Ugc Aicte Bba Final-35-50

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Model curriculum for UG Degree in BBA

SEMESTER – I

Principles and Practices of Management

Principles and Practices of 4L:0T:0P 4Credits


CC101
Management

Course Description:

This course introduces the student to the key aspects of management -planning,
organizing, leading, and controlling by integrating both classical and contemporary
management practices. Through case studies, interactive sessions, and practical
exercises, students will learn to apply these principles to real-world scenarios that
will prepare them for leadership roles in diverse organizational settings. The goal is
to equip students with the tools and insights necessary to manage effectively and
drive organizational success.

Course Objectives:

1. To understand the basic concepts, principles, and theories of management.


2. To examine the essential functions of managers.
3. To analyze the impact of globalization, diversity, and ethics on management.
4. To develop skills in strategic planning, decision-making, and leadership.
Course Content:

Unit 1: Introduction to Management


Definition, nature, and significance of management, principles of management,
management and administration, levels of management, role of managers and
managerial skills; Evolution of management thought: Classical, Behavioral,
Quantitative, Systems, Contingency and Modern approaches; Management as a
science and an art; Functions of management: Planning, organizing, leading, and
controlling

Unit 2: Planning, Organizing and Staffing


Nature, Importance and Purpose of planning in management; Types of plans:
Strategic, tactical, operational ; Planning process and techniques ; Decision-
making- Importance and steps, decision making models and tools; Organizational
structure and design; types of organizational structures: Functional,
divisional, matrix; Authority, responsibility, and delegation, Centralization Vs
Decentralization of authority and responsibility – Span of Control; Coordination
and integration, MBO and MBE; Nature and Importance of staffing – Process of
selection and recruitment

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Model curriculum for UG Degree in BBA

Unit 3: Leading, Directing and Controlling


Meaning and nature of directing, Leadership theories (trait, behavioral,
contingency, participative, charismatic, transformational, level-5 leader),
Motivation theories and practices (Maslow, Herzberg two factor, McGregor’s theory
x & theory y), Hawthorne effect, Communication (meaning and importance) in
management, Team building and group dynamics; Controlling-meaning and steps
in controlling, control process and systems, essentials of sound control system,
methods of establishing control, types of control; Performance measurement and
management.

Unit 4: Startegic Mangement, Ethics and Social Responsibility


Overview of strategic management, SWOT analysis and strategic formulation,
Implementing and evaluating strategies. Ethical issues in management, Corporate
social responsibility (CSR), Sustainable management practices.

Text Books (Latest Editions):

1. Rao, V. S. P. Management Principles and Applications. Taxmann


Publications.
2. Bright, D. et al. Principles of Management. OpenStax Textbooks,
Houston

3. Kapoor, Premvir, Principles of Management, Khanna Book Publishing.

4. Jones, G. R., and George, J. M. Essentials of contemporary management.


New York, NY: McGraw-Hill Education.

5. Robbins, S. P. & Coulter, M. A. Management. Pearson.

References:
1. Indian Business Rising: The Contemporary Indian Way of Conducting
Business-And How It Can Help You Improve Your Business | Harvard
Business Review Press | 5813BC-PDF-ENG |
https://hbsp.harvard.edu/product/5813BC-PDF-ENG

Reflective Exercises and Cases:

