VISVESVARAYA TECHNOLOGICAL UNIVERSITY

Jnana Sangama, Belagavi-590018

NSS Project Report on

“Organic farming, Indian Agriculture (Past, Present, and Future)
Connectivity for marketing”
Submitted in Partial fulfillment of the Requirements for the III Semester of the Degree of

Bachelor of Engineering in
CSE (Data Science)
By
Mohammed Hassan (1CR23CD035)

Under the Guidance of,

Faculty Co-Ordinator Ms Vidhyavati, Assistant Professor , Dept. of AIDS

CMR INSTITUTE OF TECHNOLOGY

Affiliated to VTU, Approved by AICTE, Accredited by NBA and NAAC with “A++” Grade
ITPL MAIN ROAD, BROOKFIELD, BENGALURU-560037, KARNATAKA, INDI
 CMR INSTITUTE OF TECHNOLOGY
Affiliated to VTU, Approved by AICTE, Accredited by NBA and NAAC with “A++” Grade
ITPL MAIN ROAD, BROOKFIELD, BENGALURU-560037, KARNATAKA, INDIA

DEPARTMENT OF ARTIFICIAL INTELLIGENCE AND DATA SCIENCE

CERTIFICATE

This is to certify that the NSS activity report work entitled ” Organic farming, Indian Agriculture
(Past, Present, and Future) Connectivity for marketing” has been carried out by Mohammed
Hassan (1CR23CD035) bonafide students of CMR Institute of Technology, Bengaluru in partial
fulfillment for the award of the Degree of Bachelor of Engineering in CSE(Data Science) of
the Visvesvaraya Technological University, Belagavi during the year 2023-2024. It is certified
that all corrections/suggestions indicated for the Internal Assessment have been incorporated in
the report deposited in the departmental library. This NSS activity report has been approved as
it satisfies the academic requirements in respect of NSS activity work prescribed for the said
Degree.

Signature of Faculty Signature of HoD

coordinator Ms Vidhyavati Professor & HoD

Assistant Professor
Dept. of AIDS ,CMRIT
Dept. of AIDS, CMRIT

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 DECLARATION

Mr. Mohammed Hassan USN: 1CR23CD035 , hereby declare that the NSS activity report entitled “.
Organic farming, Indian Agriculture (Past, Present, and Future) Connectivity for marketing” has been
carried out by us under the guidance of Vidyavathi,Assistant Professor, Department of Artificial
Intelligence and Data Science , and Muralidhara R, NSS Officer, CMR Institute of Technology,
Bengaluru, in partial fulfilment of the requirement for the degree of BACHELOR OF CSE(DATA
SCIENCE) ENGINEERING, of Visvesvaraya Technological University, Belgaum during the
academic year 2024-2025. The work done in this NSS activity report is original and it has not been
submitted for any other degree in any university.

Place: Bangalore

Date: 5/12/2024

Mohammed Hassan (1CR23C035)

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 ABSTRACT

This abstract highlights the diverse initiatives organized by Visvesvaraya Technological

University (VTU) through the National Service Scheme (NSS) to support student growth.
VTU's NSS programs aim to cultivate socially responsible leaders who are deeply connected
to their communities. A key focus of these activities is promoting organic farming and
exploring the evolution of Indian agriculture, from its rich past to its present practices and
future potential. Additionally, the programs emphasize the importance of enhancing
connectivity for effective agricultural marketing. By engaging in these initiatives, students not
only contribute to sustainable agricultural practices and rural development but also gain
valuable insights into real-world challenges, fostering both personal and professional growth.

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 ACKNOWLEDGEMENT

I take this opportunity to express my sincere gratitude and respect to CMR Institute of
Technology, Bengaluru for providing me a platform to pursue my studies and carry out the
Social Connect Responsibility Project.

It gives me an immense pleasure to express my deep sense of gratitude to Dr. Sanjay Jain,
Principal, CMRIT, Bengaluru, for his constant encouragement.

I would like to extend my sincere gratitude to Mrs Shanthi , HOD, Department of AIDS,
CMRIT, Bengaluru, who has been a constant support and encouragement throughout the course
of this project.

I would like to thank my guide Ms Vidhyavati and Muralidhara R, NSS Officer, for the
valuable guidance throughout the tenure of this NSS activity work.
I would also like to thank all the faculty members of the AIDS who directly or indirectly
encouraged me.

