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    OM PPT Ishi 104

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    OM PPT Ishi 104

    Uploaded by

    ankuescobar007
    5 views13 pages
    om

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    OM ppt ishi 104 (1) (3)

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    Copyright:

    © All Rights Reserved
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    Download as pptx, pdf, or txt
    5 views13 pages

    OM PPT Ishi 104

    Uploaded by

    ankuescobar007
    om

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    You are on page 1of 13

    Quality & It’s

    Dimensions

    Presented by:- Isha Thakur Presented to:-


    Dr.Jagdeep Singla
    CUHP23MBA104
    Section-
    C
    Meaning of Quality-
    QUALITY BEGINS WITH CUSTOMERS
    It means a good quality product always sell because there is no
    compromise with quality.

    Definition--
    According to Philip Crosby in 1979-
    “Quality is a conformance of specification”.
    Performance
    ● Performance defines the primary operating function or
    characteristics of a product or service. It defines that how
    well it performs its primary function.

    For a car, performance would include characteristics like


    millage, acceleration, handling, cruising speed etc.
    For a smartphone, performance would include
    characteristics like clear phone reception, data speed
    etc.
    Features
    ●Features are a secondary aspect of performance. They're "the
    bells and whistles" of products and services. They're the ones
    who add extra functionality to their essential functions.
    ●For a car, features would include the built-in GPS, seat warmer,
    smartphone integration etc.
    ●For a smartphone, features could include a high-resolution
    camera, retina or fingerprint sensor.
    ●Sometimes it might be challenging to say which is a performance
    dimension and which is a feature dimension.
    Reliability
    ●It is the third dimension of quality.
    ●It is usually closely related to performance of a device.
    ●Reliability is the ability of a product or service to perform
    as expected over time

    ●Major contributor to company brand image. And the focus


    on reliability is how long the product will perform
    consistently according of the specification of that
    particular product.
    Conformance to Standard

    Conformance is the degree to which a product


    conforms to its specification.
    For example, when we talk about conformance in
    software development, we mean that the code
    complies with the requirements defined by the
    customer.
    DURABILITY
    Durability is the measurement of product life. This
    defines the amount of use the customer could get from
    the product before it deteriorates.

    For example, how long will your car last?


    Reliability is the probability of failure over a specified
    period. Durability is measured by the number of cycles
    or the time a component will function properly as a part
    of the product life.
    SERVICEABILITY
    Serviceability is the ease at which a user can
    repair a faulty product or get it fixed.
    It could be measured in terms of how much time
    and effort it takes to get a faulty product
    repaired and returned to regular use.
    AESTHETICS
    Aesthetics refers to the appearance of a
    product or service. It includes all aspects
    related to the physical appearance of a
    product, for example, the weight, colour, size,
    texture, packaging design of the product etc.
    PERCEIVED QUALITY

    Perceived quality is the overall opinion of the


    customers towards the product. It's the
    combined effects of factors such as brand name,
    price, salesperson, marketing strategy etc.
    Conclusion
    The way i define quality is subjective.
    There's no single right definition for
    quality; each person has their own
    definition based on personal
    experiences.
    THANK
    YOU

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