1. Entrepreneurial Leadership in Forming High Tech Enclaves: Lessons from the


Government of Andhra | F. Warren McFarlan, Espen Andersen, Ramiro

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Model curriculum for UG Degree in BBA
Montealegre | Harvard Business School | 308079-PDF-ENG |
https://hbsp.harvard.edu/product/308079-PDF-ENG?
2. ATH Technologies by Robert Simons and Jennifer Packard
https://www.hbs.edu/faculty/Pages/item.aspx?num=52711
3. Article review and discussion:
Application of Ancient Indian Philosophy in Modern Management
(http://www.irdindia.in/journal_ijrdmr/pdf/vol5_iss4/8.pdf)
4. Review of Lincoln Electric Co. by Norman Berg.
5. Review of Hawthorne case.
6. Leadership Lessons from India | Peter Cappelli, Harbir Singh, Jitendra V.
Singh, Michael Useem | Harvard Business Review | R1003G-PDF-ENG |
https://hbsp.harvard.edu/product/R1003G-PDF-ENG?
7. Traditional Way of Learning Ayurveda and Practising It: A Dialogue with
Vaidya Bhaskarbhai Hardikar | Mukund Dixit, Sanjay Verma | IIM
Ahmedabad | A00135-PDF-ENG |
https://hbsp.harvard.edu/product/A00135-PDF-ENG?
8. Forest Essentials: Demystifying India's Luxury Ayurveda Brand | Veena
Vohra, Seema Khanvilkar | Ivey Publishing | W28410-PDF-ENG
|https://hbsp.harvard.edu/product/W28410-PDF-ENG?
9. Atijeevan Foundation: Transforming Scars into Strength | Shubham Sharma,
Satyendra C Pandey | Ivey Publishing | W36939-PDF-ENG |
https://hbsp.harvard.edu/product/W36939-PDF-ENG?
10. How Do Great Leaders Overcome Adversity? By Mayo (2024)
https://hbswk.hbs.edu/item/cold-call-how-do-great-leaders-overcome-
adversity
11. Leadership principles from Hindu scriptures
(https://blog.hua.edu/blog/leadership-principles-from-hindu-scriptures)
12. 5 Principles of Purposeful Leadership | Hubert Joly | Harvard Business
Review | H06YSB-PDF-ENG | https://hbsp.harvard.edu/product/H06YSB-
PDF-ENG?
13. Bharti Airtel (A) | C.K. Prahalad, M.S. Krishnan, Sheel Mohnot | WDI
Publishing | W88C34-PDF-ENG |
https://hbsp.harvard.edu/product/W88C34-PDF-ENG?
http://www.ibscdc.org/Case_Studies/Leadership/Leadership%2C
Organizational Change and CEOs/LDS0028.htm

Course Outcomes:
1. Demonstrate how management principles are used to solve practical business
problems
2. Compare and contrast different management theories and their
effectiveness in various organizational contexts

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Model curriculum for UG Degree in BBA
3. Design a management strategy for a hypothetical or real organization using
a mix of management theories and practices
4. Propose innovative management solutions to enhance efficiency and
effectiveness in given business scenarios.

********

AEC101 Business Communication-I 1L:1T:0P 2 Credits

Course Description:

This course focuses on bringing in perspective the importance of Business


Communication for organizations and individual employees in the context of
multicultural workforce in a digital world. The course will focus on instilling
effective communication skills in students for organizational set up. The course
will be taught using texts, cases and classroom exercises for improving both
written and oral communication in students.

Course Objectives:

1. To understand the concept, process, and importance of Business


Communication.
2. To help students in understanding the basic principles and techniques
of business communication.
3. To train students to acquire and master written communication for the
corporate world.
4. To sensitize students to understand Business Communication in Global and
Cross-Cultural context.

Course Content:

Unit 1: Introduction to Communication in Organizations


Introduction to Business Environment and Communication, Models of
communication, Basics of Communication (types, channels and barriers), 7Cs of
communication, Formal and informal communication, Listening Skills,
communication on social media platforms.

