information and expressing thoughts or feelings, either face-to-face or through
a medium, such as a phone, email, or social media. Interpersonal communication refers
to verbal and non-verbal communication, including body language, facial expressions,
and tone.
When you take the time to ask your friend about weekend plans, or your colleague
invites you to dinner, or you exchange text messages with a friend—all these are
examples of interpersonal communication. This type of communication is essential to
connecting and building connections.
Interpersonal skills are behaviors that help you interact with others effectively, in the
workplace, school, or in the larger world. Some examples of interpersonal
communication skills include active listening, openness, and empathy. What makes
interpersonal communication skills a great asset to have is that they are transferable.
For instance, active listening and openness are great skills to have if your kids tell you
about their problems but they’re also extremely helpful if you need to mediate a conflict
at work. Although these situations require different behavior from you, you can utilize
your interpersonal communication skills to help you make the best of any situation.
However, not all skills come to us as easily as we might like. Sometimes, it might be
easier for you to use a skill in a situation where you’re more comfortable while it might
be harder to use a skill in a less comfortable situation. For example, it might be easier
for you to practice active listening at work when talking to your colleague or
supervisor, but when it comes to practicing this skill with your partner, you might
struggle with it. Or, you might struggle because of other factors, such as tiredness, the
moment of the day, or being distracted. It’s important to keep in mind that you can
learn any social skills you might want to improve—for example, you can learn how to
practice active listening or how to be more open. In a bit, we will share some tips on
how to build interpersonal communication skills and how to strengthen those you
already possess.
• Active listening
• Body language
• Openness
• Negotiation skills
• Positive attitude
• Teamwork
• Empathy
• Critical thinking
• Emotional intelligence
• Assertiveness
• Responsibility
• Effective communication
• Conflict resolution
• Problem-solving
With the online world constantly growing, it created new and interesting avenues to
communicate and connect with others. There are numerous benefits to this new type of
interpersonal communication, but it also raises puzzling questions: Does online
communication benefit our mental and physical health? How are we feeling about this
increase in online communication?
Why Interpersonal Communication Is Important
We make sense of the world and connect with others by exchanging messages, usually
by talking or texting. Strong interpersonal communication can help you strengthen the
bond you have with others and be a trusted and dependable friend. In your
professional life, these skills can help you climb the corporate ladder, have more
opportunities, and reach your personal goals.
It’s probably very difficult nowadays to find many jobs that don’t involve being part of a
team and interacting with others—customers, coworkers, or bosses. Most jobs require
multiple types of personal skills and interpersonal communication, although some jobs
rely more on them than others. However, having poor interpersonal skills can be a
detriment for the company and for coworkers, as people want to work with others who
can improve their workday (Tarver, 2021)
Hiring managers typically look for people with strong interpersonal skills who are
effective communicators and team workers. In one study, employers ranked
communication skills as the most important skill they look for when hiring someone.
Among the five-top rated skills, four fell within the interpersonal communication
category: oral communication, listening skills, written communication, and presentation
skills (GMAC, 2017).
Considering how essential interpersonal communication skills are for your personal and
professional life, it’s important to start strengthening them. Here are some tips on how
to build strong interpersonal communication skills:
• Figure out your goal. To build strong interpersonal communication skills, first,
you need to know what areas you need to improve. Ask yourself whether you
might practice more active listening because the phone distracts you, or reflect
on whether you need to work on your teamwork skills. You can further identify
the areas that need strengthening by asking for feedback from colleagues,
friends, or family.
• Practice active listening. When you’re communicating with someone, try not
to focus on your phone, interrupt the other person, or constantly look away.
When you practice active listening, you can build strong and lasting relationships
because everyone needs and wants to be heard and understood. Listen to
understand, not to answer and you can strengthen your professional and
romantic relationships.
• Learn emotion regulation. Although emotions are an important part of your
life, if they start to get out of control, they can have a negative impact on your
communication. Perhaps this is partially why emotion regulation skills are
linked to overall well-being, income, and socioeconomic status (Cote, Gyurak &
Levenson, 2010). You can learn how to control your emotions by practicing
mindfulness and radical acceptance, exercising, or talking to a mental health
professional.
• Practice empathy. To understand another person on a deeper level, try
cultivating empathy. Empathy is an essential skill that can lead to more helpful
behaviors, effective leadership (Humphrey, 2013), and cooperation in social
dilemmas (Rumble, Van Lange & Parks, 2009).
• Be curious. Sometimes when you’re talking to someone, you might make
assumptions about what they’re saying: maybe about how they’re feeling in a
certain situation, what they like, or how they view the world. When you make
assumptions, even though they are unconscious, it can derail the conversation or
make the other person feel misunderstood. Instead, try to be curious and ask
open-ended questions.
• Practice the skills. Now that you figured out what needs improving and
learned a few skills to build interpersonal communication, it’s time to practice.
You can start small by practicing with a friend or family member, and then
consider getting more courageous as you master the skills.
For any communication to occur there must be at least two people involved. It is easy
to think about communication involving a sender and a receiver of a message.
However, the problem with this way of seeing a relationship is that it presents
communication as a one-way process where one person sends the message and the
other receives it. While one person is talking and another is listening, for example.
In fact communications are almost always complex, two-way processes, with people
sending and receiving messages to and from each other simultaneously. In other
words, communication is an interactive process. While one person is talking the other is
listening - but while listening they are also sending feedback in the form of smiles, head
nods etc.
The Message
Message not only means the speech used or information conveyed, but also the non-
verbal messages exchanged such as facial expressions, tone of voice, gestures and
body language. Non-verbal behaviour can convey additional information about the
spoken message. In particular, it can reveal more about emotional attitudes which may
underlie the content of speech.
Noise
Noise has a special meaning in communication theory. It refers to anything that distorts
the message, so that what is received is different from what is intended by the speaker.
Whilst physical 'noise' (for example, background sounds or a low-flying jet plane) can
interfere with communication, other factors are considered to be ‘noise’. The use of
complicated jargon, inappropriate body language, inattention, disinterest, and cultural
differences can be considered 'noise' in the context of interpersonal communication. In
other words, any distortions or inconsistencies that occur during an attempt to
communicate can be seen as noise.
Feedback consists of messages the receiver returns, which allows the sender to know
how accurately the message has been received, as well as the receiver's reaction. The
receiver may also respond to the unintentional message as well as the intentional
message. Types of feedback range from direct verbal statements, for example "Say that
again, I don't understand", to subtle facial expressions or changes in posture that might
indicate to the sender that the receiver feels uncomfortable with the message.
Feedback allows the sender to regulate, adapt or repeat the message in order to
improve communication.
Context
All communication is influenced by the context in which it takes place. However, apart
from looking at the situational context of where the interaction takes place, for example
in a room, office, or perhaps outdoors, the social context also needs to be considered,
for example the roles, responsibilities and relative status of the participants. The
emotional climate and participants' expectations of the interaction will also affect the
communication.
Channel
The channel refers to the physical means by which the message is transferred from one
person to another. In a face-to-face context the channels which are used are speech
and vision, however during a telephone conversation the channel is limited to speech
alone.
When you have the opportunity to observe some interpersonal communication, make a
mental note of the behaviours used, both verbal and non-verbal.
Observe and think about the following factors:
Who are the communicators?
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