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ENGLISH 6

QUARTER 2 WEEK 5

DAY 1
REVIEW
Directions: Give at least five types of
informational/factual text.
1.
2.
3.
4.
5.
What do you observe in the Jollibee
Commercial? Are you going to buy
and dine in Jollibee based on what
you have watched?
IDENTIFYING PROPAGANDA
TECHNIQUES
Examine images which
present particular viewpoints,
e.g. stereotypes (gender,
age, cultural), opinions on an
issue (No code)
PROPAGANDA
Propaganda is a mode
of communication used
to manipulate or influence
the opinion of groups
to support a particular
cause or belief.
THE 7 TYPES
OF PROPAGANDA
CARD STACKING

focuses on the best


features and leaves out
or lies about problems.
EXAMPLE
EXAMPLE
TESTIMONIAL

A well-known person
endorses the product
or service.
EXAMPLE
EXAMPLE
GLITTERING GENERALITIES

Uses words or ideas


that evoke an emotional
response.
EXAMPLE
EXAMPLE
TRANSFER

Relates a product
to someone or something
we like.
EXAMPLE
EXAMPLE
PLAIN FOLK

Uses regular people


to sell a product or service.
EXAMPLE
EXAMPLE
BANDWAGON

Asks people to “join the


crowd” and take action
because “everyone” is
doing it.
EXAMPLE
EXAMPLE
NAME-CALLING

Connects a person,
product, or idea to take
something negative.
EXAMPLE
EXAMPLE
ACTIVITY 1
Directions: Identify what type of propaganda
technique is described in each number.

1. It tries to convince
people to follow or do something
because everybody is already doing it.
ACTIVITY 1
2. It refers to the
portrayal or use of ordinary people and
their daily activities.
3. It uses words that
are emotionally appealing to describe
someone or something in a positive way.
ACTIVITY 1
4. It involves the
omission of certain facts to trick the
target audience.
5. It projects certain
qualities (this can either be positive
or negative) of a person, ideology,
or object to other things and people.
ACTIVITY 1
6. It makes use of a
famous person to promote a product,
service, or idea.

7. It uses negative
or offensive words to label someone
or something.
ASSESSMENT

Directions:
Analyze the
advertisements
and answer the
following
questions.
ASSESSMENT

1. What product is being promoted


or sold?
ASSESSMENT

2. What does the advertisement


want to say?
ASSESSMENT

3. What specific stereotype is used


in this situation?
ASSESSMENT

4. Do you think that the smell


or scent of the perfume is
something that ALL men will like?
Why?
ASSESSMENT

5. What words in the advertisement


are used to attract male customers?
ASSESSMENT

6. What type of propaganda technique


is associated with the term “real men,”
which tries to present a very pleasant
image?
ENGLISH 6
QUARTER 2 WEEK 5

DAY 2
REVIEW
Directions: Read the following advertisements,
statements, and situations and identify the
propaganda technique used in each situation.
1. Buy A1 Shoes. These are
the shoes that will match your classy style,
your great looks, and your strong personality!
REVIEW
2. Michael Jackstone, a well-
known break-dancer, endorses Plasticman Magic
Drink that will make your body healthier and
stronger.
3. A candidate told his
supporters not to vote for his rival. He says that
his rival’s grades in elementary and high school
were below 80. He also called his rival “cheap.”
REVIEW

4. Aling Doray only sends


and receives money through “Kabagwakan
Pawnshop: The People’s Pawnshop”
because she believes that it welcomes
ordinary people like her.
REVIEW

5. A salesman talked to my
father about a new battery. The salesman
enumerated 10 good things about the battery.
He did not mention any negative quality
of the product.
REVIEW

6. The jeepney driver says


he is using Carabao Tires. He says that this
brand of tire is very much like a real carabao
– it is durable and dependable, and it keeps
working under all weather conditions.
REVIEW

