art appreciation

24 CRAFTS OF MOVIE MAKING
1. Direction Department. As everybody knows, director is the captain

of the ship. The direction department involves a team of assistant
directors, associate directors lead by a main director. The direction
department is responsible for the whole making of the film. Director
must handle all the people of all the other crafts and make them to
work and extract what he wants from them.
2. Cinematography. Camera department plays a very crucial role in the
making of a film. Without the best quality in the camera work, any
movie would be dull to look. Even if the direction part and the script
work is too good, if the camera work is not done well, the project may
not be perfect to look and the viewer can't enjoy it. Cinematography is
next to the direction team.
3. Stunt Direction. Stunt direction involves the fights in the movie. If
the fights are properly composed and directed, the action sequences of
the movie will add a plus point. Especially in action films, the role of
stunt direction will be really high. This department even includes the
stunt artists.
4. Choreography. Choreography is nothing but composing dance for the
songs. Music plays an important role in the film. Good songs in the
films are the best assets for the movie. They really lift up the
expectations of the project. But, if those songs are not choreographed
well, it ultimately leads to the audience disappointment. Choreography
team includes assistant choreographers and dancers.
5. Art Direction. The glamour of the film is entirely dependent on the
work of the Art department. Art direction is responsible for the set
designing, the colors of the location etc. This department must have a
very close understanding with the director to meet his ideology.
6. Music. Music is the heart of the film. This team includes instrument
players lead by a music director composing songs and music for the
film according to the taste of the director and the situations of the film.
7. Editing. Editing is the most important task in the post production. All
the rushes which were shot will be sent to the editing studio for
cutting, joining, color grading and VFX works (VFX means the visual
effects which includes special effects, graphics, wire removing etc).
This is the key factor of the movie in technical side.
8. Cast. This is the on-screen section. The director or the cast director
first chooses the cast/actors for all the characters of the movie. Cast
includes all the main starring of the film like hero, heroine and
character artists.
9. Dubbing Artists. All the artists may not say their own dubbing. So,
dubbing artists give their voice in substitute with the character's voice
in the film.
10. Photography (stills). Still photography is another important factor.
For the film promotion, different types of promotional items like
posters, images will be used. Still photography performs this task.
11. Script. Script is the real hero of the film. This is the initiative step for
the entire project. All the departments will work according to the
requirements of the script. If the script is not written properly, all the
cost and hard work of the entire team may be in vein.
12. Production Executive. This is the capital section. Producer puts the
money for the film and he also supervise the making at each and
every step. He is the soul responsible for the loss or gain of the
revenue for the film.
13. Makeup. Makeup men works their level best in designing and
modulating the appearance of the cast and crew in such a way that
they suit best for their character in front of camera.
14. Costume Designing. They design and prepares clothing for the cast.
Generally, an efficient film production uses the best designers who are
particularly trained in this fashion designing field for designing the
dresses for the cast.
15. Publicity Designing. Publicity plays a very peak role in the bringing
the movie before the audience. This field in turn have number of
peoples like poster designers, publishers, online promoters etc.
16. Audiography. Audiography involves 3 sections. They are dubbing,
rerecording and sound effects. The music director and the sound
engineer work together for this task in order to get the best output
which carries the involvement of audience from starting to the end.
17. Outdoor Light Men. This outdoor unit involves number of men for
the arrangement of lights and their equipment. This involves a lot of
men and machinery work.
18. Studio Workers. Studio works are the people who work manually
under the guidance of the art director. This wing involves the molders,
painters, carpenters, electricians etc.
19. Production Assistants. These involves the set boys who work as
the helpers in various wings. They do all the tiny works which is helpful
for the set. They are also called as set assistants.
20. Cinema Drivers. They are the vehicle operators who also looks
after the generators and the other equipment in the shooting van.
21. Junior Artists Agents. They are also known as coordinators.
They contain the contacts of junior artists. If a production requires any
number of artists, these coordinators will arrange those many number
of artists to that production.
22. Outdoor Unit Technicians. These involves all the other people
who works for outdoor shooting like electricians, camera assistants,
security etc.
23. Production Women. They are also known as cleaners. They
perform all the cleaning tasks in the sets.
24. Junior Artists. Apart from the main cast of the film, all the other
artists who appear on the screen are the junior artists. They don't have
much weight in the film. They appear for hardly few scenes of the film
and that too without any specific importance with the story.
http://filmtrix.blogspot.com/2015/03/24-crafts-of-movie-making.html
MEDIUMS AND TECHNIQUES IN VISUAL ARTS

