AQA GCSE Media Studies: Unit 1 Investigating The Media Exam Topic: Promotion and Marketing of Video Games
AQA GCSE Media Studies: Unit 1 Investigating The Media Exam Topic: Promotion and Marketing of Video Games
AQA GCSE Media Studies: Unit 1 Investigating The Media Exam Topic: Promotion and Marketing of Video Games
Unit 1 Investigating the Media Exam Topic: Promotion and Marketing of Video Games
Photocopiable/digital resources may only be copied by the purchasing institution on a single site and for their own use ZigZag Education, 2013 1
Starter
On the post-it note, write the following:
The name of the last video game you played
Place your post-it note under one of the following headings: CONSOLE COMPUTER MOBILE DEVICE
Which of these did you play your last video game on?
The Exam
20 lessons Pre-release issued 12th May 2014 (4 weeks to prepare)
Assessment Objectives
You are being assessed on:
AO1 : Knowledge and Understanding AO3 : Research, planning and presentation AO4 : Production and evaluation
The Exam
Topic : Promotion and Marketing of Video Games Length of the Exam 1 hour and 30 minutes long There are 60 marks available
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The Exam
A brief is released four weeks before your exam.
No formal teaching will take place, but you can work independently on the pre-release material during this time.
The Questions
There are FOUR tasks the order and type of task may vary. i.e. There could be a task to test your knowledge and research of existing texts (i.e. video games) with particular reference to the audience or perhaps marketing and promotion methods. You may be asked to write a pitch/proposal and provide justification for a new video game. This could include details of the institution, the characters, format or narrative.
You may be asked to carry out a production task it could be to storyboard a video-game trailer, or it may be to produce a poster advertising a new video game.
Quick Quiz
1. 2. 3. 4. 5. 6. 7. 8. What key concepts will you look at? What is the topic area of study? How long is the exam? How many weeks in advance do you get the brief? What happens once you get the brief? How many questions are you required to answer? How many marks can you get overall? At this moment in time, do you have any questions?
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Quantic Dream
David Cage
1997
France
What other media sectors is the company involved in? What platforms are their video games produced for? What are their most popular video games?
Exclusive PS3
Heavy Rain
No
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Plenary
In the back of your exercise book, write down the following: My favourite game is ............................... My favourite platform to play games on is ..................
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Homework
Make a diary of gameplay over a 24-hour period, i.e. after school /evening / early morning, break time, lunchtime. Collect information about the following: Platform Name of Game Type of Game Time Spent
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