E-Commerce: Geetanjali Joshi, 3 February 2018

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The key takeaways are that e-commerce involves buying and selling of products/services online and has grown tremendously over the past few decades. The major categories are business-to-consumer and business-to-business transactions.

The two major categories of e-commerce are business-to-consumer (B2C) and business-to-business (B2B).

Some of the benefits of e-commerce for organizations include global reach, cost reduction, supply chain improvements, extended hours of operation, customization and improved customer relations.

INTRODUCTION

E-COMMERCE

Geetanjali joshi,
3 february 2018
Table of Contents
.

1. E-Commerce categories
1. Two major categories
2. Other categories

2. Benefits of e-commerce
1. Benefits to organizations
2. Benefits to consumers

3. Business applications

5. Online shopping

Interesting facts and figures

10. Summary and Conclusion

12. References
Definition of E-Commerce

 E-Commerce or Electronic commerce is a


process of buying, selling, transferring, or
exchanging products, services, and/or
information via electronic networks and
computers
Brief History of E-Commerce
 1970s
 E-commerce meant the facilitation of
commercial transactions electronically, using
technology such as Electronic Data
Interchange (EDI) and Electronic Funds
Transfer (EFT), allowing businesses to send
commercial documents like purchase orders
or invoices electronically.
Brief History of E-Commerce (cont)..

 1980s
 The growth and acceptance of credit cards
 Automated teller machines (ATM)
 Telephone banking
 Airline reservation system

2
E-Commerce Categories

 Two major categories


 Other categories

3
Two Major Categories
 Business-to-consumer (B2C) :
Online transactions are made between
businesses and individual consumers. E.g.
Amazon.com, eBay.com.

 Business-to-business (B2B):
Businesses make online transactions with other
businesses.
Other Categories
 Consumer-to-consumer (C2C)
 Mobile commerce (m-commerce)
 E-learning
 E-government

4
Benefits of E-Commerce
 Benefits to organizations
 Benefits to consumers

5
Benefits to organizations
 Global reach
 Cost reduction
 Supply chain improvements
 Extended hours: 24/7/365
 Customization
 Improved customer relations
Benefits to consumers
 More products and services
 Cheaper products and services
 Instant delivery
 Information availability
 Participation in auctions
Business applications

 Email
 Instant messaging
 Online shopping and order tracking
 Online banking
 Shopping cart software
 Teleconferencing
 Electronic tickets
Online Shopping
 Online shopping is the process of buying
goods and services from merchants who
sell on the Internet

 Online consumers are evenly split


between men and women and tend to be
better educated, younger, and more
affluent than the general population
Online Shopping (cont)..

 Advantages:
 24-hour access
 Ability to comparison
shop
 The in-home privacy
 Variety

6
Online Shopping (cont)..
 Favourite websites for shopping include
those featuring:
 Event tickets
 Online periodicals subscription
 Flowers and gifts
 Consumer electronics
 Travel
Online Shopping (cont)..

How do you buy something


Interesting Facts and Statistics

 Every 1.2 seconds, a Canadian makes a


purchase with their PayPal account

 Almost 20 per cent of Canadians make three or


more online purchases per month (comScore
2009).
Interesting Facts and Statistics
(cont..)

 Ninety per cent of Canadians do their


online shopping exclusively from home
and only one per cent of Canadians shop
online exclusively from work (comScore
2009).

 Experts predict that online sales will reach


US$328 billion by 2010
Summary and Conclusion
 The Internet has lead to the birth and evolution
E-commerce. E-commerce has now become a
key component of many organizations in the
daily running of their business.

 As the Internet and in turn E-commerce has


developed, and continues to evolve and grow, it
is vital that any organization, in any particular
industry, must base its strategic planning around
such a rapidly growing medium.
References (pictures)
1. Web. 14 Apr. 2010.
http://www.siennawebdesigns.com/images/new-ecommerce.jpg
2. Web. 13 Apr. 2010.
http://www.capitalbanknj.com/images/splash_images/products/telephone_
3. Web. 13 Apr. 2010. http://zunia.org/typo3temp/pics/427d6f0cb0.jpg
4. Web. 12 Apr. 2010.
http://elearningeduc.files.wordpress.com/2009/02/elearning2.jpg
5. Web. 12 Apr. 2010. http://www.microinfoware.com/images/E_comm.jpg
6. Web. 13 Apr. 2010.
http://www.zealousweb.com/img/ecommerce_development.jpg
7. Web. 13 Apr. 2010.
http://images.google.ca/imgres?imgurl=http://www.teach-ict.com/ecdl/mod
8. Web. 13 Apr. 2010.
http://www.duck-design.com/images/paypal_logo-2.gif
References (content)
 Web. 10 Apr. 2010.
www.rogeliodavila.com/tie/TIE%20notas/EC2004_ch01.ppt
 Web. 10 Apr. 2010. http://en.wikipedia.org/wiki/E-commerce
 Web. 10 Apr. 2010.
http://wiki.media-culture.org.au/index.php/E-commerce_-_O
 Web. 10 Apr. 2010.
http://www.exampleessays.com/viewpaper/19642.html
 Web. 12 Apr. 2010.
http://www.newswire.ca/en/releases/archive/October2009/30
 Kerin, Roger A., Steven William. Hartley, and William
Rudelius. "Retailing and Wholesaling." Marketing: the Core.
Boston, Mass.: McGraw-Hill/Irwin, 2009. 217-19. Print.
Thank You

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