Unit 2: Written Communication

Planning and executing different types of messages, emails, formal letters


(Planning & Layout of Business Letter) and informal messages on e-platforms,
negative messages: indirect & direct negative messages; Persuasive messages,
request letters to various stakeholders, Sales Letters, Complaint & Follow up
Letters, Promotion Letters, Job application Letters, cover letters, resume,
Resignation Letters.
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Model curriculum for UG Degree in BBA

Unit 3 - Interpersonal Communication

Team communication, managing communication during online


meeting, communication with virtual team, communication in gig economy;
Presentation skills (Verbal and non-verbal); Powerpoint presentation skills;
Infographics, introduction to contemporary alternatives (such as- Prezi,Visme,
Microsoft Sway, Zoho)

Unit 4 - Digital Communication


Social media and individual, social media & organizations, Media Literacy; Strong
Digital communication skills – email, instant messaging, video conferencing,
e-meetings, Digital collaboration, digital citizenship –digital etiquettes
& responsibilities; introduction to personal and organizational websites.

Text Books (Latest Editions):

1. AICTE’s Prescribed – Communication Skills in English, Khanna Book


Publishing.
2. Lesikar, R.V. & M.E. Flatley,“Business Communication: Connecting in a
Digital World”, McGraw-Hill Education.
3. Murphy, H. A., Hildebrandt, H. & Thomas, J.P., Effective Business
Communication. McGraw Hill.
4. Mukerjee H. S., Business Communication: Connecting at Work. Oxford
Publication
5. Boove, C.L.,Thill, J. V. & Raina, R. L, Business Communication Today,
Pearson.
References:
1. Rao, M. T. (2023) Minor Hints: Lectures Delivered to H.H. the Maharaja
Gaekwar, Sayaji Rao III. Gyan Publishing
2. Getting Ready for the Real World: HBR, 2020: The Science of Strong
Business Writing.
https://hbr.org/2021/07/the-science-of-strong-business-writing

Reflective Exercises and Cases:


1. Review of Bharat Muni’s Natya Shastra (Rasa, Sahridayata & Sadharanikaran)
2. Preparing on curriculum vitae/resume and cover letter
3. Reading of annual reports
4. The Future of Internal Communication | Rita Linjuan Men, Shannon A. Bowen
| Business Expert Press| BEP336-PDF-ENG |
https://hbsp.harvard.edu/product/BEP336-PDF-ENG

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Model curriculum for UG Degree in BBA
5. Change Management and Internal Communication | Rita Linjuan Men,
Shannon A. Bowen | Business Expert Press |BEP334-PDF-ENG|
https://hbsp.harvard.edu/product/BEP334-PDF-ENG
6. Lighting the Fire: Crafting and Delivering Broadly Inspiring Messages | Tsedal
Neeley, Tom Ryder | Harvard Business School | 416046-PDF-ENG |
https://hbsp.harvard.edu/product/416046-PDF-ENG?
7. Bad Writing Is Destroying Your Company’s Productivity (2016) by Josh Bernoff
https://hbr.org/2016/09/bad-writing-is-destroying-your-companys-productivity
8. Students are expected to display proficiency in writing the following Business
Communication (and be evaluated for internal assessment): Persuasive Letters,
Promotion letters and cover Letters; Prepare Elevator Pitch

Course Outcomes:
1. Apply the skills of effective letter writing and be able to create various kinds
of Business letters.
2. Understand various barriers to communication and apply pre-emptive
measures, including feedback, to minimize the same.
3. Students shall be able to effectively analyze and evaluate various kinds
of business correspondence and e-correspondence.
4. Able to present in front of audience with confidence and expertise.

