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    PEST Analysis Zambia

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    Khalil Zeraik Abdalla

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    © All Rights Reserved
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    PEST Analysis Zambia

    Uploaded by

    Khalil Zeraik Abdalla
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    6 views6 pages

    PEST Analysis Zambia

    Uploaded by

    Khalil Zeraik Abdalla

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    © All Rights Reserved
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    PEST Analysis: Zambia

    C ountry Report | 25 Jan 2024

    Zambia faces significant challenges, including widespread corruption and low degree of
    economic freedom. Country’s economy, heavily reliant on copper exports, is vulnerable to
    global market fluctuations. Despite projected economic growth, the nation grapples with the
    demands of a young and rapidly growing population and enduring rural poverty. While internet
    usage is on the rise and mobile subscriptions are increasing, rural areas still lag in
    infrastructure development.
    PEST ANALYSIS
    PEST analysis (political, economic, social and technological) describes a framework of macro-
    environmental factors assessed as a strategic tool for environment scanning, understanding
    risks and opportunities, market growth or decline, business position, and potential and
    direction for operations, helping companies to become more competitive.

    Chart 1 Main PEST Points in Zambia

    Source: Eurom onitor International

    POLITICAL ENVIRONMENT
    Chart 2 Political Environment Dynamics in Zambia

    Page 1 of 6
    Source: Eurom onitor International from the Heritage Foundation/International Monetary Fund
    (IMF)/Governm ent Finance Statistics (GFS)/Institute for Econom ics and Peace/Transparency International/W orld
    Bank /Eurostat/national statistics

    ECONOMIC ENVIRONMENT
    Chart 3 Economic Environment Dynamics in Zambia

    Page 2 of 6
    Source: Eurom onitor International from Eurostat/O ECD/United Nations (UN)/International Monetary Fund
    (IMF)/W orld Econom ic O utlook (W EO )/International Financial Statistics (IFS)/International Labour O rganisation
    (ILO )/ UNCTAD/International Merchandise Trade Statistics/national statistics

    SOCIAL ENVIRONMENT
    Chart 4 Social Environment Dynamics in Zambia

    Page 3 of 6
    Source: Eurom onitor International from United Nations (UN)/Eurostat/O ECD/W orld Bank /International Diabetes
    Federation/national statistics

    TECHNOLOGICAL ENVIRONMENT
    Chart 5 Technological Environment Dynamics in Zambia

    Page 4 of 6
    Source: Eurom onitor International from International Telecom m unications Union
    (ITU)/Eurostat/O ECD/UNESCO /W orld Econom ic Forum (W EF)/national statistics

    Statistical Summary
    2015 2016 2017 2018 2019 2020
    Inflation (% change) 10,1 17,9 6,6 7,5 9,2 15,7
    Exchange rate (per 8,63 10,31 9,52 10,46 12,89 18,34
    US$)
    Lending rate 13,3 15,5 12,4 9,8 10,3 9,5
    GDP (% real growth) 2,9 3,8 3,5 4,0 1,4 -2,8
    GDP (national currency 180.092,0 212.350,0 246.510,0 275.174,5 300.456,8 331.363,7
    millions)
    GDP (US$ millions) 20.862,4 20.590,4 25.895,3 26.312,0 23.310,3 18.063,8
    Birth rate (per '000) 37,8 37,2 36,6 36,0 35,5 35,0
    Death rate (per '000) 7,2 6,9 6,8 6,7 6,6 6,6
    No. of households 3.098,8 3.197,1 3.298,8 3.403,4 3.510,5 3.619,5
    ('000)
    Total exports (US$ 6.606,5 6.372,4 8.000,0 9.034,3 7.039,4 7.923,7
    millions)
    Total imports (US$ 7.935,4 7.289,7 7.988,0 9.466,3 7.173,0 5.284,7
    millions)
    Urban population 6.809,1 7.115,9 7.434,0 7.762,4 8.100,6 8.447,2
    ('000)
    Urban population (%) 41,9 42,4 43,0 43,5 44,1 44,6
    Population aged 0-14 45,5 45,2 44,9 44,5 44,1 43,7
    (%)
    Population aged 15-64 52,8 53,1 53,5 53,8 54,2 54,6
    (%)
    Population aged 65 1,7 1,7 1,7 1,7 1,7 1,7
    (%)
    Male population (%) 49,2 49,3 49,3 49,3 49,3 49,3
    Female population (%) 50,8 50,7 50,7 50,7 50,7 50,7
    Page 5 of 6
    2015 2016 2017 2018 2019 2020
    Life expectancy male 58,8 59,3 59,5 59,7 60,1 59,6
    (years)
    Life expectancy female 63,5 64,1 64,6 64,9 65,4 65,0
    (years)
    Infant mortality 46,3 44,9 44,5 45,0 44,2 42,6
    (deaths per '000 live
    births)
    Adult literacy (%) 85,1 87,6 87,7 86,7 86,5 86,2

    Imports and Exports


    2023 Share 2023 Share
    Major export destinations (%) Major import sources (%)
    Exports (fob) to Europe 42,5 Imports (cif) from Africa and the 50,5
    Middle East
    Exports (fob) to Africa and the 29,1 Imports (cif) from Asia Pacific 35,4
    Middle East
    Exports (fob) to Asia Pacific 27,6 Imports (cif) from Europe 10,1
    Exports (fob) to North America 0,6 Imports (cif) from North America 3,0
    Exports (fob) to Australasia 0,1 Imports (cif) from Australasia 0,5
    Exports (fob) to Latin America 0,1 Imports (cif) from Latin America 0,5

    © Euromonitor International 2024

    Page 6 of 6

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