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    Itc Ltd.

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    Kunal Bhatia
    ITC was incorporated in 1910 as Imperial Tobacco Company of India and has since diversified into various businesses including cigarettes, food, personal care, lifestyle, retailing, education, and matches. Its vision is to be one of India's most valuable corporations through world-class performance and stakeholder value. Its strategies include developing multiple growth drivers, ensuring world-class and competitive businesses, and creating synergies across businesses. A key strength is its diverse portfolio and initiatives for farmers and education, while threats include regulations, competition, and changing customer preferences.

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    Itc Ltd.

    Uploaded by

    Kunal Bhatia
    915 views12 pages
    ITC was incorporated in 1910 as Imperial Tobacco Company of India and has since diversified into various businesses including cigarettes, food, personal care, lifestyle, retailing, education, and matches. Its vision is to be one of India's most valuable corporations through world-class performance and stakeholder value. Its strategies include developing multiple growth drivers, ensuring world-class and competitive businesses, and creating synergies across businesses. A key strength is its diverse portfolio and initiatives for farmers and education, while threats include regulations, competition, and changing customer preferences.

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    ITC

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    ITC LTD.

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    ITC was incorporated in 1910 as Imperial Tobacco Company of India and has since diversified into various businesses including cigarettes, food, personal care, lifestyle, retailing, education, and matches. Its vision is to be one of India's most valuable corporations through world-class performance and stakeholder value. Its strategies include developing multiple growth drivers, ensuring world-class and competitive businesses, and creating synergies across businesses. A key strength is its diverse portfolio and initiatives for farmers and education, while threats include regulations, competition, and changing customer preferences.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    915 views12 pages

    Itc Ltd.

    Uploaded by

    Kunal Bhatia
    ITC was incorporated in 1910 as Imperial Tobacco Company of India and has since diversified into various businesses including cigarettes, food, personal care, lifestyle, retailing, education, and matches. Its vision is to be one of India's most valuable corporations through world-class performance and stakeholder value. Its strategies include developing multiple growth drivers, ensuring world-class and competitive businesses, and creating synergies across businesses. A key strength is its diverse portfolio and initiatives for farmers and education, while threats include regulations, competition, and changing customer preferences.

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    Introduction

    Incorporated on August 24th 1910 under the name Imperial Tobacco Company of India Ltd. Name was changed to Indian Tobacco Limited in 1970 and then to I.T.C. Ltd. In 1974. Ranks in Indias Top 10 Most Valuable Brands. Employees over 22,000 people and is across 60 locations in India

    Product Profile
    1. 2. 3. 4. 5. 6. Cigarettes Food Personal Care Lifestyle Retailing Education & Stationary Safety Matches

    VISION
    Sustain ITCs position as one of Indias most valuable corporation through world class performance, creating growing value for the Indian economy and the Companys stakeholders.

    MISSION
    To enhance the wealth generating capability of the enterprise in a globalizing environment, delivering superior and sustainable stakeholder value.

    Corporate Strategies
    Create multiple drivers of growth by developing a portfolio of world class businesses that best matches organizational capability with opportunities in domestic and export markets. Benchmark the health of each business comprehensively across the criteria of Market Standing, Profitability and Internal Vitality. Ensure that each of its businesses is world class and internationally competitive. Enhance the competitive power of the portfolio through synergies derived by blending the diverse skills and capabilities residing in ITC are various businesses. Create distributed leadership within the organization by nurturing talented and focused top management teams for each of the businesses.

    PESTEL ANALYSIS
    Political
    Has set standards to deal with political issues. Uses brand image and goodwill to make contact to bargain with governement so as to modify their regulation

    Economic
    Good Pricing strategy that makes it competitive and sustainable in the market.

    Socio-Cultural
    Good brand image in the society. Focused on building an excusive culture and embracing differences. ITCs E-Choupal initiative is the worlds largest rural digital infrastructure benefiting over 4 million farmers.

    Technological
    E-Choupal intiative which connects farmers. Good distribution network base. New technology invented to boost production and enhance quality of Products

    SWOT ANALYSIS
    Strengths
    Used Traditional business to develop new brands for new segments. Used Transport and distribution of Tobacco products in FMCG to reach distant parts of India. Diverse company. Indias Top 10 most valued Brand Goodwill Initiatives like E-choupal and Classmate shows CSR and gives competitive edge

    Weakness
    Original business of Tobacco which has a negative connection . To support the FMCG still depends on the Tobacco revenues which is a declining industry with the new regulations.

    Threats
    Changing customer needs and preferences Threats from rivals- Domestic and International Western Companies see Indias as an exciting opportunity for their own offerings

    Opportunities
    Add innovative products to the existing product line Make use of distribution channel to provide the products as and when the need arises. Further Diversification in the Business Provide offers with products More investment in Advertising and Promotional Activities

    Merger with Bhadchalaram Paper Boards Ltd


    Merger on March 13, 2002. Had a Positive effect on the working of both companies Significant Increase in the earning Per Share (EPS) of ITC. ITC got loss benefit by paying less tax due to the loss incurred by Bhadchalaram. Helped Bhadchalaram compete in the international market. One of the largest exporter of coated boards. Turnover of $157.2 million per year.

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