7. Almost everybody in
our city is using Hello Telecom. Buy one
if you want to be one of us
Choose one propaganda
and try to advertise this.
IDENTIFYING PROPAGANDA
TECHNIQUES
Examine images which
present particular viewpoints,
e.g. stereotypes (gender,
age, cultural), opinions on an
issue (No code)
PROPAGANDA
Propaganda is a mode
of communication used
to manipulate or influence
the opinion of groups
to support a particular
cause or belief.
THE 7 TYPES
OF PROPAGANDA
CARD STACKING

focuses on the best


features and leaves out
or lies about problems.
EXAMPLE
EXAMPLE
TESTIMONIAL

A well-known person
endorses the product
or service.
EXAMPLE
EXAMPLE
GLITTERING GENERALITIES

Uses words or ideas


that evoke an emotional
response.
EXAMPLE
EXAMPLE
TRANSFER

Relates a product
to someone or something
we like.
EXAMPLE
EXAMPLE
PLAIN FOLK

Uses regular people


to sell a product or service.
EXAMPLE
EXAMPLE
BANDWAGON

Asks people to “join the


crowd” and take action
because “everyone” is
doing it.
EXAMPLE
EXAMPLE
NAME-CALLING

Connects a person,
product, or idea to take
something negative.
EXAMPLE
EXAMPLE
ACTIVITY 1
Directions: Examine the images and identify what
type of propaganda technique was used in the
following images.
ACTIVITY 1
Directions: Examine the images and identify what
type of propaganda technique was used in the
following images.
ACTIVITY 1
Directions: Examine the images and identify what
type of propaganda technique was used in the
following images.
ACTIVITY 1
Directions: Examine the images and identify what
type of propaganda technique was used in the
following images.
ACTIVITY 1
Directions: Examine the images and identify what
type of propaganda technique was used in the
following images.
ACTIVITY 1
Directions: Examine the images and identify what
type of propaganda technique was used in the
following images.
ACTIVITY 1
Directions: Examine the images and identify what
type of propaganda technique was used in the
following images.
ASSESSMENT

Directions: Read the following


advertisements, statements, and
situations and identify the propaganda
technique used in each situation.
ASSESSMENT

1. Boy-boy’s Burger:
The best- tasting hamburger in town!

2.Use Rainbow Toothpaste,


recommended by 9 out of 10 dentists!
ASSESSMENT

3. OA-1 Express Padala:


For Quick, Dependable, and Dedicated
Service!
ASSESSMENT

4. Because we are a family,


and a family beats with the same heart,
watch Family Love Channel!
ASSESSMENT

5. Listen to DYXL: The radio


station of every simple and hardworking
Filipino.
ASSESSMENT

6. Hi, I am John Timberwolf,


a singer and composer, saying No to
Dengue but Yes to Wolf Insecticide!
ASSESSMENT

7. Let’s avoid those people.


They are hungry alligators.
ENGLISH 6
QUARTER 2 WEEK 5

DAY 3
REVIEW
Directions: In the previous lesson, you
learned about the different propaganda
techniques. Let’s see if you can still remember
them by labeling each item below with the
correct propaganda technique in the box.
Bandwagon Testimonial
Plain Folks Card Stacking
REVIEW
1. Drink X Softdrink! Sweet, sparkling, superb!
It’s everything that you’ll ever want to drink.

2. What are you waiting for? Nine out of ten


millennials are already using Paltech Cellphone.
See your nearest Paltech cellphone dealer and
be one of us!
REVIEW
3. Antonio Andres, a local vendor, and
Doloronia Cruz, a government employee, have
discovered that Kawayan Pawnshop is very
convenient for ordinary people. They said that
the pawnshop even accepts (money transfers
for) as low as fifty pesos, and that its
transaction fee is the lowest in town.
REVIEW
4. Both Nadya Castro and John Cruz, the famous
teen celebrities, say in a commercial ad that
Mahamot Perfume made them more confident.
They also say that they’ve had more projects and
movie offers when they’ve started using the
product, which keeps them feeling fresh even if
they miss taking a bath due to a 24-hour shooting.
Choose an advertisement
you've watched on television
or any social media platform.
Share it with the class while
conveying the same
emotions you experienced
while watching it.
IDENTIFYING PROPAGANDA
TECHNIQUES
Examine images which
present particular viewpoints,
e.g. stereotypes (gender,
age, cultural), opinions on an
issue (No code)
PROPAGANDA
Propaganda is a mode
of communication used
to manipulate or influence
the opinion of groups
to support a particular
cause or belief.
THE 7 TYPES
OF PROPAGANDA
CARD STACKING