Finally, I thank my parents and friends for all the moral support they have given me during the
completion of this work.

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 GROUP MEMBER LIST

SL NO NAME OF STUDENT USN

01 AARUSH DHINGRA 1CR23CD001

02 ANJALI SHUKLA 1CR23CD008

03 APARNAA A S 1CR23CD010
04 C VISHWAK SENA 1CR23CD017
05 JYOTHIKA R 1CR23CD027
06 MOHAMMED HASSAN 1CR23CD035
07 NITHYA PRIYA S 1CR23CD039
08 SREELIYA S 1CR23CD057
09 SAKSHAM JAISWAL 1CR23EC191
10 SRISTI PURKAYASTHA 1CR23EC214

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 TABLE OF CONTENTS

Contents Page No.

Certificate 2

Group member list 6

Declaration 3

Abstract 4

Acknowledgement 5

Table of contents

1. Introduction 7

2. ABOUT THE PROJECT (INCLUDE THE PICS) 8

3. ABOUT THE PROJECT (INCLUDE THE PICS) 9

4. ABOUT THE PROJECT (INCLUDE THE PICS) 10-11

5. Conclusion 12

6. References

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 INTRODUCTION

The project, "Organic Farming, Indian Agriculture (Past, Present, and Future) Connectivity
for Marketing," is an inspiring initiative designed to promote sustainable agricultural practices and
foster social responsibility, particularly among the younger generation. It emphasizes the importance
of organic farming in preserving the environment, supporting farmers, and ensuring food security. By
focusing on building meaningful connections within rural communities, the project aims to bridge the
gap between farmers, markets, and consumers, promoting mutual understanding and emphasizing the
value of collective efforts to create a more sustainable agricultural system.
Our team, consisting of 10 dedicated members, recently visited a nearby organic farm to learn more
about sustainable farming practices firsthand. During the visit, the farmer shared his experiences,
challenges, and strategies for success in organic farming. We conducted a series of discussions and
we gained valuable insights into how he manages his farm. His methods not only address immediate
agricultural needs but also focus on creating long-term sustainability and promoting healthy food
production.

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Past, Present, and Future Trends in Indian Organic Farming:
Past Trends:
• Organic practices were limited, with traditional farming relying heavily on chemical
fertilizers and pesticides. Farmers faced challenges in accessing fair markets and lacked
knowledge about the benefits of organic farming.
Present Trends:
• There has been a growing emphasis on organic farming practices, with more farmers
adopting sustainable methods to combat soil degradation and health concerns.
• Intergenerational knowledge sharing is also on the rise, as older farmers mentor younger
ones in organic techniques.
• Improved connectivity for marketing has enabled farmers to access wider markets through
digital platforms, ensuring better prices and reducing reliance on middlemen.
Future Trends:
• Technological integration is expected to revolutionize organic farming, with digital tools for
crop management, weather forecasting, and marketing helping farmers make informed
decisions.
• Continued government and NGO support will expand, promoting sustainable farming
practices and providing better access to resources, training, and markets.
• As consumer awareness of the health benefits of organic food increases, demand for organic
products will continue to rise, creating new economic opportunities for farmers.

Farmer's Journey and Challenges:

The farmer shared that he began his organic farming journey in 2020, seeking to adopt more
environmentally friendly practices. However, over the years, he has faced several challenges,
including pest infestations, declining soil fertility, and the broader environmental impacts of
traditional farming. Despite these difficulties, he has persevered by experimenting with natural pest
control methods and improving soil health.
Tricks and Techniques Shared by the Farmer:

1- Insect and Pest Management: The farmer employs several natural pest control methods to
reduce reliance on harmful chemicals. He mentioned that birds feeding on insects play a
significant role in naturally managing pest populations. Some of his effective strategies
include:
o Marigold Planting: Marigolds are used to repel pests naturally.
o Yellow Sticky Traps: These traps attract pests, helping to control them without
chemicals.
o Chili Plant Aroma: The strong scent of chili plants deters some pests naturally.
o Onion-Based Repellents: Onion extracts are used to keep pests away from crops.

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2- Soil Fertility and Preparation: The farmer explained that the overuse of chemical
fertilizers, like NPK, had depleted his soil's fertility, leading to a loss of vital microorganisms.
To restore soil health, he integrates the following practices:
o Leguminous Crops: These crops enhance nitrogen fixation, naturally replenishing
the soil.
o Composting Agricultural Waste: He collects organic waste, such as leaves, and
turns it into compost to boost soil health.
o Organic Inputs: The use of organic inputs like compost and green manure has helped
restore the soil's vitality.