**********

CC102 4L:0T:0P 4 Credits


Financial Accounting

Course Description:
This course intends to introduce basic accounting principles and practices. The
students will have knowledge about the fundamental accounting processes such as
journalizing, ledger posting, preparation of trial balance and final accounts in sole
trading and company form of business. It also deals with providing an overview of
accounting standards on sustainability accounting as value creation for business.
Course Objectives:
1. To provide an understanding of application of various principles and practice
of Accounting.
2. To demonstrate the knowledge on the process of accounting cycle and basic
steps involved in Accounting.
3. To apply the knowledge of systematic maintenance of books of accounts to real
life business.
4. To estimate Annual Financial statements of Sole proprietorship and Company
form of business.
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Model curriculum for UG Degree in BBA
Course Content:
Unit– I: Introduction to Accounting, Accounting system and process
Meaning, Need for accounting and accounting information system, Stakeholder
using accounting information, Qualitative aspects of financial accounting,
Accounting standards in India and International (outline), Branches of Accounting,
Types of Business Organisations, Accounting taxonomy, Accounting concepts and
conventions, Accounting concept of income and expenditure, Classification of capital
and revenue- expenditure and income, accounting equation of assets equals capital
and liabilities, accounting process, contingent assets and liabilities, Fictitious
assets.
Unit – II: Recording transactions and Trial balance
Transactions -nature, Entry in Journal, Purchases, sales, Returns, Receivables, and
payables, Inventory, Depreciation and amortizations, reserves, Intangible assets
accounting, GST transactions, Entry in Ledger, Accounting accuracy through Trial
balance, correction of errors.
Unit – III: Final Accounts
Preparation of Trading and Profit and Loss account, cash books, and Balance Sheet
of sole trading concerns, importance of disclosures in final accounts
Unit - IV: Company Final Accounts
Introduction to company – kinds, share capital, issue of shares, schedules to
accounts, Financial statements as per Companies Act- 2013, Provisions as to
Preparation of Financial Statements, Preparation of Income statement and Balance
sheet (horizontal and Vertical).
Green Accounting and Sustainable Reporting- Need and objectives, Sustainability
reporting need and methods, data collection, analysis for sustainable reporting to
improve value of business, IFRS Financial sustainability disclosure standards.
Text Books (Latest Editions):
1. Jain S.P.,& Narang K L. . Basic Financial Accounting I, New Dehli, Kalyani
publishers.
2. Kimmel, Financial accounting, Wiley Publications
3. Gupta, A.. Financial Accounting for Management: An Analytical Perspective,
Noida, Pearson Education.
4. S.N. Maheshwari, and. S. K. Maheshwari. Financial Accounting. Vikas
Publishing House, New Delhi.
5. Ashish k Battacharya, Essentials of financial accounting for Business
Managers, Six, PHL learning.
6. Accounting for sustainability: www.ifac.org
7. Peter Bartelmus, E K Seifert, Green Accounting, London, Routledge
Publications
8. IFRS sustainability standards: www.ifrs.org

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Model curriculum for UG Degree in BBA
Suggested Cases
1. Smokey Valley Café
2. Irrigation Equipment’s Limited
3. Monarch Trading Company

Course Outcomes:
On having completed this course student should be able to:
1. Identify the application of various principles and practice of Accounting in
preparation of accounting statements.
2. Demonstrate the knowledge on the process of accounting cycle.
3. Apply the knowledge of systematic maintenance of books of accounts to real life
business.
4. Estimate Annual Financial statements of Sole proprietorship and Company form
of business.
*********

CC103 3L:1T:0P 4 Credits


Business Statistics and Logic

Course Description:

Quantitative Aptitude tests have been one of the key components in all competitive
exams across the globe in recent years. All tests include such aptitude problems to
assess a candidate’s arithmetic precision, conceptual numerical ability, analytical
ability and rational thinking applicability. Hence this course on Business Statistics
and Logic has been introduced as part of BBA programs.

Business Statistics helps us to make business decisions under uncertainties. Such


decisions must be objective and unbiased and based on quantitative data. This
necessitates an analysis of data using appropriate statistical tools and hence
understanding of these techniques and models. With the business entities keen on
making data-driven decisions it is essential for individuals working in this uncertain
environment to possess such skills to make better decisions backed by data.