focuses on the best


features and leaves out
or lies about problems.
EXAMPLE
EXAMPLE
TESTIMONIAL

A well-known person
endorses the product
or service.
EXAMPLE
EXAMPLE
GLITTERING GENERALITIES

Uses words or ideas


that evoke an emotional
response.
EXAMPLE
EXAMPLE
TRANSFER

Relates a product
to someone or something
we like.
EXAMPLE
EXAMPLE
PLAIN FOLK

Uses regular people


to sell a product or service.
EXAMPLE
EXAMPLE
BANDWAGON

Asks people to “join the


crowd” and take action
because “everyone” is
doing it.
EXAMPLE
EXAMPLE
NAME-CALLING

Connects a person,
product, or idea to take
something negative.
EXAMPLE
EXAMPLE
ACTIVITY 3
Directions: Analyze each advertisement and answer
the following questions in a sentence.
ACTIVITY 3
1. What type of propaganda technique is used
in the advertisement? ____________________

2. What made you decide for your answer in


number 1? ____________________

3. Is there an evidence of bias shown or


implied in the advertisement? Why or why
not?____________________
ASSESSMENT

Directions: Look at the given


advertisement and write on the blank
before the number if it is bandwagon,
plain folks, testimonial, name calling,
loaded words, glittering generality
or transfer.
ASSESSMENT

1. ____________________
“Sumsang is the best brand for gadgets.
It is versatile, userfriendly and attractive,
but most importantly it never rots”
ASSESSMENT

2. ____________________
FRESH COOL PURIFIED WATER
“WORLD’S #1 DRINKING WATER!
JOIN THE WORLD AND TRY IT NOW! “
ASSESSMENT

3. ____________________
“Celebrity Chef Boy Logor says that
when it comes to his steak,
BEEFBOMB is the only brand he
trusts.”
ASSESSMENT

4. ____________________
“Sunmolive Shampoo makes your hair
shiny, smooth and silky. It also
protects your hair from the sun.
A 4-in-1 shampoo like no other.”
ASSESSMENT

5. ____________________
“My Grandma uses Miracle Pill every
day to stay strong and healthy. Now,
she’s already 100 years old.”
TEST I
Directions: Read the following
statements and identify the
propaganda technique used
in each situation.

1. buying a
product because everyone
else uses it
TEST I
2. feeling comfortable
with a product because it is
intended for simple people
like you
3. just showing
the good characteristics of a
product
TEST I
4. using appealing
words to describe
someone or something
5. using a product
because it is associated with
another idea, tradition, or belief
that you already like
TEST I
6. buying a product
being endorsed by a famous
person
7. using negative
descriptions against the
product
TEST II
1. Everyone in the town is
behind Jim Pitagan for Mayor.
Shouldn't you be part of this
winning team?
TEST II
2. “Toni Gonzaga, an actor
who led the pros in hitting for
years, appears in a television
ad supporting BBM for
President.
TEST II
3. After a morning speech to
wealthy Democratic donors,
Sarah Duterte stops by Seven
Eleven store for a burger,
fries, and photo-op.
TEST II
The environmentalist group
PEOPLE PROMOTING PLANTS,
in its attempt to prevent a highway
from destroying the natural habitat
of thousands of plant species,
produces a television ad with a
"scientist”.
TEST II
In a campaign speech to a
logging company, the
Congressman referred to his
environmentally conscious
opponent as a "tree
hugger."

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