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    Hafsa Kamran CV

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    Hafsa Kamran

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    Hafsa Kamran CV

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    Hafsa Kamran
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    27110056 HAFSA KAMRAN CV

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    Hafsa Kamran CV

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    Hafsa Kamran

    Lahore, Pakistan
    hafsakamran2019@gmail.com | www.linkedin.com/in/hafsa-kamran-ba9953203 | +92 330 2439858

    EDUCATION
    Lahore University of Management Sciences Sept 2019 - May 2023
    BSc (Hons.) Accounting & Finance
    Relevant Courses: Business Communications, Project Management, Operations Management, Organizational Behavior
    Army Public School and College System (APSACS) April2015 - March 2019
    Fsc. Premedical – 94% Matriculation Sciences – 97%

    PROFESSIONAL EXPERIENCE
    DG Cements – Finance and HR Intern January 2024 – June 2024
     Conducted in depth financial analysis and identified inefficiencies that could lead to 15% reduction in operational
    cost.
     Developed centralized payroll system that improved processing speed and data workflow by 20%.
    Kafe by Kamran – Marketing Intern June 2022 – December 2022
     Conducted research on market trends for competitor analysis and customer preferences to help design potential
    promotions.
     Created original and engaging content such as newsletters and digital marketing campaigns that led to 25%
    customer engagement and improved brand visibility by 15%.

    ACADEMIC PROJECTS
    Case Study on Digital Transformation in Telecom Industry – Ufone
     Analyzed feedback on different communication channels and identified the top performing digital tool for best
    customer interaction. This helped Ufone to optimize its digitalization strategy.
     The research included 300+ surveys and interviews of 500+ customers, identifying 3 factors that were the reason
    for declining use of Ufone.
     Picked the most customer friendly and cost effective channel that led to 20% improvement in customer
    engagement.
    .
    CO-CURRICULAR ACTIVITIES
    Photography Society of LUMS Lahore, Pakistan
    Assistant Director – Logistics September 2019 – March 2021
    Led the logistics team comprising of 10 members for flagship event LAPS ensuring streamlined processes and seamless
    execution of events.

    RESEARCH EXPERIENCE
    Centralized Payroll System Analysis Lahore, Pakistan
    DG Cements January 2024 – June 2024
     Analyzed the current payroll management design, identified 2 critical areas for improvement which contributed to
    coherent system and minimized errors.
     Proposed centralized design that reduced processing delays, improved access to relevant data and saved costs by
    reducing redundant payroll tasks.
    Digital Communication Strategy for Local Startups Lahore, Pakistan
    Kafe by Kamran June 2022 – December 2022
     Designed data driven communication strategy for Kafe by Kamran, basically aimed to enhance customer
    engagement and increased foot traffic by 35%.
     Surveyed 200+ potential customers in LUMS to identify most effective digital medium, resulting in 25%
    increase in online orders in first quarter.
     Developed target marketing method which led to 40% improvement in customer retention.

    CERTIFICATIONS
     Effective Communication: Writing, Design and Presentation – University of Colorado June2023
     Communication Strategies for Virtual Age – Northwestern University January2023
     Leadership Communication for Maximum Impact – Northwestern University January 2021

    HONOURS & AWARDS


     Best Intern Award – DG Cements  Merit Scholarship 100% – APSACS

    SKILLS & INTERESTS


    Technical Skills: HRIS tools| Microsoft Excel| Microsoft Word| Microsoft Power point| Canva| Outlook| Coaching
    Professional Skills: Communication| Time management and organization| Strategic thinking| Team collaboration|
    Leadership
    Interests: Exploring new productivity and organization tools| Startups| Investment Banking| Stock Market| Arts

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