Pricing Decision 1
Pricing Decision 1
Pricing Decision 1
12 MAM
Req 1.
Determination of Selling Price
Fixed costs:
Factory overhead(.7 x 90,000) 63,000
Adm. Expenses( .9 x 35,000) 31,500
Selling & distribution expenses( .6 x 20,000) 12,000 1,06,500
Total costs or full costs 2,85,000 57.00
Profit(20% on full costs: 20% x 2,85,000) 57,000 11.40
Sales 68.40
OR
Selling price = (1 + Markup) = (1 + .20) = 1.20
OR
Very simply,
Cost per unit x selling price = 57 x 1.20 = 68.40
Req. 2
Total variable costs
Add profit (90%) 1,78,500
Sales 160,650 67.83
3,39,150
Req 3.
Determination of profit