The choices a designer or artist can make are determined by the
characteristics of the materials used, and the techniques applied to those
materials. The combination of materials and techniques used are also
referred to as the medium used.
Medium
Medium refers to the art materials or artist supplies to create an art.
The fundamental methods of classifying the arts is by their
mediums. (Daniel Heller)
1. Visual arts
Visual arts are two-dimensional arts such as paintings and drawings, as
well as three-dimensional arts such as sculpture and architecture. These arts
appeal first and foremost, though not exclusively, to the sense of sight, and
an artifact is an object in the visual medium. All the visual arts are also
spatial arts or arts of space. In spatial arts, the entire work of art is present
simultaneously; attention to the parts of it is successive—it is impossible to
concentrate on the whole at once, at least on first viewing—but the entire
object is nevertheless there, and it is up to the viewer which part he shall
examine first. In three-dimensional art, such as sculpture and architecture,
the entire object is present, but it is impossible to even to see (much less to
look at) all of it at once: the back of a statue cannot be seen at the same
moment as the front and the exterior of a cathedral cannot be viewed by
someone inside it.
2. Auditory art
Auditory art is music except for songs or opera. While the medium of
visual art is sound, the medium of auditory art is sound. In this group, there
are no real objects that can be viewed and or touched. “…Unlike the
existence of paintings and sculptures, the existence of musical sounds is
intermittent. In what sense, then, does the music exist between
performances? It exists only in the sense that it is reproducible from the
written score…” (Britannica). Music is a temporal form of the arts, or arts of
time.
3. Verbal art
Verbal art is literature. In this medium, the sound values in poetry,
particularly when read aloud, is paired with the knowledge of the meanings
of the words heard. The importance in literature of knowing the meanings of
the words is paramount in verbal art. “…It is almost exclusively a knowledge
of word meanings that makes it possible to appreciate the art of literature…”
(Britannica). Literature is a temporal form of the arts, or arts of time.
3. Mixed arts
Mixed arts combine the above three types of arts. This group is the art
of performance. “…Drama combines the art of literature (verbal art) with the
visual arts of costuming, stage designing, and so on. Opera combines the art
of music (its predominant component) with the art of literature (the libretto)
and the visual arts of stage design. Dance combines the visual spectacle of
moving bodies (the principal component) with musical accompaniment,
sometimes with accompanying words and often with stage design. Song
combines words with music. The motion picture combines the visual
component (a series of pictures presented in such rapid succession that they
appear to be moving) with the verbal component (the script) and usually an
intermittent musical background as well.
4. Temporal arts
All the visual arts are also spatial arts or arts of space. Music and
literature are both temporal arts or arts of time. This leads to very great
differences in the things each can do. In temporal arts, the parts do not
appear together before the audience but appear successively in time, the
second moment not beginning until the first one has finished. In spatial arts,
the entire work of art is present simultaneously; attention to the parts of it is
successive—it is impossible to concentrate on the whole at once, at least on
first viewing—but the entire object is nevertheless there, and it is up to the
viewer which part he shall examine first. In three-dimensional art, such as
sculpture and architecture, the entire object is present, but it is impossible to
even to see (much less to look at) all of it at once: the back of a statue
cannot be seen at the same moment as the front and the exterior of a
cathedral cannot be viewed by someone inside it.
GAMABA NATIONAL ARTISTS
The National Living Treasures Award, alternatively known as
the Gawad sa Manlilikha ng Bayan (GAMABA; lit. 'Award for the Creators
of the Country') is conferred to a person or group of artists recognized by
the Government of the Philippines for their contributions to the
country's intangible cultural heritage. A recipient of the award, known as a
National Living Treasures or Manlilikha ng Bayan is defined as "a Filipino
citizen or group of Filipino citizens engaged in any traditional art uniquely
Filipino, whose distinctive skills have reached such a high level of technical
and artistic excellence and have been passed on to and widely practiced by
the present generations in their community with the same degree of
technical and artistic competence."
The National Living Treasures Award (Gawad sa Manlilikha ng Bayan)
was institutionalized in 1992 through Republic Act No. 7355. The National
Commission for Culture and the Arts, which is the highest policy-making and
coordinating body of the Philippines for culture and the arts, was tasked with
the implementation.[2] This is in line with UNESCO's criteria of Living National
Treasures.
To become a National Living Treasure, the candidate must possess the
following qualifications:
1. is an inhabitant of an indigenous/traditional cultural community
anywhere in the Philippines that has preserved indigenous customs,
beliefs, rituals and traditions and/or has syncretized whatever external
elements that have influenced it?
2. must have engaged in a folk-art tradition that has been in existence
and documented for at least 50 years.
3. must have consistently performed or produced over a significant
period, works of superior and distinctive quality.
4. must possess a mastery of tools and materials needed by the art, and
must have an established reputation in the art as master and maker of
works of extraordinary technical quality.
5. must have passed on and/or will pass on to other members of the
community their skills in the folk art for which the community is
traditionally known.
A traditional artist who possesses all the qualities of a Manlilikha ng
Bayan candidate, but due to age or infirmity has left them incapable of
teaching further their craft, may still be recognized if:
1. had created a significant body of works and/or has consistently
displayed excellence in the practice of their art, thus achieving
important contributions for its development.
2. has been instrumental in the revitalization of their community's artistic
tradition.
3. has passed on to the other members of the community skills in the folk
art for which the community is traditionally known.
4. community has recognized them as master and teacher of their craft.
The categories are, but not limited to, the following categories of traditional
folk arts:
 maritime transport
 weaving
 carving
 performing arts
 literature
 graphic and plastic arts
 ornament
 textile or fiber art
 pottery
Other artistic expressions of traditional culture may be added. (Wikipedia)
APPLY
Assessment Task
1. If you were to choose, which of the following

figures do you prefer? Why?
a. manager
b. curator
c. buyer
d. collector or
e. art dealer
2. Search the GAMABA awardees, then select one you admire
most and why. Write your answer on the space below.

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24 CRAFTS OF MOVIE MAKING

1. Direction Department. As everybody knows, director is the captain

MEDIUMS AND TECHNIQUES IN VISUAL ARTS

1. If you were to choose, which of the following

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