Course Objectives:

1. To establish importance of logical reasoning in human inquiry.


2. To demonstrate data handling skills and summarize data with clarity.
3. To extend an understanding of application of relevant concepts of Statistics to a
given business scenario.
4. To understand business problems and make decisions using appropriate
statistical models and explain trends
5. To demonstrate the knowledge on the process of organizing a data and conduct
statistical treatment. 40
Model curriculum for UG Degree in BBA

Pedagogy: This course could be dealt using multiple pedagogies like interactive
lecture, students’ discussions, case studies and experiential learning.

Unit – I: Measures of Central Tendency, Dispersion, Measures of Skewness


and Kurtosis

Classification and tabulation of data, frequency distribution, diagrams and graphs,


measure of central tendency- arithmetic mean, weighted arithmetic mean, median,
mode, geometric mean and harmonic mean (theory only) and meaning of partition
values- quartiles, deciles, percentiles, measures of dispersion - range, quartile
deviation, mean deviation from mean and median, standard deviation and coefficient
of variation.

Skewness - meaning, difference between dispersion and skewness, Karl Pearson’s


and Bowley’s measures of skewness, concept of kurtosis, types of kurtoses and
importance.

Unit – II: Correlation and Regression

Meaning, definition and use of correlation, covariance, scatter diagram, types of


correlation, Karl Pearson’s correlation coefficient, Spearman’s Rank correlation
coefficient, probable error. regression- meaning and utility of regression analysis,
comparison between correlation and regression, regression lines –x on y, y on x,
regression equations and regression coefficients. meaning,

Unit – III: Probability and Probability distributions

Introduction to probability, basic concepts of probability- classical definition,


addition and multiplication rules, probability distributions – binomial, poisson and
normal distributions, expected value.

Unit–IV: Introduction to Logic

Number series, coding decoding and odd man out series, direction sense test,
seating arrangements – linear and circular, blood relations, arithmetic and
geometric progressions, Inductive and deductive reasoning.

Practical Component:

Understanding basic concepts of statistics is possible by incorporating data sets


from real life situations. In every unit one hour could be set aside to handle realistic
data such as number of steps taken on a day, daily expenditures of students, air

quality index in various months in various cities, stock prices etc. using EXCEL and
make their interpretations. Students may make short presentations of their analysis
to add to the learning experience.
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Model curriculum for UG Degree in BBA
Readings:

Textbooks (Latest Editions):

1. Levin R. I.& Rubin D. S. Statistics for Management. Delhi: Pearson.

2. Pillai & Bagavathi. Statistics, Theory and Practice, S Chand Publishing

3. SP Gupta. Statistical Methods, Sultan Chand and Sons

4. SC Gupta. Fundamentals of Statistics, Himalaya Publishing House

5. Sharma, Gupta, The Practice of Business Statistics, Khanna Publishing House.

6. Sharma J.K. Business Statistics, Vikas Publishing House

Reference Research Paper:

• Fildes, R., & Goodwin, P. (2007). Against your better judgment? How
organizations can improve their use of management judgment in forecasting.
Interfaces, 37(6), 570-576.
• Stanovich, K. E., & West, R. F. (2000). Individual differences in reasoning:
Implications for the rationality debate? Behavioral and Brain Sciences, 23(5),
645-665.
Course Learning Outcomes:

On having completed this course student should be able to:

1. Demonstrate data handling skills with clarity and logical reasoning.


2. Outline the relevant concepts of Statistics to a given context/business scenario
3. Organize business data and conduct statistical treatment.
4. Evaluate and interpret data using appropriate statistical techniques.
5. Explain data trends using appropriate statistical models.

*********

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Model curriculum for UG Degree in BBA

AEC 102 General English - I 1L:1T:0P 2 Credits

Course Objective:
1. To provide learning environment to practice listening, speaking, reading and
writing skills.
2. To assist the students to carry on the tasks and activities through guided
instructions and materials.
3. To effectively integrate English language learning with employability skills and
training.
4. To provide hands-on experience through case-studies, mini-projects, group and
individual presentations.

