Practice 04
Practice 04
Practice 04
PRACTICE 04
C a r m e n M a g a r i ñ o s B l a n c o -
c a r m e n . m a g a r i n o s b @ u d c . e s
( R E P R E S E N T A N T )
M a n u e l a C a m p o s N e i r a -
m a n u e l a . c a m p o s . n e i r a @ u d c . e s
I n é s M a g a r i ñ o s B a r r o s -
i n e s . m a g a r i n o s @ u d c . e s
D a n i e l N o y a P a r e d e s -
d . n o y a p @ u d c . e s
1. Which is the main value proposition of the company?
TRANSPARENCY COMMITMENT
SUSTAINABILITY
COHERENCY
INTEGRITY
2. What challenges, wants, objectives… did the company want
to achieve?
CHALLENGES:
Having a sustainable integral management
Asking all the time about their decisions which the purpose of minimize the impact
WANTS:
Measure the impact of what the entire company does
Made to be re-made
Protect the oceans
Construct and protect the ECOALF DNA
OBJECTIVES:
Circularity
Zero green house gases
Triple Botton Line
Liderating a change
3. How is the process of manufacturing garments from PET?
PET: one of the most used materials by Ecoalf
1. Fishermen recover waste from the bottom of the sea
2. Separate marine waste to classify it
3. PET plastic bottles transformed: plastic granules
4. Plastic granules: filament
5. Fabric woven with filament
6. Garments designed and produced
4. Did the company need partners to developing this initiative?
Describe who and how in the process.
EFFECTIVENESS:
Processes with a reduction of CO2
Improved use of water and
chemical products
Use of low-impact materials
EFFICIENTLY:
Help to clean garbage with garments
Higher product lifecycle
Improved eco-design
7. Which effects did they achieve in terms of brand,
reputation, sales?
BRAND:
Sustainability
Innovation
Design
equality plan
worker safety
education, inspiration and action
TBL
mitigating climate change
responsible use of water
boosting the circular economy