Errors in Social Cognition
Errors in Social Cognition
Errors in Social Cognition
By ,
LAKSHMY E V
INTRODUCTION
• Social Cognition:
• How people process, store and apply information other people
and social situations.
• Why do errors occur?
• Human being do not always think rationally.
• We have many tendencies that can lead us into serious errors.
• Example: choosing a career
7 Potential Sources of Errors in Social
Cognition
• Optimistic Bias
• Over- Confidence Barrier
• Planning Fallacy
• Negativity Bias
• Counterfactual Thinking
• Magical Thinking
• Thought Suppression
OPTIMISTIC BIAS
• People tend to see the world through “rose-coloured glasses”.
• Our predisposition to expect things to turn out well.
• Future – oriented: We tend to forecast a golden future.
• Newby-Clark and Ross (2003) study.
• Sweeny and Shepperd (2010) research.
OVERCONFIDENCE BARRIER
• We have greater confidence in our beliefs than is justified.
• Vallone, Griffin, Lin, and Ross (1990) illustrated how overconfident
people can be in their predictions.
• Errors of Omission : Caputo and Dunning
• Study regarding WD-40.
PLANNING FALLACY
• Our tendency to believe that a job will take less time than it
actually will.
• We underestimate how long projects will take and overestimates
how quickly we can get jobs done.
• Examples: Schedules for public works, to-do lists
• Why does this happen?
• Cognition:-
• We focus primarily on the future.
• We avoid looking backward and studying similar projects.
• Hence, we overlook potential obstacles.
• Motivation:-
• We predict what we want to happen.
• We want to finish it on time, so predict that we will.
• Who is more prone to planning fallacies?
• People in powerful positions are more likely to do so.
• Because they focus on getting the task done, rather than how to
get the task done.
• Weick and Guinote (2010)
NEGATIVITY BIAS
• The tendency to show greater sensitivity to negative information
than positive information.
• Example: while introducing a person we tend to focus on the one
negative trait about them rather than the many positive ones.
• The evolutionary relevance.
COUNTERFACTUAL THINKING
• The “what might have been”s.
• It can influence our feelings of sympathy. (Eg: employee leaving
early and getting into an accident).
• The belief in freewill encourages CFT.
• These influence our moods and our
acceptance of certain events.
• Types of Counterfactual Thinking
• Upward & Downward Counterfactuals
• Upward: we compare outcomes with more
favourable ones.
• Downward: we compare outcomes with
less favourable ones.
• Additive & Subtractive Counterfactuals
• Thinking adding or subtracting an event can
change the outcome
• Self or Other Counterfactuals
MAGICAL THINKING
• Thoughts that do not hold up to rational scrutiny.
• Examples :
• if you don’t want the teacher to call on you, you try to imagine not
being called on.
• thinking that you are tempting fate by not taking insurance
• blowing on the dice before rolling it
• the hesitancy to eat a chocolate in the
shape of a bug
• Why do we think this way?
• Law of Similarity : things that resemble each other share basic
properties (voodo doll and a human)
• Terror Management: when we come face to face with the
certainty of our own deaths, we believe that supernatural powers
outside our understanding and control can influence our lives.
THOUGHT SUPPRESSION
• Human beings can manage to keep some thoughts out of their
consciousness.
• It can be achieved through two stages:
1. Operating Process: Conscious, controlled, effortful
2. Monitoring Process: Automatic, subconsciously
CONCLUSION
• Our social thoughts, though sometimes result in errors, can also
be adaptive.
• They reduce the effort required for navigating the social world,
much like heuristics.