Course Content:

Unit- I: Vocabulary Building

The concept of Word Formation, Root words from foreign languages and their use
in English, Acquaintance with prefixes and suffixes from foreign languages in
English to form derivatives, Synonyms, antonyms, and standard abbreviations.

Unit-II: Basic Writing Skills

Sentence Structures, Use of phrases and clauses in sentences, Importance of


proper punctuation, Creating coherence, Organizing principles of paragraphs in
documents, Techniques for writing precisely

Unit- III: Identifying Common Errors in Writing

Subject-verb agreement, Noun-pronoun agreement, Misplaced modifiers, Articles,


Prepositions, Redundancies

Unit- IV: Nature and Style of sensible Writing

Describing, Defining, Classifying, providing examples or evidence, writing


introduction and conclusion, Module V: Writing Practices, Comprehension, Précis
Writing, Essay Writing

Unit-V: Oral Communication (This Module involves interactive practice


sessions in Language Lab)

Listening Comprehension, Pronunciation, Intonation, Stress and Rhythm,


Common Everyday Situations: Conversations and Dialogues, Communication at
Workplace, Interviews, Formal Presentations

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Model curriculum for UG Degree in BBA

Unit- VI: Oral Communication (This Module involves interactive practice


sessions in Language Lab)

Listening Comprehension, Pronunciation, Intonation, Stress and Rhythm,


Common Everyday Situations: Conversations and Dialogues, Communication at
Workplace, Interviews, Formal Presentations

Text/Reference Books (Latest Editions):


1. AICTE’s Prescribed Textbook: Communication Skills in English (with Lab
Manual), Anjana Tiwari, Khanna Book Publishing Co.,
2. Effective Communication Skills. Kul Bhushan Kumar, Khanna Book Publishing,

3. Practical English Usage. Michael Swan. OUP.

4. Remedial English Grammar. F.T. Wood. Macmillan.

5. On Writing Well. William Zinsser. Harper Resource Book.

6. Study Writing. Liz Hamp-Lyons and Ben Heasly. Cambridge University Press.

7. Communication Skills. Sanjay Kumar and PushpLata. Oxford University Press.

8. Exercises in Spoken English. Parts. I-III. CIEFL, Hyderabad. Oxford


University Press.

Alternative NPTEL/SWAYAM Course:

S.No. NPTEL/SWAYAM Course Instructor Host Institute


Name
1 English language for Prof. Aysha iqbal IIT MADRAS
competitive exams
2 Technical English for Prof. Aysha iqbal IITM
engineers

Course Outcomes: The student will acquire basic proficiency in English


including reading and listening comprehension, writing and speaking skills
********

MDE 101 Indian Knowledge System 2L:0T:0P 2 Credits

*For Detailed Course Refer APPENDIX – 2

********

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Model curriculum for UG Degree in BBA

VAC 101 Environmental Science and 2L:0T:0P 2 Credits


Sustainability

Course description:

This course aims to familiarize students with fundamental environmental


concepts and their relevance to business operations, preparing them to address
forthcoming sustainability challenges. It is designed to equip students with the
knowledge and skills needed to make decisions that account for environmental
consequences, fostering environmentally sensitive and responsible future
managers. The course content is divided into four comprehensive units. Unit 1
introduces basic environmental principles, the man-environment relationship,
and sustainability issues. Unit 2 focuses on ecosystems, biodiversity, and
sustainable practices. Unit 3 addresses environmental pollution, waste
management, and sustainable development strategies. Finally, Unit 4 explores
social issues, environmental legislation, and practical applications through
hands-on fieldwork. Through this holistic approach, students will gain a deep
understanding of environmental processes, the importance of sustainable
practices, and their role in promoting sustainability within business contexts.

Course Objective(s):

1. This course aims to familiarize students with basic environmental concepts, their
relevance to business operations, and forthcoming sustainability challenges.

2. This course will equip students to make decisions that consider environmental
consequences.

3. This course will enable future business graduates to become environmentally


sensitive and responsible managers.

