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    CS For PGDM - Framework Templates Set

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    Tarun Kalicheti 22
    The document discusses competitive strategy frameworks in a digital age including the Ansoff Growth Matrix, Porter's Five Forces model, and PESTEL analysis. It also covers assessing the macro environment and industry dynamics as well as internal assessments like SWOT and TOWS analyses.

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    CS For PGDM - Framework Templates Set

    Uploaded by

    Tarun Kalicheti 22
    24 views7 pages
    The document discusses competitive strategy frameworks in a digital age including the Ansoff Growth Matrix, Porter's Five Forces model, and PESTEL analysis. It also covers assessing the macro environment and industry dynamics as well as internal assessments like SWOT and TOWS analyses.

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    CS for PGDM - Framework Templates Set

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    The document discusses competitive strategy frameworks in a digital age including the Ansoff Growth Matrix, Porter's Five Forces model, and PESTEL analysis. It also covers assessing the macro environment and industry dynamics as well as internal assessments like SWOT and TOWS analyses.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    24 views7 pages

    CS For PGDM - Framework Templates Set

    Uploaded by

    Tarun Kalicheti 22
    The document discusses competitive strategy frameworks in a digital age including the Ansoff Growth Matrix, Porter's Five Forces model, and PESTEL analysis. It also covers assessing the macro environment and industry dynamics as well as internal assessments like SWOT and TOWS analyses.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    You are on page 1of 7

    Competitive Strategy in a Digital Age

    Framework Templates – Set 1


    by
    Prof CB Mohan
    Competitive Strategy in a Digital Age
    Global Market Environment
    Ansoff Growth Matrix

     Market Development  Diversification


     Domestic Market  Concentric or Conglomerate
     International Market  High Capex
     Emerging Market
    Markets
    New

     Market Penetration  Product Development


     Cost Leadership  Economies of Scope
     Economies of Scale  Variants of existing product
     Red Ocean  Horizontal Integration
    Markets
    Existing

     Vertical Integration

    Existing Products New Products


    Competitive Strategy in a Digital Age
    Macro Environment and Industry dynamics

    P E S T E L
    • Government • Economic • Culture • Level of • Environmental • Consumer
    Policy Growth • Population Innovation Policies Protection Laws
    • Political Stability • Exchange Rates Growth Rate • Technology • Weather • Antitrust Laws
    • Corruption • Interest Rate • Age Distribution Incentives • Climate • Copyright and
    • Foreign Trade • Inflation Rate • Career Attitude • Automation • Climate Change Patent Laws
    Policy • Disposable • Safety Emphasis • R&D Activity • Pressure from • Discrimination
    • Tax Policy Income • Health • Technology NGOs Laws
    • Labour Law • Unemployment Consciousness Awareness • Health and
    • Trade Rate • Lifestyle • Infrastructure Safety Laws
    Restrictions Attitude
    Competitive Strategy in a Digital Age
    Macro Environment and Industry dynamics
    Porter’s Five Forces Model
    Barriers to Entry
    - Economies of Scale
    - Product Differentiation
    - Capital Requirements - Customer Switching Costs
    - Access to Distribution Channels
    - Government Policy

    Bargaining Power of Suppliers Bargaining Power of Buyers


    Competitive Rivalry
    - Suppliers’ products have few substitutes - Buyer has alternative suppliers
    - Intensity of Rivalry - Supplier is a subcontractor of buyer
    - Supplier product is an important input to buyer
    - Key Capabilities of - Buyer has design ownership
    - Suppliers’ products are differentiated Competitor
    - Suppliers’ products have high switching costs - Buyer can easily switch suppliers

    Threat of Substitutes
    - Products with similar function limit the prices firms can charge
    - Price - value equation of substitute products
    - Disruptive innovation
    Competitive Strategy in a Digital Age
    Culture and Strategy

    Source - https://praxie.com/cage-distance-framework-model-online-tools-templates/
    Competitive Strategy in a Digital Age
    Internal Assessment
    SWOT Analysis

    Strength Weakness
    • Things your company does • Things your company lacks
    well • Things your competitors do Internal
    • Qualities that separate you better than you
    from your competitors • Resource limitations
    • Internal resources such as • Unclear unique selling
    skilled, knowledgeable staff proposition
    • Tangible assets such as IP,
    Brand Image

    Opportunity Threat
    • Underserved markets for • Emerging competitors
    specific products • Changing regulatory
    • Few competitors in your area
    • Emerging needs; Economic
    environment
    • Negative press/media
    External
    Boom coverage
    • Press/media coverage of your • Changing customer attitudes
    company toward your company
    Competitive Strategy in a Digital Age 3

    Internal Assessment
    TOWS Matrix

    TOWS Analysis Strengths Weaknesses

    Name of Business

    Opportunities SO Strategies WO Strategies

    Threats ST Strategies WT Strategies

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