Rebancos STS

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REBANCOS, MARIEL ANN G.

Copyright protection is obtained without


any official procedure. A work is
automatically protected as soon as it
exists, without any special registration,
deposit, payment of fee or any other
formal requirement.
Digital Rights and Managements tool and system use
two ways to protect and control the copyright in digital
works:
- Rights Management Information; Labelling the
Digital Content, Digital Object Identifier, Time
Stamp and Digital watermarks
- Technological Protection Measures; Encryption,
Access Control or Conditional Access System and
Releasing only versions of Lower Quality
TRADEMARK
Registered
A trademark provides Trademark
exclusivity over a
Unregistered
sign (such as a word, Trademark
logo, color or
combination of this). Unregistered
Service Trademark
DISTINCTIVENE
DISTINCTIVENES COST
COST
SS
S
• Application/registration
• COINED OR fee
FANCIFUL • Costs associated with the
• ARBITRARY services of a trademark
agent
• SUGGESTIVE • Payment of renewal fees
• Costs associated with
• DESCRIPTIVE translation of relevant
• GENERIC documentation 
REJECTION
REJECTION REJECTION
(Absolute ground)
(Absolute ground) (Relative ground)
• Generic
• Devoid of any distinctive
character
• in conflict with
• Deceptive prior trademark
• Functional features of a
product’s shape or packaging rights
• Considered to be contrary to
public order or morality
• in conflict with
• Among the list of prohibited other prior rights
names or symbols.
INDUSTRIAL DESIGNS
may be obtained. It
An Industrial designs
may also be relevant
provides exclusivity
to graphic symbols,
over ornamental or
graphical user
aesthetic features of a
interfaces (GUI), and
product that
logos.
QUALIFICATIO
COST
N
• Be comply with the
definition of a design • Application/Registration fee
under the applicable • Costs associated with the
law services of an IP agent
• Payment of renewal fees
• Be "new“ • Costs associated with
• Be original translation of relevant
• Have individual documentation 
character.
REJECTION
• Does not meet the requirements of novelty, originality and/or
individual character;
• Is dictated exclusively by the technical function of a product.
Such technical or functional design features may be still
protected but by other IP rights (e.g. patents, utility models or
trade secrets), depending on the facts of each case;
• Incorporates protected official symbols or emblems, such as a
national flag;
• Is considered to be contrary to public order or morality.
PATENTS
It may protect
Patents is an exclusive inventions that meet
right granted for an the criteria of novelty,
invention, in general, a
new way of doing inventive step and
something. industrial
applicability
CONDITIONS
• Element of novelty
• “inventive step”/“non-obvious”
• Industrial application
• Patentable subject matter
• Disclosure
CONFIDENTIAL
CONFIDENTIAL BUSINESS
BUSINESS
INFORMATION
INFORMATION

Confidential business as long as reasonable


information of steps are taken by its
commercial value owner to keep the
may be protected as a information
trade secret, confidential or secret.
QUALIFICATIONS
• Commercially valuable because it is
secret,
• Be known only to a limited group of
persons, and
• Be subject to reasonable steps taken by
the rightful holder of the
STEPS TO
STEPS TO
PROTECTED FROM
PROTECTED FROM
QUALIFY
QUALIFY
• Secrecy • Employees
• Commercially • Departing
valuable Employees
• Reasonable • Business
measures Partners
UNFAIR COMPETITION
Unfair competition
Any act of competition
laws may allow you
contrary to honest
to take action against
practices in industrial
unfair business
and commercial
behavior of
competitors. matters

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