Course Content:

Unit 1: Understanding Environment, Natural Resources, and Sustainability

Fundamental environmental concepts and their relevance to business operations;


Components and segments of the environment, the man-environment
relationship, and historical environmental movements. Concept of sustainability;
Classification of natural resources, issues related to their overutilization, and
strategies for their conservation. Sustainable practices in managing resources,
including deforestation, water conservation, energy security, and food security
issues. The conservation and equitable use of resources, considering both
intergenerational and intergenerational equity, and the importance of public
awareness and education.

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Model curriculum for UG Degree in BBA

Unit 2: Ecosystems, Biodiversity, and Sustainable Practices

Various natural ecosystems, learning about their structure, functions, and


ecological characteristics. The importance of biodiversity, the threats it faces, and
the methods used for its conservation. Ecosystem resilience, homeostasis, and
carrying capacity, emphasizing the need for sustainable ecosystem management.
Strategies for in situ and ex situ conservation, nature reserves, and the
significance of India as a mega diverse nation.

Unit 3: Environmental Pollution, Waste Management, and Sustainable


Development

Various types of environmental pollution, including air, water, noise, soil, and
marine pollution, and their impacts on businesses and communities. Causes of
pollution, such as global climate change, ozone layer depletion, the greenhouse
effect, and acid rain, with a particular focus on pollution episodes in India.
Importance of adopting cleaner technologies; Solid waste management; Natural
and man-made disasters, their management, and the role of businesses in
mitigating disaster impacts.

Unit 4: Social Issues, Legislation, and Practical Applications

Dynamic interactions between society and the environment, with a focus on


sustainable development and environmental ethics. Role of businesses in
achieving sustainable development goals and promoting responsible
consumption. Overview of key environmental legislation and the judiciary's role
in environmental protection, including the Water (Prevention and Control of
Pollution) Act of 1974, the Environment (Protection) Act of 1986, and the Air
(Prevention and Control of Pollution) Act of 1981. Environmental justice,
environmental refugees, and the resettlement and rehabilitation of affected
populations; Ecological economics, human population growth, and demographic
changes in India.

Readings:

Text Books (Latest Editions):


● Poonia, M.P. Environmental Studies , Khanna Book Publishing Co.

● Bharucha, E. Textbook of Environmental Studies, Orient Blackswan Private Ltd.

● Dave, D., & Katewa, S. S. Text Book of Environmental Studies. Cengage Learning
India Pvt Ltd.

● Rajagopalan, R. Environmental studies: from crisis to cure , Oxford University


Press.

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Model curriculum for UG Degree in BBA

● Miller, G.T. & Spoolman S. Living in the Environment. Cengage.


● Basu, M., & Xavier Savarimuthu, S. J. Fundamentals of environmental studies.
Cambridge University Press.
● Roy, M. G. Sustainable Development: Environment, Energy and Water Resources.
Ane Books.

● Pritwani, K.Sustainability of business in the context of environmental


management. CRC Press.

● Wright, R.T. & Boorse, D.F. Environmental Science: Toward A Sustainable Future
(13th ed,). Pearson.
References
Web links:
● https://www.ourplanet.com
● https://www.undp.org/content/undp/en/home/sustainable-development-
goals.html
● www.myfootprint.org
● https://www.globalchange.umich.edu/globalchange1/current/lectures/kling/e
cosystem/ecosystem.html

Course Outcome(s):

1. Explore the basic environmental concepts and issues relevant to the business and
management field.
2. Recognize the interdependence between environmental processes and socio-
economic dynamics.
3. Determine the role of business decisions, policies, and actions in minimizing
environmental degradation.
4. Identify possible solutions to curb environmental problems caused by managerial
actions.
5. Develop skills to address immediate environmental concerns through changes in
business operations, policies, and decisions.
******

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Model curriculum for UG Degree in BBA

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