Report Analysis SBU200122
Report Analysis SBU200122
Report Analysis SBU200122
Date:7july 2022
I would like to express my sincere thanks to
Professor priyanka pandey mam
for her valuable guidance and support in
completing my project.
I would also like to express my gratitude
towards Department of
Commerce & Management for giving me this
great opportunity to do
“REPORT ANALYSIS ON FOOD PROCESSING
INDUSTRY”.
Without their support and suggestions, this
project would not have
been completed.
Annushree
SBU200122
Chapter-1
Industry Profile
The Indian food industry is poised for huge
growth, increasing its contribution to world
food trade every year. In India, the food
sector has emerged as a high-growth and
highprofit sector due to its immense
potential for value addition, particularly
within the food
processing industry.
Accounting for about 32 per cent of the
country’s total food market, The Government
of
India has been instrumental in the growth
and development of the food processing
industry. The government through the
Ministry of Food Processing Industries
(MoFPI) is
making all efforts to encourage investments
in the business. It has approved proposals for
joint ventures (JV), foreign collaborations,
industrial licenses, and 100 per cent export
oriented units
PROFILE OF THE COMPANY
1.1 Britannia Industries Limited Company
Profile
▪ Company Full Name: Britannia Industries
Limited
▪ Type: Public
▪ Industry: Food Processing
▪ Founded Year: 1892
▪ Founder: NA
▪ Headquarters: Kolkata, West Bengal, India
▪ Key People: Nusli Wadia (Chairman), Varun
Berry (MD)
▪ Parent Company: Wadia Group
▪ Subsidiaries: NA
▪ Britannia Customer Care Number : 1800-
425-4449, 1800-300-4530 (Toll Free) 9AM
to 8PM Monday to Saturday
▪ Official Website : www.britannia.co.in
▪ REGISTERED OFFICE : 5/1A Hungerford
Street,Kolkata -700 017, West Bengal
Ph: 033 - 2287 2439 / 2287 2057
Fax: 033 - 2287 2501
Britannia have a presence in more than 60
countries across the globe. Its international
footprint includes presence in Middle East
through local manufacturing in UAE and
Oman, are the No 2 biscuit player in UAE
with a strong contention to leadership and
have a similarly strong market position in
the other GCC countries. Britannia is also the
market leaders in Nepal and are in the
process of investing a manufacturing facility
in the
country.
Britannia foot print spreads across North
America, Europe, Africa and South East Asia
through exports and they are investing in a
state- of- the- art facility in Mundra SEZ,
Gujarat, to service the exports markets.
1.2 Britannia Industries is one of India’s
leading food companies with a 100 year
legacy
and annual revenues in excess of Rs. 9000 Cr.
Britannia is among the most trusted food
brands, and manufactures India’s favorite
brands like Good Day, Tiger, NutriChoice,
Milk Bikis and Marie Gold which are
household names in India.
Britannia’s product portfolio includes
Biscuits, Bread, Cakes, Rusk, and Dairy
products
including Cheese, Beverages, Milk and
Yoghurt. It’s a Multinational company.
1.3 Vision and Mission Statement
VISION
To dominate the food and beverage market
in India with a distinctive range of “Tasty Yet
Healthy” Britannia brands.
MISSION
To dominate the food and beverage market
in India through a profitable range of “Tasty
yet Healthy” products by making every
Indian a Britannia consumer. “We want to be
part
of our consumer- at home, out of home, a
natural part of his life”.
1.4 Product Range of the company
The Company is primarily involved in
manufacturing and sale of various food
products.
The following are the business segment of
Britannia.
• Bakery Business
• Dairy Business
• Adjacent Business
• International Business
BISCUITS
• Good Day
• Crackers
• Nutri Choice
• Marie Gold
• Tiger
• Milk Bikis
• Jim Jam + Treat
• Bourbon
• Little Hearts
• Pure Magic
• Nice Time
BREADS
• Whole Wheat Breads
• White Sandwich Breads
• Bread Assortment
• Daily Breads
DAIRY
• Cheese
• Milk Based Beverages
• Fresh Dairy
• Everyday Goodness
CAKES
• Gobbles
• Tiffin Fun
• Nut & Raisin
• Muffills
• Layerz
• Rollyo
• Fudgeit
RUSK
• Toastea
CREME WAFERS
• Treat Creme Wafer
CROISSANT
• Treat Croissant
1.5 Turnover of Organization
Year Mar'21 Mar'20 Mar'19 Mar'18 Mar'17
Net Sales Turnover 12378.83 10986.68
10482.45 9304.06 8414.37