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3- Weed Management: For weed control, the farmer has adopted some innovative techniques:
o Virgin Plastic for Creepers/Climbers: He uses virgin plastic sheets to control weeds
around climbing plants.
o Sweet Potatoes: Sweet potatoes are grown as a natural weed control crop, tested in
trials on the farm.

4- Crop Management: The farmer selects a variety of crops to promote diversity and resilience,
including Rajagiri Red Amaranth, millets, and sweet potatoes. He also practices glyricidia
planting to enrich the soil with organic matter, ensuring healthy crops and better yields.

5- Water and Nutrition Management: Efficient irrigation is a priority for the farmer to ensure
that water resources are conserved. He has adopted practices that help prevent overuse and
depletion of the water table. Along with this, he focuses on providing his crops with the
necessary nutrients through organic methods, avoiding excessive use of water and chemical
fertilizers.

6- Seed Selection: The farmer prioritizes the use of organic, high-quality seeds that are suited
to the local soil and climate. This ensures that the crops are resilient and able to thrive without
heavy dependence on chemical interventions.

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7- Marketing Approaches: One of the key lessons shared by the farmer was the importance of
differentiating between organic and inorganic produce. He engages in both B2B
(business-to-business) and B2C (business-to-customer) markets, reaching customers
directly and ensuring fair prices for his produce. By building trust and reputation for organic
practices, he has been able to establish a strong market presence.

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CONCLUSION:

The visit to the organic farm provided valuable insights into the practical challenges and innovative
solutions implemented by farmers in their journey toward sustainable agriculture. By adopting
organic farming practices, the farmer has not only improved the health of his land but has also
become a strong advocate for environmentally conscious food production. Through the farmer’s
experience, we learned about effective pest management, soil fertility restoration, crop diversity, and
water conservation practices that align with sustainable farming principles. The integration of
traditional knowledge with modern techniques has proven to be a successful model for creating long-
term sustainability in agriculture.

The broader trends we observed—growing awareness of organic farming, the shift towards more
efficient marketing, and the increasing support from governments and NGOs—indicate a promising
future for organic agriculture in India. As more farmers adopt these practices, they contribute not
only to their own economic well-being but also to the health of the environment and society as a
whole. By fostering better connectivity between farmers and markets, and promoting
intergenerational knowledge sharing, the project aims to create a sustainable agricultural system that
benefits all stakeholders, from the farmers to the consumers.

In conclusion, this initiative highlights the importance of organic farming as a vital tool for ensuring
food security, protecting the environment, and supporting rural communities. The lessons learned
during our visit will continue to inspire our efforts to promote sustainable agriculture and strengthen
the connections between farmers, markets, and consumers, paving the way for a healthier and more
sustainable future for Indian agriculture.

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REFERENCE:
1. Gupta, A., & Kumar, S. (2021). Sustainable Agriculture and Organic
Farming in India: Challenges and Opportunities. Indian Journal of
Agricultural Sciences, 91(7), 1087-1095.
• This article discusses the challenges and opportunities related to organic farming in India,
providing insights into sustainable agricultural practices.
2. Sharma, R., & Agarwal, M. (2019). Technology in Organic Farming: Innovations and Market
Connectivity. Journal of Agricultural Technology, 16(4), 623-632.
• The paper highlights how technological advancements are enhancing organic farming
practices and improving market connectivity for farmers.
3. Government of India (2023). National Policy for Organic Farming. Ministry of Agriculture and
Farmers Welfare, Government of India.
• This policy outlines the government's role in promoting organic farming and ensuring market
access for organic products in India.
4. Singh, P., & Meena, R. (2022). Soil Fertility Management in Organic Farming: A Review of
Techniques and Best Practices. Soil Science and Agriculture, 12(3), 124-133.
• This review explores various techniques and best practices used in organic farming to
enhance soil fertility, a key aspect of sustainable agriculture.
5. Verma, S., & Choudhary, S. (2018). The Role of Organic Farming in Sustainable Agriculture in
India. International Journal of Environmental Sciences, 12(5), 495-503.
• This article discusses the role of organic farming in promoting environmental sustainability
and its benefits for Indian agriculture and rural farmers.

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