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    MGT 785 - Google - Group 3

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    Wan Khaidir
    The document discusses Google's organizational culture and structure. It covers how Google's creative side operates as a flexible, flat "technocracy" and how this influences the type of employees Google can attract and retain. It also looks at the challenges of having different controls for Google's creative side compared to other parts of the company. Additionally, it considers whether Google would be able to continue its management style if it faced closer competitors rather than benefiting from prior financial success.

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    MGT 785 - Google - Group 3

    Uploaded by

    Wan Khaidir
    149 views16 pages
    The document discusses Google's organizational culture and structure. It covers how Google's creative side operates as a flexible, flat "technocracy" and how this influences the type of employees Google can attract and retain. It also looks at the challenges of having different controls for Google's creative side compared to other parts of the company. Additionally, it considers whether Google would be able to continue its management style if it faced closer competitors rather than benefiting from prior financial success.

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    MGT 785 - Google - Group 3.pptx

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    The document discusses Google's organizational culture and structure. It covers how Google's creative side operates as a flexible, flat "technocracy" and how this influences the type of employees Google can attract and retain. It also looks at the challenges of having different controls for Google's creative side compared to other parts of the company. Additionally, it considers whether Google would be able to continue its management style if it faced closer competitors rather than benefiting from prior financial success.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    149 views16 pages

    MGT 785 - Google - Group 3

    Uploaded by

    Wan Khaidir
    The document discusses Google's organizational culture and structure. It covers how Google's creative side operates as a flexible, flat "technocracy" and how this influences the type of employees Google can attract and retain. It also looks at the challenges of having different controls for Google's creative side compared to other parts of the company. Additionally, it considers whether Google would be able to continue its management style if it faced closer competitors rather than benefiting from prior financial success.

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    © All Rights Reserved
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    You are on page 1of 16

    GROUP 3

    Organizing for Innovation at


    Table of Contents

    1.0 Summary of the Case Study

    2.0 Question 1

    3.0 Question 2

    4.0 Question 3

    5.0 Question 4

    6.0 Question 5
    1.0 Summary of the Case Study
    Table of Contents

    1.0 Introduction

    2.0 Question 1

    3.0 Question 2

    4.0 Question 3

    5.0 Question 4

    6.0 Question 5
    2.0 Question 1

    What are the advantages and disadvantages of the


    creative side of Google being run as a flexible and flat
    “technocracy?”
    2.0 Question 1 - Answers
    Table of Contents

    1.0 Introduction

    2.0 Question 1

    3.0 Question 2

    4.0 Question 3

    5.0 Question 4

    6.0 Question 5
    3.0 Question 2

    How does Google’s culture influence the kind of


    employees it can attract and retain?
    3.0 Question 2 - Answers

    • The culture is seen as “flexible” and “free”. This may attract


    employees that are creative which would lead to more
    innovative products and services
    • As the organization requires you to spend 20% of your time
    on innovative projects of your own choosing you will have a
    more dynamic job than traditional jobs
    • This will help to retain employees since they can choose this
    themselves
    • If they want to make a change they can do this very easily
    within the company
    Table of Contents

    1.0 Introduction

    2.0 Question 1

    3.0 Question 2

    4.0 Question 3

    5.0 Question 4

    6.0 Question 5
    4.0 Question 3

    What do you believe the challenges are in having very


    different structure and controls for Google’s creative
    side versus the other parts of the company?
    4.0 Question 3 - Answers
    Table of Contents

    1.0 Introduction

    2.0 Question 1

    3.0 Question 2

    4.0 Question 3

    5.0 Question 4

    6.0 Question 5
    5.0 Question 4

    Some analysts have argued that Google’s free-form


    structure and the 20 percent time to work on personal
    projects is only possible because Google’s prior success
    has created financial slack in the company. Do you agree
    with this? Would Google be able to continue this
    management style if it had closer competitors?
    5.0 Question 4 - Answers
    Thank You

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